getting the message out there
DESCRIPTION
Getting the message out there. Melanie Barrand & Adam Tuncay VLE Service. 31,000+ unique logins/month. 40,000 staff and students. 20,000,000 sessions/year. VLE Service. Communication Online support materials. First comms strategy. @. low traffic low impact. less time. - PowerPoint PPT PresentationTRANSCRIPT
Getting the message out there
Melanie Barrand & Adam TuncayVLE Service
31,000+ unique logins/month
40,000 staff and students
20,000,000 sessions/year
VLE Service
• Communication• Online support
materials
First comms strategy
@
low traffic low impact
less time
no money
@New comms strategy
Wide publicity • Staff email; website• L&T publications• Display Screens• Campus login alerts • Student Portal• VLE
What people wanted• More demos with audio/captions• Shorter guides• Links to examples in teaching
Quick guides
Upgrade specific
Impact• 50 support calls during upgrade• High traffic to self-service
materials• Using multiple methods
widened the reading audience.• Positioning of promotion
important
“Well done to you and your colleagues for this innovative idea. I am confident that academic colleagues will find this extremely useful when developing or even reviewing their modules”
Academic, Medicine and Healthcare
“From our point of view comms were great and it was a successful project”
Helpdesk Service Leader
Blog readership2010 2011
October 319 9445November
277 377
December
219 249
Website stats2010 2011
October 5,197 10,610November 4,407 8,615December 3,954 7,439
Unique visitors
2010 2011October 15,266 38,043November 12,663 25,485December 9,352 19,320
Unique page views
Not many people complained
Thank you, any [email protected]@leeds.ac.uk