giving tree - stanford facebook class
TRANSCRIPT
![Page 1: GIVING TREE - Stanford Facebook Class](https://reader036.vdocuments.net/reader036/viewer/2022082920/554eed4ab4c905d1158b55a4/html5/thumbnails/1.jpg)
Team Intro and Problem Statement
Development Team• Sara Petry - Application Coder
• Jaime Koh - Marketing
• Raghav Himatsingka - Analytics
• Kalvin Wang - Advisor/Client Relations
Problem Statement• Application developed for Kiva
• Easy way to engage users/friends with microfinance
• And use them/Facebook to disperse large donations
![Page 2: GIVING TREE - Stanford Facebook Class](https://reader036.vdocuments.net/reader036/viewer/2022082920/554eed4ab4c905d1158b55a4/html5/thumbnails/2.jpg)
How It Works
“How It Works”
• Added for clarification
• Users thought they were using their own money
![Page 3: GIVING TREE - Stanford Facebook Class](https://reader036.vdocuments.net/reader036/viewer/2022082920/554eed4ab4c905d1158b55a4/html5/thumbnails/3.jpg)
Featured Businesses
“Featured Businesses”• Loan Sponsor Info
• Application Stats
• Users Add Businesses
Other Pages• My Businesses
• Friends Businesses
• Profile Box Business Profile
![Page 4: GIVING TREE - Stanford Facebook Class](https://reader036.vdocuments.net/reader036/viewer/2022082920/554eed4ab4c905d1158b55a4/html5/thumbnails/4.jpg)
Lessons Learned
• Establish integration plan from beginning
• Find more than one programmer
• Start marketing from beginning
• Second guess complex application concepts
• Don’t ignore the goal of the application