gazeta wyborcza editors lab
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Gazeta Wyborcza and GEN, with the support of Google, gathered the best Polish media innovators for a two-day competition to develop innovative news prototypes. The theme was : 'Covering the next presidential elections in Poland'.TRANSCRIPT
www.globaleditorsnetwork.orgMarch 2015 | 1
Warsaw - March 30 - 31
Sponsored by
Hosted by
Editors Lab Poland - Final Report
www.globaleditorsnetwork.org
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About the Global Editors NetworkThe Global Editors Network is a cross-platform community of editors-in-chief, journalists and media innovators committed to sustainable, high-quality journalism, empowering newsrooms through a variety of programmes designed to inspire, connect and share.
About Gazeta Wyborcza Agora and “Gazeta Wyborcza” (Election Gazette) were created on the eve of the parliamentary elections in 1989. “Gazeta” became the firs independent newspaper in Poland, while Agora grew into one of the largest and most renowned media companies in Poland.
The #EditorsLab pitch session.
Summary: TheEditors Lab ProgrammeThe Editors Lab Hackdays is one of GEN’s key programmes for bringing innovation to the newsroom. It is a worldwide series of hackdays hosted by leading news organisations such as The New York Times, The Guardian and El País.
External Links
ContentsSummary 2
Teams, speaker & jury 3Winner 4
Special mentions 5Other Projects & Social Media 6
Survey Samples 7Contact 8
GEN Community WebsiteThe Global Editors Network Website
GEN Board MembersData Journalism AwardsEditors Lab Programme
#HackAgainstEbola
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Teams
The Speakers
The Jury
» Denis Szczesny, Industry Analyst, Google » Derek Watkins, Graphics Editor, The New York Times » Jakub Górnicki, COO, ePaństwo Foundation » Róża Rzeplińska, MamPrawoWiedziec.pl
» Derek Watkins, Graphics Editor, The New York Times » Jakub Górnicki, COO, ePaństwo Foundation » Marta Poślad, Senior Policy Analyst, Google » Jakub Halcewicz-Pleskaczewski, Editor,
MamPrawoWiedziec.pl » Evangeline de Bourgoing, Programme Manager,
Global Editors Network
BIQdata.pl
Polska Press Grupa
Gazeta.Pl
TVN 24 WP.PL
Wyborcza.pl
Brief for Poland
Polskie Radop
Gazeta Wyborcza
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The Winner
Polskie Radio, with the prototype here, won the hackdays. The team developed a two-fold project: a virtual election ring and an archive platform.
Virtual election ring
In Poland, before the first round of the Polish presidential, there are no TV or radio debates between the candidates. It is therefore difficul for voters to confront the candidates’ opinion and make an informed choice. To solve this issue, Polskie Radio created a “virtual candidates’ ring”. First, users select the two candidates they would like to see debating.
Then they can listen to one-minute audio snippets of speech of each candidate on diffe ent topics. For every topic, users can vote for or against the opinion expressed by the diffe ent candidates. After having listened to the diffe ent extracts and voted for their favourite opinions, the users can discover who is the candidate that is the closest to their opinions and how compared this percentage with the other users.
The Jury thought that Polskie Radio made a perfect use of the limited time of the hackdays. They identify a specifi gap in the offe of political news and implemented an efficien and creative product to fill it. They made the most of their specific assets by investing on their audio expertise.
Voices from the past
Polskie Radio’s project also lets users listen to a selection of speeches given by prominent Polish public figu es from the last decades, who explain the importance of voting. It is a smart way to resurface the precious archives gathered by Polskie Radio and make the most of this evergreen content to engage users to vote.
The teams also developed other features (timelines, polls visualisations, etc). These features were less original but still interesting for the users that can enjoy the smooth user experience and sleek interface that prevail in all parts of the prototype.
The winning team
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App of cards aims at better analysing the
electoral campaign. It allows users to visualize, monitor and understand
the conversations around campaign on social media
Special MentionsBrief won a special mention for App of cards. App of cards aims at better analysing the electoral campaign. It allows its users to visualize, monitor and understand the conversations around the campaign on social media, online forums, blogs or websites. It shows how the buzz around each candidate correlates with his/her polls’ results. Thus it enables to assess the effect veness of political marketing during the campaign.
After the elections, the users will discover the cost of acquisition per vote for each candidate. Brief will collect data on the number of votes gained and spending on campaigns and that will allow them to estimate the cost of acquisition of one vote.
TVN won a special mention for Project Bridgecast. Project Bridgecast is a second-screen app that will be available on smartphones, tablets and smartwatches. It will offer its users a personalized and interactive news experience and will also allow them to answer surveys whose results will be broadcast during the live political shows. TVN will also use the Mamprawowiedziec.pl API to enable the users to monitor the electoral promises.
The features of the app will evolved throughout the three phases of the election (campaign - election silence - results).
App of cards
BridgeCast
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Other Projects
BIQdata.pl - iWyborca (iVoter)iWyborcza (iVoter) is a web app that lets its users register the statements made by candidates in local electoral meetings.
Wyborcza.pl - Głosuję App Głosuję App is a mobile app that uses augmented reality technology to make print newspapers interactive and up to date.
Gazeta Wyborcza - VoteNOWVoteNOW is a mobile app tailored for young audience to engage them in elections in a personalized and gamified way.
Wirtualna Polska - Easylive Easylive is a new live-blogging tool for journalists
Gazeta.pl SwipeSwipe is an election app targeted at young people that ask them to agree or disagree about anonymous political statements and after the round of questions let them discover the candidates they are closer to.
Polska Press - 2015 Presidential Election - estimate, share, discuss, voteThis project let the users monitor and evaluate the campaigns and predict the result of the presidential election.
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Press Coverage
Social MediaTwitter activity peaked during our Editors Lab hacktahon, with #EditorsLab trending in Twitter Poland. Below are a few screenshots.
Portal PolskieRadio.pl wygrał konkurs “Editors’ Lab”“Jesteśmy dumni!”. Projekt TVN24 zajął II miejsce w hackathonie dziennikarskimZwycięzcy - Editors Lab: Gazeta Wyborcza HackdaysPrasa na smartfonie i tablecie. Jak będzie wyglądała przyszłość mediów?Editors’ Lab: “Gazeta Wyborcza” HackdaysJak zahipnotyzować czytelnika i przykuć go do smartfonaJak dziś najlepiej przekazywać wiadomości? Editors’ Lab: “Gazeta Wyborcza” HackdaysJak “sprzedać” wybory prezydenckie. Prześwietlamy, sprawdzamy i zderzamyPrzyciśnij kandydata na prezydenta smartfonem
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Survey Samples
How would you describe your experience of the event as whole?
It was great. I learn a lot. Good for getting more skillsGreat fun, great challenge, thoughtful experienceThis kind of events are very useful and there’s still not so many of them
What was the most useful part of the event for you? Why?
Mentoring of the juryNYT presentation about infographics Cooperation with designer and programmerLectures of the invited experts. They shared interesting and valuable informations and ideas.
What was the least useful part? Why?
Can’t name one
What did you think about the schedule of the Editors Lab?
Maybe too “pack” agendaGood
What did you learn during those two days?
I know a lot of new toolsThat cooperation with people who are not familiar with developing can produce better products. How to work in a very limited time
If we come back on which theme would you like to work?
Building business modelsWithout a main topic. Let give a free hand to figure out some great apps.Apps for teenagers Interactivity of valuable journalism
Any suggestions to improve the Editors Lab?
More diverse media
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Contact
Evangeline de BourgoingProgramme Manager
[email protected] 00 33 7 60 59 45 43
14 rue des Minimes 75003 Paris
France
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