green industry risk management comprehensive education
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Green Industry Risk Management Comprehensive Education. National Extension Risk Management Education Conference. April 12-13, 2011. St. Louis, MO. Dr. Marco A. Palma Assistant Professor and Extension Economist Texas AgriLife Extension Service Texas A&M University System [email protected]. - PowerPoint PPT PresentationTRANSCRIPT
Green Industry Risk Management Comprehensive Education
Dr. Marco A. PalmaDr. Marco A. PalmaAssistant Professor and Extension EconomistAssistant Professor and Extension EconomistTexas AgriLife Extension ServiceTexas AgriLife Extension ServiceTexas A&M University SystemTexas A&M University System
[email protected]@tamu.edu
National Extension Risk Management Education Conference. April 12-13, 2011. St. Louis, MONational Extension Risk Management Education Conference. April 12-13, 2011. St. Louis, MO
OutlineOutlineWho is the target audience?
Green Industry Background
Educational materials
Project Outcomes
Follow up
Who is the target audience?Who is the target audience?
Green Industry producers
Nursery and greenhouse growers
Landscaping design and maintenance
Retail nurseries and garden centers
Green Industry Background
Firm Size Distribution by Annual Sales
RegionNumber Survey Respondents
Business Population
Validated Population
Expanded Sales (million$)
Expanded Employment (permanent &
temporary jobs)
Appalachian 332 3,509 2,025 1,947.9 25,273
Great Plains 45 290 150 247.8 2,966
Midwest 481 5,148 2,888 3,516.5 49,142
Mountain 115 1,069 516 436.0 8,181
Northeast 644 8,060 4,610 4,550.9 45,194
Pacific 434 6,582 3,224 8,353.0 59,564
Southcentral 216 2,648 1,216 2,822.6 12,943
Southeast 774 10,708 5,174 5,264.0 59,677
Total All Regions
3,041 38,014 19,803 27,138.7 262,941
Summary of U.S. Nursery Industry Population, Expanded Sales and Employment, By Region, 2008
Validated business population excludes inactive and disqualified firms in telephone survey. Expanded estimates compiled by state and firm size strata.
State Sales State SalesCA 6,681.8 MO 182.8 FL 3,520.9 NE 181.3 TX 1,350.4 CO 171.0 PA 1,235.0 WI 162.3 GA 1,013.5 SC 151.1 NY 927.7 AK 150.1 NJ 916.7 KY 147.1 LA 872.0 MS 146.3 OH 859.7 VT 141.3 IL 830.6 OK 98.2 MI 715.7 AR 96.9 VA 661.1 MA 90.4 NC 588.0 MT 82.5 WA 565.0 ME 74.0 TN 543.9 AZ 67.6 OR 480.6 ID 66.8 HI 475.6 RI 44.5 AL 432.2 KS 37.4 NH 423.8 UT 30.9 NM 405.2 SD 27.1 CT 377.9 WY 11.1 MD 309.6 DE 10.0 MN 308.7 WV 7.8 IN 239.5 NV 6.1 IA 217.2 ND 1.9
Sales by State in Million $
Plant Types Produced/Sold
Sales Transaction Methods Used
Market Channels Used
Other Sales Practices Followed
Texas Size and Trends
Value Output Employment Added($Mn) (jobs) ($Mn)
Production & Manufacturing 2,684 24,878 1,245Nursery & Greenhouse 2,061 22,488 1,030Lawn & Garden Equipment Manufacturing 552 2,077 185Prefabricated Metal Buildlings¹ 70 313 30
Horticultural Services 6,808 83,681 3,584Landscaping Services 6,425 80,901 3,361Landscape Architecture Services 383 2,780 223
Wholesale & Retail Trade Horticulture Products² 5,748 62,304 3,600Flower Nursery Stock & Florist Supplies Wholesalers 189 1,101 117Lawn & Garden Equipment & Supplies Stores 2,465 22,124 1,505Florists 1,140 19,069 763Buildling Material & Supplies Dealers¹ 721 6,562 449Food & Beverage Stores¹ 179 2,007 110General Merchandise Stores¹ 856 10,284 533Farm & Garden Equipment Wholesalers¹ 198 1,157 123
Total (All Sectors) 15,239 170,863 8,429¹ Green industry represents a portion of overall business activity.
² To facilitate impact analysis, gross sales figures for retail sectors were adjusted for cost of goods sold (margins).
Economic ImpactsEconomic Impacts
Educational MaterialsEducational Materials
Immigration and Labor handbook
Green Industry Risk Management Guide
Webinars
Presentations
Available in Risk Management Library
Educational MaterialsEducational Materials
Planned for 150 live participants
Actual number 365
Follow up – planned 350
Actual 550
Distributed over 800 copies of materials
Educational MaterialsEducational Materials
Partnership with industry groups are key
Overwhelming response to webinar participation
Economic crisis
Cost effectiveness of delivery
Promotion of webinars to all TNLA members –
Educational MaterialsEducational Materials
A brief History and Overview of US Immigration
Government Agencies Principally responsible for Immigration
Immigration Reform and Control Act 1986 Social Security No Match Letters The Green Card process Non-Immigrant Visas H2A Program
Immigration and Labor HBImmigration and Labor HB
Migrant and Seasonal Ag Worker protection Act
Migrant Labor Housing Facility Act Farm labor Camps Standards for Sanitation at temporary places
of employment Employment of Minors- Federal & Texas Work Opportunity Tax Credit Fair Labor Standards Act Texas Minimum Wage Law
Immigration and Labor HBImmigration and Labor HB
Texas Payday Law Federal Income Tax Withholding Social Security Unemployment Compensation Texas Workers Compensation Law Advanced Earned Income Credit Worker Protection Standards Act Agricultural Hazard Communication Act of TX Occupational Safety and Health Act
Immigration and Labor HBImmigration and Labor HB
Motor Carrier Regulations –Federal & Texas Equal employment Legislation
Responsible Agencies Sections
Name
Address
Phone Numbers
Website
Email addresses
Immigration and Labor HBImmigration and Labor HB
Risk Management GuideRisk Management Guide
Size and Structure of the Green Industry
Overview of Risk Management Principles
Production Risks and Responses
Risk Management through Crop Insurance
Marketing Risks and Responses
Financial Risks and Responses
Risk Management GuideRisk Management Guide
Human Resource Risks and Responses
Legal and Environmental Risks and Responses
Funding: National Crop Insurance Services, USDA Risk Management Agency
Webinar 1Webinar 1
“High Performance Management to Survive Turbulent Times”
Action Points to Survive the Downturn – Dr. Charlie Hall, Texas A&M University
Differentiating By Being Sustainable – Dr. Don Wilkerson, Texas A&M University
Marketing Green – Dr. Jenifer Dennis, Purdue University
Webinar 2Webinar 2
“Water Quality, Conservation, and Management”
What's in Your Water? Water Quality and Treatment for Pathogens and Algae - Dr. Paul Fisher, University of Florida
Knowing Exactly When to Apply Irrigation Water - Dr. Peter Ling, Ohio State University
Water Management that Makes Cents! - Dr. Don Wilkerson, Texas A&M University
Project Outcomes – webinar 1Project Outcomes – webinar 1
Increase in Knowledge, differentiation - 19%
Increase knowledge sustainability 7%
75% will adopt the practices
$133,000 in economic profits/savings ($1,000 was largest category)
Additional 467 views of the recording
Project Outcomes – webinar 2Project Outcomes – webinar 2
Increase in Knowledge – 41%
82% will adopt the practices
$839,000 in economic profits/savings
Additional 83 views of the recording
Project OutcomesProject Outcomes
$972,000 in economic profits/savings with 365 participants
Additional 550 views
$1,465,000 in additional economic impacts
For total of $2.4 million in economic total of $2.4 million in economic benefit. benefit. Award Size: $40,238
$59.6 dollars in return for every $1 $59.6 dollars in return for every $1 investedinvested
Dr. Marco PalmaDr. Marco PalmaAssistant Professor and Extension EconomistAssistant Professor and Extension EconomistTexas AgriLife Extension ServiceTexas AgriLife Extension ServiceTexas A&M University SystemTexas A&M University [email protected]://hbin.tamu.edu
QuestionsQuestions