Getting to Work Transportation and Jobs Access for the 21st Century

Getting to WorkTransportation and Jobs Access for the 21st Century

Panel 2: Attracting New Riders: Using Technology to Get Around

December 3, 2014

Traveling to WorkSeparate 2013 Survey of 713Coastal Link Riders 90% Are Using the Bus to Travel to Work. Current TOD Project Survey:

Rider and Community EngagementInteract, Engage and Improve.

WebFacebookTwitterIn PersonRadioPrintNewsletterText AlertsTrip PlanningLive Tracking

How do You Prefer to Access Transit Information

Website Use1,078,801 Sessions Over Last Year (12/1/13-11/30/14)

85% Mobile (2009 = 36%)12% Computer3% Tablet

Real-Time Information SourceAVL/GPS SystemAudio and Visual Stop AnnouncementsExterior Audio AnnouncementsInterior Schedule Adherence (+/-) Information for DriverAutomatic Passenger Counters

Email Alert:

The next 3 buses for stop"MAIN ST. at THORME ST. - S.B. - NS" on Route 8 Southboundare estimated to arrive at

07:17 AM07:37 AM07:57 AMThis notification will be sentevery day of the week and special days through 12/31/99.

For The Customer

For Service Planning and Operations

For Operations Operations

Steel PointePoint StratfordSeaview Avenue CorridorLake SuccessStratford Transit Oriented Development PlanningProposed Barnum Avenue StationSeaview CrossingNew Developments 111/25 CorridorsNew Developments Bridgeport Avenue/The ValleyCommerce Drive / Fairfield Metro Center

Ridership (Boardings)

Productivity

Attracting New Customers (and adding value for current riders)

They are becoming a standard part of transit services across the countryThere is a new expense associated with them which must be considered in the capital programConsidering Mobil Uses vs. Mobile Apps Working toward a more responsive websiteWorking to provide stable, reliable tools for the customers

Fare StructureCondition of EquipmentCommunity Engagement/Staff AttitudeConditions Between Home and the Bus StopClarity and Availability of Outreach MaterialsAvailability and Condition of Amenities/FacilitiesService Planning/Coordinating with Land Use Planning