get social with video tips

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Get SOCIAL with Your Video Enhance Your Video Process Value Creation Plan • Be Transparent • Content Curator • Become a Trusted Advisor • Bring Original Content into mix In Lehman’s Terms position yourself as a strong content curator delivering valuable content, offering original content will establish you as leader and subject matter expert.

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Page 1: Get social with video tips

Get SOCIAL with Your Video

Enhance Your Video Process

Value Creation Plan • Be Transparent

• Content Curator

• Become a Trusted Advisor

• Bring Original Content into mix

In Lehman’s Terms position yourself as a strong content curator delivering valuable content, offering original

content will establish you as leader and subject matter expert.

Page 2: Get social with video tips

Doodle Video Videoscribe.TV

Get SOCIAL with Your

VIDEO

Enhance Your Video Process

TOOLS AND WEBSITES TO DO VIDEO

PRESENTATIONS WITHOUT VIDEO.

NO CAMERA NO PROBLEM.

Page 3: Get social with video tips

www.douglehman.com

Make your video Findable Leverage Social Networking Sites

Website BlogVideo Hosting Site

USE PINTEREST Repin

Create QR Codes“Link Videos”

* Mobile Devices *

Share and Post Video and Content on LinkedIn http://goo.gl/ QR Code Generator

Upload Video to Your LinkedIn Profile Page

LinkedIn Company Page add YouTube Video

Product and Service Tabs.

Page 4: Get social with video tips

Complete Your Video Profile and Use Metadata

Make your video Findable and DiscoverableSimple Video SEO Metadata

OPTIMISE YOUR DESCRIPTIONPost URL in Description http://yoursite.com

Write Content in Description

Key Word Descriptions

Tag Keywords Replicate

Title you video with Keywords Call To Action Enticing Title

OPTIMISE YOUR TITLE Use YouTube Keyword Suggest Tool Google Key Word Tool

Sharing Feature enabled

To See Tags - Right Click on Video Page “View Page Source”

<meta name="keywords" content="ProNetworker, atlanta networking, Doug Lehman, Video

Ambassador, Atlanta,

Add Links and Websites

Channel Description

Use Playlists

Page 5: Get social with video tips

YouTube Applications… Leverage Your YouTube Community.

READ IT

Use backlinks and inbound links to your videos and website.

Embed your URL directly on videos, use captions annotations

Upload Avatar, Watermark you videos, Mention your Channel Name,

Branded End Slate,

INVIDEO PROGRAMMING

YouTube 2nd Largest Search Engine

Use Annotations Subscribe to YouTube Channel

Page 6: Get social with video tips

www.douglehman.com

Get SOCIAL with VIDEOEnhance your Sales Marketing Process

PROMOTING YOUR VIDEOS

Owned MediaWebsites, Blogs, Networks

Shared MediaSocial Networking Site

Video CollaborationCross Channel Marketing

*Promoting your video through PAID MEDIA and Resources

SEO Search Firms, Digital Advertising, Banners, AdWords, Pay-Per-View, Social Media Advertising etc……………….?

The Future of Video

• The Use of Video Email will increase– Your Visual Presentations will make an impact.

• Mobile Video is growing force!

- Upgrades and use of smartphones, PC Tablets are increasing significantly

- Mobile Video Applications are among the fastest growing

cell phone applications

- Mobile Optimization – QR Codes, Text VideoYouTube mobile gets over 600 million views a day, and traffic from mobile devices tripled in 2011

February 2011 The Cisco Visual Networking Index: Global Mobile Data Traffic Forecast Update, 2010–2015

Mobilize Your Online Video

Page 7: Get social with video tips

THANK YOU for Attending

We Welcome your Feedback and Comments.

Let’s Engage Be Social

www.douglehman.com

Video Testimonials

Connect With Doug

Let’s Put It In Lehman’s Terms Passionate about Video Engagement

www.douglehman.com doug @douglehman.com

@douglehman

Doug Lehman

(404) 654-0304

Brand Ambassador of Video Engagement

.

www.douglehman.com [email protected]

Twitter @douglehman

YouTube Channel

http://www.youtube.com/dugvideo

LinkedIn Doug Lehman

http://www.linkedin.com/in/douglehman

Facebook Business Page "Lehman's Terms of Business

http://www.facebook.com/douglehmanterms