grow the bottom line with quality sprayed-on bedliners
TRANSCRIPT
Grow the bottom line with quality sprayed-on bedliners
The problem in the truck world
It does not matter what you load on it! It is going to damage the painted surface of the bed
Why Bed Protection?
• Because 90% of truck buyers want bed protection*
Source: SEMA 2011 Pick Up Truck ReportAutomotive Aftermarket Trade Association consisting of a diverse group of manufacturers, distributors, retailers, publishing companies, auto restorers, street rod builders, restylers, car clubs, race teams and more
Types of Bed Protection• Drop in bedliners:
Old technology; biggest problem is the space between the bed and the liner.
• Sprayed-on bedliners:New technology; a plastics of engineering bonded to the truck bed.
• Other bedliners:Paint-like coating made from various chemicalswith low thixotropy.
Why at the Dealer?• Consumers prefer to buy
their accessories at the dealership
• But only 6% of accessory sales happen at the dealership
• Sprayed-on bedliners are now the most profitable type of bed protection for the dealership
Source: SEMA 2011 Pick Up Truck Report
Roundtree Ford Preload inventory
The New Way to Spray
TOFF’s new delivery method produces the Same Quality liner at a Lower
Starting Cost with Faster ROI.
TOFF Experience• Artlux is a chemical manufacturer with 20-yr history in bedliners• Currently operating in over 200 dealerships• Artlux Chemical is used by US and International OEM’s• Over 1 Million Trucks sprayed with TOFF• TOFF is green-made from renewable resources
Our tested, comprehensive processes includes all aspects of the bedliner profit center: application, sales,
and marketing.
3 Reasons this won’t workSo we don’t waste time, 3 reasons this will fail:
1. Lack of Sales Process
2. Low Production Quality
3. Lack of Accountability
Dealerships Core
• Sell cars and trucks: Not the most profitable: but is
the oxygen for the dealership to survive.
• Auxiliary businesses: Very profitable, the ideal
auxiliary business needs to be easy to implement
and has good processes and controls.
Cost Structure
Retail Price (MSRP) $500.00 Variables Cost
TOFF Cartridges $165.00*
Consumables $10.00*
Labor $35.00*
Total Cost $210.00*
Net Profit per Truck $290.00
* Prices varies based on volume
TOFF Tracks Process
Others having success
Annual Profit Examples:
20 Trucks Mo: $77,160
35 Trucks Mo: $127,044
50 Trucks Mo: $207,300
100 Trucks Mo: $363,000
A few of our over 200 happy customers:
What other Dealers say
Michael Chreene, Body Shop Manager: Reliable ChevroletAlbuquerque, NM“We love the TOFF bedliner, we pre-load all LT trim levels and up”
Colin Sewell, Dealer: Sewell Ford, Odessa, TX“Artlux has been an excellent supplier”“Training, service and support have all been outstanding”
Barton Hankins, Owner Westway Ford, Irving, TX“I’m not sure why everyone isn’t doing it. It just makes sense. Wehave a 99.5% take rate.”
Ron Antonio, CC Director: Miles Chevrolet Decatur, IL“We love the TOFF processes. I had a bedliner put in my personal truck and sell one or more a day.”
We have hundreds of customers spraying TOFF, here is what they say:
What other Dealers say
Let’s Get Started!