Setting up a Google Places Listing

Using Google Places to build local brand awareness

How does my business rank ???

Most Viewed / Most Trustworthy

Keywords Drive Traffic

Keywords People Use to Find You

Keywords Google Associates with You

Keywords Your Website and Social

Media Platforms are Optimized For

Suggested Key Word Ideas

• After School Programs• Summer Camp Programs• Computer Classes for Kids• Lego Robotics• Technology Classes• Child Education

Get on the Map

Now, that’s what I call optimized!

After School Program Search

It’s FREE!

• Claim your business listing on Google. It's free!• Claim and Edit

Verify your information to make sure people can find you on Google

• Stand outEngage customers with photos, offers, public responses and more

• Get insightsUse info about your listing to make smarter business decisions

• Claim your listing

This will either read Edit this Place or Owner verified listing

BEFORE

Step 1

• Create a new listing if one doesn’t exist.

AFTER

Step 2

• Use Computer Explorers After School Programs

• (example) for your company name – NOT your franchise name

Computer Explorers

Computer Explorers/After School Program

Computer Explorers

Computer Explorers

Step 3• Create your listing at www.google.com/places• Sign in using a your Google account

Step 4

• Enter basic information:

• Company name, address, email, website, phone number, description and categories

Computer Explorers

Main City

We will give you a description about your business.

CE@gmail.com

123 Main Street

State

12345

www.computerexplorers.com

After School Program

Summer Camps

Step 5

• Enter Google Maps locator pin and address

Computer Explorers

http://www.computerexplorers.com

Step 6

• Enter hours of operations and payment options

Step 7

• Enter 10 photos – use before and after photos

• Enter 5 videos

• Corporate youtube channel: http://www.youtube.com/computerexplorers

• Corporate Flickr: http://www.flickr.com/photos/pbphotos/

Step 8

• Add additional details specific to your franchise

Step 9

• Collect testimonials• Customers will need to write testimonials

using a Google accountComputer Explorers

Ask for Testimonials

Upload photos and videos

STAR RATINGS

Computer Explorers

Step 10• Monitor traffic and performance• Tweak as needed

Tips

• Google places listings drive traffic to both your website and your listing page

• Make sure the phone number is a salesperson’s direct phone number and that it is answered – use a local number only!

• Reviews are a HUGE factor in ranking – try to get 10-15 positive

• The more often you update and monitor your listing, the higher Google will rank it. Listings that are more complete and have more recent info perform better