going from good to elite! healthcare recruitment …...uses social networking tools to source...
TRANSCRIPT
About Deb Vargovick
➜ A Lean, Sig Sigma certified Green Belt, Recruitment professional.
➜ Began working with Lean methodology in 1994, streamlining
processes for The Disney Store division and Walt Disney World
Resorts merchandise division.
➜ Most of her career, led large, operational teams for Fortune 500
organizations such as The Walt Disney Company, The Gap, Borders
Group Inc. and Best Buy .
➜ Most recently, led the Henry Ford Health System’s Talent Acquisition
team through a centralization restructure and the introduction of a new
sourcing model.
➜ Helped define the new organizational structure, trained 30 recruiters
on new processes, and implemented a Lean program to continuously
assess and eliminate waste in the recruitment process.
© 1997-2016, Lean Human Capital, LLC.
Lean Human Capital
What We Do
Provide intelligence, industry benchmarks, advisory and
education services to Recruitment Leaders in Healthcare
seeking to built an elite Talent Acquisition organization.
How We Do It
Education
The Recruiter Academy
Analytics | Benchmarks |
Intelligence
RECRUITx
TALENTx
© 1997-2016, Lean Human Capital, LLC.
Aging Population
65+ year old population will
increase 50% by 20202
Sick Population
66.5% of adults in the U.S. are overweight
and obese2
New Population
32 million previously uninsured patients
added by 20191
By 2020, 1 in 9 jobs in the U.S.
will be in Healthcare5
Employment in Healthcare is projected to
grow 23% thru 20184
By 2025, the physician
shortage could be as much as
25%1
U.S. Population demand for Nurses will
exceed supply by 1 million in
20203
The U.S. will require 10-12 million new & replacement direct care
workers in 10 years1
Decreased Supply of
Healthcare Professionals
Increased Demand for
Healthcare Professionals
Market Conditions
➜ When Demand for Labor Drastically Exceeds Supply, you are at Financial Risk!
• Medicare Reimbursement—Not hiring Top Talent/quality people.
• Cost of Vacancy—Related to Turnover and use of agency/OT to cover shifts and fill positions.
32 % “Listeners”/
Passively looking
34%
NOT LOOKING!
14% Seriously/Actively looking
20% Casually Looking
Today’s Labor Market
➜ 14% are seriously/actively seeking a new position.
➜ 20% are casually looking (a few hours now and then).
➜ 32% are passively looking (if something comes along,
I’ll take a look at it). We call them listeners!
➜ 34% are not looking.
➜ Source—Staffing.org, Bureau of Labor
➜ Virtually zero unemployment rate.
➜ If they are unemployed, they will
quickly find employment.
➜ Everyone wants them.
➜ They need to be ‘recruited’
(even the top college grads).
© 1997-2016, Lean Human Capital, LLC.
➜The Skills and Competencies of Elite
Recruiters
➜5 Best Practices of Elite Recruiters
➜WRAP UP – NEXT STEPS
Today’s Agenda
© 1997-2016, Lean Human Capital, LLC.
elite - n., pl.,
• The best or most skilled
members of a group:
good (g d)
• Being positive or desirable in nature;
not bad or poor: n.,
av·er·age
• Typical; Common; Ordinary
Journey from Good to ‘Elite’
Four Key Foundational Characteristics for Success:
1. Technology, Tools & Scalable, Lean Process(s).
2. Adequate # of Resources (and optimized
organizational structure) to meet Hiring Demand.
3. Competency/Skills of the Recruitment Staff and
Leaders.
4. Commitment to Management by
Fact/Continuous Improvement Culture.
While most organizations invest 75% of their time, money
and resources on technology, tools and scalable processes,
our research indicates the primary drivers of success are
related to elements #2, #3, and #4 noted above.
Journey from Good to ‘Elite’
Are Disciplined People
Have Disciplined Thoughts
Take Disciplined ACTION!
- Jim Collins – Good to Great
Elite Recruiters. . .
Recruiter Competency Model Questions Rating Questions Rating
Customer/Client Focus: Maintains unwavering focus on
delighting the customer/client. 3.69
Self-Direction: Establishes goals, deliverables, timelines, and
budgets with little or no motivation from superiors. Assembles and
leads teams to achieve established goals within deadlines set. 3.42
Drives for Results: Exhibits strong drive for results and
success. 3.76
Flexibility: Willingness to change to meet organizational needs.
Adapts to stressful situations. 3.78
Judgment: Makes sound decisions tempered by practicality
and common sense. 3.69
Urgency: Consistently responds promptly and efficiently to
problems and tasks. Rarely late for meeting project deadlines and
is punctual. 3.75
Communication: Expresses oneself effectively both orally and
in written form. Actively listens to others. 3.71
Influence: Convinces other to embrace a position or take a specific
course of action. 3.40
Creative Problem Solving: Identifies and collects information
relevant to the problem. Uses brainstorming techniques to
create a variety of choices. Selects the best course of action. 3.51
Leveraging Networks: Draws upon a wide range of professional
and business relationships for help and support in achieving
individual and organizational goals. 3.24
Interpersonal Skills: Treats others with respect and dignity.
Promotes a productive culture by valuing individuals and their
contributions. 4.07
Negotiation: Skillfully uses argument and persuasion to reach a
favorable position without causing hostility or hard feelings. 3.38
Organization and Time Management: Is organized and plans
ahead in completing work tasks. Productive, efficient and
able to simultaneously juggle multiple demands and get
things accomplished. 3.53
Financial: Does not waste resources. Looks for methods to improve
processes that have a positive impact on the bottom line. 3.44
Business Acumen: Understands how the lines of business
supported develop strategies, services customers, and
generates profits. 3.29
Attitude: Positive about work; is cooperative and follows through on
commitments. Manages stress well. 3.92
Evaluating Candidates: Evaluates, selects and hires top
talent by objectively comparing a candidate's qualifications to
identified business needs, job specifications, and
competencies. 3.67
Professionalism: Sets examples. Stays current in terms of
professional development. 3.61
Staffing Lifecycle Management: Plans and successfully
executes a recruiting, selection and hiring process that results
in top talent for the organization. 3.27
Idea Generation and Innovation: Embodies creativity and
innovation in identifying talent through multiple sources;
networking, on-line, in person, job fairs, advertisements, etc. 3.25
Builds Appropriate Relationships: Develops strong
interpersonal alliances at appropriate levels, both within and
outside the organization; builds solid relationships
characterized by mutual respect 3.74
Sales Orientation: Ability to be the face of the organization for
recruitment - Providing candidates with information highlighting the
organization as an employer service. 3.58
Teamwork: Uses appropriate interpersonal style to steer
members towards the goal. Organizes resources to
accomplish tasks with maximum efficiency. 3.65Overall Rating - Staffing Competency 3.58© 1997-2016, Lean Human Capital, LLC.
Recruiter Skills Self-Assessment
© 1997-2013 LEAN HUMAN CAPITAL, LLC
Questions Rating Questions Rating
Has strong knowledge of the lines of business
supported. 3.50
Builds relationships and creates candidate pipelines for future
needs within lines of business supported. 3.18
Works well with hiring managers to understand
workforce needs, helps with succession planning, etc. 3.66
Uses behavioral based interview techniques to efficiently
assess candidate competency and eliminate unqualified
candidates as early as possible within the hiring process. 3.60
Thoroughly defines each requisition with the hiring
manager to understand real job needs and to set
realistic expectations. 3.60
Acts as a trusted advisor to a candidate and articulates the
career opportunity with the organization when negotiating
salary offers. 3.72
Sets Service Level Agreements with hiring managers
that define roles and responsibilities for controlling the
hiring process. 3.27
Builds relationships with peers, hiring managers and
executives. 3.92
Possesses the ability to create a compelling value
proposition statement for engaging and recruiting
passive, top talent for critical-to-fill positions. 3.08
Organizes and manages time well. Can multi-task efficiently.
Prioritizes critical and important tasks and gets them done by
the stated Service Level Agreement. 3.55
Selling the company. Possesses a strong knowledge of
company history, financials, position in the market, etc. 3.43 Uses technology to manage data, candidate relationships, etc. 3.35
Leverages the knowledge of your hiring manager when
creating an effective sourcing strategy to identify and
recruit top talent. 3.32 Manages and controls the staffing lifecycle efficiently. 3.22
Uses social networking tools to source qualified, passive
candidates. 2.77
Invests time learning and investigating ways to become better
at recruiting. 3.18
Engages and recruits passively-looking candidates
(recruiting top talent in the industry). 2.84 Respected as a staffing expert within the organization. 3.49Overall Rating - Recruiter Skills 3.20
External Customer Service Skills
Questions Rating Questions Rating
Communicates the hiring process to candidates. Sets
Service Level Agreements for status updates/next steps
and proactively meets these objectives. 3.61
Provides timely constructive feedback to candidates not
selected for hire after interview. 3.16
Provides a detailed overview of the opportunity, the
center/region, the department, etc. 3.51
Remains upbeat, positive and energetic about opportunities
with the organization. 3.93Overall Rating - Customer Service Skills 3.55
© 1997-2016, Lean Human Capital, LLC.
Best Practices of Elite Recruiters!
I. Understand what your customer wants/needs and… Manage (and
Market) by Data/Fact.
MBF – Starts with Voice of the Customer
What do Hiring Manager
and key stakeholders
expect from you?
© 1997-2016, Lean Human Capital, LLC.
Identifying the Right Metrics to Track –
Starts With Voice of the Customer!
VOC
What is important to your key customers?
What are your health systems strategic
priorities?
Who are your key customers?
VOC—“I want a cost effective recruitment solution
that provides high quality candidates as quickly and
efficiently as possible.”
Cost
Responsiveness
and Speed
Quality of Hire
Efficiency and
Productivity
Quality of Service
What do your Hiring Managers Want!
© 1997-2016, Lean Human Capital, LLC.
“Metrics are
Meaningless,
What You Do
with Them is
Priceless!”
Why Track and Benchmark Recruitment Metrics?
Management by Fact/Data Culture
1. Celebrate Success!
2. Drive Performance
Improvement.
3. Quantify Return on Investment
to Key Stakeholders based on
their strategic initiatives.
Metrics and a Balanced Performance Scorecard
will allow you to...
Quantifying ROI Compelling Thoughts
Don’t be measured
by the ‘water
cooler talk’!
If you don’t share your
story, they will tell it for you!
Voice of the Customer
HMARTsm
New Hire Candidate Experience
Non-Hired Candidate Experience
Dr. Jeffery Sanchez-Burks, Associate Professor from
the University of Michigan Ross School of Business,
and Partner at LHC, developed this statistically
validated assessment survey methodology.
© 1997-2016, Lean Human Capital, LLC.
1 2 3 4 5 6 7
Completely
Disagree
Strongly
Disagree
Somewhat
Disagree
Neither Agree
nor Disagree
Somewhat
AgreeStrongly Agree
Completely
Agree
5statistically
validated
dimensions of
customer
performance
Understanding
Communication
Care
Satisfaction
Quality of Hire
HMARTSM Dimensions and Scale
© 1997-2016, Lean Human Capital, LLC.
Align Recruitment Scorecard with Organizations Strategic Objectives
HCAHPS Voice of Customer (Hiring Manager, New Hire, Non-hired)
Clinical Outcomes Performance Outcomes (Speed/Efficiency/Quality/Productivity/Cost)
Alignment and Presentation is Priceless !
RecruitmentHealth System
© 1997-2016, Lean Human Capital, LLC.
2013 Recruitment Scorecard—XYZ Health System
2015 Q1—2016 Q2—2016 Q3—2016 Q4—2016 Benchmark Benchmark Benchmark
Quality—Voice of Customer—Experience
Hiring Manager Assessment of Recruitment Team (HMART) Goal Actual Actual Actual Actual Actual Low 25% Median Top 25%
Overall Score 6.00 5.7 NA NA NA
Understanding 6.00 6.1 NA NA NA
Communication 6.00 5.5 NA NA NA
Care 6.00 6.2 NA NA NA
Satisfaction 6.00 6.0 NA NA NA
Quality of Hire 6.00 5.9 NA NA NA
NA NA NA
New Hire Experience 6.0 6.2 NA NA NA
Non-Hired Candidate Experience 4.5 4.7
Performance Outcomes
Quality—Hire Goal Actual Actual Actual Actual Actual Low 25% Median Top 25%
Annual Turnover Rate—Overall 12.0% NA NA NA
Annual Turnover Rate—RN's 8.0% NA NA NA
Average 90 Day Separation/Turnover Rate—Overall 3.3% 4.9% 4.9% 4.2%
Average First Year of Service Turnover Rate—Overall 9.3% 14.8% 14.8% 11.2%
Average 90 Day Separation/Turnover Rate—RN's 1.1% 4.9% 4.9% 4.2%
Average First Year of Service Turnover Rate—RN,s 4.7% 14.8% 14.8% 11.2%
Productivity Goal Actual Actual Actual Actual Actual Low 25% Median Top 25%
Overall Vacancy Rate 3.5% 5.9% 4.0% 3.4%
Direct Care RN Vacancy Rate 2.7% 7.6% 4.4% 3.1%
Staff Productivity (XX FTE) 185 160 191 239
Employee Referral % 13.2% 9% 14% 27%
Average Req's Per Recruitment Resource 61 55 40 25
Delivery—Efficiency Goal Actual Actual Actual Actual Actual Low 25% Median Top 25%
Applicants to Positions Filled Ratio 36 50 33 18
Applicants Routed to Positions Filled Ratio 7.4 7.5 6.6 4.7
Percentage of Positions Filled from Extended Offers 88.5% 88.5% 92.0% 93.5%
RN Applicants to Positions Filled Ratio 23 26 21 14
RN Applicants Routed to Positions Filled Ratio 6.0 5.4 4.0 2.4
Percentage of RN Positions Filled from Extended Offers 96.6% 79.6% 91.8% 93.9%
Delivery—Responsiveness Goal Actual Actual Actual Actual Actual Low 25% Median Top 25%
Average Time-to-Fill—Overall 49 60 53 47
Average Time-to-Start—Overall 65 77 67 62
% of Positions Filled in LESS Than 60 Days 73% 67% 71% 73%
Average TTF for Positions Filled in LESS Than 60 Days 17 28 25 23
% of Positions Filled in 60 Days or MORE 27% 33% 29% 27%
Average TTF for Positions Filled in 60 Days or MORE 130 129 122 106
% of Current Positions Currently Open over 60 Days 34% 42% 34% 31%
Average Time-to-Fill—RN's 43 56 51 44
Average Time-to-Fill—RN's 62 72 67 60
RN—% of Positions Filled in LESS Than 60 Days 78% 65% 72% 77%
RN—Average TTF for Positions Filled in LESS Than 60 Days 16 29 25 22
RN—% of Positions Filled in 60 Days or MORE 22% 35% 28% 23%
RN—Average TTF for Positions Filled in 60 Days or MORE 136 135 111 98
% of Current RN Positions Currently Open over 60 Days 41% 47% 37% 24%
Cost Goal Actual Actual Actual Actual Actual Low 25% Median Top 25%
Cost Per Hire $577 $715 $ 665 $ 576
© 1997-2016, Lean Human Capital, LLC.
I. Manage (and Market) by Data/Fact.
II. Define the ‘need’, set SLA’s & develop a communication/
planning rhythm to drive a Lean, Efficient Process.
Best Practices of Elite Recruiters!
Managing the Staffing Process – Best Practices
Effective ‘Intake’ session:
1. “Sell” candidates on the opportunity.
2. “Screen” the candidate.
3. “Source” high quality candidates.
4. Set realistic SLA’s with an SLA agreement.
Establish Service Level Agreements, including the Most Important
SLA!
Weekly Communication/Planning Rhythm:
o Best Practice – Using aging and ‘stuck’ reports!
o Best Practice – Friday Afternoons.
“The Value is in the Conversation.”
Is this a replacement or new addition? How long has this position been open? Why? Do you have any (internal/external)
candidates in the loop? If so, what stage of the interview process are they at?
Tell me about your department structure and how this position fits in.
Who does this position report too? Direct: _____________________ Dotted Line: _______________________
Who will this person work with? What Departments? Titles – Internal/External customers?
How large is department? Titles of others in Dept? How many direct reports roll up to hiring manager? Will this person have
any direct reports (If so, how many, titles, etc.)?
Describe the Role. What is the scope/role/responsibilities?
What are the top 3-5 objectives you want this person to accomplish in their first 6 months of employment? First year?
What particular challenges are inherent in this role? What will this person need to accomplish to succeed?
How is performance measured? What sort of training would the person receive in this role during the first year (formal or
informal)?
What is the career path for this position? What are the growth opportunities over the next 5 years?
Can you describe an ideal candidate? Current incumbent? Do you have a resume and/or profile of this person?
What is the work environment like (cube/office? Nice? Etc.)?
How would you describe your management style? What is the culture like in your department?
Recruiter Expertise Performing a Thorough Intake Session
Higher Availability Non-Core Job Families
Hig
hLo
w
Low High
Tale
nt
Ava
ilab
ility
Hiring Volume/Priority of Role
Higher AvailabilityCore Job Families
Critical, Difficult, VisibleNon-Core Job Families
Critical, Difficult, VisibleCore Job Families
• Requisition-based hiring• Predict hiring needs based on TO. • Optimize inbound sourcing
(SEO/SEM/Referrals)• “Blitz” interview & hiring events when
possible • Utilize validate assessment process
• Recruit to Demand Forecast• Pre-schedule “Blitz” hiring events for
entire year. • Optimize inbound sourcing
(SEO/SEM/Referrals) • Utilize validated assessment process.
• Recruit to Demand Forecast• Pre-schedule hiring events for entire year. • Recruitment consultant manages
relationship(s)• Dedicated outbound sourcers to build
talent pipelines.• Utilize validated assessment process
• Requisition-based hiring• SWAT sourcers to assist in outbound
sourcing• Leverage specialized recruiting
partnerships when necessary• Utilize validated assessment process
Lean, Scalable Hiring Process
Understanding Demand
Forecast/Needs Analysis – Case Study
Proactive Pipelining and Just-In-Time hiring starts with Demand Forecasting!
PositionCurrent
Headcount TO RateTO Hires-
yearTO Hires-
mo.
New business growth –
mo.Hires-Month
Certified Nurse Assist. (CNAs) 650 25% 162 13 7-10 20-23
Patient Care Techs (PCTs) 1250 19% 238 20 5-10 25-30
Based on volume, you can then decide develop/determine an activity schedule for pre-assessment, onsite interviewing and onboarding.
Variable hiring needs (monthly) might create some inventory that hopefully can be used the next month!
How do we eliminate demand by reducing Turnover?
March 15th
20 PCTs 20 PCTs20 PCTs
Once you have determined your demand schedule, you can identify how much activity (and LEAD TIME) is required to meet hiring demand (Materials Release Planning – MRP).
When you migrate to Demand-based, you make TTF an obsolete metric. You start to measure the % of positions filled per start date based on demand Example:
o Demand: 20 PCT hires on 3/15. o Actual: Filled 18 of them. o 90% fill rate
May 15thApril 15th
Demand
Schedule
Staffing Process Recommendations Demand Based Hiring for Higher Availability – Core Positions
I. Manage (and Market) by Data/Fact.
II. Define the ‘need’, set SLA’s & develop a communication rhythm
to drive a Lean, Efficient Process.
III. Leverage Centers of Influence (COIs) to drive quality hires.
Best Practices of Elite Recruiters!
Nurse Evangelist
Dedicated Sourcer responsible for investing time in networking with hiring managers,
employees, new hires to proactively referral source.
This could work for any job family, but we recommend test piloting it with your largest job family
– Nursing!
Invest time in one-on-one conversation to network and understand:
o Who they used to work with
o Who they are connected with on social sites
o Who you can contact using their name as a reference
Key Success factors:
o Build rapport and relationships easily
o Expert at the Art of Conversational Investigative Questioning
o Investing time in meeting one-on-one ‘coffee chats’
Nurse Evangelist
Sourcing Project Plan
This person will work collaboratively with nursing leaders and our nursing recruitment team to: Owner Next Action
Baseline talent community (by scraping ATS of all qualified candidates including new grad candidates).
a. Organize by discipline (ER, OR, ICU, Med/Surg.) when possible (including whether they work nights, etc.)
in CRM.
Build (add talent) talent community by leveraging COIs.
a. Identify all associations. Identify key team members (nurse leaders, key top employees) that belong to
capture:
i. Conferences, local chapter meetings, options to promote positions on web site,
newsletters, social media, etc. Investigate if they have a career board portal to review resumes and/or post jobs
ii. Capture Membership directory/list and Conference attendee lists
iii. Investigate speaking at local/regional/national events
b. Harvest talent from Reference Assessment’s passive talent database (if applicable).
c. Proactively meet with new hires to harvest referrals/leads:
i. At orientation present employee referral program to promote the concept of ‘six degrees of separation from
Kevin Bacon’.
ii. Make sure all new hires know that you potentially will be contacting them directly for 15 minutes of their
time (buy them a cup of coffee) to network with them.
d. LinkedIn with:
i. All nursing leadership
ii. All current nurse employees
iii. All new hires
e. Join all related industry LI/Facebook groups, etc. and be active in chats, etc.
f. Investigate starting a Regional LI nursing group & Investigate purchasing of licensed list from state for
nursing, rehab, etc.
g. Maintain ‘Boomerang’ Rehire program
Candidate Relationship Management. Via email, reach out to everyone in talent community every 4-6 weeks
with compelling message regarding our organizations.
Meet monthly with Nurse Recruitment team to discuss demand, collaborate on proactive strategies, interview
blitz events, career fairs, etc.
IQ’ing Your Hiring Manager!
Remember - They have a vested interest in helping you.
Ask good thought provoking IQ’s during your Intake Session:
o Where did your top performers come from? What company? What
school? Can I talk to them to help with my search?
o Do you know of any companies that have top talent but are
struggling?
o What associations do you belong to? Can we get the membership
directory?
o Who worked for you at your previous employer?
o If you had to create a dream team of former peers (former
employees), who would be your “starting 5”?
o If you were me, and you had to find ______, what would you do?
o Who should I connect to within your network (LinkedIn,
Facebook, etc.) that can help me with my search?
IQ’ing Top Performing Employees
Ask your managers…who are your “Rock Stars!”?
Engage and develop relationships with these individuals (face-to-face if
possible).
Ask good thought-provoking IQ’s:
o Where did you work previously (go back 1,2,3 jobs)?
o How many peers did you have that did what you did?
o Who did you report to? Who reported to you?
o If you had to create a dream team of former peers, who would be your
“starting 5”?
o Do you (did you) belong to any industry associations we should be active
in?
o If you were me, and had to find a person like you, what would you do?
o Who should I connect to within your network (LinkedIn, Facebook,
etc.) that can help me with my search?
I. Manage (and Market) by Data/Fact.
II. Define the ‘need’, set SLA’s & develop a communication rhythm
to drive a Lean, Efficient Process.
III. Leverage Centers of Influence (COIs) to source top talent.
IV.Build Rapport and create/deliver a Compelling Value
Proposition
Best Practices of Elite Recruiters!
Your Timing
What time of day/week can you reach them?
When might they be “looking to leave” or seeking a new opportunity?
What is your compelling Value Proposition?
Strategic Value Proposition:
What makes your organization so special?
Tactical Value Proposition:
Why would I want this job?
© 1997-2016, Lean Human Capital, LLC.
Crafting Your Message/VP
The Science!
Candidate’s Motives to Move
(or to call you back)
What Can You Offer?What Can Your
Competitors Offer?
Identify Pain or Pleasure “Gaps”
Less jargon is better. Take out unnecessary words (must be
15-20 seconds). Message should be no more than 50-100
words.
Make sure it is visually appealing Make effective use of
bullets, bold, italic, etc. - but don’t get crazy!
Make sure email comes from a real live email address – don’t
be perceived as SPAM!
Personalize email. Research candidate before you reach out
to them.
Craft and deliver a message that you would respond to (view it
via your mobile device).
Stay away from clichés, cheesy, corny lines, etc.
Crafting Your Message/VP
Creating Your Email
Mobile Best Practices:
o Arial Font.
o Rich Text Format (RTF).
With the majority of people viewing your emails via a mobile device,
studies indicate the SUBJECT LINE and first line of body content are
most important.
Subject Line Best Practices:
o David – Per My Voice Mail: Innovation Engineer
o Per My Voice Mail: I am impressed with your resume.
Next statement in body of text should be no more than another 40-80
characters in length.
Crafting Your Attention Grabber
Creating Your Email
Subject Line: Per my VM: I am impressed with your profile in LinkedIn
Dawn:
I notice you have been involved in some cutting edge initiatives at XXXXX.
I would love to connect with you about a Cardiac CRNA opportunity working with some of the best
Doctors in town!
Position Highlights:
We are a Magnet facility Located in Ann Arbor, MI.
Level 1 Rotational Trauma Center, acute care hospital with 562 licensed beds.
Teaching hospital.
Opportunity to utilize state-of-art procedures done for the first time in SE Michigan!
Please feel free to call me @ 313-600-9815 or shoot me an email letting me know a good time to
have a confidential discussion regarding this opportunity.
David Szary
Contact info XXX
Your Message / Value Proposition
Creating Your Email
Use a compelling Job Title that is conventional, specific and
industry “familiar”.
o Use Relevant key words that will appear in job seekers’ job search.
o District Sales Manager, London” should become “Sales Jobs: District Sales
Manager, London”
Make sure you answer the “two questions” within the first 100
words (Compelling opening statement + position highlights).
Make sure it is visually appealing. Make effective use of Bullets.
Define “What you’ll do!” & “What you’ll need!”.
Make effective use of links to compelling information, videos
(hiring manager video?), etc.
Crafting Your Job Posting -Best
Practices
I. Manage (and Market) by Data/Fact.
II. Define the ‘need’, set SLA’s & develop a communication rhythm
to drive a Lean, Efficient Process.
III. Leverage Centers of Influence (COIs) to source top talent.
IV.Build Rapport and create/deliver a Compelling Value Proposition
V. Build the Perfect Week and a Perfect Day
Best Practices of Elite Recruiters!
1. Utilize the Golden Hour! Read something educational or motivational
each morning!
2. Plan your day – Hour by Hour! Visualize a Perfect Day! Recognize you
only can accomplish so much each day!
3. Prioritize tasks! - Eat Frogs in the Morning. Focus on MTN activities.
4. Sprint through the day crossing off things you
accomplish, highlighting things you didn’t get done.
Truly try to make it a Perfect Day!
5. Reflect on the day. Celebrate Success!
Best Practices of Highly Productive
Recruiters
Move the Needle (MTN) - Activities
Critical activities that must get accomplished to keep the “recruitment
process” moving forward.
Recruitment Examples:
o Sourcing for key positions.
o Candidates routed to the hiring managers.
o Getting interviews set with hiring managers.
o Offers out and closed.
MTN’s = “Why you are on Payroll” Activities!
Time-Based Planning
Task-Based Planning
7-8
8-9
9-10 Interview
10-11 – Intake Session about Nurse Mgr. Position
11:30-12:30 – employee lunch meeting
1-2 Interview
2-3
3-4 Interview
4-5
TO DOs
Follow up on Skip, Sue, John – LI groups
Search hiring managers LI groups
Pick up laundry
Email John Intake Session Form – Set meeting
Call Sue to set up views with Bob, Kim, Ed
Disposition all candidates that applied to Req’s
Call Anne – she is not getting position.
Time-Based Planning
7-8 Call Anne, not getting position
CIE’s + disposition all candidates that applied in last 24 days
8-9 Sourcing – Nursing Director
Follow up on Skip, Sue, John – LI groups
Call Eric, John, Chris, Cindy – search LinkedIn network for referrals
Search CB/Monster/ATS Databases
9-9:30 – CIE’s
9:30-10 -Candidate Pre-Screen
10-11 Meeting about Surgical Tech needs
11-11:30 CIE’s
Email John Intake Session form
11:30-12:30 Lunch/ME TIME!
1-1:30 Candidate Interview
1:30-2 – CIEs
2-3
Call Sue to set up views for Bob, Kim, Ed
Schedule meeting with John about projected nursing positions
3-4 Candidate Interview
4-5 CIEs + Plan tomorrow’s Perfect Day
"Finish each day and be done with it. You have done what
you could; some blunders and absurdities have crept in;
forget them as soon as you can. Tomorrow is a new day;
you shall begin it serenely and with too high a spirit to be
encumbered with your old nonsense."
~Ralph Waldo Emerson
Commitment to Continuous Improvement!
“Just because you've been doing something for years doesn’t mean you can't
or don't need to improve.”
“Often, people get satisfied at being good at what they do. They stop doing all
the little things that made them great.”
“Good is the enemy of Great.”
- Jim Collins
“A continuous improvement process never stops. It
wasn’t implemented just once. It’s constant improvement,
constant innovation and constant elimination of extra
steps. The most important principle is that this is not a
four-month project. You will see benefits, but you must do
it continually.”Source: http://knowledge.wharton.upenn.edu
Commitment to Continuous Improvement!
Understand your organization’s strategic priorities.
Create Performance Scorecard and Baseline &
Benchmark – current state performance:
oVoice of the Customer - HMARTSM
oPerformance Outcomes: Quality, Cost, Efficiency,
Responsiveness
Based on your performance, develop a Deployment
Action Plan to improve in three areas over the next 90
days (review this presentation for improvement
“idea’s”.
Implement Best Practices to improve!
Measure & Celebrate Success!
Where Do You Start?