gecko group is a creative compilation · 8 softwaredevelopmentcompany 9 artgallery 12 3 4 56 78 9....

environmentalbranding marketing exhibits multimedia

Gecko Group is a creative compilation

of conceptual thinkers committed to

challenging the status quo – a proactive

blend of multi-disciplined professionals who

believe that good design is good business.

Gecko Group develops meaningful

branding strategies that convey the

essence of your organization to your

target audience. From a logo to

a comprehensive corporate identity

campaign, we help our clients

coordinate their capabilities to present

a clear, confident personality. strategic planning

development

corporate identity

logo design

company literature

stationery programs

branding

1 Environmental education center

2 Event logo for food service company

3 Ballroom at Adventure Aquarium

4 Educational publishing company

5 Land preservation organization

6 Luxury Villa in Dominican Republic

7 Real estate company in Dominican Republic

8 Chester County Historical Society exhibit

9 Public relations and strategic communications company

1 2 3

4 5 6

7 8 9

M. NICHOLSS T R A T E G I C C O M M U N I C A T I O N S

internat ional

2006

D O M I N I C A NR E P U B L I C

1 Society supporting Art & Horticulture Museum

2 Luxury Villa in the Dominican Republic

3 ARAMARK school breakfast concept

4 New Jersey State Aquarium exhibit

5 Retail nursery

6 Mystic Seaport Museum exhibit

7 Luxury real estate company in the Dominican Republic

8 Software development company

9 Art gallery

1 2 3

4 5 6

7 8 9

project

client

services

Brand Communications Campaign

Lancaster Farmland Trust

Strategic Planning

Brand Analysis & Positioning

Logo

Stationery

Marketing & Development Collateral

Identity & communications collateral for private, nonprofit

land and agriculture preservation organization.

project

client

services

Branding & Marketing Campaign

The Schuylkill Center for Environmental Education

Logo Design

Stationery

Newsletter Template

Fundraising Materials

Sign Design & Fabrication

Printing Management

Identity, marketing collateral, and entry signage

for an environmental education institution.

The proper creation, planning, and

execution of a critical concept are

key to developing effective marketing.

Gecko Group analyzes customer needs

and develops the strategy and tactics

to match the medium to the message

for maximum impact. annual reports

brochures

advertising

direct mail

sales promotion

newsletters

catalogs

marketing

project

client

services

Continuing Education Course Catalog

Longwood Gardens

Graphic Design

Strategic Consulting

Evolved Course Catalog design and format to successful full year full

color publication for an internationally renowned horticulture garden.

project

client

services

project

client

services

Visitor Guide and Orientation Map

City of Baltimore

Design & Layout

Copywriting

Design and layout for visitor guide and orientation map that integrates

with web site and interpretive kiosk for The Star Spangled Trails in

Baltimore, Maryland.

project

client

services

Alumni Travel Brochure

University of Pennsylvania

Graphic Design

This direct mail brochure was sent to Penn’s alumni to entice

them to participate in the travel program’s trip to Africa.

Whether the destination is a science

museum or a convention center,

creating a captivating visitor

experience is our goal with every

exhibit project. From tradeshows to

museum exhibitions, Gecko Group’s

content and design development

combine seamlessly to educate,

entertain, and inspire. development

design

tradeshow graphics

hands-on interactives

educational outreach programs

interpretive graphics

exhibits

Exhibit Design

Old Sturbridge Village

Script Development

Exhibit Design

Interpretive Graphics Development

Fabrication & Installation

Development of hands-on exhibits for children featuring period role-playing activities,

discovery centers, and one-on-one teaching environments.

project

client

services

project

client

services

Exhibit Design

Lancaster Quilt & Textile Museum

Script & Interpretive Graphics Development

Space Planning

Interior Design

Environmental Design

Exhibit Design


Exhibit development and museum design featuring a million

dollar Amish quilt collection for museum opening.

project

client

services

Exhibit Design


Content Development

Exhibit Design


Multimedia Design & Programming


Planning and development of Icons of New England Visitor Center

promoting the Center’s period collections.

project

client

services

Exhibit Design

Grown In Chester County

Chester County Historical Society

Content Development, Exhibit Design, Fabrication and Installation, Logo Design

Celebrating agriculture, Grown in Chester County was created for the Chester County Historical

Society in West Chester,PA. This large collection of farming tools, implements, and photographs

of a by-gone era came alive in a strikingly colorfulenvironment suggesting the progression of the

seasons and living on nature’s bounty. With hands-on interactives, the viewerentered into the

rhythm of nature that dictated the life of the local farmer living off the land.

A SixYearPlan

CHE

S T E R C O U

NTY

CHE

S T E R C O U

NTY

G RO W N ING RO W N IN

At the end of the 18th

century some Chester County

farmers began to look for ways

torestore nutrients to soil depleted

byrepeated plantings of the

same crop. In the Chester or

Pennsylvania plan, farmers rotated

crops on a six-year schedule

H a n d s - o n A c t i v i t y

Field #1 Field #2 Field #3 Field #4 Field #5 Field #6

Year #1

Year #2

Year #3

Year #4

Year #5

Year #6

Thechartontherightshows a crop rotation pattern.Usethepiecesto complete the pattern.

Wheat Clover Oats Corn

project

client

services

Exhibit Design

New Jersey State Legislature

Conceptual Development

Exhibit Design




Hands-on exhibit comprised of interactive zones, multimedia touchscreens,

and dynamic education sections, featuring a “ball run” tracing the legislative

process for how laws are made.

project

client

services

Exhibit Design

HistoryWorks! Hands-on Exhibit

Historic Bethlehem Partnership

Logo Design, Conceptual Development, Interpretive Graphics, Exhibit Design,

Fabrication and Installation

The award winning HistoryWorks! was developed as a permanent, hands-on family exhibit within

the Colonial Industrial Quarter for Historic Bethlehem Partnership.

HistoryWorks! was designed and developed to allow the visitor to begin anywhere in the exhibit while

still providing the opportunity for the visitor to make connections between the People, the Place, the

Products, and the Power & Technology areas as they move through each area at their discretion. This

was achieved through the means of tracking five "objects" of production from the era.

project

client

services

Exhibit Design

Chester County Historical Society

Content Development

Exhibit Design




Planning and development of a hands-on gallery designed to invite children and

adults to discover and explore Chester County’s history through objects, photographs

and other resources.

Gecko Group realizes that multimedia

is an important part of each

client’s communications plan. Creating

concepts for the Web, kiosks, e-mail,

and CD-ROM, we develop engaging

interactive communications that reach

beyond the printed page. web site design

web advertising

web development & programming

touch screen interactives

multimedia presentations

multimedia

project

client

services

Touchscreen Interactive


Design

Navigation Development

Copywriting

Programming

A visitor orientation touchscreen interactive designed to familiarize visitors

to Old Sturbridge Village as well as help them plan their visit.

project

client

services

Interactive Multimedia Display

New Jersey State Legislature

Concept Development

Design

Animation

Programming

Interactive touchscreen component of Welcome Center exhibition

allowing visitors to test their knowledge of New Jersey.

project

client

services

Web Site

www.lancasterfarmlandtrust.org

Lancaster Farmland Trust

Corporate Identity Development

Information Design

Site Architecture & Design

Animation & Programming

Web site design concept and development for a premier non-profit land preservation

organization presenting visitors with multiple access points on the home page based

on visitor interest, readily accessible quick facts, and access to image galleries and

other user targeted interest pages giving visitors reason to log in frequently.

project

client

services

Web Site

www.heritagepa.net

HeritagePA

Corporate Identity Development

Information Design

Site Architecture & Design

This web site incorporated a new identity which Gecko designed for HeritagePA.

Twelve heritage areas are highlighted in the site on individual portal pages as well

as on a large interactive map.

Gecko Group develops compelling

visual strategies to address specific

spatial concerns or create a particular

visitor experience. With our dimensional

design and fabrication expertise,

our interior and exterior environmental

concepts answer wayfinding and

signage challenges in corporate and

public spaces. wayfinding systems

space planning

visitor surveys

site analyses

signage

information kiosks

environmental

project

client

services

Wayfinding Signage

Jacksonville Zoo & Gardens

Site Assessment & Planning

Design


Planning of traffic flow and pedestrian pathways, along with development

of entry and parking area signage encompassing wayfinding and area identification

systems for both vehicular and pedestrian traffic.

project

client

services

Parking ID & Wayfinding Signage

Philadelphia Zoo

Assessment & Planning Documentation

Environmental Design


The Zoo had many satellite parking lots in an urban environment that were difficult to find

and even harder to make your way to the Zoo entrance. Gecko developed this comprehensive

exterior signage program to identify parking lots and direct visitors.

PP RR EE TT EE NN DD II NN GG PP RR OO BB LL EE MM SS OO LLVV II NN GG

When kids imagine themselves in otherroles, they buildempathy and learn to see things from different points of view.

When kids worktogether to reacha goal, they learn teamwork andexpand their creat iv i ty .

A

OO BB SS EE RR VV II NN GGlook!

look!

When kids slow down and tune-in to theirsurroundings, theylearn to focus and use all their senses.

project

client

services

Interpretive Graphics

Jacksonville Zoo & Gardens

Graphic Design

Script Development

Interpretive Graphics


Zone signage and information graphics for kids' hands-on educational play park.

Our clients have come to rely on

our expertise as an essential part of

their business strategy. To learn more

about how Gecko Group fits into your

business plans, please contact us today.610 430 0305

www.geckogroup.com

[email protected]

211 West Chestnut StreetWest Chester, PA 19380p 610 430 0305f 610 430 8633www.geckogroup.com

gecko group is a creative compilation · 8 softwaredevelopmentcompany 9 artgallery 12 3 4 56 78 9....

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