gofundme infographic final[2] · taylor swift gofundme is the world’s largest crowdfunding...
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$50,000Three-peat winner
Taylor Swift
GoFundMe is the world’s largest crowdfunding website that brings together friends, families and communities to help one another in their time of need. Champion a cause and join the new way of giving at www.GoFundMe.com.
CROWDFUNDINGA NEW WAY OF GIVING
Largest Donation
Top Categories
1. Source: Indiana University Lilly Family School of Philanthropy (http://casefoundation.org/blog/givingtuesday-moves-campaign-tradition/)2. Source: Red Cross (http://www.redcross.org/news/press-release/How-Your-Friends-Affect-Your-Donations-this-Holiday-Season)3. Independent survey conducted by GoFundMe of 1,500 adults in 20154. The Chronicle of Philanthropy’s annual ranking (https://philanthropy.com/specialreport/philanthropys-uneven-climb-s/73)
Sources
Largest Campaign: Saving ElizaTop campaign of all time. Launched the Cure Sanfilippo Foundation
to fund gene therapy research for the rare, deadly disease.
THE POWER OF GIVING TOGETHER
ABOUT GOFUNDME
GOFUNDME BY THE NUMBERS: A YEAR OF CROWDFUNDED GIVING
350%Increase in donations by sharing a GoFundMe campaign on Facebook
70%of people would take action after seeing a friend’s social media post
about making a donation2
More Sharing
Top Crowdfunded Giving by State
$67the average donation amount
www.gofundme.com/ElizaONeill
36,000donors
$2 million+raised
1. Medical
2. Memorials
3. Emergency Relief
4. Education
5. Community and Sports Teams
6. Animals & Pets
7. Volunteering & Service
8. Creative Arts, Music & Film
9. Religious
10. Celebrations & Special Events
Top 10 States *GoFundMe Campaign funds raised per capita
71%say GoFundMe makes it easy to help other people3
Top 10Crowdfunded giving puts GoFundMe alongside the top 10 largest charities4
The ALS Ice Bucket Challenge program raised $115 million,
Nearly 5x Annual Donations in 30 Days
2014
$23 M$115 M
MONTH
Annual DonationsALS Ice Bucket Challenge
Giving Has Gone Viral
$$
# GivingTuesday
$46 Mraised in 2014
$13 Mraised in 2012
raised $45.7 million in 2014, more than triple the 2012 amount, and more than a ten-fold increase in Twitter impressions
239%+
10x impressionsincrease in impressions from 2012
0 1 M
2014
2012
185,000
698,600
Twitter Hashtag Mentions1$ $ $ $$
1.2.3.4.5.6.7.8.9.
10.
United Way Worldwide Fidelity Charitable Gift Fund Salvation Army Feeding America Silicon Valley Community Foundation Schwab Charitable Fund The Task Force for Global Health Harvard University National Christian Foundation GoFundMe Vanguard Charitable Endowment Program
$3,870,000,000 $3,850,000,000 $2,120,000,000 $2,020,000,000 $1,970,000,000 $1,810,000,000 $1,650,000,000 $1,160,000,000 $1,140,000,000 $1,090,000,000 $990,000,000
Rank
18snew campaign every 18 seconds
14 Mmessages of supportand gratitude
100 M+shares
16.1 Mmillion donors
1.7 Mcampaigns
$1.09 Bin donations
$
Bottom 10 States
Annual FundraisingOrganization
Top 10 States1. Alaska2. District of Columbia3. Washington4. Massachusetts5. New Hampshire6. Maine7. Maryland8. Texas9. New Jersey10. Hawaii