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Growing Your Net Results

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Page 1: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

Growing Your Net Results

Page 2: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

2- v1.1

Agenda

Citrix Strategy

Introducing MetaFrame XP™

Family Overview

Pricing and Packaging

Page 3: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

3- v1.1

Barriers to Enterprise Growth

Ability to leverage the total Net

Centralized information access

Provide 99.999% up time

Support thousands of users

Connect multiple environments and users

Complexity of systems management

Limited resources (time, money, people)

Page 4: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

4- v1.1

Single place for secure access to…

A variety of available applications with..

Customer NeedCustomer Need

A secure, predictable & measurable quality

of service

Subscribe

Serve

Functional SummaryFunctional Summary

Manage

The Customer Need…

Page 5: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

5- v1.1

Citrix Core Strategy

DevicesDevices

ApplicationsApplicationsSubscribeSubscribe

PortalPortal

PublishPublish NetworksNetworks

Page 6: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

6- v1.1

Desktop PCs

PublishPublish

MF Windows

SubscribeSubscribe

Load Balancing

Laptop PCs

Terminals

Wireless Devices

MF Unix

Load Balancing

MF Unix

MF WindowsDial UpDial Up

Citrix Application Delivery Solution

PortalPortal

Page 7: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

7- v1.1

The most powerful platform for application delivery and management designed for the Internet and Microsoft’s

advanced Windows platforms

Introducing Citrix MetaFrame XP

Page 8: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

8- v1.1

The Excitement is Building…

“We're really excited about MetaFrame XP, which will give us even greater manageability and scalability.

Citrix technology enables our IT team to do more with less, so we can support the continued growth of our core banking business."

– Eric Wedemeyer, Assistant Vice PresidentMercantile Safe Deposit & Trust

Page 9: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

9- v1.1

MetaFrame XP - Goals and Objectives

Goals: Introduce a family of products to

address key customer needs and accelerate wide-scale adoption of Citrix solutions

Leverage the proven Citrix technologies and products that serve more than 24 million users today

Utilize the Internet in providing a secure application delivery and management system

Provide continued value-add to Microsoft Windows 2000 Servers and “Whistler” servers

Reinforce Citrix’s position as a leader in the application serving market

Page 10: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

10- v1.1

MetaFrame XP - Goals and Objectives

Objectives: Position MetaFrame XP as the

latest platform release Introduce a MetaFrame product

family approach with solutions targeted to meet different customer requirements

Position MetaFrame XP as a brand extension of MetaFrame 1.8

Page 11: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

11- v1.1

Scaling to Internet Proportions

MetaFrame XP Design Criteria

Extreme scalability Integrated manageability Easy extensibility Improved reliability Full Compatibility

Page 12: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

Family Overview

Page 13: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

13- v1.1

The power to control server farms, resources andapplications across the “Net” from a single point

MetaFrame XP Family

The most powerful platform for application delivery and management designed for the Internet and Microsoft’s

advanced Windows platforms

The power to make the “Net” workToday!—wired, wireless, Web

The power to deliver any application, to any device—via any “Net” connection

What We Do Key Benefit Summary

Unparalleled Unparalleled Manageability Manageability

and Scaleand Scale

Unparalleled Unparalleled Manageability Manageability

and Scaleand Scale

Total “Net” LeverageTotal “Net” LeverageTotal “Net” LeverageTotal “Net” Leverage

Ultimate Ultimate FlexibilityFlexibility

Ultimate Ultimate FlexibilityFlexibility

Page 14: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

14- v1.1

MetaFrame XP Tailored Solutions

The enterprise application serving infrastructure for Net-based Windows 2000 environments requiring extensive scalability, rapid application delivery and robust management—enabling unparalleled command and control

The advanced application serving platform for Windows 2000 servers and beyond designed for growing organizations that need to maximize application availability and manageability across the Net—all from a single point

The rapid application serving system designed for to extend the reach of Windows 2000 Server to any device, any departmental workgroup connection—wired, wireless, Web

Page 15: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

15- v1.1

MetaFrame XP Family Comparison

Fu

nct

ion

alit

yF

un

ctio

nal

ity

Size and Scope of InstallationSize and Scope of Installation

Base Application Serving System Workgroup or specific application Individual and non-load balanced servers

Advanced Application Serving Platform Multiple departments and applications 2-100 servers in a farm

Enterprise Application Serving Infrastructure Corporate-wide deployment 20-1000+ servers in a farm

Page 16: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

16- v1.1

MetaFrame XP – Typical Customer Profile

Single system image management of large, scaleable server farms

Advanced application publishing and web

access

Support for diverse client types and devices; low bandwidth connectivity

Key Needs

Middleware platform for all applications

Multiple applicationsSingle applicationLevel of usage

20 – 1000+2 – 1001-5Number of

Servers

Multiple server farmsSingle server farmIndividual serversServer Cluster

Dual or QuadDual processorSingle processorServer Size

MetaFrame XPeMetaFrame XPaMetaFrame XPs

Page 17: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

17- v1.1

MetaFrame XP – Typical Customer Profile (continued)

MetaFrame XPeMetaFrame XPaMetaFrame XPs

Users per Server

20 –30 35 – 60 40 - 100

Deployment Department or Workgroup

Multiple Departments or Sites

Enterprise

Configuration Central or replicated sites

Datacenter Multiple Datacenters

Microsoft Platform

Windows 2000 Server and future support for

“Whistler” Small Business Server

Windows 2000 Advanced Server and future support for “Whistler” Advanced

Server

Windows 2000 Advanced or Datacenter

Server and future support for “Whistler”

Advanced or Datacenter Server

Page 18: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

18- v1.1

Unparalleled Manageability & Scale - Features

MetaFrame XPs MetaFrame XPa MetaFrame XPeUnparalleled Manageability & Scale

SystemsCitrix Management Console (CMC) ■ ■ ■Enterprise-wide license pooling ■ ■ ■Centralized data store ■ ■ ■Centralized license management ■ ■ ■Management access through HP and Tivoli ■Support for standard SNMP monitoring ■Monitor system health and performance ■Perform system capacity planning ■ApplicationsVersatile application publishing ■ ■ ■TCP-based browsing ■ ■ ■Program Neighborhood ■ ■ ■Printer management ■ ■ ■Application-based load management ■ ■Schedule application availability ■ ■Instant load balancing feedback ■ ■Centrally install and uninstall applications ■Distribute service packs, updates, and files ■UsersActive Directory support ■ ■ ■Web-based client installation ■ ■ ■Advanced shadowing ■ ■ ■Pass-through authentication ■ ■ ■Track user access to applications ■

Page 19: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

19- v1.1

MetaFrame XPs MetaFrame XPa MetaFrame XPeTotal Net Leverage

IntegrationCitrix NFuse ready ■ ■ ■Support for corporate portals ■ ■ ■Program Neighborhood and browser support ■ ■ ■PersonalizationPersonalized application and information access ■ ■ ■Create logical server groupings for application delivery ■ ■ ■Application access based on user or group ■ ■ ■ControlApplication filtering and caching ■ ■ ■Support for backup server farms ■ ■ ■SSL 128-bit encryption ■ ■ ■Ticketing ■ ■ ■

Total Net Leverage - Features

Page 20: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

20- v1.1

MetaFrame XPs MetaFrame XPa MetaFrame XPeUltimate Flexibility

Any ApplicationHigh- / True-color depth and resolution ■ ■ ■Multi-monitor support ■ ■ ■MSI support ■Any DeviceSeamless user experience ■ ■ ■Universal client access ■ ■ ■Panning and scaling ■ ■ ■Any ConnectionProven ICA technology ■ ■ ■Access to local system resources ■ ■ ■Client time zone support ■ ■ ■SecureICA 128-bit encryption ■ ■ ■

Ultimate Flexibility - Features

Page 21: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

Unparalleled Manageability and Scale

The power to control server farms, resources and applications across the

“Net” from a single point

Page 22: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

22- v1.1

Citrix Management Console

Exceptional management power and simplicity

– all from a single point

Page 23: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

23- v1.1

Enterprise-class Scalability

Hundreds of MetaFrame XP servers supporting tens of thousands of users

– all within a single server farm!

Page 24: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

24- v1.1

Advanced Load Management (MetaFrame XPa and XPe)

Application-based load balancing with the ability to customize rules, set evaluators and schedule application availability

Page 25: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

25- v1.1

System Monitoring & Analysis (MetaFrame XPe)

Ensure optimum application availability and performance for users

Page 26: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

26- v1.1

Application Packaging & Delivery(MetaFrame XPe)

Centrally configure and manage software for multiple MetaFrame XPe servers with speed and confidence

C itrix Packager

M etaFram e server fa rmrunn ing the Insta ller

D esktop w ith C itrixM anagem ent C onso le

WA N

LA N

File ServerF ile Server

F ile S erver

Page 27: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

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Network Management (MetaFrame XPe)

Seamlessly integrate MetaFrame XPe servers with popular 3rd party management consoles

Page 28: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

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Printer Management

Replicate printer drivers across MetaFrame XP servers to ensure client printer compatibility

CMC

Install New Printer Driver on 1 Server

Use CMC to Manage and Distribute New Printer Driver to entire Server Farm

Page 29: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

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Centralized License Management

Easily manage all of the licenses for the MetaFrame XP server farm from a single point

Page 30: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

30- v1.1

Active Directory Support

MetaFrame XP integrates and fully supports Application Publishing in a native Active Directory environment

ADS

Enumerate user and Group Accounts from Active Directory

Publish application for ADS users from the CMC

CMC

Page 31: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

31- v1.1

Advanced Shadowing

Shadowing Installation Option Allows administrators flexibility with

privacy and security issues involving shadowing

Shadow Indicator Provides a shadow indicator in the

session notifying the user that shadowing is in progress

Shadow Activity Logging Logs all session and user information

when an administrator attempts to shadow a user

Page 32: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

Total Net Leverage

The power to make the “Net”work Today! —wired, wireless, Web

Page 33: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

33- v1.1

Citrix NFuse™ Ready

Integrate the Web into the application infrastructure while providing the features and benefits of MetaFrame XP

Page 34: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

34- v1.1

Support for Corporate Portals

Centralized access to applications and content information for users in any location

Page 35: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

35- v1.1

Web-based Client Installation

Fast, simple deployment of ICA clients to first time users. No need for administrators to touch every desktop

Page 36: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

Ultimate Flexibility

The power to deliver any application, to any device—via any “Net” connection

Page 37: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

37- v1.1

Flexible Application Access on Demand

WBTs

Macs

Desktop PCsUNIX

Workstations

Wireless Devices

Portable Laptops

Any Device, Anywhere!

Page 38: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

38- v1.1

LondonICA Client

Ft. LauderdaleICA Client

Client Time Zone Support

Run applications using the local time zone

MetaFrame XP ServerSalt Lake CityRedmond

ICA Client

Published applicationsrun in context ofuser’s local time zone

Page 39: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

39- v1.1

High-color Depth and Resolution

Run rich, high-resolution and high-color multimedia applications

Supports high color & true color

64,000 x 64,000

Page 40: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

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Panning and Scaling

Devices with small screens can view much larger images

Page 41: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

41- v1.1

MetaFrame XP Summary

Unparalleled Manageability and Scale Architecture scales to 1000+ servers Citrix Management Console with Single Systems Image Integrated Load, Resource & Installation Management MIB Support/SNMP Integration

Total “Net” Leverage Citrix NFuse™ Ready Support for Corporate Portals

Ultimate Flexibility Universal Client Access Seamless User Experience

Page 42: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

42- v1.1

What’s the Buzz?

“Citrix MetaFrame XP and NFuse are the foundation for our worldwide standardized desktop that enables us to solve information access challenges.

As we scale up to more than 40 Windows 2000 servers, the enhanced load management capability and full integration with Active Directory will help ensure the success of this enterprise-wide initiative.”

– David Gallimore, Senior Systems AnalystChevron

Page 43: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

43- v1.1

What’s the Buzz?

“I’m not sure who is more excited about Citrix MetaFrame XP - our ASP customers or us.

MetaFrame XP gives us greater flexibility to meet our customers’ specific needs.”

– Jim Kerr, director, ASP Technology ServicesData Transit International, Inc.

Page 44: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

Pricing and Packaging

Page 45: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

45- v1.1

Connection-based Licensing Model

Connection-based Licensing Model Licensing based on total number of concurrent users Doesn’t matter how many servers are used to host the users

Server software can be installed as many times as needed Doesn’t matter how many users are hosted per server

Customer Benefits One price for all users based on MetaFrame XP solution

MetaFrame XPs, XPa, XPe Simple for customers to understand, budget and purchase Flexibility in configuration

Administrator doesn’t have to calculate number of users per server Customer can choose as many or as few servers based on application

load and server capacity Customers can add resources (users or servers) without variations in

their cost per concurrent connection

Page 46: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

46- v1.1

Pricing: New Customers

Connection Licenses

With Subscription Advantage

Without Subscription Advantage

MetaFrame XPs $ 290 $ 250

MetaFrame XPa $ 345 $ 300

MetaFrame XPe $ 400 $ 350

* Starter System includes media for server + 20 user connection licenses

Page 47: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

47- v1.1

Product Packaging & Terminology

MetaFrame XP Starter System One MetaFrame XP Starter System required per organization MetaFrame XP Starter System Includes:

MetaFrame XP Universal Server License 20 base connection licenses MetaFrame XP product media

Price calculated at specific Cost Per Connection * 20 Separate starter system for each language Available with or without Subscription Advantage

MetaFrame XP Connection Licenses License to “connect” specific number of users within organization to

licensed MetaFrame XP server software Connection Licenses available in standard 5, 10, 20, and 50 user increments Price of a connection license based on

Functionality (MetaFrame XPs, XPa, XPe) Subscription vs. No Subscription

Page 48: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

48- v1.1

Pricing Model: Customer Example

Customer wants MetaFrame XPe with Subscription for 100 users:

Purchase MetaFrame XPe Starter System with Subscription (includes 20 connections) for $8,000

Purchase additional 80 connections license packs @ $400 per connection

Customer can serve applications on as many servers as they wish

Customer SRP for this configuration is easily calculated: 100 connections @ $400 per connection= SRP of $40,000

Additional users can be purchased in the future by ordering “connection packs” in increments of 5, 10, 20, and 50

Page 49: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

49- v1.1

“Migration” versus “Upgrade”

Migration Moving from one platform to another platform Example: MetaFrame 1.8 to MetaFrame XPe Migration

Upgrade Moving up within a platform family Example: MetaFrame XPs to MetaFrame XPe Upgrade

Page 50: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

50- v1.1

MetaFrame 1.x to XP Migration Options

Customers with Subscription Subscription customers will receive corresponding MetaFrame XP

solution at no charge, based on existing products purchased

Customers without Subscription May purchase a MetaFrame XP migration product

Migration products discounted from full product price to protect their investment for MetaFrame 1.x/WinFrame 1.x product

Migration products are priced independently of MetaFrame (or WinFrame) version currently installed

Migration products may be purchased with or without Subscription Advantage

Page 51: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

51- v1.1

Subscription Migration Fulfillment

Upon request, active Subscription customers will receive nearest MetaFrame XP family solution at no charge*

Customers with MetaFrame 1.8 only – MetaFrame XPs Customers with MetaFrame 1.8 and LBS – MetaFrame XPa Customers with MetaFrame 1.8, LBS, and RMS or IMS – MetaFrame XPe

Subscription customers will request MetaFrame XP from Citrix Secure Portal

Will receive an e-mail notification of availability MetaFrame XPs/XPa/XPe – March 5th

Licenses downloaded from Citrix Secure Portal Media to be received within 1-2 weeks

* Date applies to customers with English version only

Page 52: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

52- v1.1

Migration Pricing (for non-Subscription customers)

Connection Licenses

Migrating From Migrating ToWith

Subscription Advantage

Without Subscription Advantage

MetaFrame 1.x MetaFrame XPs $ 165 $ 125

MetaFrame 1.x MetaFrame XPa $ 195 $ 150

MetaFrame 1.x MetaFrame XPe $ 225 $ 175

• Starter System includes media for server + 15 user connection licenses

• Migration can include MetaFrame 1.x or WinFrame 1.x

Page 53: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

53- v1.1

Upgrade Pricing

Connection Licenses

Upgrading From Upgrading ToWith

Subscription Advantage

Without Subscription Advantage

MetaFrame XPs MetaFrame XPa $ 100 $ 55

MetaFrame XPa MetaFrame XPe $ 105 $ 55

MetaFrame XPs MetaFrame XPe $ 160 $ 110

* Starter System includes media for server + 20 user connection licenses

Page 54: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

54- v1.1

MetaFrame XP Availability

Language MetaFrame XPs & MetaFrame XPa

MetaFrame XPe

English Mid February Mid March

All other Languages

TBA TBA

Page 55: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging

55- v1.1

Summary

The most powerful platform for application delivery and management designed for the Internet and Microsoft’s

Advanced Windows platforms

Page 56: Growing Your Net Results. - v1.1 2 Agenda Citrix Strategy Introducing MetaFrame XP™ Family Overview Pricing and Packaging