google 3 pack
TRANSCRIPT
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GOOGLE 3 PACK & GOOGLE+
scottgombar.com
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Google is a critical part of any business marketing plan. If you don’t exist on Google, you don’t exist.
Succeeding at Google for BusinessesHello!
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SEOSEARCH ENGINE OPTIMIZATION
SEO is a complicated process but is primarily made up of a lot of common sense. If it seems to good to be true, or like a bad
idea it probably is.
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Account CREATE A GOOGLE ACCOUNT
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www.google.com/mybusiness
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G+GOOGLE+ FOR BUSINESS
A Google+ Business Page is an important aspect of your SEO campaign. Let’s Start There. This creates your Google local listing and potentially adds you to
the 3 pack.
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KEYWORDSTHEY’RE STILL RELEVANT
Now Let’s Do Some Research! What Keywords Work For Your Business? You Might Be Surprised. When
writing the profile for your Google+ page include these keywords!
Keyword Planner & Spyful 6
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PROFILEMAKE SURE IT’S COMPLETE
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THE 3-PACK A COMPLETED PROFILE INCLUDES
• Contact Info• Email• Phone • Address
• Hours of Operation• A thorough, keyword rich description•Website (Verified)• Relevant Profile Picture• Relevant Cover Photo
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GOOGLE WALKS YOU THROUGH THE PROCESS
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YOUR PROFILE HOW TO GET IN THE TOP 3
• Thorough Description• Reviews/Ratings• Contact Info• Local• Activity (Posts including citations)
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BLOGGINGEVERYONE IS DOING IT
It Can’t Be Overstated..Google Wants Fresh, Relevant Content..Because that’s what your audience wants. The easiest way to accomplish this is with a Blog.
Share your blog posts to Google+10
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YOUTUBEIT’S CONNECTED
Video Marketing would also give your business a huge boost. Your Google+ Business Page connects to your
YouTubeChannel if set up properly. 11
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CAUTIONA FEW DON’TS
• Create Multiple Pages, unless you have multiple locations• Create an irrelevant profile• Leave your profile incomplete• Create Fake Reviews!!• Forget to verify your address and website
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QUESTIONS?DID I ROCK YOUR WORLD?
scottgombar.com