grow your influence with a social media strategy and plan

BRANDI RILEY

@BrandiJeter

KIMBERLEY CLAYTON BLAINE

@TheGoToMom

YOLONDA SPINKS

@yolospinks

Grow Your Influence with a Social Media Strategy and Plan

It All Starts With Community

BRANDI RILEY@BrandiJeter

KIMBERLEY CLAYTON BLAINE@TheGoToMom

YOLONDA SPINKS@yolospinks

Give Your Community What They Want




How to Connect With Your Community




Plug-In Widgets for Share Buttons




Tools to Spruce Up Your Imagery and Messaging

Moldiv

CANVA

Snapchat




Engagement is Confirmation Your Media is Working

Three part ratio rule:

1. Share others work/topics of value2. Engage conversations3. Promotion of blog/self (20%)




Be An Analytics Manager

Schedule and Measure your conversations, interaction, engagement, and shares through tools like:

Google AnalyticsPost PlannerBufferStats for Twitter and InstagramIconosquareSprout Social Bit.lyHootsuite




http://www.google.com/analytics/

https://love.postplanner.com/signup/create_account/love-annual

http://bufferapp/.com

https://itunes.apple.com/us/app/stats-for-twitter-instagram/id984958311?mt=8

http://iconosquare.com/viewer.php

http://rebekahr.com/1JHbXhz

Implementation

1. Block your Time2. Pull your content3. Choose your toolsBRANDI RILEY

@BrandiJeter



Success Tools

Curated Content Feedly

Google AlertsKlout

Your Competitors

Scheduling

BufferHootsuite

Later (previously Latergramme)




Success Tip

GET IT DONE!!!

#NoExcuses#BeIntentional#FailForward

#TrustTheProcess




Kimberley Blaine@TheGoToMom

Brandi Jeter Riley@BrandiJeter

Yolonda “Yolo” Spinks@YoloSpinks

Let’s Stay Connected


