growing global: why a global strategy is critical to growth - richard rankka, international business...
DESCRIPTION
Manufacturers that are growing are those that look for new markets, and customers beyond their community, their state, and their country. Learn why a global strategy is essential to success. Presented at the Minnesota Chamber Manufacturers Summit on October 23, 2012TRANSCRIPT
Corporate Headquarters
38 Years Strong and Growing
•Industry leader since 1975•Six locations across the United States and Asia serving customers globally•100% employee-owned•ISO 9001 Standards •Agency approvals – UL, cUL, CSA, CE, TUV•Active member in industry associations•Committed to customers through superior service and innovative control products
6 Locations World-Wide
Corporate HeadquartersDetroit Lakes, MN
Minneapolis, MN
Ashland, OH
Milford, OH
Suzhou, China
Innovative Product LineSump, Effluent and Sewage Controls
Engineered ControlsEmbedded Controls
Ceramic Filtration Solutions
Applications
•Residential, commercial, municipal, and industrial water and wastewater controls•Agriculture, irrigation and dewatering controls•Variable Frequency Drives for pump control (VFD)•Man-Machine Interface and Programmable Logic Control SCADA, telemetry and remote monitoring•Embedded microprocessor and controller design•Process, military and institutional controls•Temperature, motion, pressure, pattern, sampling and position controls
Sump, Effluent and Sewage Controls
Pre-engineered control panels, alarms, float switches and accessories for residential and commercial applications.
Why International?
•Increase sales/profits•Maintain domestic market share•New markets•Counter seasonal demand•Test new products/programs•Expand/diversify customer base•According to the Export-Import Bank, companies that export generally offer higher wages and are 30 percent more likely to stay in business than non-exporters.
SJE-Rhombus® International History
•Canada •1994-2001•2006-2012•2008 - China
SJE-Rhombus® International Outlook
•Focused approach•Columbia and Mexico•Europe•Asia
What We Have Learned
•Long sales process•Keep promises•Customer Service•Do not assume•Contracts•Product – regulations/preferences•Targeted approach•Management buy in - Investment
Ready to Go?
•Where is YOUR best Opportunity• USA friendly• Economy• Tax & Duty rates• Language barriers• Exchange rate• Market for your products• Competition• Distribution path• Certifications
Research the Market
•Consultants•US Commercial Service
• Gold Key Program• Seminars/webinars
•MN Trade Office• Seminars/webinars• Trade missions
•Trade shows•Customer assistance/referrals
Research the Country
•“If you reject the food, ignore the customs, fear the religion and avoid the people, you might better stay home”. ~James Michener
Email [email protected]
Call Us1-888-342-5753
Visit Uswww.sjerhombus.com
Thank You!
Presented by:Richard RankkaInternational Business Development Director