gast college willem de kooning
TRANSCRIPT
THINKING
IN THE BOXBastiaan van de Werk Roos & van de Werk Content + PR Shop
WHY KEEP
CREATING?
WHAT EXACTLY IS
INNOVATION?
NEW MEANINGFUL
INNOVATION?
great innovators
Joseph Jaffe 2010
INNOVATION?
MY WORKSPACE
LEARN TO THINK INSIDE THE BOX,
YOUR BOX
LEARN TO THINK INSIDE THE BOX,
YOUR BOX
KNOW
YOUR
BOX
LEARN TO THINK INSIDE THE BOX,
YOUR BOX
KNOW
YOUR
BOX
YOUR BOX
€
(personal value) what am I deeply passionate about?
(customer value) what drives my
economic engine?
(compe88ve value) what can I be
the best in the world at?
“We offer a wide range of well-‐designed, func8onal home furnishing products at prices so
low that as many people as possible will be able to afford them.”
CONsTRAIN
YOUR
BOX
SHAKE
YOUR
BOX
WHAT
BRAND
IS THIS?
YOUR BOX
€
(personal value) what am I deeply passionate about?
(customer value) what drives my
economic engine?
(compe88ve value) what can I be
the best in the world at?
WANT TO
TOUCH
BASE?
Bas8aan@roos-‐vandewerk.nl
06-‐24283528
(or Google me)