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Google confidential | Do not distribute Build. Store. Analyze. Transform your IT Infrastructure with Google Cloud Platform Consistent Consulting

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Page 1: Google Cloud Platform

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Build. Store. Analyze.Transform your IT Infrastructure with Google Cloud Platform

Consistent Consulting

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Enrich your work environment.

Enable your information workers.

Drive innovation.

Live in a modern workplace.

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Big Trends

enabling a new world via mobile

global connections at any minute

connections virtually everywhere

Any PlaceAny Device

minds of many need to collaborate

vitally important to stay ahead

consumer leads, business follows

AdoptionSpeedAny Team

Any Time

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75years

1957 2003 2013

500

25years

10years

(average age of a company joining the S&P 500)

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95%using cloud services

230k Yearssocial media per month

40%own a smartphone

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Enterprise Cloud Platform market will exceed $22B globally by 2015.2013

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“People tend to overestimate what can be done in one year and to underestimate what can be done in five or ten years.”Amara's Law

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IT Trends

The decreasing cost of storage enables virtually limitless storage in the cloud. $600 can buy enough storage for the world’s music.

(Source: McKinsey Global Institute May 2011)

Computing as a utility is now available for easy purchase, provided from massively efficient data centers.

(Source: Nicholas Carr, The Big Switch, 2008)

The internet allows for a model of real-time access to new innovation, information and applications from a wide range of devices.

AffordableCapacity

On-demandcomputing

Instantaccess

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Cloud Computing Patterns

On and Off Growing Fast

• Successful services needs to grow/scale

• Keeping up w/ growth is big IT challenge

• Cannot provision hardware fast enough

• On & off workloads (e.g. batch job)

• Over provisioned capacity is wasted

• Time to market can be cumbersome

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Cloud Computing Patterns

Unpredictable Bursting Predictable Bursting

• Services with micro seasonality trends

• Peaks due to periodic increased demand

• IT complexity and wasted capacity

• Unexpected/unplanned peak in demand

• Sudden spike impacts performance

• Can’t over provision for extreme cases

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100 1,000 10,000 100,000

$0

$2,000

$4,000

$6,000

$8,000

publiccloud

privatecloud

10x cost benefit for large scale agencies

servers servers servers servers

Cloud Economics

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For the past 15 years, Google has been building out the world’s fastest, most powerful, highest quality cloud infrastructure on the planet.

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Cloud Platform is built on the same infrastructure that powers Google.

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• Pioneering data center efficiency

• Financed over 250 Megawatts of new wind power

• First data centers to receive ISO 14001 certification

• 100% carbon neutral

Google’s Commitment to

Environmental Responsibility

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Google's Network Spans the Globe

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Google's Global OpenFlow Network

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$2.9B in additional data center investments worldwideInvesting In Google’s Cloud

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2002 2004 2006 2008 2010 2012

Google Innovations in Software

ColossusDremelMapReduce

SpannerGFS Big Table

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Images by Connie Zhou

Wired, 'Google Throws Open Doors To Its Top Secret Data Center', October 2012

Google's Platform"[Google's] ability to build, organize, and operate a huge network of servers and fiber-optic cables with an efficiency and speed that rocks physics on its heels.

This is what makes Google Google: its physical network, its thousands of fiber miles, and those many thousands of servers that, in aggregate, add up to the mother of all clouds."

- Wired

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IaaS PaaS SaaSInfrastructure-as-a-Service Platform-as-a-Service Software-as-a-Service

Google Cloud Platform

Cloud Computing

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IaaS PaaS SaaSInfrastructure-as-a-Service Platform-as-a-Service Software-as-a-Service

Google

ApplicationsDataRuntimeMiddlewareO/SVirtualizationServersStorageNetworking

ApplicationsDataRuntimeMiddlewareO/SVirtualizationServersStorageNetworking

ApplicationsDataRuntimeMiddlewareO/SVirtualizationServersStorageNetworking

PackagedSoftware

ApplicationsDataRuntimeMiddlewareO/SVirtualizationServersStorageNetworking

Cloud ComputingYou Manage Vendor Managed

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Save Scale Succeed

Concentrate on yourcore mission

Leverage massive, scalable computing power

Save on capitaland operational costs

Build Your Apps in the Cloud

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BigQuery

Compute Storage

Cloud Storage

App Services

Compute Engine

App Engine

Queues

Caching

Cloud Endpoints

Persistent Disk

Cloud Datastore

Cloud SQL

Google Cloud Platform

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Mobile Gaming

Big Data

Storage

High Performance Computing Digital Marketing

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A look inside Google Cloud Platform

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Compute

Compute Engine

App Engine

Google Cloud Platform

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Compute Engine

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• Flexible and Familiar Infrastructure

• High Data Security

• Connect with the Google Network

• Fast and Easy Provisioning

• Flexible Billing

• Large and Powerful Disks

• Green Computing

• Partner Powered

Compute Engine

Value

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• Sub-hour Billing

• Up to 10TB Persistent Disk

• Over 44 Instance Types

• Advanced Networking

• Instance Metadata and Startup Scripts

• Load Balancing

• Monitoring

• Snapshotting

Compute Engine

Features

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App Engine

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• Fully Managed Platform

• Easy Development & Deployment

• Focus On Your Code Not Your Server

• Automatic Scaling

App Engine

Value

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• Popular Programming Language Support

• Flexible and Scalable Application Storage

• Services (Cron, Queue, Memcache, etc)

• Datastore

• Auto-scaling

• Versioning and Traffic Splitting

• Local Developer Tools

• Third-party Frameworks and Extensions

App Engine

Features

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Storage

Cloud Storage

Persistent Disk

Cloud Datastore

Cloud SQL

Google Cloud Platform

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NoSQL SQL Blob Block

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Cloud Storage

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• Secure Sharing

• Huge Storage Capacity

• Speed

• SLA

• Cost

• Support

Cloud Storage

Value

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• Versioning

• Static Sites

• Resumable Transfers

• Object Change Notifications

• Durable Reduced Availability

• More Coming Soon

Cloud Storage

Features

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Cloud Datastore

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• Accessible Anywhere

• Secure Sharing

• Same High Replication Datastore Used By App Engine Apps Today

• Equally Fast Queries For Any Sized Dataset

• Data is Replicated Across Several Data

Centers

• Use From Any Application or Language

• Serving 4.5 Trillion Requests Per Month

Cloud Datastore

Value

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• Auto-scale

• Schemaless Access

• SQL-like Capabilities

• Authentication That Just Works

• Fast and Easy Provisioning

• RESTful Endpoints

• ACID Transactions

• Local Development Tools• Built-in Redundancy

Cloud Datastore

Features

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Cloud SQL

• Fully managed

• Ease of Use

• Highly Reliable

• Flexible Charging

• Security, Availability, Durability

• EU and US Data Centers

• Easy Migration & Data Portability

• Control

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BigQuery

App Services

Queues

Caching

Cloud Endpoints

Google Cloud Platform

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Big Query

• Fully Managed Big Data Analytics Service

• Fast

• Scalable

• Flexible and Familiar

• Security and Reliability

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• Build Server side logic on full power, management free App Engine platform

• Expose standards based REST interfaces with built in Authorization

• Use auto-generated, strongly typed, mobile optimized client libraries for Android, iOS and web.

Cloud Endpoints

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Support

We provide all of our customers with Bronze support giving you access to online documentation, community forums, and billing support.

If you want direct access to our support team for questions related to service functionality, best practice architectures, and service errors.

If you want 24 x 7 phone support, more rapid target initial response times and consultation on application development, and architecture for your specific use case.

If you want the most comprehensive, personal and customized support we offer. Includes everything in Gold support as well as direct access to the Technical Account Management team.

Goldstarts at $400/month

PlatinumContact Sales

Silver$150/month

BronzeFree

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ISO 27001:2005 Certified

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• Pay for only what you use

• 99.95% monthly SLA

SLA Pricing

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Customers

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3 Million active applications in Google’s cloud

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SnapchatDelivers 350 million photos a day

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SongpopServes 18TB a day with80 million users

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"Google Compute Engine is not just fast. It’s Google fast. In fact, it’s a class of fast that enables new service architectures entirely."

-Sebastian Stadil, Scalr

Scalr Cloud Management

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"I'd rather be democratizing education than scaling memcached."

Udacity

-Chris Chew, Senior Software Engineer at Udacity

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Eurovision50,000 requests/second with 90% served in <24ms

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"The decision for Google Compute Engine saved our lives. It showed outstanding performance from the start - from launching new instances to single instance performance. It's hands down the best cloud computing platform out there right now."

-Ralf Rottmann, CTO of grandcentrix GmbH

grandcentrix GmbH

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Pulse70x increase in users injust 18 months

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"Developing apps on Google App Engine takes one-fourth to one-tenth of the resources and one-fourth of the time compared to building something ourselves."

-Gary Koelling, Director of Emerging Platforms

Best Buy

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“Our web games tend to be popular immediately, so we don't have the option of scaling over time. Google App Engine makes the process painless, since it can instantly launch as many servers as we need.”

-Stefan Hauk, Lead server developer for web games

Rovio

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Cdiscount.comFrance's largest e-commerce site, Cdiscount.com, is using Compute Engine because it's 15x faster than their on premise data warehouse.

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• 1.5TB in 60 seconds

• 8,412 cores

• Google Compute Engine

MapRBreaks MinuteSort Record

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cloud.google.com