getting the message out there melanie barrand & adam tuncay vle service
Post on 19-Dec-2015
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Getting the message out there
Melanie Barrand & Adam TuncayVLE Service
31,000+ unique logins/month
40,000 staff and students
20,000,000 sessions/year
VLE Service
• Communication
• Online support materials
First comms strategy
@
low traffic low impact
less time
no money
@
New comms strategy
Wide publicity • Staff email; website• L&T publications• Display Screens• Campus login alerts • Student Portal• VLE
What people wanted• More demos with audio/captions• Shorter guides• Links to examples in teaching
Quick guides
Upgrade specific
Impact• 50 support calls during upgrade• High traffic to self-service
materials• Using multiple methods
widened the reading audience.• Positioning of promotion
important
“Well done to you and your colleagues for this innovative idea. I am confident that academic colleagues will find this extremely useful when developing or even reviewing their modules”
Academic, Medicine and Healthcare
“From our point of view comms were great and it was a successful project”
Helpdesk Service Leader
Blog readership2010 2011
October 319 9445
November
277 377
December
219 249
Website stats
2010 2011
October 5,197 10,610
November 4,407 8,615
December 3,954 7,439
Unique visitors
2010 2011
October 15,266 38,043
November 12,663 25,485
December 9,352 19,320
Unique page views
Not many people complained
