gerlach - corporate groups and movement networks in urban america
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8/10/2019 Gerlach - Corporate Groups and Movement Networks in Urban America
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Corporate Groups and Movement Networks in Urban AmericaAuthor(s): Luther P. GerlachSource: Anthropological Quarterly, Vol. 43, No. 3, Urbanism and Corporate Groups (SpecialIssue) (Jul., 1970), pp. 123-145Published by: The George Washington University Institute for Ethnographic ResearchStable URL: http://www.jstor.org/stable/3316685.
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8/10/2019 Gerlach - Corporate Groups and Movement Networks in Urban America
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CORPORATE
GROUPS
AND
MOVEMENT
NETWORKS
IN
URBAN AMERICA
LUTHER
P.
GERLACH
University
of
Minnesota
Black
Power,
Neo-Pentecostalism
and
ecology
activism
are
examples of
Movements
of
Personal
Transformation
and
Revolutionary
Change.
Each
of
these movements
consists
of
diverse local
groups
which interact in
a
poly-
cephalous
and reticulate
organization.
An
examination
of
the structure and internal dynamics of any single local
group,
treated as a
separate
corporate
entity,
has limita-
tions.
In Pentecostalism
this
approach
leads to
an
unpro-
ductive
concern
with the
sect-denomination
dichtomy.
In
Black
Power
it
over-emphasizes
disorganization
and
fac-
tionalism.
In
environmental activism this
approach
incor-
rectly
treats local
groups
as but
special
interest associations.
We
suggest
that
such
groups
be
examined as
cells within
the body of a total social movement. That is, the best
strategy for
the
study of
social
movements is
to
examine
various
local
movement
groups
as
interrelated
segments
within
a
system
of
groups.
In this
context,
we
shift
focus
to
group
interaction,
interdependence
and
function.
I.
INTRODUCTION
A.
Movements
of
Personal
Transformation
and Social
Change.
For
the
United
States
of
America,
this
is
a
time of
system-
changing
and
identity-transforming
movements
in
social,
eco-
logical
and
religious spheres.
Some
examples
of these include:
Black
Power,
the
New
Left,
Women's
Liberation,
Ecology
Ac-
tivism,
and the Charismatic
Renewal, neo-Pentecostalism,
pirit-
ualism and
the
Underground
Church.
Participants
n
these
and other movements
are
engaging
in
various
different
but
po-
tentially
converging
collective
endeavors
to
protest
established
conditions,
o
challenge
conventional
wisdom,
and
to
promulgate
attitudinal
and structural
change
across
the
range
of our
social
and
cultural
system.
These
movements are
individually
signifi-
cant,
have
the
potential
of
converging
nto
a
multi-revolution,
nd
123
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124
ANTHROPOLOGICAL
QUARTERLY
represent
a
class
of
events
which
we can
term Movements of
Personal
Transformation
nd Social
Change.
These contemporary ocial movements and other movements
through history
have occasioned much
popular
and
scholarly
speculation
about
their
presumed
causes
and
consequences.
One
popular
view
has
it
that
movements
are
spontaneous xplosions
S.
.
of
mindless,
often fanatic
crowds,
led
by
charismatic
prophets
.
. . who
appear
suddenly
and
inexplicably
out of
nowhere
. . .
and
generate
an
ever-increasing
orce
by
some
strange
process
of
attraction.
(Moorehead
1960:
222-3)
In
contrast,
another
popular approach
is to believe that
establishment-challenging
movements are
too well
organized
and
thereforemust
be
secret
conspiracies
nderthe
control
of an
alien
mastermind.
The
movements
which
we have
studied
through
field
research,
namely
Black
Power,
the Charismatic
Renewal,
and
Environ-
mental
Action
(since
1968 we
call
it
Participatory
Ecology)
are
neither
unstructured
nd
mysterious
spontaneous xplosions
of
hysteric crowds, nor are they the products, respectively,of a
master
planner
and his devoted
disciples.
We
regard
hese
system-
changing
movements
as
themselves
developing
socio-cultural ys-
tems.
Most
significantly,
they
have
(1)
an
identifiable
social,
political
and
economic
organization;
(2)
a
means
of
recruiting
new
members;
(3)
a
process
by
which members are
encul-
turated
and committed
o
the
movement; (4)
a
developing
deol-
ogy;
and
(5)
a
boundary
establishing
and
unity-generating
process
by
which
participants
dentify
and stand
together
against
real or
perceived
opposition.
We
have discussed
these char-
acteristics
in
detail
in other
publications.
With
this focus
on
movement
structure
and
function,
we
are more concerned
with
movements
as
producers
of
change
than movements
as
products
of
change
or of
conditionsof
disorganization
nd
deprivation.
As
such
our
approach
is different
from,
but
complementary
o
the
approach of Aberle (1965), Hoffer (1951, 1963), Lanternari
(1963),
Linton
1943),
and Gurr
1967).
Our
major
concern
has been
the
analysis
of the social
organi-
zation
of
the
movements
we studied.
In our
analysis
we have
de-
scribed
the
organization
of these movements
as
essentially
seg-
mentary-that
is
composed
of
many
proliferating
groups
or
cells;
polycephalous
and decentralized-that
is,
led
by many
heads
and
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CORPORATE
GROUPS
IN
URBAN
AMERICA
125
not directed
by
a central command
structure;
and
reticulate-
that is
having
a network-like structure
within which the
various
cells intersect and overlap.
B.
Level
of
Analysis;
the
Corporate
Group
or the
Relationships
Among Groups
in
a
System.
This concern
with
organization
brings
us
to
the
subject
of
this
special
issue that
is,
to
the
study
of
group
structure and function.
As
I understand
it,
our
main focus should
be
the
study
of
urban
groups which have the qualities of corporation. That is, we are
concerned with
groups
which
are
more
than
mere
statistical
aggregates,
or
social
categories.
We
seek
to
determine
the extent
to
which
groups
in
urban
settings
have
such attributes
as
(1)
in-
volvement
in
some
corporate
action,
(2)
leadership
with
the
authority
to
represent
the
group
as
a
whole,
(3)
control
of
property
as a
group,
(4)
group
identity,
or consciousness of
kind,
(5)
shared
or similar
beliefs
and values
(6)
a
system
of
shared
rights,
duties
and
obligations
which are distinct
from and
persist
beyond
those
of the individuals who
make
up
the
group.
It
is to be
expected
that
as
anthropologists
become more
involved
with urban studies
some
will be interested
in
ways
in
which
peo-
ples
migrating
to
the
city
from tribal societies
do or
do not
form
such
urban-based
associations
of
varying corporateness
in
order to
help
them
cope
with
city
life.
A
number of
studies
about
such associations are available, of which Little's West African
Urbanization
(1965)
is one
example. Papers
in
this issue
consti-
tute other
examples.
At first
consideration
it
would
seem that the
study
of social
movements
should
also be
facilitated
by
the
examination
of
spe-
cific local
groups
according
to
criteria
of
group corporateness.
Indeed,
I
had
originally
intended that
my
paper
would focus
on the
internal
workings
of
a number
of
such
groups, particularly
as
they
appear
in
Black
Power,
and more
generally
in the
Black
community.
This
would
represent
a
departure
from our other
papers
about social
movements,
for
in
these other
studies
we were
more
concerned
with the
movement
as
the unit
of
analysis,
rather
than its
local
groups.
1
See
Yinger
1930,
Troeltsch
1950,
Pope
1953,
Niebuhr
1957,
and
O'Dea
1960.
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126
ANTHROPOLOGICAL
QUARTERLY
Meaningful
local
groups
do exist in the Black
communities
we
studied.
It
is
true that
some
influential studies
have
focused
on
the presumed disorganization in poorer Black communities and
have
suggested
that in such communities there is
a
minimum
of
organization
beyond
the
level of
the
household.
But
our own
studies
support
Valentine's
(1968)
proposition
that
in
urban
Black
communities there are a
range
of social structures.
These
include Black
Power
groups,
conventional
political
organizations,
community
centers,
store-front and devotional
church
congrega-
tions,
youth
groups, friendship
associations,
personal
social
net-
works,
networks
linking
the
groups
of the last mentioned and
juvenile
gangs
(although
none
come close
to the size
and
signifi-
cance of those in
Chicago,
as
discussed
by
Keiser
1969).
Many
of
these diverse and
sometimes
conflicting
groups
are
now
becoming
involved
in
the drive of Black
Americans to
achieve
Black
pride
and
power
and to combat
racism.
In
effect,
they
are
becoming
or have become
cells
in the
body
of
the Black
Power movement, nodes in its reticulate structure
Given
this
condition,
it
is
not
the
specific
nature
of
such
in-
dividual
groups
which
is
to us of
paramount
interest,
but rather
the
way
in
which these
segments
contribute
to the overall
goals,
capabilities
and limitations
of the Black
Power movement.
This
leads
us
away
from
the
study
of
local
groups
according
to
criteria
of
corporateness,
and
brings
us
again
to
consider how
the
groups
complement
and
supplement
each other
synergistically
and
how
they
are linked
together
in a network of
groups.
This
approach
parallels
the
way
in which we have found
it
necessary
to
analyze
both
the
Charismatic
Renewal movement
and
the
Participatory
Ecology
movement.
In the
balance
of this
paper
I shall
summarize
some
of the
chief
characteristics
of two
specific
groups,
namely
a Pentecostal
group
(essentially
Black),
and
a
Black
Power
group.
I shall
then
show how in each case these groups and their participants inter-
relate
with
other
movement
groups
and
supporters
in
a reticulate
structure,
and
then I shall
briefly
compare
these
characteristics
with
the
stucture
of
groups
in
the
Participatory
Ecology
move-
ment.
In
doing
this,
I
will
suggest
why
a
focus
on the
local
group
as
a
corporate
entity
is not
the best
way
to
approach
the
anatomy
of
social
movement
and
why
a
better
strategy
is
to
study
such
groups
as
interrelated
segments
within a
system
of
groups.
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CORPORATE
GROUPS
IN URBAN AMERICA
127
Case
studies
will be drawn
from our
research
in
a
large
Mid-
western
city
in which
blacks constitute
about
3%
of the total
urban population.
II.
EXAMPLES
OF
GROUPS
AND THEIR INTERRELATIONSHIPS
A.
The House
of
Deliverance
Pentecostal Church
Group.
The
House
of
Deliverance is
a Black controlled
and
led,
but
integrated
Penetcostal
church. It
is
located in an
inner
city
neigh-
borhood
where the
population
is about
60%
White,
35% Black,
and
5%
Indian.
By
conventional
standards residents
would
be
classified
as
ranging
in
socio-economic class
from
lower-middle
to
lower. The church
was
founded
(in
1949)
as
a branch of a
national
Negro
Pentecostal denomination but
by
1956
became
essentially
autonomous under the
aggressive
leadership
of its
founding
minister
and
his wife.
This
minister
divides his
church
membership
into three
categories:
Charter
members,
Visiting
members, and Supporting members.
Some
fifty
Black
adults,
and five
White
adults are listed
as
charter
members,
and
of
these about
thirty
Blacks and five Whites
are
truly
a
hard
core
of
committed members.
Officially,
charter
members must
have
professed
the doctrine
of
the
church,
and
have
participated
in
rituals
of
confession,
salvation
and
Baptism
by
the
Spirit.
Officially
only
such charter
members can
take
communion and
hold church
office,
and
officially
only
such
charter
members have
a
voice
in
the
handling
of
the two build-
ings,
parsonage,
and two
automobiles
and
bus which
constitute
church
property.
Many
of the
hard core
are
kin,
affines
and
close
friends of
the
minister.
The
minister,
who
grew
up
in
a
Mississippi
village,
encouraged
and
helped many
of these
hard core
members
to
mi-
grate
from
Mississippi
to the Midwest
city,
just
as he
migrated
after World War II. He established useful contacts in White
church
and
business
circles,
city
government
and
police,
and
used
these
contacts
to
help
him
secure
employment
and
other
assist-
ance
for
these
migrants.
The
members of the core
group
spend
much
time
together.
A
number
now
live
some
distance
from
the
church,
but the church
serves as
a
convenient locus
for
many
of their
joint religious
and
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128 ANTHROPOLOGICAL
QUARTERLY
social
activities. These
activities intertwine so
that
it is hard to
draw a
clear
distinction between them. The
minister
regards
all
as the Lord's Work. The members of the core group help each
other meet
pressing
economic and
social
problems, although
less
on the
basis of
reciprocity
than
on
the
basis
of
redistribution
handled
through
the
minister,
his wife and
several
top
assistants,
including
a
middle
aged
White
spinster.
Several members of the
hard
core,
including
this
spinster
and
her
mother,
spend
some time
in
Haiti as
lay
evangelists
for
the
Deliverance
outreach
of
the church.
The
visiting
members constitute
a
more
amorphous
collectivity
of
those,
both Black
and
White,
who
visit
the
church
during
various
f
its
weekly
and
Sundaymeetings
ut
who,
among
other
things,
have
not
indicated desire o
pay
the
higher
dues
required
of charter
members r
to
profess
hurch
doctrineand
manifest
its
commitment
ituals.
Some
attend
servicesrather
regularly,
contribute
egularly
o
church
ollections,
ut
manage
o
remain
apart romthe more ntensive nd extensivenvolvementf the
charter
members.
ome
n
this
category
ppear
o be
quite
casual
in
their attendance.
The minister
eels
that
he
has
about 100
visiting
members.
According
o the
minister,
he
supporting
members
ategory
s
used for those
hundreds
f
persons
who
help
the
minister
r
the
work
of
his
church
n
a multitude
f
waysalthough
hey
do
not
attend
his
church ervices.
Many
orm
part
of his
radioaudi-
ence,
many
have heardabouthimor havemet him withinthe
diverse
roups
nd
churches
which
orm he
Pentecostal
etwork.
Most
are
White,
and
many
are
middle
class. t
is
from
hem
and
through
hem
hatthe minister nd
hischurch btain ital
money,
goods
and
services.
t is
through
hem,
and
certain
f the
visiting
members
often
former
supporting
members
who moved into
more
open
involvement)
hat
the minister btains
esources nd
contacts o helphimhelphis core followers.Forexample, t is
through
uch
assistance
hat the minister btained
obs
for new
migrants
rom
Mississippi,
btained
help
for
parents
f
juveniles
who
got
into trouble
withthe law
or in
school,
and secured
unds
to establish
carpentry
chool
or
young
people.
Although
ontributions
rom
supporting
members
fficially
e-
come
church
property,
o be administered
y
the charter
mem-
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CORPORATE GROUPS IN URBAN
AMERICA
129
bers,
in
fact
a
few
generous
supporting
members
do
informally
monitor
the
use
of
these contributions.
Chartermembersand probablysome of the visiting and sup-
porting
members
do have
an awareness
of
themselves
as con-
stituting
a
special community.
The
ministerworks
to
develop
this
group
consciousness
and
spirit.
Where
possible
he
will
seek to
involve
supporting
members
openly
in church activitiesand
give
them
fulsome
praise
for
any
help
they
give.
In all of his
various
community
and
overseas mission
activities
he identifies
himself
as
leader
of
and
representative
f his
church and
congregation.
As
his fame
and
outside
success
grows,
church members
appear
to welcome
and
be
proud
of such
identification.
But
the
church
is
certainly
not a
closed
community.
It sees
its
role
in
the
broader
Pentecostal
community.
Also,
it
welcomes
recruits
and
growth.
It has
succeeded
in
attracting
to church
services
growing
numbers
(thirty
in one
night
out
of a total con-
gregation
of
120)
of
White
college
and
university
students.
Re-
portedly, they are attractedby the Pentecostal soul music, by
the
forcefulness
of the
minister,
the
excitement
of
being
in
an
integrated
church,
and
the
enthusiasm of
worship. Similarly,
White
adults,
many
of them
participants
n
other Pentecostalde-
nominations
or home
meeting
groups
are
attracted
o
the
church.
The minister
and
apparently
his charter
members
would like
to
see these visitors
become
chartered,
but
accept
them in
temporary
capacity.
In
theory,
the
church
could
outlive the demiseof the found-
ing
minister.
His
wife
is
capable
and forceful
enough
to
carry
on.
But it
is
questionable
f it could outlive the
passing
of both of
these
persons.
Their
daughter
has no
great
interest
in
running
the
church,
and indeed resides
n
another
town.
Their
other kin
do
not demonstrate
he interest
or
especial capabilities
to
lead
the
church.
One
young
man
is
being groomed
for the
ministry,
but his ambition is to establishhis own church in a neighboring
area.
On
the
other
hand,
the
church
does
control
property
and
other
resources
sufficient
to
motivate
especially
the hard
core
members o
retain control.
In
short,
the
core members of
the church
are involved in
corporate
action,
and
the
church itself
is
legally
a
corporate
entity.
It
has leaders
who
can and
do
represent
he
group
as a
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ANTHROPOLOGICAL
QUARTERLY
whole.
Core
members,
at
least,
have
a
sense of
group
identity;
they
exchange rights,
duties
and
obligations
apparently
in
re-
spect to such group membership.A more detailed study could
spell
out in
detail the characteristics f
this
church
and
its
vary-
ing
levels of
membership,
according
to criteria
of
corporateness.
This would be
an
interesting
exercise.
In
fact,
to some
extent this
church was examined in
this
manner
by
an
anthropology
gradu-
ate
student
(Rooth 1967),
just
as similar
types
of
religious
and
other
groups
in and of
themselveshave been
subjects
for
study.
This
approach
uses
and adds to
knowledge
about
groupdynamics
and the
relationship
between individual
personality
and
group
structure.
But
if we limit
our
study
of
the church
and
its members
to
this
approach
we have
but describeda variant
of
the
store front
Pentecostal
church.
Conventionally,
his would be classified
as a
sect
(i.e.
Yinger
1957;
Troeltsch
1931;
Pope
1942;
O'Dea
1960),
although
the defects n
church-sect
ypologizing
are
recog-
nized (Eister 1967). If we do this, then the readerwould cer-
tainly
have
no reason
to
believe that
Pentecostalism s
a social-
religious
movement,
indeed
a movemcnt
which
is
a member
of
a
class
of
events which includes
Black Power
and
Participatory
Ecology.
On
the
contrary,
he
might
call
this
particular
House
of
Deliverance
a
part
of
the
established
order
of
things
which
has
contributed
to the
pacification
of
Black Americans and dis-
couraged
them
from
fighting
for
social
change
in
the here
and
now.
In
short,
this
focus
on the
group
itself,
according
to
criteriaof
corporateness,
nternal
rights
and
duties,
status
and
personality
of
members
is more
than
just
limiting,
it is
misleading.
For,
as
we
have demonstrated
(Gerlach
&
Hine
1968,
1970)
Pente-
costalism
is a
widespread
and
growing
movement,
and it
does
advocate
and
promote
fundamental
change,
particularly
n
re-
ligious behavior and structure. In so doing, in the United
States
and
elsewhere
(Willems
1964,
1966)
it conflicts
with
conventional
wisdom
and established
religious authority.
As
we
have
reported
(Gerlach
&
Hine
1968,
1970a)
participants
have
risked
ridicule,
displeasure,
economic and social
position,
and
in
other
lands,
even
death.
Most
members
of
the House
of Deliverance
have
not
personally
been
on
the
revolutionary
edge
of
Pentecostalism
n the
United
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CORPORATE GROUPS IN URBAN
AMERICA 131
States,
although
the
minister and a
few
of
his
lay
evangelists
have
taken Pentecostalism
as a
revolutionarymessage
to
Haiti.
In Haiti they were involved in some very real conflicts with
Voodoo
and
Catholic
opponents.
The House
of Deliverance
n-
terconnects
with
a
range
of other
Black
or
White
Pentecostal
groups
in
the
United
States,
some
of
which
are
actively
in
con-
flict with
established
church
doctrine
and
authority.
The
activist,
cutting edge
of
Pentecostalism
n the
U.S.A.
is
found
among
the
numerous
independent
groups
springing up
among
middle
and
upper
class
Americans,
many
of
whom are
simultaneously
ctive in established
Episcopal,
Lutheran,
Metho-
dist,
Presbyterian
and,
most
recently,
Catholic
groups
(Kelsey
1964;
Plog
1964;
Hoekema
1966;
Nouwen
1967).
These
are what
some observers
have
labeled the
tongues
movement,
and what we termed
hidden Pentecostals.
They
are
somewhat
analogous
to the
underground
church
among
the
Catholics.
They
often
refer
to
themselvesas
Spirit-filled
Chris-
tians. In additionto such hidden groups,the Pentecostalmove-
ment
includes
more
established
ndependent groups
of
varying
size and
duration,
both White
and
Black,
and
then
the
long-
established
and
highly
routinizedPentecostal
denominations,
uch
as the Assemblies
of
God,
and
the Church
of Christ
in
God.
We have
found
it
useful to
range
these diverse Pentecostal
groups
along
an institutional
continuum
with
the
long-estab-
lished
denominations
at one
end;
the
larger
independentgroups
of some fifteen or
twenty
years'
duration
next;
then the
smaller,
more
recently
organized independent
groups;
and
finally
the
Spirit-filled
Christians
till
hidden
n
non-Pentecostal hurches.
We have described
how
these various
groups
are interconnected.
In
brief,
this
is done:
(a)
experientially,
through
the
same
Baptism
of
the
Holy
Spirit
and manifestation
of
such Gifts
of the
Spirit
as
Tongues speaking;
(b)
ideologically, hrough
a common
interpretation f that experienceas an empoweringgift of God
as
recorded
n
the
Acts
and
First
Corinthians;
(c)
organization-
ally,
in a
network,
accomplished
hrough
1)
overlapping
mem-
bership
in one or
more
of
the
various
groups,
2)
personal
rela-
tionships
or
networks
among
members of
the
various
groups,
3)
exchange
of
the
leaders
of
various
groups,
4)
networksof
the
traveling
evangelists
who criss-cross
he
country,
and
the
world,
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132
ANTHROPOLOGICAL
QUARTERLY
holding
revivals
and
prayer
sessions
across
the
range
of
groups,
5)
involvement
of
the
various Pentecostal
groups
in
one
or
more
of the severalnational and international arge scale associations
of
Pentecostals,
such
as
Full
Gospel
Businessmen's
Fellowship
International,
which link
organizational
units within the
move-
ment much
as
Rotary
Clubs link
local business
organizations.
It
is
through
such
experimental,
ideological,
organizational
linkages
that the House
of
Deliverance is
articulated to
groups
across
the
range
of
the Pentecostal
movement.
Visiting
and
Sup-
porting
members
provide
some of
the
important
organizationallinks of the
overlapping
membership
and
personal
network
type.
Even the
significance
of
these
linkages might
be
neglected
if
the
researcher
were to focus
on the charter
members
of
the inner
core
members
and
their
corporate
rights
and
duties.
For ex-
ample,
through
the White student
visitors the minister and
his
church articulate
to an
aggressive
group
of
university
students
who seek
to
bring
active
Christianity
to a
large University
campus. Similarly, through relationshipswith a leader of an
upper
middle
class
White
hidden
prayer group,
the minister
and
his
church
articulate
o
this
prayer
group
and to
some
of the
other
groups
within
the
personal
networkof
this
leader and
his
fellow
hiddens.
Both
the
House
of Deliverance and
its
Haiti
mission
have
received
financial assistance
hrough
such contacts.
Indeed,
the leader of
the
prayer
groups
has
visited
Haiti
with
the
minister
and
subsequently
urged
other
hidden
and inde-
pendent
Pentecostals o contribute o the missionof the House of
Deliverance.
In
turn
the
reputation
of
this
prayer
group
leader
has
been
enhanced
among
Pentecostals
hrough
the
reports
about
his
achievements
nd
experiences
n
Haiti.
The
relationships
of this minister and
his church
ramify
far
more
widely
throughout
the
Pentecostal
movement.
The above
examples
are
meant
to
give
but
an
impression
of
such
reticula-
tion.
The
minister
and
his
church
also
articulate
o
the
Black Power
and
earlier
Civil
Rights
movements.
The
minister
had
overtly
been
very
conservative
n civil
rights
ssues
and
had
opposed
mili-
tant Black
Power.
Militants called
him
an Uncle Tom.
Indeed,
he
conflicted
with the BlackPower
community
center
to
be
de-
scribed
next.
But since late 1969 he has
publicly spoken
out
for
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CORPORATE
GROUPS
IN URBAN AMERICA
133
Black
Pride
and
against
White racism.
He
argues
that
the
only
answer is
for
Whites
and Blacks to work
together
as com-
plete equals in social change activities under Christ. His position
offers
more
conservative
and
religious
Whites
an
acceptable
ave-
nue
to
help
Blacks
and
to
feel a
sense
of
proper
reward.
Through
such
White
support,
he
has established
a
carpentry
school for
Black
and
White
youth.
Through
this
he also has
led
a
spirit-
filled
White
family
to contribute
their skills
and
time
to re-
decorate
his
church,
and
in
so
doing
to work
together
with
Blacks
in
ways
which
demonstrated
their stand
against
racism
and
for
Christian brotherhood.
The
minister
has become one of
the
first
Blacks
in
the
area to
speak
about
pollution
and
anti-pollution protest.
In
sermons,
radio
messages
and
a
church
pamphlet
he has
pointed
out
that
all
Americans
must
fight
together
to
improve
the
quality
of the
environment.
He
urges
Whites to
realize
that
Blacks
suffer
more from
pollution
than
any
other Americans. He calls
their
attention to the way most urban Blacks live under the cloud
of
industrial
waste,
amid
urban
decay. They
cannot
so
easily
escape
to the
cleaner
suburbs.
But
he
implores
Whites
not
to
neglect pressing
religious
and social
problems
while
fighting
pollution.
As
yet,
the
groups
in
Participatory
Ecology
have
not
forged
any
links
with
this
minister and the House of
Deliverance,
but the
potential
is
there. For
example,
Zero
Population
Growth
(ZPG)
groups
across the
country
wish
to
allay
Black
fears that
the
attempt
to control
population
growth
is but a White trick
to
reduce
the
Black
population.
ZPG has
urged
its
members,
al-
most all
of whom are White
and
apparently
middle
class,
to
es-
tablish
coalitions
and alliances
with
Blacks,
and
to
help
Blacks
(for
example,
the Black
Panthers)
in
Black Power
struggles
in
order to
win their
support
for
ZPG
goals.
Thus
far,
most
Black
Power
groups
have either
ignored
the environmental
activitists,
or
have in fact opposed their campaigns as but a red herring to
divert
people
from
the real issues
of
racism,
poverty
and
the
Vietnamese
war.
Hence,
the House of
Deliverance
and
its
minis-
ter
might
stand
as
a welcome
beachhead
for environmentalists
in
the
Black
community.
In
sum,
the
House
of
Deliverance,
in fact or
potential,
inter-
relates
with
at least
three
movements,
Pentecostalism,
Black
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134
ANTHROPOLOGICAL
QUARTERLY
Power and
Participatory
Ecology.
While not
part
of the radical
wings
of
any
of
these
various
movements,
it does
play
a
role
in
the
total endeavor. Certainly, it is but one example of a type of
Pentecostal
group.
Examination
of
other
groups along
the
Pente-
costal movement
continuum
would
reveal different characteris-
tics,
different
concerns,
different
relationships.
A
perspective
which
focuses
on
this
as a
specific
Pentecostal
group
rather
than
on its
role
in
the
Pentecostal
movement
or
perhaps
the multi-
revolution
may
be more
traditionally
anthropological,
but
it
is
also
limiting
and
misleading.
B.
A
Black
Power
Community
Center
It
is
equally
limiting
and
misleading
if
we
focus on the internal
structure
and function
of
specific
Black
Power
groups,
instead
of
focusing
on the role
of these
groups
as
parts
of the total Black
Power
movement.
It
is
generally
recognized
that
there
are
many
different
types
of
Black
groups
which seek
in
varying ways
to im-
prove
conditions
for
and
capabilities
of
Black
Americans.
And
it
is
generally
appreciated
that Blacks
have
indeed
experienced
real
deprivation.
Thus,
the examination
of
one
such Black
self-
help
group
will
not
easily
lead
an observer
to
believe that
it
is
representative
of
all
Black
groups
or to
explain
membership
in
the
group
as a
function
of
strange
sectarian beliefs
or
deviant
personality.
However,
focus on one
group
but realization that
it
is but one of many varied, seemingly uncoordinated and com-
peting
groups
is
likely
to lead
the
unwary
observer
to believe
that
Black
social
change
efforts are
hopelessly
fragmented.
If
the
observer
who has
such an
opinion
also
believes,
as
so
many
do,
that
centralized,
bureaucratic
and
large
scale
corporate
organiza-
tion
is
the
most
efficient
form
of
organization
for
getting things
done,
then the
observer
is
likely
to
believe that
Blacks
will
not
accomplish
their
objectives.
Indeed
he
may
listen
to the
Moyni-
hans
of
the
country
and
explain
this
seeming
failure
of Blacks
to
unite
as
a
consequence
of their
apparent pre-existing
fragmented
social
structure,
atomistic,
matri-centered
families
and the
like.
In
contrast,
if
he
focuses
on
the
dynamic,
synergistic
interrela-
tionship
of
diverse
groups
in a total and
very
effective
movement
network,
he
might
instead
search for the excellent
pre-existing
capabilities
which
Blacks
have for
establishing
effective
networks
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CORPORATE GROUPS
IN URBAN AMERICA
135
which
criss-cross
Black
and
White
society
and
penetrate
the
es-
tablished
structures
of
power,
communication and wealth.
With this in mind, let us examine a single Black community
center
in
our
midwest
city.
This
community
center,
which
we
will
call
Action
Forward,
is itself located
in
an
inner
city neighbor-
hood
when
the
population
is
over
half
Black,
and
conventionally
classed
as
ranging
from
lower middle to low.
The Center
was
established
in
1966
through
the diverse efforts
of
activist
Blacks,
White
liberals
with
money
and
influence,
and assorted White
uni-
versity
students,
church and
city
officials. The
Center is incor-
porated
under
the
state
charter,
and
is
officially
directed
by
a
large
Board
of
Directors,
White
and Black.
Actual
operational
control is effected
by
a
small number
of
very
active
board mem-
bers,
known
as the Little
Board,
in
cooperation
with
the
ap-
pointed
staff officers
of
the center. The
members
of
the
Little
Board,
both
White
and
Black,
are
highly sympathetic
to
the
Black cause and endorse the
leadership
of the Black staff
mem-
bers. Technically, the board can veto the decisions and actions
of the
staff,
but in
fact
they
have
not
done
this,
believing
that
the
Center should
be
Black-run,
and
believing
that the
staff
mem-
bers
are
quite
capable.
The Action Forward
Community
Center
is located
in
a sub-
stantial,
renovated
single story
building,
with
basement.
Much
was
spent
on its renovation
and
equipment.
Money
and
supplies
were
donated
by
a
number of
city
firms,
churches
and
other
groups.
Several White
persons,
who wish to remain
anonymous
meet
the
monthly
mortgage
payments
of
the
building,
but
legally
it is owned
by
the
community
center
as
a
corporation.
Similarly,
its
operating
expenses,
including
salaries for
its
staff,
have
been
met
by
a
variety
of
government,
foundation
and
individual
grants.
In
short,
most
of
its
economic
support
has
come
from
established,
affluent,
White
society
but it
is run
by aggressive
change-oriented
Blacks, many of whom have been considered radical militants by
the
established
society.
A Black husband
and
wife team were
the
driving
forces
be-
hind the
development
of this
center,
and held
the
key
staff
posts
throughout
much of
its
history.
The
husband remains
executive
director,
although
the
wife
has since led a
number
of other
ven-
tures,
and
is now
forming
a
special
education
school for
Black
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136 ANTHROPOLOGICAL
QUARTERLY
and
White
youths
who,
though
talented,
do
not do
well
in
con-
ventional
nner
city
schools.
A
numberof
other
Blacks
who
helped
establish he Centerand who were part of its earlystaffhave left
it,
frequently
ollowing
disputes
with
this
husband
and
wife team.
They
have been
successfully
eplacedby
Blackswho do
get along
with each
other
and
with
the
husband
and
wife team. This
pres-
ent
staff forms
a
fairly
tight
hard
core
of
people
who
do
help
each
other
emotionally,financially,
and
socio-politically.
n
turn,
this
staff also
has established
good
relationships,
and
in
some cases
strong
bonds,
with
key
members
of the
Little Board.
Key
mem-
bersinclude White
inner-city
church
leaders,
Whites
with
money,
influence,
and
good
contacts
in
established
and affluent white
society.
And
this staff
also has
effective
working
relationships
with
some
Blacks,
White
radicals
and
liberals,
including university
students
and residents
of
neighboring
suburban areas.
Further-
more,
the Center attracts
a
range
of Whites to assist
it
in
its
various
projects,
such
as
art
and theater
education,
youth
work,
community organization.Many of these Whitesmay come and
go,
and
have not established
close
relationships
with the Staff or
the
Little
Board,
but
for a
time at least
they
do
provide
useful
links
to
the broader
society.
On
the
other
side of
the
ledger,
this
Action
Forward
Community
Center conflictswith or is
opposed
by
a
number of
other Whites
and
Blacks,
including
some other
local
community
center
and
community
action
groups.
In
some
cases,
this
conflict
arises from
competition
for
funds
and follow-
ers,
in othercasesover a
range
of
personal
and
philosophical
dif-
ferences.
It
can be
demonstrated
in
detail
(Gerlach
& Hine
1969,
1970a,
b)
that
even this conflict
among groups
and individuals
respecting
Black
Power
means
and
goals helps
the total
Black
cause.
In
brief,
it
spurs
the
supporters
of
Action
Forward
to
greater
effort and
contribution
n favor
of
the
Action Forward
approach; it offers alternativesto those who would help the
Black
cause,
but
who
find
Action
Forward
either oo radical
or
too
conservative.
For
example,
some Whites
aided Action Forward
primarily
because
t
appeared
o offer a
moderately
militant
alter-
native
to
some
seemingly
much more
dangerous
activities.
It
will
get
the
angry
kids
off
the
streets
this
summer
aid
some;
If
we
do
not
give
them
something
ike Action
Forward
others
said
in
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CORPORATE
GROUPS IN URBAN
AMERICA
137
so
many
words,
they
will line
up
with that
Mau
Mau
bunch
led
by
that
fanatic
...
On the
other
hand,
it
was militant
enough
to frighten some Whites and conservativeBlacksand stimulate
them to build
or
support
more
moderate
communitygroups
and
action
programs.
ndeed,
it
was
from
motives
of this
type,
it
will
be
remembered,
hat the
minister
of the House
of
Deliverance
obtained some
of the
support
he
needed
to build
his
carpentry
school.
The
leaders
of the
community
center
ike
so
many
Blackshave
been skilled in
establishing
inks with
White
society
which
help
them achieve not
only
their
personal
goals
but also the
goals
of the
group
or
groupsthey represent.
n
the Civil
Rights
days
before he
explosion
of
Black
Power,
they
could count
upon
some
Whites
helping
them
out of do
good
motives. After
the
rise of
the
Black
Power
movement,
Whites found
it
advantageous
o
have
Blacks as
acquaintances.
Liberal Whites were
pleased
to
show
their friends that
they
were
on
speaking
terms
with
militant
Blacks.Whites could enhancetheir positionin city government,
university
and
business
by
claiming
to be
able to
communicate
with
Black
spokesmen.
White,
radical
studentsused
Black
causes
to
give
them a
legitimate
focus
for
confrontationwith the
estab-
lishment.
In
short,
the
relationship
between
Black and
White
shifted
from
one
in
which
Blacks
were
forced
to
be
supplicants
o
one
in
which
Whites
gained
as
much
or more than
they
gave.
The leaders of Action Forward
utilized
this
situation,
as
did
in-
deed,
the
minister
of
the
House
of
Deliverance.
Blacks
will
be
sensitive
to
any
shift
in
this
pattern.
For
example, they
can
be
expected
to
resent
increasing
White student
and
liberal
concern
for
environmental
ssues,
or
this will
be
seen
as a
divergence
rom
the
issues of
racism and Black
development.
On
the
other
hand,
if
leading
participants
n
the
ecology
movement
sought
to
involve
Blacks
of
Action Forward in
ecology,
and if
these
Blacks
could
be made to see that it furthers heirBlackPowerobjectives, hey
like the ministerof House of
Deliverance,
might
well
join
in
this
aspect
of
the
multi-revolution. n
short,
the Action
Forward
net-
work links with
the broader
networks
of
Black
Power
and
White
community
response.
It
will
resist
anything
which
reduces
its
ability
to
use
this
network or
its
advantage,
and
will
join
in
that
which
expands
the
network o its
advantage.
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138 ANTHROPOLOGICAL
QUARTERLY
It is
clearlypossible
o
study
Action Forward
as a case
study
of
a
corporate
Black
community group.
But
it
is even
more
useful
to see it as an open and adaptive system, occupying a certain
niche
within the Black Power
movement,
the Black
community,
and the overall urban
community,
but
interacting
with
groups
and
individuals
across the
range
of
these communities.
In
this
sense,
then,
such
study
of Action
Forward,
or
House
of Deliver-
ance or
any
other
pertinent
movement
group parallels
the eco-
systemic
studies
of interculturaland
intertribal
relationships
ug-
gestedby
Sahlins
and
Service
(1960)
and Barth
(1958).
It
is not
meant to
imply
that
such an
approach
s
intrinsically
better than
a focus
on
the internal
workings
of
the
group,
simply
that it is a
more
strategicway
of
understanding
he social movement
and its
role
in
social
change.
Using
this
perspective,
we
can
see Action Forwardas but
one
of
a broad
range
of
groups
n the
Black
Power
movement,
groups
which
vary
in
size,
membership,permanence,
means and
goals,
groups which grow and die, divide and combine, proliferate n
number
and contract.
Many
of the
groups
we
described
in
earlier
publications
have
disappeared
while
others have
emerged.
Some
new
groups
had
their
origins
n Action Forward.
Some
par-
ticipants
in
Action
Forward started a similar
but
short-lived
community
center
in
another
part
of the
city.
The
wife
of the
Action
Forward
director
initiated
the
special
community
school.
Two
of
six
city para-policecommunityprotectionpatrols
were
started
by
Action
Forward
leaders
and
initially
based at the
center.
The
husband
and
wife
team are leaders
of the center
only
as
long
as
they
remainforceful
and effective.
Others
in the
center
or the
broader
community
could
move in to
replace
them.
In
any
event,
they
are
but
two
of
the
many,
often
competing,
eaders of
Black
Power
groups
in the
city.
No one leader
in this
typical,
polycephalousmovementstructure s the spokesman or the en-
tire
Black
community,
or Black movement.
Like
Pentecostalism
and
Participatory
Ecology,
the Black
Power movement
has
so
many
leaders
that
it
may
mislead
the
unwary
observer
nto think-
ing
that
it
has
no
leadersat
all.
Even
though
the BlackPower movement
n this
city
and in
the
nation
has no
single
command
structure,
ts various
groups
are
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CORPORATE
GROUPS
IN
URBAN AMERICA
139
organized
by
means of a
network,
or. reticulate structure.
Just
as
the
House of
Deliverance is connected
to the rest of
Pente-
costalism, o is Action Forward inked to the Black Power move-
ment
and to
clusters of White
supporters
hrough
experiential,
ideological
and
organizational
ies. Action Forward
participants
are
linked
organizationally
o other
groups
through
(a)
over-
lapping membership,
(b)
personal
networks with
members of
other
groups,
(c)
networks
of the
traveling
spokesmen
of
the
movement,
and
(d)
joint
involvement
n
larger
scale
associations
or
activities.
We have found it useful to
range
the various
groups
in the
Black Power movement
along
a
continuum,
as
we
did
with
Pentecostalism.
n the Black Power
case,
a conservative
o
radical
continuum is most
appropriate.
Local
branches
of established
civil
rights
groups,
such as NAACP
and Urban
League
stand
at
the radical
pole.
Ranging
between these
poles,
we can
identify
a broad
array
of
technical
training
and
economic
development
groups, community informationcells, community centers, stu-
dent
groups, political groups
and
para-police groups.
Action
Forward s
but
one of a numberof
city community
centers
play-
ing
its own official
part
in this movement
system.
It
is
easy
to understand
why
those
who
do not evaluate the
Black
Power movement or other
movements
ecosystemically
will
indeed feel
that
characteristics f
segmentation,
actionalism,
di-
versity
of means and
goals
make it
inherently
weak.
Many
people
make this error.For
example,
a
group
of seniornewsmenwind-
ing
up
a
national
tour of
ghetto
areas
noted that
they
were
amazed
that Blacks
had
accomplished
so much in
spite
of
the
limitations
mposedby
factionalism
(Time
Magazine
1969:
June
6:
53).
Certainly
analysts
have
written
much about the
ways
in
which similar
segmentation
has
destroyed
he New Left.
Accord-
ing
to
Roger
Kahn
(1969),
SDS
has
practically
committed
sui-
cide throughsuchschism.
There
are
those,
however,
who take an
ecosystemic
view
and
who
see
capabilities
n what
looks
like
inefficiency
born of
seg-
mentation or
decentralization.
For
example,
Martin Landau
(1969),
a
political
scientist,
uses
the
work
of
the
mathematician,
von
Neuman,
to
show
how
duplication
and
overlap among
com-
ponents
of
system
function
to
produce
efficient
organizations.
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8/10/2019 Gerlach - Corporate Groups and Movement Networks in Urban America
19/24
140
ANTHROPOLOGICAL
QUARTERLY
In a
special
issue of
Ebony (1969)
magazine,
the
editors
and
their authors
ocusedon the black
revolution n
the U.S.A. On
the
one hand they graphicallyportraythe varietyof ways in which
Blacks
perceive,
generate
and
react to
this
revolution.
On the
other
hand,
they
emphasize
the
synergistic
unity
which exists
among
Blacks,
rrespective
f their
diverse
ndividual
approaches.
For
example,
they
noted
that while the
Black
Panthers
may
seem
poles apart
from
members
of
the
Urban
League
and
NAACP,
they
are,
in
fact,
bound
together
in
common
cause,
drawing
from
a common
heritage
of
Blackness,
of
White
oppres-sion and
discrimination.
They
constitute,
n
fact,
components
of
one movement.
Nathan Hare
(1968),
a
militant Black
sociologist,
notes
that
Black Power can
utilize
even
these
classed
as Uncle
Toms
to
accomplish
Black
Power
goals.
All
play
their
part
in
the
total
system.
In
an interview
with
Playboy magazine,
Jesse
Jackson
(1969)
denies that the civil rights and Black movement is truly frag-
mented,
confused
and
broken.
He
acknowledges
the
apparent
diversity
which
exists
in
the movement
among
such
groups
as
NAACP,
SCLC,
Urban
League
and
Panthers,
but notes that
each
is,
in
fact,
doing
its
thing
in
a
way
which shows
hat
the
movement
s
together.
He
says
hat
it is
Americawhich
has
prob-
lems
of
disunity,
nd
which
must
join
the variousBlack
groups
and Black
movement
n
order o
accomplish
he
resurrection
f
hersoul.
Examination
f
the Black Powermovementand
its
various
segments
romthis
ecosystemic
pproach
will
reveal
hat
instead
of
being
weak,
this
segmentary, olycephalous
nd
reticulate
movement
tructure
s
admirably
uited
to
achieve
exponential
growth
n
the
face of
opposition,
o
generatechange,
and
to
adapt
to
changing
conditions.
n
summary
of
these
adaptive
capabilities,we can notethe following(Gerlach& Hine 1969,
1970a,
b):
a.
Redundancy
and
multiplicity
of
leadership
and self-
sufficiency
of
local
groups
prevent
effective
suppression
r
cooptation
f
the totalmovement.
b.
Rivalry
and
competition
mong
these
leaders
and
groups
produces
n
escalation
f effort
and
forward
motion.
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CORPORATEGROUPSIN
URBAN
AMERICA
141
c.
Diversity
in
all
type
and
function,
with
each
doing
its
thing,
maximizes
the
adaptive
capabilities
of
the
whole.
d. Factionalism and
segmentation
facilitates the
penetration
of the movement into a
variety
of
socioeconomic niches
...
A
type
of
sociological adaptive
radiation.
e.
Organizational
and
ideological diversity produces
a struc-
ture
which has
somebody
for
everybody,
no matter what
his
means or
goals
may
be.
f.
Finally,
this
type
of social
structure
encourages
inno-
vation, entrepreneurial experimentation and problem solving.
Some
of these
experiments
fail
and
pass
out
of
existence,
while
others
contributeto the total movement.
C.
The
Participatory
Ecology
Movement
The
points
made
above
may
be
further
supported
if
we
briefly
look
at
the
Participatory Ecology
or
Environmentalist Activist
movement. It is also composed of many different groups which
vary
in
size,
membership,
mission, means,
and
goals.
We
find it
useful
to
range
these
groups along
an
organizational
continuum
from established
and conservative
(i.e.
Isaac
Walton
League,
Audobon
Society)
to
new and more radical
(i.e.
Ecology
Action).
We
have conducted
a
series
of
case studies on
various
of
these
groups.
If
we
did not take these as
parts
of a
movement,
then
each
by
itself,
would
be
but another
example
of
a
typical
Ameri-
can middle class
voluntary
association,
a
typical
interest
group
or
pressure group.
Many
of
these
groups
have
become
legally
incorporated by
various
States. Others
have become
officially
recognized
as student
organizations.
A
few
have
remained
un-
incorporated,
essentially
ad
hoc,
specific
issue
activities. Thus
far
none
of
those
we
have
intensively
studied
own
significant
prop-
erty
as
a
corporate
group.
Some
were established
to
protect
the
property of individual members from the effects of some type of
environmental
exploitation
or
development
project.
For
example,
an association
to
protest
the
development
of an
airport
had
as its
initial
impetus
the wish
of
various
rural and
suburban
residents
to
escape
the
noise and
pollution
which
they
felt
an
airport
would
bring.
An association to maintain
the
quality
of
a
large
lake
and
oppose
the
dumping
of
industrial waste was
promulgated
by
lake-
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142
ANTHROPOLOGICAL
QUARTERLY
shore residents
who
wished
to
keep
individual
property
as
pollu-
tion-free
as
possible.
Many
other
groups
have been established
to improve the quality of life of Americans in general, and some
of
the
groups
with more
personal
property
interest
have
taken
up
this broader
ecological
cry.
These
groups
are
not centralized under
one
command
struc-
ture,
and
have
various
leaders who come
and
go.
They
segment
and
proliferate
but
also reticulate.
They
intersect
with
each
other
through
a
myriad
of
overlapping
links,
joint
activities and
per-
sonal networks.
Experimental
and
ideological
bonds
also
begin
to
unite
them.
Together
they
constitute
neither an
amorphous
collection of
groups
nor
a
single
corporate
structure;
rather
they
form a network
organization,
like that
we
have discussed above
for
Black
Power
and
Pentecostalism.
As
in
these
other
move-
ments the
segmentary, polycephalous,
and
reticulate
organization
is effective
and
adaptive.
Incidentally,
its
presence
in
this move-
ment
tells
us that such
organization
is
not
simply
a
product
of
pre-existing characteristics of black society.
The
ecology
network is
expanding
to
include
more
groups
throughout
essentially
middle class White
society.
As
yet
Blacks
have
not
linked
with it
in
any appreciable
number,
and indeed
some
are
opposing
it as
a
divergence
from the
real
issues.
But,
potentially
it
could
interconnect
with
them,
as has been
suggested
above. The
New Left is
linking
with
and
becoming
the
radical
cadre
of the
ecology
movement.
Perhaps
in
a
short while
the
ecology
radicals will
seemingly
split
from the rest of the move-
ment,
demanding
that what
radicals
call hi-there liberals show
which
side
they
are
really
on-the side of
revolutionary
change
or
the side
of the
establishment.
According
to our
model,
such
a
split
would
not
destroy
the
ecology
movement,
but rather
ex-
tend
further
the
radical
side
of the
total movement
continuum.
In
any