gappol your smart search partner group5 : chris shin, hyeonsuh lee, gawon cho, jiwoon ryu

GAPPOLYour Smart Search Partner

Group5 : Chris Shin, Hyeonsuh Lee, Gawon Cho, Jiwoon Ryu

Current history tab function doesn’t contain any useful informa-tion to help users recollect their search process.

1. Discontinuity of searching e.g. the situations when you are forced to reboot

2. Thinking process itself cannot be captured

e.g. group members can be saying the same thing and imagining other things

3. Too much information makes it impossible for human to organize

e.g. 30 research papers in need of catego-rizing

4. Unfocused internet interface e.g. too many tabs

The problem that our team found can be deep dived into four main factors.

We usually encounter these problems when we do internet shopping or do the academic research.

Root of problems

Internet is still functioning by past paradigm when information was scarce and the core function of the Internet is to gather information, not organizing them effectively.(personalized information)

Human’s cognitive ability has not improved accord-ingly.

Gap

Gap Pole

TadpoleGap

Our product’s name is “GAPPOLE”, a tadpole that fill the gap between human’s cognitive ability and Inter-net search environment.

Competition market analysis and implication

Problem to solve

Too much info.

Methodology Curation

Major player

Flip boardPinterestStorifyEditoy

Satisfied Needs

Easily search info.

Share w/ peopleStorageCredible

BenchmarkPoint

Easily clip info(instantly)

Reproducing in-formation(person

alized)

UnmetNeeds

Limited informa-tion(supplier ori-

ented)

Problem to solve

Memory limita-tion

Methodology Cloud Note

Major playerEvernoteSom note

Satisfied Needs

Reproducing saved informa-

tion.Store crucial

info.Share

BenchmarkPoint

Research through collabo-

ration.Managing saved

information.

UnmetNeeds

Limited informa-tion(supplier ori-

ented)

From analyzing current major players in the market, we can pick some benchmark points to implement in our product, and figure out the unmet needs of customers in the market that to be satisfied with our new product.

Gappole’s specific functions are as follows. Each function is de-signed to satisfy customers’ needs.

Recognize relative impor-tance between info.

Supplement memory and structuring ability

Supplement intuitive memory

Recollect previous search history effectively

Supplement memory ca-pacity and increase effi-

ciency

Supplement memory

Supplement memory, managing information

Managing information si-multaneously

Efficient management

Efficient management of information

Managing information strategically

Cu

sto

mer

Need

s

Gappole

Site Name(‘30)

Hi, my name isGAPPOLE Time Spent

At Site

MemoSitePreview

Gappole Interface

North Korea Mindmap Mode List Mode Memos

North Korea

Gappole Demonstration

North Korea(5”)

North Korea-Wikipedia

(1’32”)

Mindmap Mode List Mode Memos


North Korea


(1’32”)

TumenRiver-

Wikipedia

(‘48)


(5”)


North Korea


TumenRiver-

Wikipedia


North Korea-2012

WorldReport

2012 : NorthKorea

(‘23)

(1’32”)

(‘48)

(12”)



North Korea


TumenRiver-

Wikipedia

North Korea-2012

North Korea-2011

(21”)

WorldReport

2012 : NorthKorea

(12”)(‘23)

(1’32”)

(48”)



North Korea


TumenRiver-

Wikipedia

North Korea-2012

North Korea-2011

WorldReport

2012 : NorthKorea

North KoreaMourns deadLeader, son

Is…

(5’11”)

(12”)(‘23)

(1’32”)

(48”)

(21”)


Rename Site

Reuters, NK News


North Korea


TumenRiver-

Wikipedia

North Korea-2012

North Korea-2011

WorldReport

2012 : NorthKorea


Is…


North Korea


TumenRiver-

Wikipedia

North Korea-2012

North Korea-2011

WorldReport

2012 : NorthKorea


Is…

(5’11”)

(12”)(‘23)

(1’32”)

(48”)

(21”)

ReutersNK News


Memo

I think this site will be useful for understanding the situa-tion in North Korea.


MemoI think this site will be use-ful for understanding the situation in North Korea.

GO TO SITE



North Korea


TumenRiver-

Wikipedia

North Korea-2012

North Korea-2011

WorldReport

2012 : NorthKorea


Is…

ReutersNK News



North Korea


TumenRiver-

Wikipedia

North Korea-2012

North Korea-2011

WorldReport

2012 : NorthKorea


Is…

ReutersNK News

TumenRiver-

Wikipedia



North Korea


TumenRiver-

Wikipedia

North Korea-2012

North Korea-2011

WorldReport

2012 : NorthKorea


Is…

ReutersNK News

Reuters

ReutersNK News



I.North Korea

A. North Korea-Wikipedia

B. North Korea 2012

C. North Korea 2011

i)Tumen River-Wikipedia

i)World Report 2012 : North Korea

i)Reuteurs NK News

MemoI think this site will be use-ful for understanding the situation in North Korea.

2013-05-29 15:00

Save file as…

North Korea Search.GPL

Gappole Search History


Gappole’s business model is as follows.

Internet Userson the purposeof searchinginformation

Web application

Membership

Advertising fees for companiesPremium membership fee of user

Server maintaing Development cost

HumanResources,R&D

Search enginecompany

MarketingDeveloping

Supplementing human’s mem-ory capacity, heuristic fea-ture of data searching

Improving the search envi-

ronment

END OF DOCUMENT

Revised/Added function after final presentation(1/3)

1 Improvement in UI – Icon

Current icon for search tracking has a image of tadpole, which can be disturbing for certain users. Not suitable for cleanly or-ganizing.

Problem

Im-prove-ment

1) Customized icon – Users can choose Square box Round circle Tadpole(As-is) Colored forms etc.2) Improvement in visualizing User can set his own fonts

Results1) Increase efficiency in using Gappole.2) More organized and clean UI for usability3) Customized functions


2Improvement in UI – Highlighting the important tab

Even though the Gappole shows the ‘time spent’ on the site, users can’t instantly discern important tab from others.(time spent on finding). Time is the only criteria in deciding the im-portance.

Problem

Im-prove-ment

1) Visualize the importance According to the time-spent, the icon changes color. Scale : White – Yellow – Blue – Red (….)2) Users can filter pages by length of time they were ac-

tivated.

Results

1) Customized categorization by importance

2) Directly recognize the important tab with a glance by visual-ize the scale of importance.


3Added function – Automatically discern irrelevant sites

Users usually don’t fully concentrate on doing a research. They visit various sites which are irrelevant with the searching. How-ever, the current Gappole can’t distinguish between them.

Problem

Added

1) Setting a site beforehand Users can enter a number of sites that are irrelevant with

the research. Gappole stops tracking logical flow of the pre-set sites.

Results1) Gappole becomes smarter by not including irrelevant user

histories.2) Users can customize their own tracking record.(They even

can track flow of facebook if they want.)

gappol your smart search partner group5 : chris shin, hyeonsuh lee, gawon cho, jiwoon ryu

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