gpca annual report 2014

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Connecting Chemistry GPCA’s activities are organized around 3 pillars: Thought leadership Networking Advocacy GPCA ANNuAl RePoRT 2014 60 when started 240 Members

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  • ConnectingChemistry

    GPCAs activities are organized around 3 pillars:

    Thought leadership Networking Advocacy

    GPCA ANNuAl RePoRT 201460 when



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    Message from the Chairman 7

    Message from the Secretary-General 8

    Profile 12

    Board of Directors 13

    overview of the Global Chemical Industry 16

    State of the GCC Petrochemical Industry 17

    Downstream Drive Gaining Momentum 18

    Innovation Capacity Building 20


    Membership Data 24 Membership Survey 25

    International Relations 26

    Networking and Knowledge Sharing

    GPCA Calendar events 29 Student engagement 35 GPCA Workshops 37

    Thought leadership

    Report and Studies 39 Petrochemical Database 44


    Responsible Care 45 Gulf SQAS 46 Waste Free environment 47 Plastics excellence Awards 49


    Media Relations 50 Digital 52


    About GPCA

    Regional Industry: Year in Review

    GPCA: Year in Review




    Looking Forward

    GPCA Members

    The GPCA Secretariat Team


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    During the past nine years, GPCA has played a key role in supporting the overall competitiveness of the chemical industry in the Gulf region while maintaining the necessary firewalls to ensure fair competition. Through its conventions and events, GPCA provides an excellent platform that connects different stakeholders from industry, academia and government, highlighting themes that are crucial to the industry today. In 2014, GPCA organized six successful calendar events, with delegate numbers that continue to soar.

    Sustainability, innovation and talent development were connecting threads during all of our conferences, with the importance of the first two themes also being emphasized during conferences of their own. In addition, during our second Sustainability Conference, GPCA launched the first sustainability report for the industry, showing GPCAs commitment to shaping the sustainability agenda in the region and highlighting how it is working with all members to reach ambitious goals.

    The first GPCA Research & Innovation Summit emphasized how we as an industry must continue to invest in the right nutrients for the overall competitiveness of the industry and for growing a knowledge-based economy. It is much to my delight that we have seen a growing number of students attending our conventions. It is these young men and women that will be the backbone of our industry in the years to come.

    The fact that we as an industry must continue to build on the wealth of our young talent to be among the foremost players in petrochemicals was resonated by nearly all speakers during GPCAs flagship event, the Annual GPCA Forum, attended by a record number of over 2,000 delegates. Almost all regional leaders acknowledged that it is time for us to aim higher when it comes to unleashing the full power and potential of the next generation and expanding areas of the business that are richer in terms of value

    addition and job creation.

    During 2014, GPCAs role as the think tank of the industry was also strengthened by the new reports and studies that it published and made available in its online library. These included analytical data such as GPCA Facts & Figures and the Plastics and Fertilizer indicators, but also a series of co-branded reports, published in partnership with leading international consultancies. Going forward, the industrys focus on innovation and sustainability will only make this pillar of GPCAs activities more important as research and ideas based on sound data are often the seeds needed for industry transformation to grow and flourish.

    With regards to advocacy, GPCA can be proud on the results it achieved in championing Responsible Care initiatives in the region. As you will be able to read in this report, sixteen member companies have achieved Responsible Care standard RC-14001 certification, a significant achievement for the industry in the GCC. In parallel, GPCA has made significant strides forward with the Gulf Sustainability and Quality Assessment System (SQAS), expanding the coverage of Responsible Care throughout the product supply chain.

    lastly, GPCAs Waste Free environment campaign, which aims to educate the public about responsible waste disposal and tackle challenges associated with plastics, proved so successful in 2014, that it laid the foundations for the initiative to go global in the year to come.

    And with our eyes firmly on the the future, we can see GPCAs anniversary year on the horizon, starting with the celebration of the 10th edition of the Annual GPCA Forum. It will be a milestone year for GPCA, in which we are looking to excel in driving the industry in the Arabian Gulf region to new heights.

    Mohamed Al-Mady

  • GPCAs events and workshops are evidence of the networking and knowledge sharing opportunities that GPCA provides for industry members and stakeholders. The flagship event of which is the GPCA Annual Forum. This years Forum, our ninth, welcomed a star line up of speakers and a record breaking number of over 2,000 industry leaders attending the conference.

    Recognizing the importance of driving innovation and taking our industry forward, we organized the inaugural Research & Innovation Summit in March, providing a regional platform to advocate the crucial need for the GCCs chemical industry to focus on the developing innovations capabilities.

    We also organized a successful 5th edition of GPCA PlastiCon; the 6th edition of the GPCA Supply Chain Conference and the 5th edition of the GPCA Fertilizer Convention. Finally, GPCA organized in october the 2nd edition of its Sustainability Conference, where we launched the first ever Sustainability Report

    for the industry in the region and presented our second Responsible Care Performance Metrics Report.

    In total, a staggering 3,509 delegates attended our six calendar events, which represents a 15 percent growth from 2013. I would like to extend my profound appreciation to those of you that have made it possible for future talent to attend these events, by sponsoring a total of 81 students, who attended our events last year.

    Workshops organized by GPCA over the last year include the Chemical Supply Chain Security workshop in association with Sandia National lab; a workshop on Capacity Building organized by the Responsible Care Committee; a landmark workshop on Intellectual Property Awareness organized by the R&I Committee; and the Climate Change workshop which took place earlier this month, as a forerunner to the united Nations Climate Change Conference (CoP 21) in 2015.


    The year 2014 has been a productive and eventful one at GPCA, with many notable achievements. This Annual Report highlights many of those accomplishments that serve our members and the broader chemical industry in the GCC.

    At the end of 2014, total membership of GPCA stood at 240 compared to just

    over 60 members when we launched in 2006. Between 2013 and 2014 members increased by 8%. The continued growth of our association indicates that, with your support, we have steered the regional chemical industry towards a whole new level of collaboration for our common interests.

    Through our active membership of the International Council of Chemical Associations (ICCA), GPCA continued to add to its global positioning as the voice of the chemical industry for the Arabian Gulf region. our full membership of ICCA enables GPCA to increase its leverage in international policy debates and contribute to the formulation of the global policy agenda.

    GPCA hosted members of the ICCA Chemical Policy & Health leadership Group in April and in october, co-organized a two day workshop

    on Telling the Chemical Industry Story with the ICCA Communications leadership Group for lead communicators from its member companies. In November, we also hosted the first General Assembly Meeting of the World Plastics Council in Dubai.

    on an international level, GPCA spearheaded advocating the industrys stance on free trade and successfully achieved the suspension of import duties and other trade barriers on a number of occasions, helping our members save more than uS$ 100 million, annually.

    An international



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    GPCA continued its drive to emerge as the information clearing house for the regional industry through the expansion of its comprehensive database for the regional industry from a timespan and product coverage perspective.

    our thought leadership capabilities were further enhanced in 2013, through the production of twelve key industry publications in english and six in Arabic.

    These publications are available in the online library on the GPCA website, which underwent a facelift this year and is now available in both english and Arabic. We also published the 2013 editions of our membership Directory Connecting the Gulf and Facts & Figures, the 30th edition of our Insight Newsletter and the 3rd edition of Gulf Plastics and are currently in the process of launching our improved product database by year end.

    Thought leadership

    2015 will be a significant and special year for us, in which we will host the 10th edition of our Annual GPCA Forum in November, which will also start the celebrations of GPCAs landmark 10th anniversary year. A key year therefore, in which we hope to build on the achievements

    from last year. With a solid record of results in 2014, it is clear why GPCA will remain the voice of the industry in the years to come.

    looking forward

    Recognizing that innovation is a key factor in achieving sustainable growth, GPCAs continued sponsorship of the Plastics excellence Awards is further evidence of the way that GPCA seeks to advocate the development of globally competitive downstream industries in our region.

    Another example of our commitment to international best practice is the launch of the Gulf Sustainability & Quality Assessment System (SQAS) program to logistics Service Providers (lSPs) in the GCC this year. The first of four modules, Transport Services, was launched in August and we have trained 14 Regional Assessors to build our capabilities in the region.

    The 2014 edition of our Waste Free environment campaign, which promotes recycling and encourages a more responsible attitude towards litter disposal, signaled a growth both in

    plastic collection and participation. over 5,000 participants, more than double the number of 2013, joined forces in nine cities across the GCC to clean up the coast lines and desert areas of their cities. In all, they collected more than 11.7 tons in one day. Waste collected over a week in three villages in Sohar, oman, was recorded at 500 tons.

    All in all, I can say that 2014 has been a successful year for GPCA. Its success is due to the collective efforts and commitments of you as members and partners as well as the confidence in us by our many stakeholders. I wish to thank the Members of the Board for their guidance and support and record my appreciation to all of you. I also acknowledge the dedication and hard work of the GPCA Secretariat staff and wish to thank them very much as well.


    Dr. Abdulwahab Al-Sadoun


  • The Gulf Petrochemicals and Chemicals Association (GPCA) represents the downstream hydrocarbon industry in the Arabian Gulf. established in 2006, the association voices the common interests of more than 240 member companies from the chemical and allied industries, accounting for over 95% of chemical output in the Gulf region. The industry makes up the second largest manufacturing sector in the region, producing up to uS$ 102 billion worth of products a year.

    The association supports the regions petrochemical and chemical industry through advocacy, networking and thought

    leadership initiatives that help member companies to connect, to share and advance knowledge, to contribute to international dialogue, and to become prime influencers in shaping the future of the global petrochemicals industry.

    Committed to providing a regional platform for stakeholders from across the industry, the GPCA manages six working committees Plastics, Supply Chain, Fertilizers, International Trade, Research and Innovation and Responsible Care and organizes six world-class events each year. The association also publishes an annual report, regular newsletters and reports.

    To support the growth and sustainable development of the petrochemical and chemical industry in the Arabian Gulf in

    partnership with our members and other stakeholders.MISSIoN


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    Mohamed H. Al-Mady Chairman GPCA, Vice Chairman & Ceo, Sabic, Saudi Arabia

    Muhammad A HussainPresident and Ceo, equate, Kuwait

    Rashed Saud Al ShamsiVice Chairman GPCA, PC Director, ADNoC, united Arab emirates

    Ahmad Al OhaliCeo, Sipchem, Saudi Arabia

    Abdul Aziz Al HajriTreasurer GPCA, Ceo, Borouge, united Arab emirates

    Abdulaziz JudaimiVice President, Saudi Aramco, Saudi Arabia

    dr. Abdul Rahman JawaheryPresident, Gpic, Bahrain

    Khalifa Al SowaidiVice Chairman & Ceo, Qafco, Qatar

    dr. Mohd Al-MullaVice Chairman & Ceo, Qapco, Qatar

    Musab Al MahrouqiCeo, oRPIC, oman

    Hamad Rashed Al NuaimiCeo, QVC, Qatar

    Abdullah Al SuwailemPresident & Ceo, Petro Rabigh, Saudi Arabia

    Ahmed Al MheiriCeo, ChemaWeyaat, united Arab emirates

    Asaad Ahmad Al-SaadManaging Director, PIC, Kuwait

    Saleh Al-NazhaCeo, Tasnee, Saudi Arabia




  • Global Chemical Industry Production Growth by Region (% change Y-O-Y)

    2013 2014 2015

    Asia/Pacific 5.4 5.3 5.2

    Africa & Middle east 3.8 4.5 4.5

    North America 1.4 1.9 3.7

    latin America 0.6 0.2 2.7

    Central/eastern europe -1 0.1 2.6

    Western europe 0.3 1.4 1.9

    Developed 1 1.5 2.8

    Developing 4.3 5 5.4

    Total World 2.7 2.8 3.6

    At the start of 2015, it is time to reflect on what has been achieved in the past 12 months, while looking forward to the challenges and opportunities in the year ahead. In the global chemical industry, production was affected by the possible tertiary recession in europe and the economic slowdown in China. As reported by the American Chemistry Council, global production advanced by 2.8% in 2014, about the same as in 2013. The most dynamic achievements were noted in the developing nations of Asia-Pacific and Africa and the Middle east, which grew by 5.3% and 4.5% respectively.

    Within the different global industry segments, the plastics industry experienced the strongest growth of 3.5%. In the GCC, plastics growth in 2014 is estimated to be 6%, which is almost double of the global growth. The weakness in global manufacturing, however, has resulted in the GCC basic chemical industrys activity slowing down to 2.3% in 2014, compared to 2.4% the year before. In the GCC, the basic chemical industry, comprised of inorganic chemicals and petrochemicals segments, has demonstrated a growth of 4% year-on-year in 2014, slightly higher than the average global industry growth.


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    The region is slowly moving into the next phase of product development specialty and intermediate chemicals instead of just the commodities. The number of products produced by the region has almost doubled between 2005 and 2013 to 102, with total production capacity reaching 147 million tons per year. In addition, the regional industry has also started to diversify its portfolio by producing more downstream and intermediate chemicals. Among the new products added to the industrys products portfolio since 2005, 39% were new downstream chemicals, followed by intermediates which accounted for 19% of the newly launched products.

    The fall in oil prices since the middle of 2014 by about 55% has had an impact on petrochemical product prices and has raised buyer uncertainty. The new reality creates new scenarios which consequently impacted some planned projects in the GCC region. one of the largest impacts was the cancellation of two

    mega projects in Qatar: Sajeel and Karaana. The former was put on hold, because the partners involved are studying a new downstream petrochemical project that is expected to yield better economic returns. In the case of Karaana, its high capital costs made it commercially unfeasible, particularly in the current economic climate prevailing in the energy industry. Similarly, Sabic and Shell agreed not to pursue the development of the planned polyurethane (Pu) project in Jubail, Saudi Arabia.

    Historically, the petrochemical industry has been cyclical and volatile. Being predominantly export-oriented, the GCC chemical industrys sales revenues and margins are increasingly linked to the global economys health, which is beyond the producers control. economic cyclicality may affect their sales revenues margins. However, the GCC chemical industry is expected to retain its competitiveness and will continue to grow.

    The GCC petrochemical industry continues its growth trajectory with a number of projects completed and brought on stream during 2014. Most of these projects are in Saudi Arabia; however, the uAe and oman have also witnessed substantial industry expansion.



    Safco, an affiliate of Sabic, began pre-commissioning of its new Safco 5 Plant in Jubail. The plant is designed to produce 1.1 million tons a year of urea. This is a significant development as the plant will be the worlds largest carbon capturing plants, consuming 850,000 million tons a year of carbon dioxide.

    Sipchems affiliate, International Polymers Company (IPC), commissioned its new production facility capable of producing 200,000 tons per annum of low Density Polyethylene (lDPe) and ethylene Vinyl Acetate (eVA).

    orpic has awarded several contracts as part of its liwa plastics project. The project, which revolves around a 1.4 million tons per year steam cracker unit, will enable orpic to produce polypropylene and, for the first time, polyethylene.

    Takamul New Ammonia Project Takamul Investment Company and oman oil Co. (ooC) announced plans to build an ammonia plant in Salalah. The partners appointed a FeeD contractor for the project.

    Takamul PIA Project Takamul is developing a purified isophthalic acid (PIA) project in Sohar, capable of producing 100,000 tons a year of PIA, which is an intermediate chemical used in the production of plastic resins.

    Acetic Acid Project BP signed a Memorandum of understanding with the Ministry of oil and Gas to build an acetic acid plant in Duqm.

    Borouge: Three projects were completed in 2014, which increased the companys polyolefin production by 2.5 million tons a year,

    bringing Borouges total annual production to 4.5 million tons.



  • As the GCC petrochemical industry seeks to diversify down the value chain to add value that is currently captured by the industrys customers in export markets, steps were taken in 2014 to align the industry with this goal throughout the GCC states, most notably in Saudi Arabia and oman. This entails:

    Saudi Arabia:

    Key initiatives/projects launched and/or announced in 2014 include:

    PlusTech Park, developed by PetroRabigh;

    PlasChem Value Park developed by the Royal Commission of Jubail & Yanbu in coordination with the Sadara Chemical Company;

    Tasnees Hail Downstream Complex scheduled for completion in the first half of 2015. The complex will have production facilities to produce: agricultural films, plastic pallets, and a wide range of high diameter piles (corrugated, spiral and Pe high pressure pipes).

    Setting up Industrial

    Parks, which include:

    A joint venture between Sabic and Mitsubishi Rayon to construct two plants in Jubail worth uS$ 1.2 billion. The plants will produce 250,000 metric tons of Methyl Methacrylate

    Monomer (MMA) and 40,000 metric tons of Polymethyl Methacrylate (PMMA) per year. Completion is expected in the second quarter of 2017.

    Sabic/Mitsubishi Rayon Company (MRC) MMA/PMMA Project

    The Polybutylene Terephthalate (PBT) plant, developed by Sipchem, is due for commission

    in early 2015. The plant will have a capacity of 63,000 tons per annum of PBT. Sipchem

    Polybutylene Terephthalate (PBT) Plant

    Sabics affiliate Ibn Sina and Celanese started construction of its polyacetal plant, which will have a capacity of 50,000 metric tons per annum. This plant will produce specialty

    chemicals used in the automotive industry and electronics and will utilize methanol produced by Ibn Sina. Completion of the plant is scheduled for Q4 2016.

    National Methanol Company

    (IBN SINA) Polyacetal Plant

    A new company established by Sabic, Saudi Aramco and the Public Fund, with focus on developing conversion industries that rely

    on petrochemicals, plastics, fertilizers, steel, aluminum and basic industries.

    Saudi Arabian Company

    for Industrial Investment


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    SAPCo, a joint venture between Saudi Acrylic Acid & evonik, has commenced production of its Super Absorbent Polymer (SAP) in

    Jubail. The plant is designed to produce 80 kilotons per annum. Saudi Acrylic Acid Co. is a subsidiary of Tasnee.

    Saudi Acrylic Polymers

    Company (SAPCo) Superabsorbent

    Polymer Plant

    Acrylic acid plant owned by Samco, a joint venture company between Saudi Acrylic Acid and Dow Chemicals capable of producing 160 kilotons per annum of Butyl Acrylate and

    70 kilotons per annum Glacial Acrylic Acid. This is the first time these products have been produced in the region.

    Samco Acrylic Acid Plant

    Sipchem launched a wire and cable production facility in the second half of 2014. Gulf Advanced Cable Insulation Company

    (GACI) uses feedstock from IPCs lDPe/eVA plant and can produce both cross-linkable and semi-conductive lDPe compounds.

    Gulf Advanced Cables Insulation

    Company Cable Insulation Polymers Plant

    Sipchems affiliate, International Diol Company (IDC), expanded its production capability of butanediol (BDo) and tetrahydrofuran

    (THF) and added a new product, gamma butyrolactone (GBl).

    International Diol Company (IDC)


    Sipchem commenced production of its Tool Manufacturing Facility in Riyadh through Saudi Specialized Products Company (SSPC).

    The plant has been designed to manufacture various types of molds and dies used in plastic and encapsulation plants.

    Sipchems Tool Manufacturing


    Natpet launched its first downstream venture in partnership with low & Bonar to produce geotextiles in Yanbu. The project is being developed in two phases. The first phase,

    consisting of one staple fiber line of 17,300 with a nameplate capacity and one non-woven line of 9,600 tons per annum nameplate capacity, which was completed in January 2014.

    Natpet Geotextile Plant

  • The GCC petrochemical industry continues to expand its research and innovation capabilities. During 2014, Sabic commenced the uS$ 11 million expansion project of its technology center in Jubail Industrial city, which is scheduled for completion in 2017. In the uAe, Borouge started operating its state-of-the-art new Innovation Center for plastics processing and analysis.

    During 2014, the GCC petrochemical industry ventured into the development of breakthrough technologies such as: the oil to Chemicals pilot plant. The plant is designed to process 200,000 barrels of crude oil per day.

    The industry is also making good efforts to develop the capabilities within the local academic and research institutions. During 2014, there were a number of Cooperation Mous signed:

    Sabic and the King Abdullah City for Atomic and Renewable energy (KACARe) signed a research and development agreement;

    Saudi Aramcos King Abdulaziz Center for World Culture and the King Fahd university for Petroleum and Minerals (KFuPM) set up a special hi-tech laboratory;

    Sabic and lockheed Martin signed a partnership to explore development of carbon nanostructure materials for a variety of end markets and applications;

    Qapco and Materia signed a Mou to study development of next generation materials produced from Qatars existing feedstocks; and

    Qapco partnered with local and international universities on over 12 innovative projects in the field of polymers and advanced materials.


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  • over the nine years of its existence, GPCA has consistently expanded membership base of the Association. launched in 2006, with just over 60 members in all, GPCA counted 34 full members and 206 associate members at the end of 2014, bringing GPCA membership to a total of 240 members.

    GPCAs strong membership growth during the past years indicates that chemical industry stakeholders within and outside the GCC region view GPCA membership as an attractive and fruitful proposition.


    ToTAl 240

    Africa 4


    urope 33


    r 13

    oman 6

    North Am

    erica 17


    udi A


    a 54

    Iran 4

    Asia 20


    wait 8

    Bahrain 4




    GPCA MeM


    RS C


    e F


    M A



    THe G


    GPCA Members come from across the globeSource: GPCA

    GPCA Membership has grown consistently for nine yearsSource: GPCA

    2006 2007 2008 2009 2010 2011 2012 2013 2014


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    For the second time in its history, GPCA conducted a membership survey among existing members, former members, industry leaders and representatives of peer associations. The survey was conducted by the independent research agency edelman Berland. All contacts were notified by GPCA through emails, requesting to participate in ten minute phone interviews to share their feedback. The interviews took place between August and october 2014.

    Results include the feedback of 167 existing members and 6 former members, as well as 15 industry leaders and representatives of peer associations. Results include feedback on all three pillars of GPCAs activities, its positioning, strategy and direction. An analysis of the survey was presented to the GPCA Board of Directors and will be shared with members during the Annual General Meeting in 2015.

    GPCA satisfaction ratingSource: GPCA

    We gain access to a huge client base

    It provides networking, B2B interactions and information presentations

    It is a highly reputed association with reputed connections. It is a good source of information and helps us keep up to date with the best practice in our field

    Relationships with regional governmental stakeholders and regulators

    The sheer participation of so many companies and so many players

    It helps connect our company to the petrochemical and chemical business. The information and reports we receive are very valuable.

    Key benefits of being a GPCA member as

    perceived by our members:

    Communicating with top industry leaders representing on a global level


  • GPCAs six working committees, and in particular the International Trade Committee, play an instrumental role in shaping global trade policy in their respective fields, promoting the interests of GPCA members and generating significant cost savings for GCC producers.

    During 2014, the GPCA Trade Committee developed a position paper on WTo Trade Facilitation Agreement post Bali initiatives to gain a better understanding of the trade

    facilitation agreement, its impact on GPCA members and how to maximize benefits from it. The Trade Committee also developed a so-called early-Warning-System, which allows GPCAs full member companies to learn about key import safeguards that may come up in different countries where their products are being exported to and provides a monthly report that monitors trouble hotspots.


    Since 2010, GPCA is a member of the International Council of Chemical Associations (ICCA), which represents chemical manufacturers and producers worldwide. Membership of ICCA

    enables GPCA to increase its leverage in policy debates and influence the global policy agenda rather than be shaped by it.



    From Regional to Global - GPCA Representation in the ICCAMembership in the ICCA enables GPCA to increase its leverage in policy

    debates and influence the global policy agenda rather than be shaped by it

    ICCA Board of Directors

    GPCA ChairmanMr. Mohammad Al Mady

    GPCA ITC Vice ChairmanAbdullah Al Sadhan

    GPCA RC Committee MemberDr. Ahmad Al-Hazmi

    ICCA Steering Committee

    Energy and ClimateChange LG

    Chemical Policy & HealthLeadership Group

    Responsible CareLeadership Group

    CommunicationsLeadership GroupTrade Policy Network

    GPCA Secretary GeneralDr. Abdulwahab Al Sadoun

    GPCAs Director of RCprogram, Alan Izzard


    In April, GPCA hosted members of the Chemical Policy & Health (CP&H) leadership Group, a branch of the ICCA, for their 15th meeting. The group leads the ICCAs efforts to improve risk management and transparency throughout the industry.

    leadership Group members from the uS, Canada, Germany, Italy, Belgium and the Netherlands, Switzerland, Japan and the uAe assembled over two days, representing leading producers such as BASF, exxonMobil Chemical, Shell Chemicals, Solvay, Sabic, Bayer, Clariant International, Sumitomo Chemical, Dow Chemical, P&G, evonik and Mitsubishi.


    In partnership with the ICCA Communications leadership Group (ClG), GPCA hosted a strategic communications workshop that focused on how to best communicate the global chemical industrys story in the Arabian Gulf region in october. The workshop was held under the theme of Telling the Chemical Industry Story.

    The agenda covered sessions that would assist GPCA and its members communicate the ICCA story across regional and national networks with a focus on media relations, social media, crisis communication and advocacy communication. With 24 delegates and 11 speakers in total, the workshop successfully aimed at bringing together senior communications executives and representatives from both international and regional organizations.

    Guest speakers included Sameh Hamtini, Head of energy Practice, Burson-Marsteller; Craig Halgreen, Vice President Sustainability, Borouge; Richard Dean, host of Business Breakfast, Dubai eye; Dr. Abdullah Al-Maghlooth, Director of Relations, Saudi Aramco; and Khulood Qayed, Downstream Communications for uAe, Shell.


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    The GPCA Annual Forum, now in its 9th edition, was held from 23 to 25 November in Dubai, uAe. Attended by a record number of 2,146 attendees, the Forum has truly become the leading gathering of senior chemical executives in the Arabian Gulf region by attracting speakers and participants from around the world.

    under the theme The Strategic Direction of the Chemical Industry Whats Next, 14 speakers presented their take on the future of the industry during the three-day event. Notable guests included His excellency eng. Suhail Al Mazrouei, Minister of energy of the united Arab emirates and H.e. Dr. Mohammed Al Sada, Minister of energy & Industry of Qatar, who also delivered the opening address.

    Aside from H.e. Dr. Al Sada, key speakers at the event included Khalid Al-Falih, President and Ceo, Saudi Aramco and Andrew liveris, Chairman and Ceo, Dow Chemical Company. The participation of leaders from every facet of the downstream industry is testament to the growing importance of the petrochemical and chemical industry in the region.

    Discussions included feedstock and integration, innovation and the nurturing of talent, and the role of the supply chain and finance in the industry of the future. The overall theme was very much centered on the concept of sustainability and how this can be achieved.

    Two seminars were organized as part of the Forums agenda: Winning Strategies in the Age of Shifting Global Dynamics, co-organized with IHS, and a special seminar organized in partnership with the China Petroleum and Chemical Industry Federation (CPCIF), which focused on how Chinas growing economic outlook will impact the GCC and what factors are essential to a successful China-GCC partnership, from the perspective of both parties.

    Since the Forum was introduced in 2006, attendance has grown on average by 18,4% per year, with its profile, content and outcome growing stronger year after year, firmly establishing the Forum as the flagship event for the petrochemical and chemical industry in the Arabian Gulf region.


    9th Annual GPCA Forum 2,146 attendees

    The Annual GPCA Forum journey so far:


  • As the regional chemical industrys think-tank, GPCA is committed to driving the development of the industrys innovation capability forward. To further emphasize this commitment, GPCA introduced a new calendar event in 2014: the inaugural Research & Innovation Summit, which took place on 12 and 13 March, in Dubai.

    The Summit provided the 163 attendees and 23 speakers, representing industry stakeholders, academia and government, with a regional platform on which to highlight and advocate the crucial need for the GCCs chemical industry to focus on the innovations and technologies that are critical for sector growth.

    The conference was opened by Dr. Moayyed Al-Qurtas, Chairman, GPCA Research & Innovation Committee, and the keynote address on Strategy Development for R&I Management was made by Dr. ernesto occhiello, executive Vice President, Technology & Innovation, Sabic. The need for research was a further focus of the discussions during the Summit, with experts from Borealis, McKinsey and Sipchem amongst others providing insight on the subject.

    Still in its nascent stage, the Summit has been deemed responsible for initiating the building of a strong understanding of the discipline that is seen as the key area of strategic development to enhance the regional industry and make it more competitive in the marketplace.

    1st GPCA Research & Innovation Summit163 attendees

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    GPCA held its fifth conference on plastic conversion, PlastiCon 2014, between 7 and 9 April, at expo Center Sharjah, uAe. Themed exploring Growth Through Innovation in the Plastic Conversion Industry, the three-day event focused on the growth of plastic conversion both globally and in the GCC. Striking a balance between the operational and business side of the industry, the meeting also highlighted the key role of innovation in market and product development.

    327 delegates attended the convention, compared to 324 the previous year, while the number of converters attending the conference increased by 18% from 2013, to 79 in 2014. By bringing together polymer producers, converters, machine manufacturers, traders and regional authorities, the conference plays a key role in developing the regional downstream industry, a key mandate of GPCA.

    The Conference was opened by Abdulaziz Alhajri, in his capacity as Ceo of Borouge and Chairman of the GPCA Plastics Committee. Keynote addresses were delivered by Willem de Vos, Ceo, Society of Plastics engineers, Mohammed A. Alazzaz, Director of Value Parks, Sadara, Dr. Klaus Hecker, Managing Director, oe-A organic Printed electronics Association and Hery Randrianantoandro, Healthcare Segment leader, Sabic.

    The first day of the event featured two well-attended seminars: one which addressed the opportunities with plastics pipes and the other which focused on how to improve products through masterbatches and additives.

    The Conference also featured the fourth running of the GPCAs Plastics excellence Awards, sponsored by Sabic (see page 49).

    5th GPCA PlastiCon 2014327 attendees

    2014GPCAPlastiCon5th International Conference for Plastic Conversion

    7-9 April 2014, Expo Centre SharjahExploring Growth Through Innovation in the Plastic Conversion IndustryIn 2014 GPCA PlastiCon 2014 focusses on the role of innovation in developing new plastic products and opening up new markets in plastic conversion.

    Co-organized by:

    Register on or before 20 February 2014 to receive your early booking discount. Please quote promo code GET24908 when booking your place.

    For further information and to register pleaseVisit: Telephone: +44 (0) 20 8652 3233 Email: [email protected]

    Media Partners:

    GPCA PlastiCon is organized in conjunction with PlastiVision ARABIA 2014

    Conference sessions will cover: Markets and developments for converted plastics

    Success stories from regional and international plastic converters

    Opportunities for GCC converters

    Printing technologies a quantum leap

    Plastics in health care applications

    PLUS: Pre-conference seminars on Opportunities with plastic pipes and Product improvements through masterbatches and additives

    Program and speaker highlights include:Keynote speakerINNOVATIONS in plastics applications: thinking outside the box


    Conversion opportunities in Jubail PlasChem Park

    Mohammed A. Alazzaz, Director Value Parks, SADARA CHEMICAL COMPANY

    Printed Electronics on Plastics Dr Klaus Hecker, Managing Director, OE-A ORGANIC PRINTED ELECTRONICS ASSOCIATION

    Plastic resins for Healthcare applications

    Hery Randrianantoandro, Healthcare Segment Leader, SABIC

    Successful expansion of plastic fi lm business Speaker from KOROZO

    For the 4th consecutive year GPCA is pleased to host the GPCA Plastics Excellence Awards. Full details of how to enter and the judging criteria can be found on



  • GPCAs 6th Supply Chain Conference was held in Dubai between 6 and 8 May. Delegates learned of the importance of strong multi-stakeholder partnerships along the supply chain and the rapid growth of the GCC petrochemicals industry.

    Held under the theme Partnerships the critical link to next level supply chains, the conference was attended by 353 attendees from 23 countries, experiencing a growth of 7% in overall attendance and 38% in the number of sponsors.

    Mohammad A. Husain, Ceo of equate and Chairman of the GPCA Supply Chain Committee opened the conference and highlighted that the expansion and introduction of new land and sea transport infrastructure would make the Gulfs chemical industry more flexible. Keynote addresses were delivered by Dr. Rumaih Al Rumaih, Ceo, Saudi Railway Company and Hamad Al-Terkait, Former President & Ceo, equate.

    As the chemical industry in the region continues to build capacity and move towards more sophisticated downstream products, some of the challenges highlighted by the conference were the long and changing supply chains in the region including complicated customs and documentation procedures; port congestion; small regional market relative to production; the still-emerging local infrastructure; and the growing shortage of skilled employees.

    6th GPCA Supply Chain Conference353 attendees

  • 33

    GPCA hosted its 5th Annual Fertilizer Convention from 16 to 18 September, in Dubai. Discussions focused on how fertilizers contribute to global food security. Co-organized with fertilizer consultancy CRu, the event provided supply and demand analyses from global markets, thought leadership from industry experts and case studies from the Gulf and beyond.

    307 delegates attended the conference, compared to 278 in 2013. Since the first edition, attendance has grown by 15.4% per year and C-level and senior executive attendance by 13.3%. 26 speakers delivered 20 commercial and technical presentations and presentations on safety, sustainability and plant efficiency. The Conference was opened by Khalifa Al Sowaidi, Qafco Ceo and Vice Chairman and Chairman of the GPCA Fertilizer Committee.

    esin Mete, President of the International Fertilizer Industry Association (IFA), emphasized in her keynote address that producers in the Gulf should look into micronutrient fortification to ensure quality and quantity of food yield for both the developing and developed world. In her presentation, Mete also highlighted that micronutrient fortification is a simple, affordable and sustainable solution to eradicating food deficiencies globally.

    5th GPCA Fertilizer Convention 307 attendees

  • under the theme People. Planet. Profit. Making Material Strides Forward, the 2nd GPCA Sustainability Conference brought together 213 chemical industry leaders, sustainability and HeS specialists, and government representatives from 21 to 23 october, in Dubai.

    The conference focused on opportunities for GCC chemical producers to develop in a way that is responsible towards the environment, economy and society. Margret Suckale, Member of the executive Board, BASF, provided the keynote address titled Visions of a Sustainable Chemical Industry of the Future. other speakers included Dr. Abdulrahman Jawahery, President, GPIC, Bahrain; Dr. Ahmed Al-Hazmi, General Manager, environmental Affairs, Sabic; and Craig Halgreen, Vice President, Corporate Sustainability of Borouge.

    2nd GPCA Sustainability Conference 213 attendees

  • 35

    GPCA is committed to supporting the GCCs chemistry leaders of the future. To encourage students to opt for a career in the petrochemical and chemical industry, GPCA works closely with its member companies to ensure that student delegates are regular guests during its conference. By sponsoring students during the GPCA conference, members support GPCA with inspiring young talent and provide aspiring industry employees with a platform to network and engage with international and regional companies. In 2014, 81 students attended GPCA conferences.

    I fell in love with the industry even more

    I have learnt so much in such a short time

    I want to work in one of the companies here as a chemical engineer after I graduate

    As a female engineer, I hope to see more female speakers and participants during these conferences so we can relate to them

    If I would have the opportunity to join such conference in the future, I would definitely not hesitate

    This is a great opportunity to learn what is new in the industry

    The agenda was very relevant to my field of study

    It was fun, knowledgeable and engaging all at the same time



  • The GPCA-Dow Young Scientists Program

    For the 9th edition of the Annual GPCA Forum, GPCA and Dow Chemicals launched the first edition of the GPCA-Dow Young Scientists Program, collaborating with renowned educational institutions to provide young scientists with awareness and knowledge of the GCC chemical sector. It also provided an opportunity to recognize young talented individuals from the region.

    Twelve students were selected from the American university of Sharjah, uAe; Kuwait university, Kuwait; and the King Abdullah university of Science and Technology (KAuST) in Saudi Arabia. The students attended the Forum, where they had the chance to personally meet with Dow Chairman and Ceo Andrew liveris and Jim Fitterling, Vice Chairman Business operations at Dow Chemicals. The students also had the opportunity to tour Dows Jebel Ali plant and Dubai office.

    Conference Attendance Overview


    GPCA Research & InnovationSummit

    163 23 9

    GPCA PlastiCon 327 29 10

    GPCA Supply Chain Conference

    353 28 -

    GPCA Fertilizer Convention 307 21 37

    GPCA Sustainability Conference

    213 27 13

    Annual GPCA Forum 2,146 14 12

    ToTAl 3,509 142 81

  • 37

    organized by the Fertilizers Committee in February, the workshop promoted the importance of contractor safety in the fertilizer industrys process-related operations and maintenance works, improving eHSS&Q (environment, health,

    safety, security and quality) standards and reducing work-related incidents. 31 industry professionals, including manufacturers and contractors, attended the workshop, which included a site visit to the PIC plant at Shuaiba industrial area in Kuwait.

    Contractor Safety


    organized by the Responsible Care Committee, this workshop provided an opportunity for environmental, health, safety and security (eHSS) professionals to identify value chain activities for which Responsible Care codes should be applied.

    The workshop also provided the opportunity for Responsible Care executives, managers, coordinators and those associated directly or indirectly with the elements of the Responsible

    Care program to learn how leading companies in the GCC region are effectively addressing community and value chain issues. The takeaways from the workshop were the leading best practices and managing systems, which member companies can utilize to improve community relationships and resolve value chain issues, which in turn will improve eHSS performance.

    Capacity Building

    organized in partnership with Sandia National lab from the uS, this workshop focused on security aspects related to distribution, transportation and storage. The workshop, which took place on 15 January,

    was attended by three stakeholder groups, namely law enforcement, government and security professionals from relevant fields within the chemical industry.

    Chemical Supply Chain Security

    GPCAs Responsible Care Committee put global warming on the agenda during a workshop that took place on 18 December, providing participants with an update on the scientific view of climate change, as set out by the Intergovernmental Panel on Climate Change (IPCC). The workshop also provided

    participants with an overview of the potential risks and opportunities in the Arabian Gulf region, and gave insights into International Council of Chemical Associations (ICCA) contributions. The event was attended by 31 industry professionals, consultants and government officials.

    Global Warming

    The workshop on Intellectual Property Awareness, organized by the GPCA Research & Innovation Committee, aimed to create awareness amongst GPCA member companies on the value of Intellectual Property (IP) has on their business, as GPCA members embark on an increased number of R&I programs and

    build more R&D centers.

    Hosted by Sabic at the new Sabic Plastics Application Development Center (SPADC) in Riyadh, Saudi Arabia, the event was attended by over 75 industry professionals, regional and global law firms, embassy attaches and consultants.

    Intellectual Property



  • 39


    As the voice of the regions petrochemical and chemical industry, GPCA is committed to providing its members, partners and stakeholders with a comprehensive industry database, specialized reports, extensive studies and updated industry specific annual facts and figures. These reports are distributed during GPCA calendar events and are available in GPCAs online library hosted on its website.

    languages: english & Arabic (Arabic to be published in 2015)

    Released each year during GPCAs Annual Forum, GPCAs annual Facts and Figures report is core to GPCAs efforts to communicate regional industrys performance and contribution to sustainable development. The publication brings together a collection of data and statistics from member companies as well as regional and international entities. It provides comprehensive and thorough information and analysis on the industrys performance in 2014 and contains information on wide ranging subjects including production capacity, employment, trade and the GCCs global position. A summary of the report is available in Arabic.

    languages: english & Mandarin (digital only)

    The GPCA Members Directory Connecting the Gulf is an annual publication that provides details and information about GPCAs existing and new members. This year, the GPCA has 34 full members and over 200 associate members. In addition to full member details, the publication also includes extensive coverage of the Gulf petrochemical industry in a series of in-depth feature articles. For the first time, a digital version of the report was made available in Mandarin, demonstrating the increasingly important trade ties between the GCC and China.

    The GCC Chemical Industry 2013 Facts and Figures

    GPCA Connecting the Gulf Members directory 2014

    The GCC Chemical Industry 2013 Facts and Figures

    GPCA Connecting the GulfMembers Directory 2014-2015



  • Co-publisher: McKinsey&Co.

    languages: english

    The first of its kind, this report was released during the 9th Annual GPCA Forum in November 2014. The report provides in-depth information on the challenges and opportunities that GCC producers are facing. With a focus on availability of advantaged gas, feedstock prices and international competition, the report highlights the actions taken by GCC chemical companies in overcoming the challenges in the economic environment.

    Co-publisher: Strategy&

    languages: english

    This report was released in october 2014 and covers the series of disruptions that the global chemical industry has faced over the last few years. The report provides an analysis of the chemical industry with a focus on the methanol, ethylene, propylene, butadiene and aromatics markets and value chain. The report concludes that producers need to shift and adapt to the profound and inevitable transitional changes that the industry currently faces.

    Co-publisher: A.T Kearney

    languages: Arabic & english

    GPCAs first sustainability report for the industry was launched at the 2nd GPCA Sustainability Conference in october 2014 and includes key social, environmental and economic performance indicators. entitled Building a Sustainable future in the Arabian Gulf, the report presents and in-depth study of the practices of 21 regional chemical producers who account for 85% of the regions petrochemical output by volume. Focusing on the three pillars of sustainability people, planet and profit the report provides a holistic picture of the strategies and initiatives of the major players in the region and offers a deep-dive into the sustainability practices from product development to recycling.

    The GCC Chemical Industry: Maintaining Global Competitiveness in a Changing Environment

    Business Model Innovations for a dynamic Market

    GPCA Sustainability Report 2013/2014

    The Gulf Petrochemicals and Chemicals Association (GPCA) represents the downstream hydrocarbon industry in the Arabian Gulf. Established in 2006, the association voices the common interests of more than 240 member companies from the chemical and allied industries, accounting for over 95% of chemical output in the Gulf region. The industry makes up the second largest manufacturing sector in the region, producing up to $US 97.3 billion worth of products a year.

    The association supports the regions petrochemical and chemical industry through advocacy, networking and thought leadership initiatives that help member companies to connect, to share and advance knowledge, to contribute to international dialogue, and to become prime influencers in shaping the future of the global petrochemicals industry.

    Committed to providing a regional platform for stakeholders from across the industry, the GPCA manages six working committees - Plastics, Supply Chain, Fertilizers, International Trade, Research and Innovation and Responsible Care - and organizes six world-class events each year. The association also publishes an annual report, regular newsletters and reports.

    For more information, please visit

    Gulf Petrochemicals & Chemicals Association (GPCA) PO Box 123055 705/706 Aspect Tower Business Bay, Dubai, UAE T +971 4 451 0666F +971 4 451 0777Email: [email protected]

    Printed on 100% recycled paper

    The GCC chemical industry: Maintaining Global Competitiveness in a Changing Environment

    Released on the occasion of the 9th GPCA Annual Forum

    01667_Maintaining_Global_Competitiveness_Cover.indd All Pages 11/18/14 11:41 AM

    Building a Sustainable Future In the Arabian Gulf

    GPCA Sustainability Report 2013 / 2014

    Business Model Innovations for a Dynamic Market

    Global Petrochemicals Disruptions


  • 41

    2013 GCC Fertilizer Industry Indicators50 years of providing nutrition to the growing world population

    Gulf Petrochemicals & Chemicals Association PO Box 123055 705/706 Aspect Tower Business Bay, Dubai, UAE T +971 4 451 0666F +971 4 451 0777Email: [email protected]

    The Gulf Petrochemicals and Chemicals Association (GPCA) represents the downstream hydrocarbon industry in the Arabian Gulf. Established in 2006, the association voices the common interests of more than 230 member companies from the chemical and allied industries, accounting for over 95% of chemical output in the Gulf region. The industry makes up the second largest manufacturing sector in the region, producing up to $US 97.3 billion worth of products a year.

    The association supports the regions petrochemical and chemical industry through advocacy, networking and thought leadership initiatives that help member companies to connect, to share and advance knowledge, to contribute to international dialogue, and to become prime influencers in shaping the future of the global petrochemicals industry.

    Committed to providing a regional platform for stakeholders from across the industry, the GPCA manages six working committees Plastics, Supply Chain, Fertilizers, International Trade, Research and Innovation, and Responsible Care and organizes six world-class events each year. The association also publishes an annual report, regular newsletters and reports.

    For more information, please visit

    +971 4 451 0666 +971 4 451 0777


    . %95 . 97.3




    : . 6 . . :



    .: 123055

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    [email protected]

    Co-publisher: Nexant

    languages: english & Arabic

    This report is an in-depth study that surveys major trends across the agriculture, food, energy and petrochemical industries. The report was released during the 5th Annual GPCA Fertilizer Convention in September 2014. It covers details on the GCCs export-oriented fertilizers industry and the role it has in fortifying global food security. In addition, it provides information on the Gulfs fertilizers capacity and growth rate due to new trends in the region.

    languages: english

    GPCAs second Responsible Care Performance Metrics report was released during the 2nd GPCA Sustainability Conference in october 2014. The report covers all 21 metrics set by GPCA, including data from 40 GPCA member companies. The report identifies company strengths in the areas of environment and health & safety, and helps in determining the way forward in areas of improvement, in addition to a detailed analysis on several key indicators. During the past four years, the GPCA Performance Metrics has gone from reporting 11 metrics to 21 and now has over 820 inputs, an increase of 350% since its inception in 2010.

    languages: english & Arabic

    This publication is the first of its kind report produced by the GPCA. It was released during the 5th Annual GPCA Fertilizer Convention in September 2014. The report provides historical background and comprehensive insight on the growth and development of the regional fertilizers industry and an in-depth analysis of the industrys landscape. It also touches on the GCC Fertilizers Industrys global position in three main fertilizers products: urea, ammonia and ammonium phosphate (DAP). In addition, the report provides data on exports, employment and sales revenue.

    The Role of GCC Fertilizers in Addressing Food Security

    Responsible Care Performance Metrics 2013

    2013 GCC Fertilizers Industry Indicators

    The Gulf Petrochemicals and Chemicals Association (GPCA) represents the downstream hydrocarbon industry in the Arabian Gulf. Established in 2006, the association voices the common interests of more than 230 member companies from the chemical and allied industries, accounting for over 95% of chemical output in the Gulf region. The industry makes up the second largest manufacturing sector in the region, producing up to $US 97.3 billion worth of products a year.

    The association supports the regions petrochemical and chemical industry through advocacy, networking and thought leadership initiatives that help member companies to connect, to share and advance knowledge, to contribute to international dialogue, and to become prime influencers in shaping the future of the global petrochemicals industry.

    Committed to providing a regional platform for stakeholders from across the industry, the GPCA manages six working committees Plastics, Supply Chain, Fertilizers, International Trade, Research and Innovation, and Responsible Care and organizes six world-class events each year. The association also publishes an annual report, regular newsletters and reports.

    For more information, please visit

    Gulf Petrochemicals & Chemicals Association PO Box 123055 705/706 Aspect Tower Business Bay, Dubai, UAE T +971 4 451 0666F +971 4 451 0777Email: [email protected]

    The Role of GCC Fertilizers in Addressing Food Security

    Performance Metrics Report 2013

  • languages: english & Arabic

    This publication is a statistical report produced independently by the GPCA and released during the 5th Annual GPCA Plastics Conference in April 2015. The report addresses the area of research and development within the Plastics Industry and covers the sectors growth and diversification into high-value-added products and how this is associated with both direct and indirect job creation. In addition, the report states how Saudi Arabia is currently spearheading the plastics sector and market, representing 62% of the GCCs plastic conversion market with a production capacity of 64%.

    Co-publisher: Accenture

    languages: english & Arabic

    This report provides details on both the opportunities and challenges that the GCCs supply chain industry faces with focus on the regions geography and infrastructure. The report emphasizes the importance of companies investing in technology driven efforts and capitalizing talent acquisition, and how these key factors will positively impact the supply chain sector.

    languages: english

    This report provides insight into how Research and Innovation has supported the growth and expansion of the petrochemical industry in the GCC and how companies investments in the field of Research and Innovation have developed into a tangible business. The report focuses on key factors in the progress of Research and Innovation, which include education, staffing, and the development of facilities catered to R&D.

    GCC Plastics Industry Indicators 2013

    Chemicals Supply Chains in the Arabian Gulf: Chokepoints and Opportunities

    GCC Chemicals Industry Research & Innovation Indicators 2014

    GCC Chemicals Industry Research & Innovation Indicators 2014

    A GPCA Publication Updated March 22nd 2014

  • 43

    Co-publisher: ICIS

    languages: english

    Insight is GPCAs quarterly newsletter, which is distributed to GPCA members and delegates at GPCA events throughout the year, and through ICIS circulation, both in print and online. The publication gives in-depth coverage of the chemical industry in the GCC, updates on GPCA activities and delivers valuable content for the associations members. The 30th edition of Insight was released during the Annual GPCA Forum in 2014, during which GPCA also published a GPCA Forum Daily.

    Co-publisher: Stratley

    languages: english & Arabic

    This report was published focusing on innovation in the chemical industry during the 1st GPCA Research & Innovation Summit. The report provides an overview of innovation in the chemicals industry and reveals how it is a major contributor to the success of any business. In addition, it highlights how innovation can be supported and promoted through organizations, from idea generation to filtering and implementation. The report also provides an insight into the key elements of innovation strategies and how they can support the sustainable growth of companies.

    Co-publisher: ICIS

    languages: english & Arabic

    Now in its second year, Gulf Plastics is collaboration between GPCA and ICIS, supported by the GPCA Plastics Committee. The newsletter appears twice a year and updates GPCA members and plastics industry contacts on the latest developments and analysis for the GCC plastics converters and producers. The third issue of Gulf Plastics was published in November 2014.

    GPCA Insight Newsletter

    Innovation in the Chemical Industry

    Gulf Plastics Newsletter



    Covering 155 products, GPCAs petrochemical database serves as a reference for producers, researchers, policy makers and everyone involved in the petrochemical industry. It provides GPCA member companies with the forecasts they need to make thoughtful and well-informed plans for the future. The members-only service covers data on capacity, export and import, consumption, capacity utilization and trade balance.

    During 2014, GPCA has worked towards improving the database user-experience by including flexible report generation, a search function and the ability to customize the display of data in addition to downloading raw data used for GPCA publications. Currently in a trial phase, the upgraded database will be launched early 2015.

  • 45



    The GPCA Responsible Care Journey has reached a significant five year milestone since executives from GPCA member companies collectively signed the International Council of Chemical Association (ICCA) Responsible Care Global Charter. The performance and progress achieved towards implementation of the global initiative have been widely acknowledged both regionally and internationally.

    To carry on this journey of continuous improvement in environment, Health, Safety and Security (eHS&S) the GPCA Responsible Care Committee (RCC) added to its portfolio of sub-committees and task forces, two additional task forces during 2014, namely, Product Stewardship and Advocacy, each of which consists of industry experts from GPCA Member Companies and chaired by a member of the RCC. The sub-committees and task forces underpin the success of the RCC.

    In terms of RC Metrics Reporting, 2014, GPCA issued their second edition report which included not only additional data, but also significant improvement of Member Companies contributions from 16 (2010-2012) to 24 (2013) and Affiliates from 5 (2010-2012) to 18 (2013). The report was prepared by the Metrics Sub-Committee with the support of lloyds Register, who also offered an independent perspective. Company success stories of GPCA Members actively engaged in Responsible Care were also included in the publication. The Performance Metrics span a wide range of operational areas and the support of the Member Companies is a testimony to their transparency.

    RC14001, which expands the requirements of ISo14001 to include health, safety and security, is the industry standard for Companies practicing Responsible Care. Similar with ISo standards, independent verification is an important factor to verify Responsible Care implementation. Although deemed optional, GPCA Members, in their continuous strive for excellence, have endeavored to attain RC14001 certification as a key milestone in their journey. By December 2014, sixteen Member Companies have achieved, through third party verification, Responsible Care standard RC-14001, a significant achievement for the chemical and petrochemical industry in the GCC.

    During 2014, the RCC successfully conducted three technical workshops, attended by a broader audience than previously, including Government delegates, namely:

    Chemical Security for Industry and the Chemical Supply Chain

    RC Beyond the Fence

    Climate Change Challenges

    As a condition of the GPCA Responsible Care logo usage conditions, GPCA requested all Member Companies to conduct a code of management, practice self-assessment and to provide a resulting improvement plan that should be implemented by 2016. The codes were developed by a RCC task force, during 2011. eighteen companies fulfilled this obligation and the RCC will seek greater compliance during 2015. The Codes Sub-Committee will analyze the content of the self-assessments looking for best practice and common area(s) of concern, adopting a regional approach to improve Responsible Care along the entire business value chain.

    GPCA Responsible Care Awards Program has been developed to recognize and share the experiences of the companies that exemplified leadership and outstanding performance based on the implementation and execution of the Responsible Care Program. The Awards Program has been established and will continue to be a valuable tool when recognizing GPCA Member Companies achievements in Responsible Care. Through this recognition, GPCA provides its members with opportunities to promote the Responsible Care brand while expanding business value, an awards ceremony will be held during GPCAs first Responsible Care Conference in 2015.

    Recognizing the fact that some Member Companies are more advanced in their implementation of Responsible Care, the RCC initiated an outreach campaign to engage those Member Companies who are on the periphery of our Responsible Care Program, the outreach campaign will continue during Q1, 2015.

    Finally, in 2014, the ICCA revised their Global Charter for Responsible Care, with a more focused emphasis on worldwide manufacturers as opposed to national associations. In line with previous commitments, the previous twenty-seven Member Companies and an additional three Member Companies once again declared their commitment by signing the new Global Charter.


    Following the success and continuous growth of SQAS in europe, GPCA, spearheaded by the Supply Chain Committee, established the Gulf SQAS Technical and Accreditation (T&A) Sub-Committee to implement a Gulf version of the Sustainability and Quality Assessment System (Gulf SQAS) in the Gulf region. Ceos of thirty of the most prominent companies, accounting for approximately 90% of the regions petrochemical and chemical production volume, have signed a SQAS declaration of support.

    SQAS extends Responsible Care throughout the product supply chain by evaluating, in a uniform and transparent manner, the environmental, health, safety, security and quality (eHSS&Q) performance of logistics Service Providers (lSPs).

    Main benefits of SQAS are summarized as follows:

    A key element in promoting continuous improvement of the eHSS&Q standards in logistics operations;

    A cost-effective tool for chemical companies (less auditing), as well as for lSPs (fewer audits);

    A systematic approach focusing on issues that need attention and improvement, e.g. transport safety;

    An important tool for logistics eHSS&Q Managers and Procurement Managers;

    It enhances the overall image of the industry.

    During 2014, the following key milestones were successfully achieved:

    Gulf SQAS workshop took place on Day Zero of the Supply Chain Conference;

    System architecture was commissioned;

    Regional SQAS Assessor Pool was established;

    Transport Service pilot study successfully completed in four countries, followed by the Transport Service module being officially launched on 10 August;

    First lSP assessments completed.

    2015 will witness Gulf SQAS expanding its coverage to include warehouse operations, followed by tank cleaning stations, which are emerging across the GCC region. The final module, rail, will be launched to coincide with development of regional rail networks. GPCA and its Member Companies encourage logistics Service Providers to complete their first SQAS Transport Service during 2015.

  • 47


    GPCAs Waste Free environment initiative promotes recycling and encourages a more responsible attitude towards litter disposal and the need for the community to respond to environmental issues.

    The second edition of Waste Free environment, held in February 2014, signaled a growth in both collection and participation. over 5000 participants, more than double the number of 2013, joined forces in nine different cities across the GCC to clean up the coastlines and desert areas of their cities. They collected more than 11 tons of waste in one day.

    The WFe campaign highlights the fact that plastic litter in the Gulfs marine and desert environments is largely due to irresponsible disposal of plastic waste combined with poor waste management, a lack of regulatory frameworks and insufficient recycling infrastructure. WFe also aims to change attitudes towards waste disposal, which are tarnishing the image of plastic products, a major part of the regions economy that are both economically valuable and sustainable.

    2014 Highlights:

    More than 11 tons of litter collected by over 5,000 participants across nine GCC cities as part of WFe 2014;

    Participants increased by 119%, with the number of divers increasing by 31%;

    71 schools involved;

    Waste collected over a week-long period in three villages in Sohar totaled 500 tons;

    Initiatives uAes leg recycled over 2.5 tons of waste.

  • 49


    encouraging and recognizing talent and innovation in the polymer sector is a key aim of the annual GPCA Plastics excellence Awards, which celebrated its fourth edition during Plasticon 2014. The awards, sponsored by Sabic, stimulate and reward excellence, creativity and environmental sustainability practices in the GCCs plastics conversion industry.

    The jury, comprising of heads of plastics innovation and application centers in the GCC, selected five winners out of the 26 entries:

    Dr. Mariam A. Al-Maadeed, Director Advanced Materials Centre at Qatar university

    Safetix Mid east FZe (excellence in Plastics Products)

    Al Haya Waste Management & Projects Co. from Qatar (Best Recycling or energy Saving Program)

    Converters Milliken Chemical (Best Master Batch Additive and Supporting Companies)

    SABIC together with AGM/Toyota won an award for the joint development of a product or process from a resin producer together with plastics converter. SABIC and Riyadh Furniture Industries, and Borouge and Taghleef were the first and second runners-up in this category and were acknowledged by the jury for their outstanding efforts, also receiving a trophy.



    As the voice of the industry in the region, GPCA works closely with international and regional media to ensure that GPCAs key messages are being heard. 2014 was a very active year for GPCA and as a consequence the amount of coverage increased by 29%, achieving a total ad value (AVe) of uS$ 2.05 million. Media coverage during the Annual GPCA Forum more than doubled. Coverage is evenly divided between english and Arabic-language media.

    To strengthen ties with regional media, GPCA also hosted a select number of leading business editors from across the GCC during the Annual GPCA Forum.

  • 51


    During 2014, GPCA launched its freshly redesigned interactive website, The updated website is the result of extensive analysis, design and programming in close collaboration, and aims to be the key portal and main information hub for all GPCA Members and followers, including the public.

    The new website is available in both english and Arabic. The websites interactive features allow it to adapt to any digital device, including cell phones and tablets. Also, the website is updated regularly and home to the associations latest news, events as well as publications.

    In a bid to expand its reach, the GPCA is also present on several other online platforms, including linkedIn, Twitter and Facebook, significantly increasing its numbers of fans and followers in 2014.

    LinkedIn 12-month period 4,049 increase

  • 53

    Facebook12-month period an additional 1,000 likes

    Twitter6-month period approximately an additional 350 followers


  • 57


    2015 will be a true milestone year for GPCA. First and foremost, GPCA will continue to connect member companies and stakeholders, and aims to expand its role as the voice of the industry in the Arabian Gulf. To add greater significance to its three pillars networking, thought leadership and advocacy GPCA will continue to expand on an organizational level by adding experienced and qualified staff members to its team. The GPCA team will continue to work closely with the new members of the GPCA Board of Directors, who will be elected during the Annual General Meeting in March 2015.

    As a consequence of its growing stature and organizational requirements, GPCA will move to its new office location in Vision Tower, Business Bay, Dubai, in March, occupying the 16th floor of this iconic and centrally located tower a major leap from GPCAs humble start from a rented two room office. The new GPCA office will be able to host GPCA Committee meetings in its ample boardroom and has several break-out rooms available for sub-committees to gather and prepare prior to each meeting.

    To reflect the strength of GPCAs role as the leading industry association in the region, 2015 will also see the launch of the new GPCA brand. embodying the associations role as a platform for members and industry stakeholders to network and share information, the new GPCA brand identity, including a new logo, font and color palette, will be launched externally during the Annual GPCA Forum, supporting GPCAs ongoing membership expansion.

    The 10th edition of the Annual GPCA Forum in November will be the highlight of 2015 and the start of GPCAs 10 year anniversary year. An impressive line-up of speakers will join the 2,000+ delegates that are expected in Dubai for the Forum. To prepare for this festive occasion, the GPCA team will review and catalogue the associations assets from over the years and is currently working with the uS-based Chemical Heritage Foundation to publish two comprehensive publications: a book documenting its decade long activities and accomplishments as an association; and a more comprehensive volume that will narrate the history of the chemical industry in the Arabian Gulf, giving a voice to some of the key past and present movers-and-shakers that have determined the course of the industrys development.

    GPCAs conference calendar will offer many opportunities for networking and knowledge sharing. In october 2015, GPCA will host its first Responsible Care Conference, demonstrating the regions active efforts and commitment to continuously improve health, safety and environment, while benefitting society. The conference will host the GPCA Responsible Care Awards, adding to the GPCA Plastics excellence Awards in recognizing those embracing industry best practices. The 2nd GPCA Sustainability Report, which will include updated Responsible Care Metrics, will be launched during this conference.

    GPCA will host the ICCA Steering Committee in March 2015, which will provide the opportunity to highlight issues related to the regional industrys agenda. During the same month, GPCA will also host the first session of the re-established GPCA Communications Advisory Team. The team aims to

    bring communications leaders from the industry together to exchange ideas on how to drive the industry agenda forward from a communications perspective. The first session of the Communications Advisory Team will focus on advocacy, while the second session will focus on promoting STeM (science, technology, engineering and mathematics) education in the region. In addition, GPCA will launch a series of educational background sessions for some of the regions leading journalists, improving the quality and accuracy of media coverage about the industry.

    last but not least, 2015 will see the GPCAs Waste Free environment campaign going global, with projects running across 18 locations in 12 cities in the GCC, India and europe, gathering an even higher number of school children and volunteers to clean up the local beaches, desert and urban areas.

    Strengthened by the unwavering support of its members and peer associations, GPCA is well positioned to enter the next decade of its existence with remarkable success, adding further achievements to its already well-established track record.


  • dr. Abdulwahab Al SadounSecretary General GPCA united Arab emirates

    Gaurav PaulConventions & events Manager GPCA

    Femke BaudionCommunications & Marketing Manager GPCA

    Alan IzzardSQAS Director GPCA

    Ashraf NFinance & Administration officer GPCA

    Nazia SarfarazMembership & HR officer GPCA

    dima HoraniSenior Communications officer GPCA

    Nuriya IsmagilovaResearch & Studies officer GPCA

    Wesam IssaIT & Website officer GPCA

  • 61

    udit AroraCommittees Coordinator GPCA

    Bayan SalhahResponsible Care officer GPCA

    Ammara Shahiryarevents operations officer GPCA

    Anila Jumanievents Consultant GPCA

    Sophia Lara AbdullaCommunications officer GPCA

    Analee Candelariaevents Accounts officer GPCA

    Quennie PacaldoCommittees Assistant GPCA

    Mary Anne PucanReceptionist GPCA

    Ahmad Shahoffice Assistant GPCA




    Gulf Petrochemical Industries Company (GPIC)P.o.Box 26730Manama

    Tel: +973 1 773 1777Fax: +973 1 773 1047Mr. Yousef


    Advanced Petrochemical CompanyP.o.Box 11022Al Jubail Industrial CityPost Code 31961

    Tel: +966 1 3 356 6001Fax +966 1 3 356 6065Mr. Abdullah Mogbel Al

    Alujain Corporation P.o.Box 50575Future Business Center,8345 essa Al Adawi st Al Baghdadyyah Al Gharbyya-unit No. 2Jeddah 22231 3746

    Tel: +966 1 2 652 9919Fax: +966 1 2 652 9949Mr. Marwan N.

    Astra Polymer Compounding Co, Ltd.P.o.Box 307402nd Industrial AreaAl-Khobar 31952

    Tel: +966 1 3 861 2677Fax: +9661 3 861 2676Mr. Bandar N. Al-SaqerMr. Ahmed

    CHEMANOLP.o.Box 2101Al Jubail Industrial Area, Road 251, Crossing 198Jubail 31951

    Tel: +966 1 3 358 1111 x 400/505 Fax: +966 1 3 358 1311Dr. Gasem

    Farabi Petrochemicals CompanyP.o.Box 11763Al Jubail Industrial CityPost Code 31961

    Tel: +966 1 3 356 5112Fax: +966 1 3 356 5009Mr. Mohamed

    NAMA ChemicalsP.o.Box 11919Palm Center, entrance B1, 2nd floorJubail Industrial City 31961

    Tel: +966 1 3 347 8888Fax: +966 1 3 347 8666engr. Fahad Rashed Alotaibi

    National Petrochemical Industrial Company (NATPET)P.o.Box 4459Jeddah-21491

    Tel: +966 1 2 604 8610Fax: +9661 2 652 9380Mr. Jamal

    Rabigh Refining & Petrochemical (PETRO RABIGH) P.o.Box 666Rabigh 21911

    Tel: +966 1 2 425 8888Fax: +966 1 2 425 8889Mr. Abdullah bin SalehAl

    Sadara Chemical CompanyP.o.Box 39777Dhahran 31942

    Tel: +966 1 3 813 5999ext. 1110Fax: +966 1 3 813 5828Mr. Ziad S.

    Sahara Petrochemicals6894-Industrial City,unit No. 1Jubail 35725-4801

    Tel: +966 1 3 356 7700Fax: +966 1 3 358 9900Mr. Abdullatiff K.

    Saudi Basic Industries Corporation (SABIC)P.o.Box 5101Riyadh 11422

    Tel: +966 1 1 225 9689Fax: +966 1 1 225 9660Mr. Ali

    Saudi Arabian Mining Company (Maaden)P.o.Box 68861Abu Baker Al Siddique St. Riyadh 11537

    Tel: +966 1 1 874 8322,+966 1 1 874 8482Fax: +966 1 1 874 8329Mr. Mishal Al-MutairiMr. Ahmad

    Saudi AramcoP.o.Box 5000Dhahran 31311

    Tel: +966 1 3 874 6106Fax: +966 1 3 873 4287Mr. Fayez Al

    Saudi International Petrochemical Company (SIPCHEM)P.o.Box 12021Al Jubail Industrial CityPost Code 31961

    Tel: +966 1 3 357 4802Fax: +966 1 3 359 9610Mr. Rashid M.

    S-ChemP.o.Box 11221Jubail Industrial CityPost Code 31961

    Tel: +966 1 3 358 1760Fax: +966 1 3 358 5192Mr. Said M.

    TASNEEP.o.Box 26707Riyadh 11496

    Tel: +966 1 3 359 6666Fax: +966 1 3 359 7202 Mr. Mufleh S. Al-Shammari


    EQuATE Petrochemical CompanyP.o.Box 4733Safat 13048Kuwait

    Tel: +965 2576 5887/6,+965 2576 5706Fax: +965 2576 5708Mr. Muayad

  • 65

    Kuwait Aromatics CompanyP.o.Box 1084 Safat 13011Kuwait- Al-Ahmadi- South Sabayia Kuwait

    Tel: +965 2321 1422,+965 2321 1767Fax: +965 2321 1747Mr. Mahmoud HussainAl-Qattan

    Petrochemical Industries Company (PIC)P.o.Box 1084Safat 13011

    Tel: +965 2385 1000Fax: +965 2385 1522Mr. Hashem Hasan


    Oman Methanol Company LLCP.o.Box 474Postal Code 322, Falaj Al-Qabail, Sohar

    Tel: +968 2686 5800Fax: +968 26850540Mr. Robert

    Oman India Fertilizer Co. SAOC (Omifco)P.o.Box 67Sur 411

    Te: +968 255 32013/11Fax: +968 255 62849Mr. Hamed Hamood Al

    ORPICP.o.Box 3568, PC 112Sohar Industrial PortSohar

    Tel: +968 2685 1000Fax: +968 2685 1211Mr. Musab Al

    Salalah Methanol Company, LLCP.o.Box 316PC 217, AquadSalalah

    Tel: +968 2321 8800Fax: +968 2321 8880Mr. Awadh Al Shanfari; Mr. Abdullah Al


    Qatar Chemical Co. Ltd. (Q-Chem)P.o.Box 24646, Salam Tower, 1st Floor West BayDoha

    Tel: +974 4 484 7104/7111Fax: +974 4 483 7379Mr. Ahmad Ibrahim

    Qatar Fertilizer Co. (QAFCO)P.o.Box 50001Mesaieed, Doha

    Tel: +974 4 4228001/888Fax: +974 4 4772266Mr. Khalifa Abdulla

    QATAR FuEL AddITIVES CO.LTd. (QAFAC)P.o.Box 22700Doha

    Tel: +974 4 477 3462Fax: 974 4 477 3554Mr. Nasser Jeham Al-Kuwari Mr. ebrahim Mohammed

    Qatar Petrochemicals Company Ltd. (QAPCO)P.o.Box 756Doha

    Tel: +974 4 401 0222,+974 4 401 0101Fax: +974 4 477 7724Ms. Fatima

    Qatar Petroleum (QP)P.o.Box 3212WestBay, Al Dana Tower, 14th Floor, office # 1404Doha

    Tel: +974 4 013 3801,+974 4 013 3800Fax: +974 4 013 9529Mr. Mohammed NasserAl

    Qatar Vinyl Company (QVC)P.o.Box 24440Doha

    Tel: +974 4 476 5888Fax: +974 4 476 5704Mr. Hamad Rashed Al


    Abu dhabi National Chemicals Company (ChemaWEyaat)P.o.Box 43237IPIC Square, Muroor (4th) RoadAbu Dhabi

    Tel: +971 2 411 0000Fax: +971 2 635 9259Mr. Ahmed S. Al

    Abu dhabi National Oil Company (AdNOC)P.o.Box 898Abu Dhabi

    Tel: +971 2 602 3545Fax: +971 2 602 3712Mr. Ali Al

    Abu dhabi Polymers Co. Ltd. (Borouge)P.o.Box 6925Borouge Tower,Sheikh Khalifa energy Complex, Corniche RoadAbu Dhabi

    Tel: +971 2 607 0100Fax: +971 2 607 0111Mr. Abdulaziz

    Ruwais Fertilizer Industries (FERTIL)P.o.Box 2288Sheikh Khalifa energy Complex, Khalifa StreetAbu Dhabi

    Tel: +971 2 602 1133/44Fax: +971 2 602 1155Mr. Hashim


    Borderless Executive SearchAvenue de loptimisme 171140 Bruxelles

    Tel: +32 2 777 9696 Fax: +32 2 777 9699Mr. Andrew

    Group Gheys LogisticsVoortstraat 19 2400 Mol

    Tel: +32 1 481 2121Fax: +32 1 481 6655Mr. Ruben SwertsMr. Dirk

    Harco Group sa/nv390 Avenue louise1050 Brussels

    Tel: +32 2 673 2744Fax: +32 2 672 6450Mr. Harry

    Milliken Europe BVBAHAM 18-24, B-9000 Gent

    Tel: +32 9 265 1082 Fax: +32 9 265 1195Mr. Samir elkhouryDr. Tim


    Nova Chemicals CorporationP.o.Box 2518,1000 Seventh Avenue SWCalgary, T2P 5C6

    Tel: +1 403 750 4367Fax: +1 403 750 3940Mr. Rocky


    Ningbo JiaFu Import & Export Co. Ltd22 Floor, Yinzhou Business Tower, No. 257 HuiFeng east Street Ningbo,Post Code: 315100

    Tel: +86 574 872 58356Fax: +86 574 873 64850Mr. leo Ruan


    Haldor Topsoe A/SNymllevej 55, Kgs. lyngbyDK-2800

    Tel: +45 4527 2000Fax: +45 4527 2999Mr. Thomas Vadum la CourMs. Michala


    Air Liquide Egypt25 Misr Helwan, Agriculture Road, el Maadi, Cairo

    Tel: +202 2768 7673Fax: +202 2378 0048Mr. Yasser

    TCI Sanmar Chemicals LLCIndustrial Area (C9) el Raswa South Port Said, egypt

    Tel: +20 66 379 3799/ +20 66 379 3540Fax: +20 66 377 8003Mr. R. Kalidas


    Arkema France420, Rue destienne dorves92705 Colombes CeDeX

    Tel: +33 1 4900 8080Fax: +33 1 4900 5340Mr. Adnan


    A.Schulman Europe GmbH & Co. KGHuettenstr. 21150170 Kerpen

    Tel: +49 2273 561221Fax: +49 2273 561345Mrs. Iris

    Bayer Technology Services GmbHBuilding K9leverkusen 51368

    Tel: +49 214 30 80017Fax: +49 2173 38 5894Dr. ulrich

    Helm AGNordkanalstrasse 28D-20097Hamburg Deutschland

    Tel: +49 40 23750Fax: +49 40 237 51845Mr. Michael

    The Linde GroupKlosterhofstr.180331 Munich

    Tel: +49 89 357 5701/ +971 2 698 1400Fax: +49 89 357 57 1075/ +971 2 698 1499Mr. ebubekir


    Sara Offshore Services Limitedunit B, 19/F., Yardley Commercial Building, 3 Connaught Road WestHong Kong

    Tel: +852 285 43315Ms. Breeze

    Sinopec Chemical Commercial Holding (Hong Kong) Company Ltd.unit 2401, 24 Floor, office Tower, Convention Plaza, 1 Harbour Road, Wan Chai

    Tel: +971 4 426 9514Fax: +971 4 426 9500Mr. Wei JinMr. Wei


    Envirochem Kft.udulo u. 1.1021. Budapest

    Tel: +36 1 394 0051 ext. 123 Fax: +36 1 394 0049 Mr. Gabor egriMr. laszlo


    Finolex Industries LimitedD-1/10 MIDC ChinchwadPune 411 019

    Tel: +91 20 2740 8200Fax: +91 20 2