**Royal LePage Your Community Realty, Brokerage

For Residential and Commercial Real Estate Brokers and Salespeople.Understanding and How to Use the Powers of the Internet Presented by Gary Nusca, CCIM Handouts: iciworld.com click on Seminars

Gary Nusca, CCIM ICIWorldForty years real estate broker (1972)Past Chairman International Commercial Real Estate ConferenceSpecializing in helping develop services that helps salespeople use the power of the Internet for real estate since 1994Please consider ICIWorld as a personal assistant to help you generate businessGuest speaker real estate boards/offices

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Guest Speaker EventsToronto Real Estate BoardMetropolitan Hamilton Real Estate BoardLondon Real Estate BoardLondon Real Estate Wealth Expo - group of 100 investorsOshawa Real Estate BoardSault Ste. Marie Real Estate BoardBancroft and District Real Estate BoardVancouver Real Estate BoardCollingwood Real Estate AssociationOttawa Real Estate BoardCanadian Real Estate Association National ConferenceNational ICI Council Marketing SessionCCIM Market SessionsVancouver CCIM ChapterCentral Canada CCIM Chapter

Greater Tampa Bay Real Estate AssociationArizona CCIM ChapterFinancial Forum TorontoInvestor Groups, ClubsTREB ExpoTREB Realtor QuestFort Lauderdale Investment ShowReal estate investment clubs and groups.PM Expo, Construct CanadaNumerous real estate company seminars and presentations.Commercial real estate organizations, groups, etc.Residential and commercial real estate offices too numerous to mention.**

ICIWorld Statistics See statistics60,000 monthly subscribers EMail40,000+ people readership See statistics10,000-20,000 Emails deliver Member Haves Wants dailyChoice to have your listing appear on 1,000 other brokers web sites . . . Instantly.18,000 pages on the Internet1,000,000 hits per month demonstrates activity100+ countries accessing informationMore mobile devices than humans on earth 7 billion+New Server 62,000 links had to be reconnected fast powerful server.*

ICIWorld Canadian and World ConnectionsPublications Industry Magazines, Trade publicationsConferences/Conventions Independent Business Expos International Real Estate Boards and Associations Shows Business Exchange, International Expos, Property Shows, Trade Shows, Activities, MeetingsWebinars One sample TD Bank from Florida YMonthly Television Program S **

Real Estate Highest ROI on the InternetReal Estate provides the Highest Return On Investment of any industry on the InternetWhy?Because just one lead can make one a lot of money. If you are not generating leads it is you.See testimonialsEveryone makes connections to do business or you call us. See Our Pledge. And it is a measure.**

REAL ESTATE INFORMATION SERVICE30,000 Haves and Wants75% exclusiveCommercialResidential Properties coming for sale, assignments, more.FSBOsmore**

The Opportunities Become Your Inventory on the InternetAll FSBOsOpen listingsRegular ClientsExclusive opportunitiesNew home buildersExpired listingsProperties coming for saleAll these become your inventory on the Internet

Anyone who says bring me in a buyer and I will pay you a commission but I do not want to give you a listing.Quick Survey: How many listings on MLS?**

**How to Handle Real Estate Information Three questions:Will they pay a commissionWill they cover you with a 48 hour exclusive listing once you have a buyer;Is it okay to advertise it but you are going to do it without the address.

RECO (8) A registrant shall not include anything in an advertisement that could reasonably be used to identify specific real estate unless the owner of the real estate has consented in writing. Sample: "Mississauga Restaurant $350K Making money" does not identify the specific restaurant or property. You can advertise and network this kind of information on ICIWorld. Sample: "Shopping Center GTA $10M 7% cap" does not identify a specific property. You can advertise and network this kind of information on ICIWorld. Give a copy of this ad to the owner and in most cases they will say "well if you do it like that, go ahead."**

**It is content that generates leadsA web site is a platform on the Internet to hold information. By itself it does not make you money. It is content that triggers the calls.It is content that develops interest and an electronic relationship that can lead to a business relationship.People appreciate ICIWorld because we supply exclusive content in addition to MLS

Widgets For Your WebsiteResidentialExclusive and MLSKey words ie: waterfront, condos, assignments, view, etc.Haves and WantsThis is Lead Generation

CommercialExclusive and MLSBusinessesHaves and WantsFSBOsOntario, by city, key word and more.**

**Referrals The one thing better than listing and selling real estate.Why? Only five minutes to do;Average $3,000 to $10,000 and more;Why dont salespeople do more referrals?Because you do not get the leads;Now you will! The reason? Content!;Thousands of homes and commercial listingsSpecially structured so you get the calls.

**Web sites an important Internet ToolWeb sites are like billboards, if the one we supply can make you $50,000 and the one you presently have is making you money then why not?You can link them.Like a storeCompare your physical office cost vs internet store that can supply tremendous information to your prospects and clients.

**In the History of the World the Internet is the #1 Marketing Tool2% use it in 1995. 77% of consumers now begin their search for real estate on line. (NAR)96% are searching for listings74% choose the first broker or salesperson that they develop a business relationship with.There are two billion people using the Internet. DWhat can brokers do?

**Allan Dalton, President of realtor.com84% of consumers want multiple photos (NAR) utterly simple to deliver, never has in history has such a simple request been so collectively ignore and suppressed. Photos command 299% more visual activity. It is not just 1,000 words, it is 10,000's of dollars to owners. Very reasonable request to have more pictures for commission dollars.

**Sample Web Sites click hereFor residential brokers have a web site with thousands of residential homes with color photos, all in a way that YOU get the calls.For commercial brokers, now that you have a web site, add the number one thing that every one on the Internet in real estate is lookingfor, listings. Add a link to a world brokers network of Haves and Wants . . . all in a way that YOU get the calls.96% are searching for listings! Now you will have a major world source with new ones coming in daily updating your web site automatically.Easily get started.

Get Traffic for Your WebsiteYou can have the best web siteThousands of listingsResidential and commercialExclusive and MLSIf you have no traffic you may as well not even have a websiteHow To Promote Your Website Monthly world wide Webinar for all licensed real estate brokers.**

Social media Inbound vs Outbound**

Subscribe to the ICIWorld Newspaper EMail List ServicesNewsletters

USA Canada Friendly Tennis MatchGreater Tampa Bay Real Estate Association*

Social Media Short DiscussionGreat fun with my mom on weekendsUkrainian Festival Bloor West Village**

**SEO for Residential and Commercial Real Estate Salespeople Web Sites SEO Search Engine Optimization 40 different ways. Exclusive Video available. Monthly Webinar How To Promote Your Web SiteInformation learned applies to all your web sites;One example Google key word search toolMore . . .

**Automation Marketing for Residential Commercial Brokers and SalespeopleColor photos, slide shows;Clients can email listing to friends and relatives;Automatic delivery of new listings to your clients and prospects;Automatic updating of your web site with listings;MLS listings; Exclusive Listings; and Wants;ICIWorld sets it up listings so that prospects and clients must call YOU for more information.

Training and SupportFrom beginners to expertsStep by step personal support By printoutsVideosManualOne on one assistance and technical support by way of gotomeeting Webinar workshops1st web site totally set up by us for you;Totally customizable by you.Any problems . . . You call us!**

**One time set up, most things run on automatic30 minute orientation 90 minutes for a web site

On Going Time RequiredYou must log in to the web site a minimum of once per month and look after a To Do List Add and search listings from time to time. Promote your web site daily at every opportunity. We suggest you treat this as a business hobby the rest of your life. If you get just one person going to the web site this week and they call you on a listing, you have a chance to make money. "Most things work on auto pilot once you have things set up properly and have a good understanding of how things work."

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Our PledgeNo member should go longer than 90 days without doing business, a deal, or at the very minimum developing a good business relationship with someone they feel they will be doing business with someday otherwise you call us! If you are stuck longer than 5-8 minutes trying to do anything with your Executive Membership, call us. Time is money.

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**Benefits for Residential and Commercial Real Estate Brokers and SalespeoplePowerful listing tools Show your prospects and clients how well connected you are into the marketplace of buyers and sellers not only for MLS listings but for exclusive listings!For residential salespeople direct commercial to your web site and do referrals.Knowledge gained can help you with all your web sites.Your customers will love their homes featured on your web site.Use list of buyers in your listing presentation

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Add Social Media to your Web Site**SampleWhy social media

ICIWorld adds MLS and Exclusive Links to Listings on to Your Web SiteThis makes thousands of listings available from YOUR siteMake the MLS searchable from YOUR web site! IDX Links People can search MLS directly from your siteICIWorld IDX links of exclusive listings tailored for you. Add ICIWorld exclusive links to all your existing web sites70% of ICIWorld are exclusive listings that are not on real estate boards. Without these, you can miss generating leadsPeople have to call you for more information on any listing.One call makes you a lot of money. *

**For licensed real estate brokers and salespeopleProvide a great service for the public and make money from the InternetICIWorld.ca Since 1994$1 Trillion of Buyers; Over $8 Billion of Properties For Sale and For Lease

**SEARCH ICIWorld.com has two major world databasesDatabase 1 Over 16,000 real estate Haves and Wants placed by real estate brokers. About 5,000 available to the public. You will have access to all of them.Database 2 Over 15,000 real estate Haves and Wants placed by the public. These are principals, buyers and sellers and you will have access to them all and deal direct with them.ICIWorld.com

**Why ICIWorld.com?Plug your information and/or your web site into the traffic;Over 1,000,000 hits per month, over 50,000 people from 120 countries;Everyone can be on the Internet but some places have more traffic. ICIWorld is one of them. It is in the top 10 in google out of over 1,000,000,000 results! This benefits you directly when you are a member. It is high tech yet economical. You get the benefit!

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**Marketing ExposureAsk to see testimonials. We have a package of over 50 pages to show you.Among the most deals being done on the Internet! Ask to see the 50 pages.In my opinion it is really not about the listings, it is really about people. Many call on one listing, discuss something else not on the service and go off and do a deal. 44% of sales one recent month were this way.ICIWorld.com

**Confidential InformationOf the 30,000 listings, only about 5,000 are on real estate boards.One can work open and exclusive listings, regular client type information and more. We show you how to control the situation.ICIWorld.com

**Information vs ListingsOpens up whole new marketsInformation not just listings such as on a real estate board.Quick surveyThree questions:Will they pay a commissionWill they cover you with a 48 hour exclusive listing once you have a buyer;Is it okay to advertise it but you are going to do it without the address.

**Survey Feedback1 minuteIn consideration of us providing this seminar today we would appreciate your feedbackHelps us to develop programs that benefit you.

**Special Offer this Seminar$240 corporate rate 1 year.What is includedAttach credit card number to application and staple with your business card.

*Full Time, Part Time, Retired, Beginners and Pros from 0-40 years in the business.It is for real estate brokers and salespeople but in their service to the public, to buyers and sellers, tenants and landlords, developers, investors, anyone who assists in the acquisition and disposition of real estate and all related industry professionals. Although primarily for brokers and salespeople todays session should be of value to those who use real estate brokers to accomplish their objectives.Brokers and salespeople when I refer to brokers I also mean salespeople.**Give example of links to Ontario Commercial, World Commercial, My Haves and Wants.*******Two requirements on your partCan you turn a computer on?Can you push a mouse and browse the Internet?

****http://successwebsite.com/facebook/*********