glownet @ wearables london
TRANSCRIPT
RFID Solutions for Global Events
Scott Witters - CEO Glownet
Former CEO of Rhythm Group (NZ)10+ years industry experience
Pioneer in cashless technology(RFID) since 2007
Glownet founded Oct 2012 Investment to date = £1.2M
No user engagement
No measurementLimited relationship
SPONSORS
Transaction timeLack of sales data
TheftCash admin
BARS & VENDORS
CashflowTicketing
TransparencyFraud
PROMOTERS
QueuesCarrying Cash
Phone connectivityFraud
CUSTOMERS
CURRENT FOCUS 2014/15
Large outdoor festivals / Key markets
STRATEGIC OBJECTIVE 2015/16
Channel delivery: any event/any size: Sport, Music, Food&Wine
GOAL & VISION2016 ->
Turnkey/Self Service Solution: Hospitality, Theme Parks, Tourism, Conferences, Mass entertainment
PROBLEMS
WHAT WE DO
Check-In &Access Control
gPASSCashless Payments
gPAY
Staff Management
Customer control
gCREWSocial Media Engagement
gSOCIAL
Glownet provides RFID solutions to the Live events industry
CUSTOMER PROFILING
Demographic dataMale
19-24 age groupAmsterdam, NL
Type of customerVIP + Camping2nd year attending
Attended day 1 and day 2 only
Purchasing behaviourHigh spender (60€/day)Cider drinker
Merchandise buyer Sponsor
interactionsVodafone customer
Spotify user
Likes Sony activation
Favourite artistsSkrillex
Steve AokiDaft Punk
USPs
Operational Experience
Industry experts with over 10 years experience delivering live events
Low Cost of Delivery
Equipment travels with us in Pelican cases. No
expensive infrastructure
Network IndependenceWe write to the chip so service keeps working
even when offline
Mobility Mobile devices move with capacity demands
of the event
Flawless track record
A track record of 100% uptime and have never had
to revert to a plan B
CLIENT PORTFOLIO