growing your wordpress site business · growing your wordpress site business paul b. taubman, ii

http://DigitalMaestro.com

Growing Your WordPress Site

Business

Paul B. Taubman, II


Twitter

Remember to tweet:

#WCBALT

@WPSiteHelp & @WCBALT

@WPSiteHelp 2


Business Building Checklist

@WPSiteHelp 3


Question #1?

If you could work from home and have a successful business…

…would you want that?

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Question #2?

If you are going to start your own full-time business…

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Question #2?

If you are going to start your own successful, full-time business…

…would you want to know?

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Topics

This morning:

• My Story

• Fact or Fiction?

• Services

• Ideal Customers

• Business Entities

• Your Business Team

• Tools

• Words of Wisdom… @WPSiteHelp 7


Who Am I?

An International Speaker / Trainer

Website & Online Strategy

Published Author

Founder of:

– http://DigitalMaestro.com

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Paul B. Taubman, II



About Me

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About Me

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Entrepreneurs: Defined

“Entrepreneurs are willing to work 80 hours a week to avoid working 40 hours a week.”

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Important!

This presentation is based on Me.

My Path.

What I did/Am doing.

It does not mean it is right or best for you.

Your mileage may vary.

Dealer Contribution may affect final price.

You better think... Think about what you’re trying to do…

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Fact or Fiction?

1. Laptop Lifestyle – I can work anywhere…

2. Working from home is awesome…

3. I get to work with people I want to work with…

4. I can go on vacation anytime I want…

5. “The plumber is going to come tomorrow since you will be home…”

6. I can work in my PJs…@WPSiteHelp 13


Services

My Main Service started as:

Website Builds using WordPress

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Services

Other Services you can offer:

Security

Social Media

Email marketing

Training

Other Things you can do

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Services

• If you don’t do web services, what else can do offer to clients?

• What services do you offer/do your clients need that you can get some extra $$ (affiliate commissions)

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Services

Why me?

Why should people trust me with their money?

Why you?

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Ideal Customer

• Who specifically buys your product/service? Who do you like to work with?

• What do you help your customers avoid?

• What do you help your customers achieve?

• Value Proposition (What do you offer that others don’t?)

• Why do customers buy from you instead of an alternative?

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Ideal Customer – Finding Them

• Speaking Events / Sponsorships

• Trainings

• Webinars

• Associations / Memberships

• MeetUps

• Referrals

• Opt-ins / Freebies / Ethical Bribes / Lead Magnets

– Traffic / Marketing / FB Ads

• Print advertising

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Business Entities

Sole Proprietor

LLC

S-Corp

C-Corp

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Team

Surround yourself with GOOD People:

Attorney

Accountant / CPA

Banker

Coach (Business, Mindset, Technical)

Associations / Groups (iThemes, WPMU Dev, etc.)

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Tools

Tools I use:

• TimeTrade

• “Theme Subscriptions”

• ESP – Email Service providers

– AWeber, Constant Contact, iContact, Infusionsoft, etc.

• DropBox

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More Tools

More Tools I use:

• Evernote

• PicUp

• Plugins, Themes, etc. (BoldGrid, WooCommerce, etc.)

• TeamWorks

• HipChat & Slack

• GoToWebinar / Zoom

• Send Out Cards

• ZenDesk

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Words o’Widsom & Pitfalls

• 9-5 job is EASY

• Attrition will happen

• Keep the funnel full – always be on the look out

• Routine is good

• Get family buy-in

• Always keep learning

• Stay Positive@WPSiteHelp 24


You Are Better Than You Think

4 SEO Tips Every Entrepreneur Should Follow

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Thank You!

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Hopefully You got a lot out of this discussion!

Now, GO OUT AND IMPLEMENT THESE THINGS!



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Questions?Get your One-On-One

Business ChatPaul B. Taubman, II

http://DigitalMaestro.com/15mins

http://digitalmaestro.com/15mins



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growing your wordpress site business · growing your wordpress site business paul b. taubman, ii

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