global automotive forum - october 2014 in wuhan, china

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www.ga-forum.org Dear Sir/Madam, On behalf of the China Council for the Promotion of International Trade, Automotive Committee, I am pleased to invite you to the Fifth Annual Meeting of Global Automotive Forum (“GAF2014”) on October 16-17, 2014 in Wuhan, China. The GAF goes beyond existing national or regional automotive conferences by taking a holistic, integrated approach to reviewing the global automotive industry. The aim is to generate outcome-oriented discussions among automotive business leaders, political decision-makers, economists and industry experts. In doing so, the GAF provides participants with unique insights into the technological, economic, societal and trade developments impacting the industry. We are pleased that the GAF is now acknowledged worldwide and are determined to make GAF2014 even more successful. This year’s agenda will cover a wide range of issues and challenges facing all industry leaders in sessions that are structured to encourage maximum interaction and debate. As a prominent automotive industry executive, your participation will make an especially valuable contribution. We sincerely hope that you will be able to participate in the GAF2014 on October 16 and 17, and look forward to welcoming you in Wuhan. With best regards, Vision for the Transformation of China’s Automotive Industry East Lake International Conference Center, Wuhan, China, October 16-17 2014 Invitation to the Fifth Global Automotive Forum 2014 Global Automotive Forum Wang Xia Executive Chairman, Global Automotive Forum Organizing Committee Chairman, China Council for the Promotion of International Trade, Automotive Committee GAF 2013 Highlights ·Over 900 professionals from 20 countries and regions participated. ·82 distinguished speakers including Alan Mulally, Fumihiko Ike, Prof. Dr. Jochem Heizmann, Amedeo Felisa, Suk-Geun OH, Zhu Fushou,Li Shufu shared their views in 16 sessions on key topics affecting the industry. ·A closed-door meeting among industry leaders, 6 press conferences, 10 official meetings with the local government, and dozens of bilateral discussions and exchanges were held. ·Journalists from 85 domestic and 24 foreign media organizations were in attendance. ·China Central Television played an active role as an Associated Partner. ·Highlighted in the Wuhan Government’s 2014 Report Speakers included: ·Top executives from key automotive manufacturers (OEMs) from China and countries worldwide. ·Government officials and regulators from home and abroad. ·Top executives from Chinese and foreign auto parts and operating systems manufacturers. ·Senior executives from banking and financial institutions. ·Leading experts on the automotive sector and related issues. ·Leaders from the specialized and general media outlets from China and abroad.

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The premier annual gathering of automotive industry experts in China. To be held in Wuhan on October 16-17, 2014. Bill Russo, President of Synergistics Ltd and Managing Director at Gao Feng Advisory Company has been invited to speak at this year's conference.

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Page 1: Global Automotive Forum - October 2014 in Wuhan, China

www.ga-forum.org

Dear Sir/Madam,

On behalf of the China Council for the Promotion of International Trade, Automotive Committee, I am pleased to invite you to the Fifth Annual Meeting of Global Automotive Forum (“GAF2014”) on October 16-17, 2014 in Wuhan, China.

The GAF goes beyond existing national or regional automotive conferences by taking a holistic, integrated approach to reviewing the global automotive industry. The aim is to generate outcome-oriented discussions among automotive business leaders, political decision-makers, economists and industry experts. In doing so, the GAF provides participants with unique insights into the technological, economic, societal and trade developments impacting the industry.

We are pleased that the GAF is now acknowledged worldwide and are determined to make GAF2014 even more successful. This year’s agenda will cover a wide range of issues and challenges facing all industry leaders in sessions that are structured to encourage maximum interaction and debate.

As a prominent automotive industry executive, your participation will make an especially valuable contribution. We sincerely hope that you will be able to participate in the GAF2014 on October 16 and 17, and look forward to welcoming you in Wuhan.

With best regards,

Vision for the Transformation of China’s Automotive IndustryEast Lake International Conference Center, Wuhan, China, October 16-17 2014

Invitation to the Fifth Global Automotive Forum

2014 Global Automotive Forum

Wang Xia

Executive Chairman, Global Automotive Forum Organizing Committee

Chairman, China Council for the Promotion of International Trade, Automotive Committee

GAF 2013 Highlights

·Over 900 professionals from 20 countries and regions participated. ·82 distinguished speakers including Alan Mulally, Fumihiko Ike, Prof. Dr. Jochem Heizmann, Amedeo Felisa, Suk-Geun OH, Zhu Fushou,Li Shufu shared their views in 16 sessions on key topics affecting the industry. ·A closed-door meeting among industry leaders, 6 press conferences, 10 official meetings with the local government, and dozens of bilateral discussions and exchanges were held. ·Journalists from 85 domestic and 24 foreign media organizations were in attendance. ·China Central Television played an active role as an Associated Partner. ·Highlighted in the Wuhan Government’s 2014 Report

Speakers included:

·Top executives from key automotive manufacturers (OEMs) from China and countries worldwide. ·Government officials and regulators from home and abroad. ·Top executives from Chinese and foreign auto parts and operating systems manufacturers. ·Senior executives from banking and financial institutions. ·Leading experts on the automotive sector and related issues. ·Leaders from the specialized and general media outlets from China and abroad.

Page 2: Global Automotive Forum - October 2014 in Wuhan, China

2014 Global Automotive ForumVision for the Transformation of China’s Automotive Industry East Lake International Conference Center, Wuhan China, October 16-17.

Day 1: Wednesday, October 16, 2014

Day 2: Thursday, October 17, 2014

·The Global Automotive Forum is hosted by the China Council for Promotion of International Trade Automotive Committee, the top

official organization in charge of organizing all major events and shows for the automotive industry in China. It has extensive and

privileged contacts with all the key actors in the Chinese automotive industry and all the foreign manufacturers operating in China.

· The largest city in China, geographically. · 5th largest financing center in China. · Known as the "Chicago of China”. · The political, economic, financial, cultural, educational and

transportation Center of central China. · Headquarters of Dongfeng Auto Group, Dongfeng PSA & Dongfeng Honda · Shanghai GM production facilities in Wuhan. · Plans to make Wuhan "the Capital of cars in China”

About Wuhan:THE CONVENER:

08:00-09:00 Participant registration09:00-09:30 Welcome and opening remarks09:30-10:45 Opening plenary

The Transformation of China’s Automotive IndustryAlong with the structural adjustment of the Chinese economy and the need for transformation, China’s automotive industry has entered a critical

period. To accelerate the process, the entire industry should make a concerted effort based on a common understanding of a number of key issues. . Guideline for the transformation.. Rebuilding enterprise relationships (OEM’s, auto suppliers, etc.).. Regulatory and policy issues facing the industry.. Importance of green manufacturing, remanufacturing and energy conservation.. Adjustments to the China strategies of the global assemblers.

10:45-11:15 Break11:15-12:30

APanel discussionRethinking “Going Global”

Going global is no longer a new topic. In the new economic and regulatory environment, the Chinese auto industry needs to re-think its strategy of going abroad.. How do Chinese automotive companies view their international expansion? . What challenges must they confront in their efforts to expand their markets and activities abroad? . What assets can they leverage? . What are the international strategies for Chinese companies?. Role of Cross Border M&A in closing China’s technology gap.

11:15-12:30

BBrainstormingTraditional Auto Industry is Being Buffeted by the Internet

The rapid development of the internet has greatly impacted the traditional manufacturing industry, and new companies like Tesla and Xiaomi have become hot industry topics. Tapping the user-oriented internet, enterprises are able to highlight their competitive advantages, and the development of networks represents new future possibilities for manufacturing companies, as well as new challenges and opportunities for each and every automotive enterprise. . How should automotive enterprises adjust their R&D and marketing budgets in the internet era? . Can companies calibrate the effectiveness of a marketing policy by its impact on consumers—not only arousing their interest but also facilitating transactions—as the

use of big data-based internet marketing strategies have become a mainstream tactic?. As the internet has changed consumption patterns and traditional marketing and sales strategies, the era of automotive e-commerce is already upon us. Will auto

e-businesses transform the industry’s traditional sales model? What problems must be solved? What are the prospects for the industry in this new era? . What impact will the internet and the mobile internet have on the auto industry?

11:15-12:30

CDebateChina’s Commercial Vehicle Industry: Shift of Market Demand and Enterprise Innovation

Along with the adjustment of market structure, the rise up of emerging markets and emergence of new customers and demands, commercial vehicle enterprises are faced with new challenges and opportunities. Market demand has become the most important starting point of enterprise innovation. . Enterprises shall guide and create demands instead of just following and satisfying demands. . Enterprises shall bring continuous value add to customers through technical innovation and business model innovation. . New horizon for innovation brought by the rapid development of internet

12:30-13:30 Lunch13:30-14:45 Plenary

Enterprise Competitiveness Enhancement How to improve the management levels of Chinese companies, especially the SME’s, so that they can become global players.

. Investment risk control

. Improving resources allocation efficiency

. IT technology based business process rebuilding

. Staff training14:45-15:15 Break15:15-16:30

ADebateAuto Financing

In mature economies, auto loans and auto leasing are important financial tools that support auto sales. Yet, China’s auto industry has grown without having access to such tools. Will auto loans and leasing play a greater role in the future development of China’s auto industry? . Leasing and finance as a competitive strategy. . China’s regulations that hamper financing activities.. Financing a leasing or loan portfolio.. Comparison to developed economies.

15:15-16:30

BBrainstorming Connectivity

With the widespread use of social media, today’s consumers demand to be connected at all times—even, and most importantly, when they are in their cars. This phenomenon is changing the functionality of vehicles and bringing new types of players into the auto industry. . Marrying Silicon Valley with the auto industry.. Cooperation between assemblers, suppliers and service providers.. Integration of internet providers and manufacturers (Alibaba, Google etc.).

15:15-16:30

CBrainstorming The Transformation of China’s Auto Dealers

Auto dealers in China thrive on new car sales and, in many cases, having a monopoly on service. What opportunities and challenges do dealers face with the growing number of vehicles on the road, increased competition, the internet, and the establishment of more and more independent repair shop chains?. Relationship between e-commerce through the internet and the current sales channels.. Transformation from a “commodity economy” to a “customer economy” by applying big data technology.. Standardization of the used car market.

16:30-17:00 Break17:00-18:00 Keynote Speech 18:15-19:45 Dinner 20:00-21:30 Cocktails by the lake

9:00-10:30 PlenaryThe Environment, Energy Conservation and New Energy Vehicles

The increasing numbers of vehicles on the road are straining China’s energy resources and its environment. Traffic clogs many city streets; the country’s air quality is deteriorating and China is dependent on imported oil. China’s auto industry must take a certain amount of responsibility for addressing these issues.. What is China’s energy policy and what should it be?. The wisdom and impact of CAFÉ standards on energy consumption. . Are the purchase and license plate restrictions that many cities in China are implementing the right way to go? . Are new energy vehicles, the answer?

10:30-11:00 Break11:00-12:30

ADesigner RoundtableNew Angle and New Mentality in Auto Design

Cars are often referred to as a “differentiated commodity.” One tool that assemblers use to differentiate their cars from those of their competitors is auto design. In addition to traditional design techniques, the integration of the internet with today’s modern automobile is presenting new opportunities and challenges. . New horizon brought by female designers.. Relationship of auto design to the design of other luxury goods.. Designing the car for “connectivity.”. Mobilizing the new urban landscape – mass migration from the country to the city is bringing both challenge and opportunity for designers – and nowhere more than in

mainland China. . How will design integrate the latest technology into the complicated architecture and emotional environment of a car?

11:00-12:30

BPanel DiscussionTransformation Path of China’s Auto Suppliers

Local auto suppliers are price competitive and good at making mechanical parts, but lack electronics and module and system integration capabilities. With the increasing sophistication of the modern automobile, local suppliers need to obtain these capabilities if they are going to remain relevant.. Different ways of making investments.. Accelerated development of Auto Industrial Parks.. The management and technology gap between local and global suppliers: Is it closing?. How are local companies going about building their technological competence?. Are global suppliers adjusting their strategies towards China? If so, how?

12:30-13:30 Lunch 13:30-15:00 Closing Plenary

The Road Ahead for the Auto IndustryImagination is the denial of conventional ideology, and usually heralds revolutionary innovation and transformation. This session aims to engender

innovative thinking about the future patterns and trends of the industry. . How is 2015 shaping up?. Predictions for 2020?. Key challenges and opportunities.. Intelligent transportation systems.