and I would make a Googtastic addition to your SMB Services team because…

1. My experience interfacing with clients+

2. Knowledge of the advertising industry+

3. Awesome-sauce

=

“The Perfect Candidate” – according to Phil Stern, my referral, who has extra

Awesome-sauce

Ingredients in the “Perfect Candidate”

Formula

As a receptionist, I interface with clients on a daily basis both in-person and by phone, email, and mail.

I am the face of my company: consistently

friendly and

professional with both clients and co-workers.

1

I have four years of experience building and

optimizing advertising campaigns through study and internships

2For example…

At a top San Francisco ad agency, I assisted the account

management teams with campaign strategy for PG&E,

Slim Jim, & Orville Redenbacher. I was in charge of creating a

competitive assessment for Orville Redenbacher containing

an analysis of media spend, messaging, and creative

platforms, which I then presented to the account

management team.

Account Management InternVenables Bell & Partners

While studying at one of the most selective communications schools in

the country, I lead a team of four in a 10 week competitive market

simulation for my brand management class. To manage our brand

portfolio, I took the initiative to create nine Excel sheets full of

records, analyses and formulas that forecasted how the market

would change next period. Each week I wrote a detailed email to

my team, analyzing the market data and advising how we

should optimize our R&D, distribution, pricing, sales, and

advertising strategies for the next period. I even color coded the

email, so that each team member could focus on relevant information.

.

Markstrat SimulationBrand Management Class

The result?

My team!Extra Effort

Net Profit of Each Team over 10 Periods

Markstrat SimulationResultsA sweeping victory, with 336% the net profit of the nearest competitor in the last period, and 188% the net profit of the nearest competitor over all 10 periods.

3What is Awesome-sauce?

It’s the difference between the employee who goes home after work, and the employee with a

passion for learning who

goes to Toastmasters after work.

It’s the difference between the students who turned in the required three logo sketches to

their graphic arts professor, and the

results-focused student who

turned in over 300 sketches, not content with anything but her “big idea.”

At Google, it will be what makes me step up

to the plate and take ownership of a project, fuels my creative juices

when I see a problem that needs

solving, and flows through my thoughts

when I have free time and I see an opportunity to help a co-worker.

It’s what makes me go

above and beyond.

Summary• People-person and confident

communicator• Four years of experience in advertising• Passion for learning• Go-getter focused on results• Creative problem solver• Hard worker who goes above & beyond• Ready to hit the ground running

Want to find out what else makes me Fawntastic?

Fawn Bertram

415.420.3747fawn.bertram@gmail.com116 Franciscan Dr.Daly City, CA 94014

Google+: http://goo.gl/t8AXr

See you soon!

Let’s get in touch!