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Golf Day 2016Sponsorship Proposal
BRISBANE GRAMMAR SCHOOL
BRISBANE GRAMMAR SCHOOL Page 2
Date: Friday 27 May 2016
Venue: Indooroopilly Golf Club
Golf: 18 Hole Ambrose
Time Program
10.30 – 11.00am Brunch
Golfer Registration
11.45am Briefi ng by Indooroopilly Golf Club
Escort to allocated holes
12noon Shotgun start for 18 holes of golf
5.00pm BBQ and presentations – Fairways room
7.00pm Close
Event Overview
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About Brisbane Grammar School
• Non-selective independent day and boarding school for almost 1700 boys in Years 5 to 12
• Located on heritage listed site on the edge of the Brisbane CBD
• Committed to a liberal education philosophy with a view to developing students’ personal character, skills and a base of knowledge as a foundation for critical intelligence, eff ective communications and the capacity and enthusiasm for independent, life long learning
• Enviable reputation in Queensland and Australia for the quality of its graduates and the contributions of its alumni to our global community through the sciences, business, education, law, military and sport
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BGS Golf Day – Objectives
• Bring members of the Brisbane Grammar School community together including alumni, volunteers, current and past parents, through participation in this annual event
• Build awareness of the Brisbane Grammar Bursary program
• Raise $30,000 for a BGS Golf Bursary through participation and sponsorship, that will enable one student who has the scholastic ability, but is in fi nancial need, to attend Brisbane Grammar School
• Have fun while enjoying a great day of golf!
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Sponsorship Benefits and Investments
Benefi ts:
• Team of golfers
• Corporate identity in tournament program, and promotional materials including BGS print and digital communications
• Brunch and post play BBQ
• Golf Day promotional opportunity
Sponsorship Investment:
Between $2,000 – $10,000
Supporting:
Fundraising eff orts for the Brisbane Grammar School Golf Day Bursary which will assist entry to the School for a boy who has the scholastic ability, but does not have the fi nancial means to attend the School.
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Sponsorship Opportunities
Sponsorship Program Sponsors Golfers Investment
Event Sponsor • Corporate identity in tournament program, and digital and print promotions• Full page advertisement in premium publication Grammar News – Distribution of `20,000• 2x Team of four golfers• Brunch and post play BBQ• Golf Day promotional opportunities
1 8 $10,000
Cart Sponsor • Corporate identity on all golf carts• ½ page advertisement in premium publication Grammar News – Distribution of `20,000• Team of four golfers• Corporate identity in tournament program, and digital and print promotions• Brunch and post play BBQ• Golf Day promotional opportunities
1 4 $4000
Hole Sponsors Corporate or individual banner on hole plus promotional opportunities and general sponsorship benefi ts including:• Team of four golfers• Corporate identity in tournament program, and digital and print promotions• Brunch and post play BBQ• Golf Day promotional opportunities
18 72 $2000
Putting Green Signage with corporate identity and acknowledgment of sponsorship on the Putting Green plus general sponsorship benefi ts
1 4 $2000
Brunch Host Signage with corporate identity and acknowledgement of sponsorship at brunch and golf registration plus general sponsorship benefi ts
1 4 $2000
BBQ Host Signage with corporate identity and acknowledgement of sponsorship at post play BBQ and Awards plus general sponsorship benefi ts
1 4 $4000
Program Sponsor Corporate identity and acknowledgement of sponsorship in program plus general sponsorship benefi ts 1 4 $2000
Prize Sponsors Corporate identity in event promotional materials unlimited In-kind
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Sponsorship Opportunities
Sponsorship Item Quantity Investment / In Kind
Player Welcome packs
Your company logo printed on all of the items for the player welcome pack.
• Tote Bag 150 $2000
• Players kit bagEach kit includes:-1 x large golf towel with nickel eyelet & hook1 x hands free suncreen 3 x Nike Power distance soft golf balls12 x laminated wooden tees (unprinted)2 x ball markers (unprinted)
150 $8000
• Garment Sponsor - corporate identity on golf shirts 150 $5000
Sponsor Benefi ts General sponsorship benefi ts including:• Team of four golfers• Corporate identity in tournament program, and broad digital and print promotions• Brunch and post play BBQ• Golf Day promotional opportunities
BRISBANE GRAMMAR SCHOOL Page 8
Golf Day Promotions – Target Audience and Reach
Audience Channel Description Distribution Frequency
BGS Alumni and Community 20,000+ total15,000 contactable by post5,000+ contactable by email
Grammar News Alumni and Community magazine – print and PDF on the website 20,000+ globally 2x per year
Website Alumni and Community website TBC Ongoing
eNewsletter Alumni and Community eNewsletter 10,000+ globally 3x per year
5,000+ BGS Parents, prospective parents and students
Weekly email newsletter Parents, prospective parents and students 5,000+ distribution Weekly
Social Media Facebook Parents, students, staff and alumni 3687 likes1M+ potential reach
DailyAdvertising
LinkedIn Alumni, staff and parents 388300,000+ potential reach Daily and Advertising
Twitter Alumni, staff and parents 684TBD
DailyAdvertising
External Community General Media Media notice to community news TBC
Golf Tournament Program Print publication Outline of program schedule, prizes and sponsors 120+ golfers 2015 Golf Tournament
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BGS Golf Day – Measuring Success
• Raise $30,000 to cover the cost of one full Bursary for a boy in fi nancial need to attend Brisbane Grammar School (includes tuition and sundry costs)
• 120+ Registered Golfers
• 25+ Sponsors
• 20+ Prize Sponsors
• Great Day Out!
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2015 Golf Day Highlights
• $18,756 raised (81% of goal) to go towards a Needs Based Bursary
• $6,200 raised through auction and novelty items
• 14 committed sponsors
• 96 registered golfers
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2015 Golf Day Sponsors
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2015 Golf Day Photos
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2016 Golf Day – Sponsorship Enquiries
Heather Watson
Executive DirectorAdvancement and Community Relationse. [email protected]. +61 419 950 027
Carla Hardy
Administrative AssistantAdvancement and Community Relationse. [email protected]. +617 3834 5322
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Sponsor Registration FormCompany Name:
Sponsorship Level:
Team Member names:
First Name Surname Email Mobile Phone
1.
2.
3.
4.
Association with BGS:
Contact Name and Position:
Company Address:
Telephone: Email:
Method of Payment (please tick relevant box):
Please fi nd attached my cheque made payable to Brisbane Grammar School for the amount of $ .00
Please debit $ from my Visa / Mastercard (please circle)
Card Number / / / Expiry / CCV #(required)
Name on card: Signature:
Please forward standard invoice to company name above