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GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND - Director of Medical & Scientific Affairs, PLT Health Solutions 2020 Sports Nutrition Summit San Diego CA www.plthealth.com

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Page 1: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

GET YOUR BRAIN IN THE GAME

INTEGRATING COGNITIVE

SUPPORT IN SPORTS &

ACTIVE NUTRITION

Presented by Jeremy Appleton, ND - Director of Medical & Scientific Affairs, PLT Health Solutions2020 Sports Nutrition Summit – San Diego CA

www.plthealth.com

Page 2: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

2

“Continuous non-linear interactions between system components support the exploration of fluent and flexibly creative performance solutions by athletes and sports teams.”

Page 3: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

EXERCISE AND COGNITION

3

• Moderate to vigorous exercise improves cognition1

• Processing speed• Memory • Executive function

• Physical activity is directly related to high levels of Emotional Intelligence2

• Physical activity physically remodels white matter3

CO

GN

ITIVE HEALTH

IN SPO

RTS

1. Med Sci Sports Exerc. 2019 Jun;51(6):1242-51.2. Behav Sci (Basel). 2019 Apr 24;9(4). pii: E44. 3. Pediatrics. 2019 Oct;144(4). pii: e20184032.

Page 4: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

EXERCISE AND MENTAL HEALTH

4

• Exercise improves mental disorders1

• Depression, Anxiety, Schizophrenia, ADHD• Eating disorders, PTSD, Substance abuse

• Greater amounts of physical activity reduce risk of cognitive impairment, including Alzheimer’s disease2

• Alzheimer’s benefitted by exercise via mTOR3

CO

GN

ITIVE HEALTH

IN SPO

RTS

1. Sports Med. 2020 Jan;50(1):151-170.2. Prog Cardiovasc Dis. 2019 Mar-Apr;62(2):94-101.3. Int J Mol Sci. 2019 Mar 29;20(7). pii: E1591.

Page 5: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

THE NEED FOR SUPPORT

5

• Brain-body interactions in sport are difficult to study1

• Hypoxia counteracts exercise-induced improvements in cognition2

• Prior cognitive exertion is associated with a subsequent decline in physical performance3

• Mental fatigue impairs sport performance4-7

CO

GN

ITIVE HEALTH

IN SPO

RTS

1. Prog Brain Res. 2018;240:247-267.2. Scand J Med Sci Sports. 2019 Oct 12. doi: 10.1111/sms.13573.3. Sports Med. 2019 Dec 24. doi: 10.1007/s40279-019-01204-8. 4. J Sci Med Sport. 2019 Jun;22(6):723-728. 5. Eur J Sport Sci. 2019 Nov;19(10):1367-1376.6. Sports Med. 2011 Apr 1;41(4):307-28. 7. Prog Brain Res. 2018;240:291-315.

Page 6: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

DIFFERENT TYPES OF COGNITIVE SUPPORT ARE AVAILABLE

SATIETY

6

SCIENTIFICALLY SUPPORTINGA RANGE OF BENEFITS

Page 7: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

THINKING BEYOND THE SAME OLD COGNITIVE INGREDIENTS

7

Different benefit areas. Different mechanisms of action. All supported by science.

Targeted-releaseCAFFEINE

Bacopa monnieri

Crocus sativus

Sceletium tortuosum

Mangifera indica

Page 8: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

• Primarily studied non-elderly populations (18-65), with a focus on work and school performance

• Synapsa: 4 chronic clinicals, 3 acute clinicals, 4 pre-clinicals • Dose is 320 mg (chronic) or 640 mg per day (acute)• Demonstrated outcomes: faster information processing, faster

learning, decreased forgetfulness, improved memory consolidation, and better multi-tasking accuracy

BACOPA MONNIERI (SYNAPSA, CDRI08)Review and Research Highlights

CLIN

ICAL R

ESEARC

H

8

Psychopharmacology. 2001; 156:481-484.Neuropsychopharmacology. 2002; 27:279-281.Indian Journal of Psychiatry. 2006; 48:238-242.Phytotherapy Research. 2008; 22:1629-1634..Human Psychopharmacology. 2001; 16:345-351.Phytotherapy Research. 2012; 27:1407-1413.Phytotherapy Research. 2013 21 Jun.

Page 9: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

These studies focus on healthy adults from 18 to 65

What problems could it address in sports and active nutrition?

VALUE PR

OPO

SITION

• Improve stamina by preventing depletion of key neurotransmitters

• Decreasing adverse effects on sports performance of “prior cognitive exertion”

• Anti-inflammation• Synergy with exercise’s beneficial

effects on memory• Prevent hypoxia through increased

cerebral blood flow

MECHANISMS/ACTIONS• NOOTROPIC• ANTI-INFLAMMATORY• ANTIOXIDANT• NEURO-PROTECTIVE• METAL CHELATION• BETA-AMYLOID

REDUCTION• INCREASED CEREBRAL

BLOOD FLOW• ADAPTOGEN/↓CORTISOL

BACO

PA MO

NN

IERI

9

BACOPA MONNIERI (SYNAPSA, CDRI08)

Page 10: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

Put on your game face: Bacopa is an adaptogen that enhances mental focus

CLIN

ICAL R

ESEARC

H

10

BACOPA MONNIERI

• “Prevention of neurotransmitter depletion is the cornerstone of adaptogenicstamina enhancement, both physical and mental”

• In animals, Bacopa attenuated stress-induced depletions of norepinephrine, dopamine, and 5-HT1

• In humans, Bacopa (Synapsa) has been shown to improve focus and concentration while reducing mental stress and cortisol levels2,3 1. J Ethnopharmacol. 2007 May 22; 111(3):671-6.

2. Phytother Res. 2013; 21 Jun.3. Psychopharmacology. 2001; 156:481-4.

Page 11: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

11

Review and research highlightsSCELETIUM TORTUOSUM (ZEMBRIN)

• Sceletium is a unique selection of South African botanical medicine with over 300 years of documented use

• Unlike Kanna, Zembrin is well-studied and well-characterized chemically, with a unique alkaloid profile, rich in mesembrenone and low in mesembrine

• Demonstrated clinical efficacy for physical and emotional stress, improved/decreased anxiety, and enhanced mental focus.

• Zembrin: 3 clinical trials; 5 pre-clinical studies.

SC

ELE

TIUM

TOR

TUO

SU

M (ZEM

BRIN

)

Page 12: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

SCELETIUM TORTUOSUM (ZEMBRIN)

12

• Reduced anxiety-related activity in amygdala on fMRI1

• Increased mental focus2

• Improved cognitive set flexibility• Improved executive function

• Fast-acting: documented effects within 2 hrsafter a single dose1

• Synergy with exercise’s beneficial effects on depression, emotional regulation, mood and sleep

• Adoption by bodybuilders, stacking with forskolin to potentiate lipolysis, fat loss

SC

ELE

TIUM

TOR

TUO

SU

M (ZEM

BRIN

)

What problems could it address in sports and active nutrition?

MECHANISMS/ACTIONS• 5-HT TRANSPORT

INHIBITION (SSRI)3

• PDE4 INHIBITION3

• HAM-D2

• Improved sleep• HAM-D improved mood• HAM-D improved work

performance

1. J Ethnopharmacol. 2011 Oct 11;137(3):1124-9. 2. Evid Based Complement Alternat Med. 2014:6820143. Neuropsychopharmacology. 2013;1-9.

Page 13: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

Evid Based Complement Alternat Med. 2014:682014.

SCELETIUM AND STRESS MANAGEMENT

13

Better impulse control + Goal-directed behavior

SC

ELE

TIUM

TOR

TUO

SU

M (ZEM

BRIN

)

13

35.4

60.2

49.7

Cognitive Set Flexibility

*p < 0.022 vs. placebo

*

Baseline PlaceboZembrin®

mea

n pe

rcen

tiles

13

*p < 0.032 vs. placebo

36.8

60.8

50.1

Executive Function

3 weeks

*

mea

n pe

rcen

tiles

Baseline PlaceboZembrin®

Page 14: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

CROCUS SATIVUS (SAFFRON, SUPRESA) CR

OC

US

SATIV

US

(SAFFRO

N, SU

PRESA)

14

Review and Research Highlights

• Clinical trials on mood, depression 1

• Clinical trial (Supresa) on weight loss and snacking reduction 2

• Standardized extract with specific fingerprint of bioactives

• Safranal, Crocin, Picrocin

1. Many studies, e.g., Phytother Res. 2005; 19:148-151. 2. Nutr Res. 2010;30:305-13.

Page 15: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

CR

OC

US

SATIV

US

(SAFFRO

N, SU

PRESA)

15

What problems could it address in sports and active nutrition?CROCUS SATIVUS (SAFFRON, SUPRESA)

• Synergize with the well-documented benefits of exercise on depression, and eating disorders

• Weight management and crave control,1 especially in athletes where small differences in body weight are influential

• Prevent anxiety- and depression-triggered reactive hyperphagia (compulsive overeating)

MECHANISMS/ACTIONS• 5-HT TRANSPORT INHIBITION

(SSRI)2

• ANTIDEPRESSANT EFFECTS3

• MOOD ELEVATION AND CRAVE CONTROL 1

• NEUROPROTECTION AND ANTIOXIDANT 4

• NEURO ANTI-INFLAMMATORY4

• MODULATES REWARD CENTERS IN THE BRAIN 4

1. Nutr Res. 2010;30:305-13.2. Arzneim-Forsch Drug Res. 1995;45: 145-8.3. Many studies, e.g., Phytother Res. 2005; 19:148-151. 4. Avicenna J Phytomed. 2015;5(5):376-91.

Page 16: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

CROCUS SATIVUS: SUPRESA CLINICAL TRIAL CR

OC

US

SATIV

US

(SAFFRO

N, SU

PRESA)

16

Clinically evaluated for ability to reduce snacking and increase satiety

Randomized, Double-Blind, Placebo-Controlled Clinical Trail of Saffron Extract

• 60 healthy women 25-45 years old, 25-28 BMI (overweight)

• 8-week supplementation with SUPRESA® or placebo

• 2x/day at breakfast and dinner, 176.5 mg total• Unrestricted calorie intake• Primary endpoint: body weight (and difference

from baseline)• Other endpoints: snacking events, sensations

of hunger, body fat, lean mass, BMI

Page 17: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

Mangifera indica (mango leaf) extract standardized to ≥ 60% mangiferin

MANGIFERA INDICA (ZYNAMITE, MANGIFERIN) MA

NG

IFER

A IND

ICA (ZYN

AMITE)

17

Review and Research Highlights

1. Nutrients. 2019;11:344. 2. Front Physiol. 2018;9:740.3. Nutrients. 2019; 11: 2592.4. Calbet JAL et al, 2019. Data on file.5. Dimpfel W et al, 2016. Data on file.6. Koch, 2019. Data on File.7. Koch et al, 2017. Data on file.

• For mental and physical energy; experiential and fast-acting

• Standardized to mangiferin, a xanthone• 3 preclinical studies, 7 clinical trials

• Four clinicals on sports performance and recovery1-4

• Three clinicals on cognition5-7

• Studied alone, and in combination with flavonoids and phospholipids Demonstrated synergy with quercetin

Page 18: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

MA

NG

IFER

A IND

ICA (ZYN

AMITE)

18

What problems could it address in sports and active nutrition?MANGIFERA INDICA (ZYNAMITE, MANGIFERIN)

• Improved oxygen extraction from muscles during workout

• Faster reaction time and improved calculation performance (mental energy)

• Enhanced mean and peak power output on cycle ergometer, including in exhaustion and EIMD scenarios (physical energy)

• Reduced muscle soreness and accelerated recovery

• No changes in HR variability or BP

MECHANISMS/ACTIONS• ANTIOXIDANT• ANTI-INFLAMMATORY• COMT INHIBITION• TRADITIONAL USE AS A TONIC

FOR EXHAUSTION AND FATIGUE

• ELICITS BRAIN WAVE CHANGES IN ANIMALS AND HUMANS

• MENTAL STIMULATION SIMILAR TO CAFFEINE, WITHOUT ADVERSE CAFFEINE-EFFECTS

Page 19: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

MANGIFERA INDICA (ZYNAMITE) MAN

GIFER

A IND

ICA (ZYN

AMITE)

19

Push beyond limits. Expand what’s possible.

COGNITIVE SPORTSENHANCED MENTAL ENERGYFASTER REACTIONSBETTER COGNITIVE PERFORMANCENON-STIM

ENHANCED POWER OUTPUTFASTER REACTION TIMES

IMPROVED COGNITIONACCELERATE RECOVERY

Page 20: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

TARG

ETED-R

ELEASE CAFFEIN

E (zümXR

)

20

Review and Research HighlightsTARGETED-RELEASE CAFFEINE (zümXR)

• Anti-fatigue via adenosine receptor blockade• Widely used by athletes and non-athletes (80% of adults

consume caffeine)• Improved alertness, vigilance, attention, reaction time,

attention and motivation• Ergogenic effects on exercise performance are well-

established and well-replicated across a broad range of exercise modalities

Page 21: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

TARG

ETED-R

ELEASE CAFFEIN

E (zümXR

)

21

What problems could it address in sports and active nutrition?TARGETED-RELEASE CAFFEINE (zümXR)

Immediate-release caffeine has a PK problem

• Caffeine is effective for workouts, but 60% surveyed say it doesn’t last long enough

• Crash too quickly, effects wear off too quickly for sustained workouts

• Stimulation desired by some, but 26% complain that an effective dose creates unpleasant “jitters”

Page 22: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

TARGETED-RELEASE CAFFEINE (zümXR)

22

CUSTOMIZE TO YOUR PREFERRED ENERGY PROFILE

TARG

ETED-R

ELEASE CAFFEIN

E (zümXR

)

Combining conventional anhydrous caffeine with zümXR Extended Release Caffeine

CAFFEINEEXPERIENCE

TIME (Hours)

Extended workout

Pre-Workout

Morning Pick Me Up

Page 23: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

TARGETED RELEASE CAFFEINE (zümXR)

23

TARG

ETED-R

ELEASEC

AFFE

INE

(zümXR

)

EXTENDED RELEASE & DELAYED RELEASE PROFILES• Total caffeine payloads above 80% • Composed of GRAS ingredients• Highly adaptable ingredient• Heat stable• Wide application base: recommended for use in supplements, stick packs, powders, gummies & gels

Two unique caffeine solutions

DELAYED RELEASE PROFILE*

% C

AFFE

INE

REL

EASE

TIME

EXTENDED RELEASE PROFILE*

% C

AFFE

INE

REL

EASE Immediate

zümXR Extended

* Charts are for illustrative purposes

TIME

zümXR Delayed

Immediate

Page 24: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND
Page 25: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

THE COMMERCIAL OPPORTUNITY

25

MAKE YOUR FORMULATIONS EXPERIENTIAL• Easier first-time sale• Repeat business

GIVE YOUR CUSTOMERS WHAT THEY WANT

DIFFERENTIATE YOUR PRODUCTS• Gain/protect market share• Increase pricing

BE A LEADER IN INNOVATION• Enhance your brand

CO

NC

LUSIO

NS

Adding cognitive ingredients to sports and active nutrition products

Page 26: GET YOUR BRAIN IN THE GAME - sportsnutritionsummit-usa.com · GET YOUR BRAIN IN THE GAME INTEGRATING COGNITIVE SUPPORT IN SPORTS & ACTIVE NUTRITION Presented by Jeremy Appleton, ND

GET YOUR BRAIN IN THE GAME

INTEGRATING COGNITIVE

SUPPORT IN SPORTS &

ACTIVE NUTRITION