group presentation for music video
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Isabel BeauBy: Aaron Pye, Hayley, Laxmi and Megan
Demographics•Gender: Female •Age:12-25•Genre of music: Pop.•Religion: Atheist•Education:Student school/collage/universities•Occupation: Creative/media industry•Marital status: single•Income: Student loan•Nationality: British•Founded :2012 by Mercury Records •Influences: Pixie Lott, Taylor Swift and Ellie Goulding
Psychographics•She loves the pop genre due to most her songs being very pop conventional. Youth is important to her and she has a very creative mind with high fashion sense. She has a bubbly personality and is a friendly easy-going person. Has a professional manner in which she brings out her confidence and maturity. She loves engaging and interacting with her fans through posting things via her social media sites. •Likes: making music, singing, dancing, shopping and travelling. •Dislikes: Boring immature people.
Mercury Records
Artists associated with Mercury Records
Concept
Narrative for our Music Video
The concept for our music video…
Details of Performance
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Costume
Typical genre conventions in Pop are=• Looking good• Stylish• A Performer• Using social networking sites• Writing emotional songs & dance influenced tracks• Having an appeal to the male audience
Christina Aguilera’s , ‘Beautiful’ music video,Beyonce’s ‘If I were a Boy’ and Rihanna’s, ‘Unfaithful’
• Our Pop artist, Isabel Beau has a target audience of 12-25 year olds and the whole concept of who she is, the music video, the digital and the poster all relates to the genre conventions of the Pop industry.