global consumer profile

8/10/2019 Global Consumer Profile

1/22

GLOBAL CONSUMERPROFILE

D eva raNaldo Soesangobeng

Kurnian!o Adi!a

Ra!"ond George

Rend! #r! Krisnanda


2/22

E$e%uive Su""ar!

#&e basi% 'ra"e(or) "us be &e *rsi"+oran role 'or +rodu% develo+"en and"ar)eing,

One o' &e bigges e-e% on e%ono"i%develo+"en is &e bu!ing a%iviies, #&es+ending o' %onsu"er a%%ording o &e GrossDo"esi% Produ%,

#&e "ove"en ai" o global servi%e and)no(ledge . based e%ono"ies &el+ o %onver%onsu"ers above &e ne%essi! o' +ur%&asebe&avior and aiudes,


3/22

Con,

#&e sru%ure o' 'a"il! &ouse&old &a varies &anbe'ore needs "ore seg"enaion in order o "a)eo-ering in +rodu% "ar)e,

#&e a%ivi! o' &ig&er edu%aion (ill en%ourage &e

+o+ulaion o' (ider so%ial e%ono"i% develo+"en, #&e%uso"ers (ill r! o loo) and sele% ou &e 'ood andbeverages &a "ig& %&ange &eir ne( li'e s!le,

#&e in%reasing o' global urbani/aion (ill re0uireada+aion o s!se" abou &e 'ood +rodu%ed1

+ro%essed1 disribued1 and sold, I""igrans broug& varie! o' 'ood and beverages ino

a "ar)e &a (ill a-e% dire%l! o &e %onsu"ers andara%ed 'or r!ing a ne( s!le o' ne( %ulure,


4/22

2o"e and Fa"il!

Fa"il! Sru%ure is based on &ede"ogra+&i% and e%ono"i% 'a"iliesa%%ording o &e si/e o' +o+ulaion1

"arriage1 and %&ildren,

#&e +rogress o' gro(ing rae (illa-e% &e develo+ing region &a

'ollo(s develo+ed regions, #&e di-eren%es be(een (o regions

above &ave need o' 'ood and

beverages indusr!,


5/22

Fa"il! Sru%ure

Singles 3 Fa%ors &a in%rease globalo' +eo+le living alone,

Single Parens 3 #&e e"erging "ar)e%ounr! ada+ divor%e la( and &edivor%e rae in%reasing,

Cou+les 4i&ou C&ildren 3 In

develo+ed %ounr! &e! aresu++oring on &e *nan%ial se%uri! inorder o +roe% &e 'uure


6/22

Con

Cou+les 4i& C&ildren 3 #&is rendusuall! o%%ur in develo+ing %ounr!1&e %&ildren a)ing role as

56Boo"erang66 o &eir +arens,

E"+! Neser 3 In develo+ed %ounr!1adul %&ildren %an survive b! &eir

o(n,


7/22

Marriage and Divor%e

In develo+ed %ounr!1 &e agingrend is &e 'a%or o' de%reasing in"arriage1 &e reason is be%ause

unne%essar! o &ave %&ildren and&e! are 'o%using on &e individuale%ono"i% gro(&,

In develo+ed %ounr!1 &e rae o'divor%e is ver! &ig& be%ause o' &ede%reasing "arriage1 ease o' divor%e1

and &e &ards&i+ e%ono"i%,


8/22

2ouse&old Si/e

Develo+ed %ounr! usuall! ado+s"aller 'a"il! &ouse&old,

E"erging e%ono"i%s %ounr! r! ore'er nu%lear 'a"il! be%o"e s"aller'a"il! &ouse&old,

Develo+ing %ounr! ado+ "uligeneraional living,


9/22


10/22


11/22


12/22

E%ono"i% In8uen%e

E%ono"i% gro(& and urbani/aion areine$ri%abl! lin)ed be%ause i i"+lies &e%onversion o' rural land o urban uses based

on indusr! and servi%e, #&e "ove"en o%%urs be%ause e%ono"i%

advanages 3

9, Finan%e

:, #rans+oraion

;, 2eal&


13/22

Migraion

#&e "ove"en grou+ o' +eo+le &asee) beer li'e,

In8uen%es &a broug& b! &e"igran 3

9, E&ni%

:, Culure

;, Aiude and be&avior


14/22


15/22


16/22

Regional #rend

A'ri%a1 "os o' &e A'ri%an %ounriesare inraregional "igrae o G&ana1Nigeria1 Sou& A'ri%a1 and Ivor!

Coas,

So"e reasons &e! are "igraed3

9, Con8i% be(een region

:, Polii%al Issues

;, Naural Disaser


17/22


18/22

Asia and EU

Asia1 &e larges resour%es 'or "igran o(or) and ge beer 7ob, C&ina1Banglades&1 and India are &e o+ en

%ounries &a e"igraion (orld(ide, EU1 4esern and Cenral Euro+ean "osl!

"igrae o Nor& A"eri%a (&ile CenralAsian and Easern Euro+ean "ove o Sovie

re+ubli% and 4esern Euro+e, Urban %ener in Euro+e ara% +eo+le a lo

o' "igrans, =London1 Paris1 and Mos%o(>,


19/22

A"eri%as

A"eri%as1 "os o' +eo+le 'ro" Sou&A"eri%a and Caribbean e"igrae oNor& A"eri%a and Canada,

#&is is one o' &e &ig&es e"igraionin Nor& A"eri%a and Canada,


20/22

Middle Eas

One o' &e 'ases re%eiving "igran%ounr!,

De"anding 'or non +er"anen ore"+orar! (or)er 'or Gul'Coo+eraion Coun%il,

Middle Eas %ounries are ver! ri%& in

naural resour%es su%& as oil andgas,


21/22

O%eania

Ausralia and Ne( ?ealand (ill+redi%ed sa! %onsisen 'or &eir+o+ulaion,

A%%ording o &e surve!1 :9,@ o're%en +o+ulaion dire%l! %o"e o&e region,

#&e i"+a% is &e region (ill be &e&ig&es i""igran in &e (orld,

Conain "an! s"all islands &a (ill

ara% "ore +eo+le o %o"e,


22/22

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