going global introduction & benefits of multilingual woo commerce using to wpml plugin
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GOING GLOBALIntroduction & Benefits of Multilingual WooCommerce using
WPML Pluginby Maciej Pilarski - WordCamp Kansai 2015
ABOUT MEMaciej Pilarski
WPML Support Team
OnTheGoSystems
Polyglot
University Lecturer (teaches students how to create WordPress sites)
WordCamp Europe 2014 (Sofia) Volunteer
Local WordPress MeetUp Organiser - Poland
WordCamp Poland 2014 Organizer
LANGUAGES ON THE INTERNET
World Region Population Internet Users Penetration
Africa 1,158,353,014 318,633,889 27,5%
Asia 4,032,654,624 1,405,121,036 34,8%
Europe 827,566,464 582,441,059 70,4%
Middle East 236,137,235 113,609,510 48,1%
North America 357,172,209 310,322,257 86,9%
Latin America 615,583,127 322,422,164 52,4%
Oceania / Australia 37,157,120 26,789,942 72,1%
WORLD INTERNET USAGE AND POPULATION STATISTICS DEC 31, 2014 - Mid-Year Update http://www.internetworldstats.com/stats.htm
TOP TEN LANGUAGES SPOKEN BY INTERNET USERS
http://www.numberof.net/number-of-languages-in-the-world/ http://en.wikipedia.org/wiki/Languages_used_on_the_Internet
16%2%3%3%3%
4%4%
5%8% 25%
27%
English Chinese Spanish JapaneseGerman Portuguese Arabic FrenchRusian Korean Other
TOP TEN LANGUAGES USED ON WEBSITES
http://en.wikipedia.org/wiki/English_language
2%3%
3%3%4%
4%5%6%
7%61%
English Russian German Japanese SpanishChinese French Portuguese Polish Italian
THE BENEFITS OF HAVING A MULTILINGUAL SITE
For the site owner
• you reach more customers
• you enhance your professional image
• you increase the trust of your visitors
• better search engine visibility(SEO Friendly)
THE BENEFITS OF HAVING A MULTILINGUAL SITE
TYPES OF TRANSLATIONS
Machine translations
TYPES OF TRANSLATIONS
• Bogo
• Multilingual Press
• Polylang
• Babel
• WPML
Human translations
HOW TO DO IT RIGHT Making your WordPress website multilingual
HOW TO DO IT RIGHT Making your WordPress website multilingual
• Select site languages
• Select language URL format
HOW TO DO IT RIGHT 1. Select site languages
HOW TO DO IT RIGHT 2. Select language URL format
HOW TO DO IT RIGHT Making your WordPress website multilingual
• Insert the language switcher
• Translate your content
HOW TO DO IT RIGHT Insert the language switcher
HOW TO DO IT RIGHT Translate your content
HOW TO DO IT RIGHT Making your WordPress website multilingual
What can you translate:
• Site title
• Pages and posts
• Categories, tags
• Images, menus, widgets
• Products
• Custom post types
• Custom fields
• Theme localisation
• Theme options
FULLY MULTILINGUAL E-COMMERCE SITE USING WOOCOMMERCE AND WPML
• Lets you translate different kinds of WooCommerce product types
• Central management for translating product categories, tags and custom attributes
• Sends emails to clients and admins in their selected language
WOOCOMMERCE MULTILINGUAL PLUGIN
WOOCOMMERCE MULTILINGUAL PLUGIN
• Automatically synchronises product variations and images
• Keeps the same language through the checkout process
WOOCOMMERCE MULTILINGUAL PLUGIN
• Allows inventory tracking without breaking products into languages
• Enables running a single WooCommerce store with multiple currencies
