getting started with google plus business pages
DESCRIPTION
In this presentation we show you how to get started with Google Plus Business Pages. Google + Pages offers businesses the ability to reach the Google + audience, get more search engine visibility and share, promote their brand on this platform.TRANSCRIPT
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“Creating a page brings you closer to your customers, fans, and followers on Google+.”
Brought to you by Alicia Lyttle & Lorette Lyttle www.mygoldenrolodex.com www.alicialyttle.com
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To build relationships with your clients who are on Google +
It increases your brand, and the value of your
brand You can promote your brand to all the new
people who are in the circles of your customers.
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Different people are interested in different parts of your business. Whether it's breaking news, updates, promotions, links, photos - even talking face-to-face with groups via easy-to-use video chat - Google+ lets you easily share the right things with the right customers.
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Help word get around. Put the +1 button anywhere you'd like people to be able to recommend your business, products or services to friends and contacts all across the web.
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Social media can sometimes feel like a firehose of data. Google’s measurement tools will soon make it easier to understand Google+ activity: what people are saying about your business, how many +1's your business receives and how these affect your traffic.
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To get started, sign in to your Google account (if you don’t have one – get one google.com/plus) Then, go to :
http://www.google.com/+/business/
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Local Business or Place Suitable for: hotels, restaurants, places, stores, services Product or Brand Suitable for: apparel, cars, electronics, financial services Company, Institution or Organization Suitable for: companies, institutions, organizations, non-profits Arts, Entertainments or Sports Suitable for: films, TV, music, books, sports, shows Other Suitable if your business doesn't fit into another category
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This Google+ badge is similar to the Facebook icon on websites that link to Facebook profile. To get the badge, go to Google+ badge page and insert the id of your newly created page. Google only allows an icon currently that will link to your Google+ business page, which you can select in three sizes. A widget similar to the "Facebook like box", also called Google+ badge is in queue and will be added soon. www.mygoldenrolodex.com
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Question: Is setting up your Google+ Pages an easy Process? Answer: Yes, very. Just follow the simple steps outlines in this presentation
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Question: Do I have to have a Google account? Answer: Yes. If you don't already have one, you can create one right now or when you go to create your page.
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Question: How do I find a company’s Google + Page? Answer: You can type "+" in front of any company name and instantly get a listing of their Pages.
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Question: Are Google pages linked with search? Answer: Yes! Google pages are linked with Google search, which provide a one-key shortcut to Google+ Pages within the query box
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Question: Do Pages integrate with Circles? Answer: Yes! It integrates with Google+ Circles, making Page sharing easy
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Question: Can we create more than one page? Answer: You can create multiple Google+ Pages, if you have more than one business
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Placing the Google+ badge or icon on your site
Adding your website link to your page Actively use Google Hangouts (video chat
drop-in) Maintain a daily presence via Google+ Update and add to your Google Circles Upload YouTube videos and post the links on
your page and websites www.mygoldenrolodex.com
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Move your Google+ Page fans directly into your Circles. (This seems to create automatic engagement!)
Make sure you have a Circle named "Following“
Make sure your site contains the "+1" button, as well as your badge or icon. (This will require a separate snippet of code to that of badges/icons.)
Publicize your page. Share it with your Circles and
Hangouts. Share it on social networks and in your blog posts and forum posts. Include it as part of your contact information
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Educate your readers, subscribers and visitors. Remember the Golden Rule of marketing: S-p-e-l-l things out and include calls to action (telling your readers what to do next)
Remember that although Google+ Pages may "feel like Facebook", they do have the huge advantage -- and disadvantage -- of open search via Google. Google can rank your page in their search engine!
Upload photos, as well as videos. (GPlus offers some interesting statistics about Google+ photo uploads.)
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“Creating a page brings you closer to your customers, fans, and followers on Google+.”
www.mygoldenrolodex.com