growth market vehicle project-diploma project

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DIPLOMA PROJECT

Growth Market Bike for Visteon

Sponsor : Visteon,Pune

GUIDE : VIPUL VINZUDA

STUDENT : ABHILASH SUDHINDRAN

INDUSTRIAL DESIGN FACULTY (TRANSPORTATION & AUTOMOBILE DESIGN)

National Institute of DesignAhmedabad

2011

Volume : 1

PROGRAMME : Post-Graduate Diploma Programme

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The Evaluation Jury recommends ABHILASH SUDHINDRAN for the

Diploma of the National Institute of Design

IN INDUSTRIAL DESIGN (TRANSPORTATION & AUTOMOBILE DESIGN)

herewith, for the project titled "GROWTH MARKET BIKE FOR VISTEON"

on fulfilling the further requirements by *

Chairman

Members :

*Subsequent remarks regarding fulfilling the requirements :

Registrar(Academics)

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The story of the conceptualisation and realisation of a technology demonstration vehicle

In collaboration with

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Table of ContentsAcknowledgment 9

NID 11

Visteon 15

Project Brief 17

Technology Demonstration Vehicle 19

Visteon’s Technology Demonstration Vehicle History 25

3M 35

Visteon and 3M collaborative projects 40 X- Wave 40

Growth Market Car 42 Growth Market Bike Brief 47

Growth Market Bike Design Team 49

User boards 51

The Platform 59

Initial Concept Generation 63 Revised Brief 77

Theme board 87

Technology Dot Map 89

Headlamp Design 93

Rear lamp Design 121

Design of body panels 143

Design of Cluster 189

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Acknowledgement

I would like to thank everyone who influenced,guided and helped me through the course of the project.

Mark Jarvis - Innovation Manager for North America and Asia at Visteon CorporationHarsha Raju - Industrial Designer, Corporate Innovation at VisteonChris Gattis - Product Design Lead at VisteonSimon Harris - Chief Designer at Visteon Auto Envision

Vinod - DC Design Santosh - DC DesignAmit - DC DesignThe entire DC Design workforce who hepled us model and finish the vehicle

Neeraj PathakMushtaq AnisPratyusha Reddy

Vipul Vinzuda - Transporation & Automobile Design,Co-ordinator,NID

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NationalInstitute ofDesign

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The National Institute of Design (NID) is internationally acclaimed as one of the foremost multi-disciplinary institutions in the field of design education and research. The Business Week, USA has listed NID as one of the top 25 European & Asian programmes in the world. The institute functions as an autonomous body under the department of Industrial Policy & Promotion, Ministry of Commerce & Industry, Government of India. NID is recognised by the Dept. of Scientific & Industrial Research (DSIR) under Ministry of Science & Technology, Government of India, as a scientific and industrial design research organisation.NID has been a pioneer in industrial design education after Bauhaus and Ulm in Germany and is known for its pursuit of design excellence to make Designed in India, Made for the World a reality. NID’s graduates have made a mark in key sectors of commerce, industry and social development by taking role of catalysts and through thought leadership. NID Gandhinagar is situated in the city of Gandhinagar, in Gujarat. As part of expansion plan, NID has started building a new postgraduate campus at Gandhinagar, the capital of Gujarat State. Commerce and Industry Minister Kamal Nath laid the foundation stone for this campus. The upcoming campus will be spread over 11,362 square meters and the building will cost around Rs195 million. Campus will consist of a jewellery and automobile design centre along with lifestyle accessory design, new media design, toy and game design, strategic design management, transportation and information design centres. NID’s R&D Campus at Bangalore was set up as a joint initiative of and funding from the Department of Industrial Policy and Promotion (DIPP), Ministry of Commerce and Industry and the Ministry of Information Technology, Government of India and was inaugurated in March 2006. R&D Campus commenced two research intensive PG Programmes namely Design for Retail Experience and Design for Digital Experience, from the academic year 2007-2008. From the academic year 2008-2009, the Campus has also commenced one more research intensive PG Programme, namely Information and Interface Design.NID’s Research & Development Campus addresses the immediate need for an exclusive Design Research centre in the country, by fostering the creative design spirit and sighting new opportunities and frontiers through NID’s design acumen nurtured over the four decades of intense teaching-learning process.

NID offers professional education programmes at Under Graduate and Post Graduate level with 5 faculty streams and 16 diverse design domains. NID has established exchange programmes and ongoing pedagogic relationships with over 35 overseas institutions. NID has also been playing a significant role in promoting design.Having entered the 5th decade of design excellence, NID has been active as an autonomous national institute of excellence under the aegis of the Department of Industrial Policy & Promotion, Ministry of Commerce & Industry, Government of India; in education, applied research, service and advanced training in Industrial, Communication, Textile, and I.T. Integrated (Experiential) Design. NID offers a wide spectrum of design domains while encouraging trans-disciplinary design projects.

NID is a unique institution with many problem-solving capabilities, depths of intellect and a time-tested, creative educational culture in promoting design competencies and setting standards of design education. The rigorous development of the designer’s skills and knowledge through a process of ‘hands on minds on’ is what makes the difference.The overall structure of NID’s programme is a combination of theory, skills, design projects, and field experiences supported by cutting edge design studios, skill & innovation labs and the Knowledge Management Centre. Sponsored design projects are brought into the classroom to provide professional experience. Interdisciplinary design studies in Science and Liberal Arts widen the students’ horizons and increase general awareness of contemporary issues.A unique feature of NID’s design education programme is the openness of its educational culture and environment, where students from different faculties and design domains interact with each other in a seamless manner. The benefit of learning in such a trans-disciplinary context is immeasurable.The Professional Education at NID has both UG & PG Programmes — Graduate Diploma Programme in Design (GDPD) of four years duration for students after 10+2, or equivalent like AISSCE/ IB/ ICSE, and the Post-Graduate Diploma Programme in Design (PGDPD) of 2 to 2 ½ years duration for graduates; particularly from architecture, technology, engineering, fine and applied arts, information technology, computer science, etc.

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Visteon is one of the world’s largest suppliers of automotive parts. The company formed in 1997 and spun off from the Ford Motor Company in 2000. In 2005, Visteon moved to new headquarters in Van Buren Township, Michigan. Visteon’s market share, market and revenue has changed substantially since it formed. A majority of revenue (80+%) came from North America, driven by its relationship with Ford Motor Company. Today its revenue is mainly from Europe and Asia with North America market share becoming a lesser part of its portfolio in terms of revenue and non-Ford business growing.

The organization is divided into four core business groups:InteriorsClimateElectronicsLighting

Additional products includePowertrain ControlsEngine InductionCommercial ProductsMobile ApplicationsBrazilian Aftermarket

Electronics being the largest of the groups as it includes Driver Information, Audio & Powertrain segments. Visteon provides a full supply chain, that is to say it designs, develops and manufactures automotive parts to the needs of its customers.

The company operates in 27 countries and has three corporate offices reflecting the companies key markets.North American Corporate Office and Innovation Center, Van Buren Township, Michigan, United States.Asia Pacific Corporate Office and Innovation Center, Shanghai, ChinaEuropean Corporate Office, Chelmsford, United Kingdom.

In India Visteon’s manufacturing and engineerging facilities are spread across various cities including Pune,Chennai and Bhiwadi.

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Project Brief

To develop technology demonstration vehicles pertaining to the Growth Markets showing product concepts of Visteon and 3M in Lighting, electronics, power train, material and graphics available for 2014 model year application.Some concepts will demonstrate Visteon and 3M’s ability to produce appropriate, cost effective and high quality products. Other concepts and features will demonstrate the ability to synthesize market insights and emerging technologies into innovative features.

Growth Market Project

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TechnologyDemonstrationVehicle

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A Technology Demonstration Vehicle is essentially a showcase of the advances in technology that a company intends to exhibit.While in essence being a concept car in itself sometimes,usally the vehicle is solely built to demonstrate and exhibit futuristic or latest technologies.Here are a few examples.

Hyundai QarmaQKorean car manufacturer Hyundai revealed its QarmaQ advanced technology demonstration vehicle at the 2007 Tokyo Motor Show, showcasing over 30 different environmentally progressive technologies, engineered in close cooperation with Sabic Innovative Plastics.

These technologies would be selectively incorporated into Hyundai’s new models to be rolled out from 2008 to 2014. One of the most notable aspects of the QarmaQ crossover coupe was that the extensive use of advanced materials had ensured that it is 60 kg lighter than a comparable vehicle made with traditional materials, such as steel.

GreenOrder, an environmental strategy firm based in New York, audited the QarmaQ, and estimated that this weight reduction means the vehicle would use about 80 litres of diesel fewer a year, cutting annual greenhouse-gas emissions by more than 200 kg.Further, if every new vehicle registered in the European Union (EU) in 2006 had reduced fuel consumption by the same amount, the result would have been an annual saving of more than 7,4-million barrels of diesel fuel – or enough to sustain EU diesel demand for three days. The greenhouse-gas savings in this equation would amount to 3,1-million tons of carbon dioxide.

GreenOrder said cutting-edge material technologies were expected to make a major

contribution to increasing the fuel economy of tomorrow’s passenger vehicles.Advanced materials used in the QarmaQ include composite horizontal body panels which reduce part weight – up to 50% a part – while maintaining strength equal to that of steel. The lighter-weight cladding also contributed to better fuel efficiency and improved power-to-weight ratio for drivers, stated Hyundai.

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QarmaQ’s body panels also used so-called environmentally responsible plastic, developed as part of Sabic Innovative Plastics’ environmental product portfolio. What this means in practice is that the car re-used approximately 900 PET (soft drink) bottles that would otherwise become landfill. Another environmentally progressive aspect of the QarmaQ’s design was the use of paint replacement technologies, including something called Visualfx resins with Lexan films.

The irony was, perhaps, that Sabic Innovative Plastics has its origins in the oil-rich Middle East, where one could assume the use of fuel would be encouraged. It is part of Saudi Basic Indus-tries Corporation (Sabic), one of the ten largest petrochemicals manufacturers in the world.

The QarmaQ derived its name from traditional Inuit (Eskimo) dwellings, constructed from earth, whalebone, and animal skins.Similar to these homes, QarmaQ challenged conventional ideas on construction methods and materials, according to Hyundai.Also, like the original structures, it boasted unusual strength, resilience, and protection.

Magna Steyr Mila Concept AerolightMagna Steyr had presented at the Geneva Motor Show 2011, its futuristic concept car, the Mila Aerolight, car segment with 4 seats and extremely lightweight, in fact, the compact house Magna Steyr weighed only 700 kg. Mila Aerolight has a frame made of aluminum alloy and composite materials, while the bodywork was made of heat resistant plastic materials, while ensuring the highest quality standards in terms of safety.

The engine that drives this Aerolight Mila Concept is a cylinder of 800 cubic centimeters powered by methane, can develop a maximum power of 54 hp and a peak torque of 70 Nm, also thanks to its light weight, the concept car Magna Steyr is the house that can hold CO2 emissions to below 55 g / km.

The fuel tank is integrated into a central tunnel, with a capacity of 55 liters, and is able to provide a range of 400 km.

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Rinspeed “Senso” “The driver and not the technology should be the focal point of a car,” observes the head of Rinspeed, Frank M. Rinderknecht (49), summing up the fundamental idea behind his latest concept car offering: the “Senso”. Due to be presented jointly by the famous Swiss automotive design and solutions specialist, Rinspeed, and Bayer MaterialScience, one of the world’s largest plastics producers, at the Geneva Motor Show from March 3-13, 2005, the innovative “Senso” was developed in cooperation with the experienced engineering specialist, Esoro. Johannes Seesing (51), who specializes in automotive applications at Bayer, says: “Together with our partners in the automotive industry, we are already carrying out research on the car of tomorrow. The “Senso” is an outstanding example of unconventional ideas and applied lateral thinking.”

The “Senso”, which runs on environmentally friendly natural gas, has, not without reason, been labeled the most sensuous car in the world. The “Senso” actually “senses” the driver by measuring his (or her) biometric data, and then exerts a positive effect on him with the help of patterns, colors, music and fragrances. A person who is relaxed and wide-awake simply drives better and more safely.

The whole project is based on an elaborate sensory system that forms the heart of the vehicle. It consists of a number of sensors that have the job of gathering data about the driver’s condition. Firstly, there is a biometric Polar watch to measure the driver’s pulse. A “Mobile Eye” camera records his driving behavior, in other words how well and how often he changes lane, and how close and at what speed he approaches the cars in front. Then - this, at any rate, is the vision - a HP board computer evaluates the data and establishes, with the aid of special algorithms, the driver’s current state of mind.

The developers of the concept car speak, not surprisingly, of “Zen-sorial” – with reference

to Far Eastern meditation. On the basis of the measured data, the driver now receives various impulses to his senses that put him in a state of relaxed attentiveness. The idea of ‘communicating surfaces’ stems from Andreas Fischer, a designer who developed the “zenMotion concept” at the Institute for Computer Sciences at the University of Zurich in close cooperation with the Institute for Psychology at the University of Innsbruck. The

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inspiration for the development came from studies by scientists dealing with the emotional effect of moving patterns on people. In the “Senso” – depending on the condition of the driver - four small Sharp LCD monitors emit stimulating (orange/yellow), relaxing (blue/violet) or neutral (green) color patterns into the driver’s line of vision. They are integrated into the futuristically designed interior paneling, which lights up over the entire area and bathes the cockpit in dazzle-free ambient light.

It is all made possible by an innovative electroluminescent film technology developed by Bayer MaterialScience and the Swiss electronics specialist, Lumitec. This “smart surface technology” is celebrating its world premiere in the automotive industry. Johannes Seesing: “In the “Senso”, we are showing what breathtaking possibilities this new technology can open up for car designers. The glowing material can be made into any shape and does not need electric bulbs or LEDs.” The high-tech surface is computer-controlled and, depending on the applied voltage, shines green, blue or orange.

The optical stimuli are reinforced by especially composed sounds stored digitally on a computer. In addition to the eyes and ears, the nose is stimulated, too – by scents developed by the fragrances specialist, Voitino CWS, which flow into the car through the ventilators. Vanilla-mandarin has a calming effect, while citrus-grapefruit is more stimulating. Even the

tactile senses are included: should the central computer establish any symptoms of tiredness in the driver, electric motors integrated in the seat will shake him awake by vibrating.The 1’385 kg lightweight “Senso” is powered by a 3.2-liter boxer engine from the Porsche Boxster S, modified for its service in the “Senso” to run on gasoline and natural gas. As a result, emissions of harmful CO2 are reduced by as much as 30 percent. This is because natural gas is an extremely clean burning fuel, consisting almost entirely of methane with virtually no sulfur. The engine produces 250 bhp/184 kW at 6’200 rpm and has a maximum torque of 300 Nm at 4’600 rpm. A manual six-speed transmission transfers the power to the rear axle. The “Senso” accelerates from 0-100 kph in 5.9 seconds and has a top speed of 250 kph.

Optimum traction is provided by Continental SportContact 2 tires: 235/35 ZR 19 at the

front and 255/35 ZR 19 at the rear. They are mounted on 8.5x19” Barracuda rims at the front and 9.5x19” at the rear.

The futuristic body sits on a chassis specially developed by KW automotive. It can be adjusted in terms of both height and hardness. The chassis engineers have succeeded in performing the rare feat of attaining a perfect symbiosis between drive comfort and sporty handling.

The innovative lighting technology in the “Senso” was developed by the lighting specialist in.pro. The eight light units awaken associations with scenes from “Star Wars” - Captain Kirk would certainly have enjoyed it, too. The intelligent in.pro.Sat system sends automatically an emergency call via the GSM network in case of an accident, robbery or theft.

An optional FBI Bio Drive by Genesis Technology with integrated finger print recognition stores all personal data of the driver and allows an individual adjustment when starting the vehicle.

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Visteon’sTechnologyDemonstrationVehicleHistory

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C-Beyond

The C-Beyond, developed on a C-segment vehicle body, represents Visteon’s vision of how seamless connectivity and sustainable mobility may influence the way consumers use and interact with the next generation of vehicles. Using Visteon’s proprietary research methodologies, the C-Beyond incorporates insights gathered from consumers and vehicle manufacturers around the world.

C-Beyond is a testament to Visteon’s core strengths of in-vehicle technology integration and optimizing human-machine interface (HMI). In addition, enhanced personalization and individual comfort features for all occupants promote new ways of enjoying and connecting to the vehicle

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The Visteon C-Beyond Concept was showcased at the 2010 Paris Motor Show, and based on the Citroen C4 Picasso is packed with technology and features no less than 40 innovations.These technologies are divided into four categories which are : Advanced connectivity, Personal comfort features, Interior ambiance and Exterior and lighting features.

Just to give you a better picture, the Visteon C-Beyond Concept uses connectivity for remote or on-board configuration, uses the Internet connection for real-time traffic updates, has four vertical air flow zones, individual ambient lighting zones, and adaptive high intensity LED headlamp lamps that switch to low or high according to oncoming traffic.

Visteon partnered with Estech, a service and styling bureau, to execute the design and integrate Visteon products and concepts into the demonstration vehicle.

Featuring more than 40 innovative technologies in climate and interior systems, infotainment and connectivity, and exterior lighting, the C-Beyond has received enthusiastic reviews from vehicle manufacturers and automotive media throughout Europe, Japan,China and India.

The C-Beyond, developed on a C-segment vehicle body, represents Visteon’s vision of how seamless connectivity and sustainable mobility may influence the way consumers use and interact with the next generation of vehicles. Using Visteon’s proprietary research methodologies, the C-Beyond incorporates insights gathered from consumers and vehicle manufacturers around the world.

C-Beyond is a testament to Visteon’s core strengths of in-vehicle technology integration and optimizing human-machine interface (HMI). In addition, enhanced personalization and individual comfort features for all occupants promote new ways of enjoying and connecting to the vehicle.

The technologies demonstrated in the C-Beyond are at different stages of development, ranging from concepts to commercialization-ready. They include:

* Advanced connectivity – The C-Beyond evolves traditional cockpit electronics from a driver information function to “driver coaching,” and uses connectivity features for remote or

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on-board configuration, advanced navigation with pre-journey planning, and real-time traffic updates. Also featured is Visteon’s infotainment and Internet platform, a scalable solution with audio, consumer device connectivity, media manager, navigation, rear seat infotainment and voice control.

* Personal comfort features – The C-Beyond introduces Visteon’s vertical air flow concept that creates four discrete, vertical air flow zones. The roof-mounted registers direct air flow from ceiling-to-floor within the occupants’ personal zone for fully customized comfort and temperature control, compared with traditional front-to-rear cabin air flow. Visteon’s adaptive climate controls automatically adjust to the number and location of occupants, and save energy by deactivating in unoccupied zones. Vertical air flow eliminates traditional instrument panel registers, thus freeing significant packaging space in the cockpit area to allow for additional styling options. This concept is suitable for both electric and conventional vehicles and does not require architectural changes to the HVAC module.

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* Interior ambience – The C-Beyond exhibits a high level of perceived quality with simple designs and a visibly lighter instrument panel architecture. By redistributing traditional interior elements – including dedicated controls, storage, comfort and air distribution features – these concepts allow passengers to create their own personal zones. Ample use of ambient lighting creates a comfortable space for all occupants.

* Exterior and lighting features – The C-Beyond is equipped with Visteon’s proprietary high-intensity headlamp LED projector module that provides all main beam patterns. Visteon’s camera-driven, adaptive high-beam system switches automatically between high and low beams according to the flow of passing and oncoming traffic. In addition, the system offers a glare-free mode that enables the lamps to continuously operate in high-beam mode with programmable shutters that reduce the light pattern for oncoming vehicles.

Passenger Storage ConceptVisteon’s Passenger Storage Concept provides a convenient and practical storage space without reducing the overall appearance of the instrument panel.

Sliding console conceptThis power sliding console concept offers consumers a console that is easy to position and improves user comfort and convenience.

Vertical Air FlowVisteon’s concept for cabin comfort removes traditional instrument panel vents to deliver freedom in cockpit styling and moves vent locations to the headliner. This concept also allows occupants to control heating and cooling of individual zones, and enables deactivation of unoccupied seats without penalizing comfort for the other passengers.

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Backlit PanelsBacklit Panels improve interior lighting and enhance the interior styling of the vehicle.

Adjustable Ambient Lighting Adjustable Ambient Lighting gives consumers the ability to personalize the interior lighting of their vehicle to fit their mood..

Motion Sensing LightingMotion Sensing Lighting increases consumer satisfaction with “Smart Lighting” to assist finding items at night.

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Dynamic Bending Solution Visteon’s dynamic bending solution can improve the driver’s line of sight by horizontally moving the low beam to increase seeing distance in the curves.

Full-LEDHeadlamps Full-LED Headlamps provide packaging flexibility for brand differentiation and reduced depth, while reducing power consumption.

Headlamp leveling Headlamp leveling involves automatically compensating the vehicle load by vertically adjusting the light beam patterns at optimal positions

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Infrared Dirt Sensors Infrared Dirt Sensors; determines the transparency level of the lighting lens and adjusts the bulb intensity accordingly to provide the optimal amount of light for the driver.

Sequential turn indicatorVisteon’s sequential turn indicator provides a unique feature for front and rear turn indicators using LEDs and driving electronics. The value to automakers is in the unique appearance that creates a series of sequential lights that point outward in the intended turn direction and increases ease of turning direction recognition.

Full-LED Adaptive Front Lighting SystemVisteon’s Full-LED Adaptive Front Lighting System is a projector-based solution that satisfies all main beam patterns as described in legislation ECE-123. Boasting compact dimensions, low weight and optical performance that is on par with today’s HID technology, Visteon’s solution creates the basic building block of future full-LED headlamps.

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3M Company (NYSE: MMM), formerly known as the Minnesota Mining and Manufacturing Company, is a multinational conglomerate corporation of the United States of America based in Maplewood, Minnesota, a suburb of St. Paul.

With over 80,000 employees, they produce more than 55,000 products, including: adhesives, abrasives, laminates, passive fire protection, dental products, electronic materials, medical products, car care products (such as sun films, polish, wax, car shampoo, treatment for the exterior, interior and the under chassis rust protection), electronic circuits and optical films.3M has operations in more than 60 countries – 29 international companies with manufacturing operations, and 35 with laboratories. 3M products are available for purchase through distributors and retailers in more than 200 countries, and many 3M products are available online directly from the company. The founders original plan was to sell the mineral corundum to manufacturers in the East for making grinding wheels. After selling one load, on June 13, 1902 the five went to the Two Harbors office of company secretary John Dwan, which was on the shore of Lake Superior and is now part of the 3M National Museum, and signed papers making Minnesota Mining and Manufacturing a corporation. In reality, however, Dwan and his associates were not selling what they thought; they were really selling the worthless mineral anorthosite.Failing to make sandpaper with the anorthosite, the founders decided to import minerals like Spanish garnet, after which sale of sandpapers grew. In 1914, customers complained that the garnet was falling off the paper. The founders discovered that the stones had traveled across the Atlantic Ocean packed near olive oil, and the oil had penetrated the stones. Unable to take the loss of selling expensive inventory, they roasted the stones over fire to remove the olive oil. This was the first instance of research and development at 3M.

The company’s late innovations include waterproof sandpaper (1921) and masking tape (1925), as well as cellophane “Scotch Tape” and sound deadening materials for cars. 3M’s corporate image is built on its innovative and unique products, with up to 33% of sales each year from new products.During the 1950s the company expanded worldwide with operations in Canada, Mexico, France, Germany, Australia, and the United Kingdom in large part by Clarence Sampair. In 1951, international sales were approximately $20 million. 3M’s achievements were recognized by the American Institute of Management naming the company “one of the five best-managed companies in the United States” and included it among the top 12 growth stocks (3M).In the late 1960s and early 1970s, 3M published a line of board games, largely under the “3M bookshelf game series” brand. These games were marketed to adults and sold through department stores, with easily learned simple rules but complex game play and depth and with uniformly high quality components. As such, they are the ancestors of the German “Eurogames”. The games covered a variety of topics, from business and sports simulations to word and abstract strategy games. They were a major publisher at the time for influential designers from the United States of America Sid Sackson and Alex Randolph. In the mid-1970s, the game line was taken over by Avalon Hill.

3M traffic signals installed in Shelton, Washington. Standing off-axis from the intended viewing area, these signals are invisible to adjacent lanes of traffic in daylight. (A faint glow is

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visible at night)

The same two signals above, taken in the signal’s intended viewing area (a single lane of northbound traffic). Special light-diffusing optics and a colored fresnel lens create the indication.After three years of testing, in 1969 3M introduced its first and only traffic signal, the Model 131. Labeled a “programmable visibility” signal, the signal had the unique ability to be “programmed” so it was visible from certain angles. The Model 131’s “programmability” was achieved via masking a clear glass lens with aluminum adhesive tape.It was the first of its type and one of only two of the design in history. 3M sold these signals for special-use applications, such as left turn signals, skewed intersections, or dangerous intersections where a very bright indication is needed. The signals are very heavy (roughly 55 pounds per signal head) and expensive to maintain, and removal is frequent in some areas. In addition to the 3M Model 131 traffic signal, 3M also marketed and sold a retrofit kit for 12-inch (300 mm) conventional signals using modified M-131 optics, a retrofit kit for eight-inch (203 mm) conventional signals using a smaller version of the M-131 optical assembly, a Model 130 Programmable Visibility pedestrian signal (a M-131 with pedestrian signal indications), and a few bi-modal modifications of the M-131. As of 2007, 3M no longer manufactures the signals but has continued to supply parts.3M’s Mincom division introduced several models of magnetic tape recorders for

instrumentation use and for studio sound recording. An example of the latter is the model M79 recorder [2], which still has a following today. 3M Mincom was also involved in designing and manufacturing video production equipment for the television and video post-production industries in the 1970s and 1980s, with such items as character generators and several different models of video switchers, from models of audio and video routers to video mixers for studio production work.3M Mincom was involved in some of the first digital audio recordings of the late 1970s to see commercial release when a prototype machine was brought to the Sound 80 studios in Minneapolis. After drawing on the experience of that prototype recorder, 3M later introduced in 1979 a commercially available digital audio recording system called the “3M Digital Audio Mastering System” , which consisted of a 32-track digital audio tape recorder and a companion 4-track digital recorder for final mastering. 3M later designed and manufactured several other commercially available models of digital audio recorders used throughout the early to mid-1980s.In 1980 the company introduced Post-it notes. In 1996, the company’s data storage and imaging divisions were spun off as the Imation Corporation. Imation has since sold its imaging and photographic film businesses to concentrate on storage.Today 3M is one of the 30 companies included in the Dow Jones Industrial Average (added on August 9, 1976), and is ranked number 101 on the As of 2006 Fortune 500 listing. The company has 132 plants and over 67,000 employees worldwide, with sales offices in over 200 countries. The vast majority of the company’s employees are local nationals, with few employees residing outside their home country. Its worldwide sales are over $20 billion, with international sales 58% of that total.On December 20, 2005, 3M announced a major partnership with Roush-Fenway Racing, one of NASCAR’s premier organizations. In 2008 the company will sponsor Greg Biffle in the NASCAR Sprint Cup Series as he drives the #16 Ford Fusion. In addition, on February 19, 2006, 3M announced that it would become the title sponsor of the 3M Performance 400 at Michigan International Speedway for at least the next three years.On April 4, 2006, 3M announced its intention to sell pharmaceutical non-core business. The pharmaceuticals businesses were sold off in three deals, in Europe, the Americas, and the

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remainder of the world. Another division of the Health Care business, Drug Delivery Systems remains with 3M. The Drug Delivery System division continues to contract manufacture inhalants and transdermal drug delivery systems and has now taken on manufacture of the products whose licenses were sold during the divestiture of the pharmaceuticals business.On September 8, 2008, 3M announced an agreement to acquire Meguiar’s, a car care products company that was family-owned for over a century.Today, after 100 years, 3M follows a business model based on “the ability to not only develop unique products, but also to manufacture them efficiently and consistently around the world (3M).”On October 13, 2010, 3M completed acquisition of Arizant Inc.

3M India offers products and services across various fields like

Display & GraphicsElectronics,Electricals and CommunicationsHealth CareSafety,Security and ProtectionTransportation IndustryManufacturing IndustryOfficeHome Leisure

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The X-Wave concept from Visteon and 3M. These two companies had teamed up to modify a BMW X5. Featuring a host of Human Machine Interface, lighting, surface and display innovations, 3M and Visteon had created the X-Wave to showcase technology they’d like to bring to the automotive market. The two companies had combined expertises—Visteon with in-car tech and 3M for transmissive optical film and other materials—to find new ways to display information, provide lighting and interact with drivers and passengers. The model features a thin integrated centre panel, which at first seems to look like a blank section of silver trim, which contains all the usual controls. The centre panel only lights up when your hand approaches it and you can arrange these controls anyway you wish. The skin is able to wrap over virtually any surface contour, and it even gives physical feedback when you select a function through a pre-programmed artificial vibration.

X-Wave

Visteon and 3M collaborative projects

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The buttons are hidden behind its surface, illuminating when the car is on. In lieu of the tactile push a physical button delivers, the virtual buttons react by way of haptic feedback, vibrating or clicking when pressed depending on programming.

That hidden display technology continues throughout the interior, providing as-need data on otherwise traditional-looking surfaces. For example, the doors include proximity sensors to warn of on-coming traffic or cyclists, flashing a warning just below the side windows when it’s unsafe to open a door. Those proximity sensors are used inside, too, for adaptive, as-need lighting in places like the foot wells and map pockets.

The X-Wave also featured a variety of less sexy, but practical innovations like films, glues and materials that will offer manufacturers new ways of constructing vehicle interiors. As well as things like new-style hinges that allow the center console to pivot in multiple directions and the door-mounted arm rests to adjust for height.

Lighting solutions continued outside, with the use of precision lighting elements that offer more aesthetically pleasing and effective surface lighting.The X-Wave featured new lightning control interfaces which could revolutionise the look and feel of cars over the next few years.

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Growth Market Car

Rear lighting incporating TPSL technology

All new instrument cluster

A front lighting solution that incorporates a bifunctional projector unit with a halogen light source and features dynamic bending for turning. It also incorporates 3M™ Light String technology – a flexible light pipe string with an LED light source – to realize signature front position illumination.

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The Growth Market Project was a collaborative project between Visteon and 3M to produce vehicles that were relevant to the Growth Markets of the world.Under this project it was concieved to design a 4 wheeler and a 2 wheeler.

Visteon brought numerous innovative options to the Growth Market Car, including a compact heating, ventilation, and air conditioning (HVAC) unit with thinner heat exchangers that take up less room in the interior. Electronics options include a scalable instrument cluster with an electronic or mechanical integrated control panel. A customizable instrument panel can be full-size or two-thirds size, depending on which consumers prefer. And “a rear-facing fan on the back of the center console cost-effectively eliminates the need for separate rear-seat ducts,” the company said in a statement. Specially designed halogen front lighting “features dynamic bending for ‘seeing’ around turns.”

Options from 3M include customizable interior trim, exterior paint protection, and a variety of vehicle graphics. 3M also offers lighting and audio options.

Visteon conducted extensive research to better identify the mobility wants and needs of today’s consumers in India.New automotive solutions were born from these findings and, together with [technology from] 3M, were integrated into this demonstration car to share with manufacturers, so they can consider implementing these technologies in future models.The innovative vehicle was featured at CES in January as one of the cars of the future.

The concept demonstrate haptic touch surfaces on a panel with zone proximity sensing and can include reconfigurable displays.

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The “two-third’s” ip console concept.

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The Growth Market Car was developed over the Maruti Suzuki Alto.

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GrowthMarketBike Brief

What, When:To develop a technology demonstration bike for India showing product concepts of Visteon and 3M in Lighting, electronics, power train electronics, material and graphics available for 2014 model year application.Some concepts will demonstrate Visteon and 3M’s ability to produce appropriate, cost effective and high quality products. Other concepts and features will demonstrate the ability to synthesize market insights and emerging technologies into innovative features.

Who, where:This bike will be sold in most parts of all the semi urban and urban places in India in 2014. This vehicle will be targeted at three segments of consumers- 1. Middle aged family man, 2. Young professional, 3.college student

Why:This bike would cater to different needs in each target consumer. The family man’s convenience in using the bike for himself and the family of four, cost effective, and aesthetic sense.The professional’s work lifestyle and his young, stylish tastes and a routine commute.The student’s need to flash the machine, flaunt and look good on.This one bike would give a solution and cater to the needs of all these consumers listed.

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GrowthMarketBike DesignTeam

Harsha Raju

Abhilash Sudhindran

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UserBoards

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rough-use

safety

functional Family

accomodate

expenditure

maintenance

routine

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Middle AgedFamily

Man

REPRESENTATIVECUSTOMERAge: 35-55 yearsEconomy: From a middle income group residing in an Indian city.Users: A typical family of four or more will be the main users of the bike.Usage pattern: Daily commute: office to home <--> Home to officeRegular: small travel in the city for shopping, etc.Occasional: Functions and visits to places with family.

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for 2

youngeconomy

traffic

agile

stylish

functional

convenienent

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Young

Professional

REPRESENTATIVECUSTOMERAge: 25-35 yearsEconomy: From a middle income group residing in an Indian city.Users: A couple and sometimes a kid will be the main users of the bike.Usage pattern: Daily commute: office to home <--> Home to officeRegular: small travel in the city for shopping, leisure, etc.Occasional: weekend outings with friends.

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sporty

race

loud

show-offpersonalise

attractive

looksfast

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REPRESENTATIVECUSTOMERAge: 18-25 yearsEconomy: From a upper-middle income group from an urban Indian city.Users: Self and sometimes friend/girlfriend as pillion would be using the bike.Usage pattern: Daily commute: college to home <--> Home to collegeRegular: small travel for parties,recreation, friends,etc.Occasional: long rides to city outskirts with friends

CollegeStudent

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The platform

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Visteon has previously worked over existing vehicles to develop its technology demonstration vehicles.Likewise in the case of the Growth Market Bike the donor vehicle was a Hero Honda

Glamour.The vehicle was chosen due to prior testing already having been conducted on it for researcch purposes.

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The Hero Honda Glamour stripped for the benchmarking.

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Initial Concept Generation

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“THREE BIKES PER BIKE”

At the initial phase it was decided to design a motorcycle that could basically be three different motorcycles by simply changing panels.We felt this was a good way to exploit the characteristics of the STP parts in question.It was decided that the sober looking,simple motorcycle could be the one catering to the Middle Aged Persona.The headlamp was decided to a conventional round reflector headlamp.

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We decided to go with a naked motorcycle,hair fairing look for the Young Professional Persona.The headlamp would be a mixture of reflector and low beam projector.

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The full faired and the most stylish looking of the 3 bikes was to be the one fitting the College Student Persona.The headlamp was to be a dual projector assembly.

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“THREE BIKES PER BIKE”

After the first metting and once the proposal was approved,the team felt that although the concept was supposed revolve around one platform,the sketches were depicting otherwise.And so another set of sketches were creating demonstrating the same concept in a more believable form over the same platform.

The motorcycle for the Middle Aged Man

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The motorcycle for the Young Professional

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The motorcycle for the College student.This sketch depicts the headlamp detail.

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The motorcycle for the College student.This sketch depicts the detail of the indicator if we had used light stings possibly for the purpose.However we learnt that the light strings were incapable of satisfying luminosity requirements as set by the regulations, and hence the idea was dropped.

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Revised Brief

To develop a technology demonstration bike for India targeting the “College Student” consumer category, showing product concepts of Visteon and 3M in Lighting, electronics, power train, material and graphics available for 2014 model year application.Some concepts will demonstrate Visteon and 3M’s ability to produce appropriate, cost effective and high quality products. Other concepts and features will demonstrate the ability to synthesize market insights and emerging technologies into innovative features.

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These were a set of initial explorations which were done trying to exploit STP characteristics of being able to achieve transparency at require locations and use of light strings to light up the tank in patterns that would be interesting.It was also concieved to serve the purpose of the side indicator.However there are regulations that prevent usage of any form of lighting on the side of the vehicle while the vehicle is in motion other than the side indicator.However again,we learnt that it was not possible for the light strings to meet the required luminosity requirements as specified in the regulations.Also there are regulations on the placing of the side indicators in themselves,about their angle of viewing and so on.Hence the idea was dropped.

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Explorations incorporating light strings and STP properties in the design

The explorations during this phase was done mainly to exploit the various STP ( like ability to have graphics over complex surfaces,transparency) and light string capabilities in a whole new way that had not been done on production motorcycles.The Above exploration incorporates light string on the sides to give it a distinct character.

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The above exploration was an attempt to put the ability of the STP to take complex shapes to a more fucntional use besides giving the vehicle a distinct identity.

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This exploration aims to exploit the transparency properties achievable with STP by having a light source beneath the panels.The exploration was inspired from volcanic rocks with magma activity around them.In essence the constant effort was to give it a unique identity.

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These set of explorations again were focussed on trying to achieve challenging forms.The requirement from 3M from the beginning was to come up with complicated forms as they wanted to showcase its ability to be able to have graphics on complex surfaces which is not exactly easy when it comes to normal stickering process.

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Theme board

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TechnologyDotMap

feature map

1.1 STP (standalone type) 3.0 Wheel rim tape 1.0 Power train controls1.3 STP (type?) 1.1 Power train controls1.4 STP (Snap-on & cover type) 4.1 Paint protection film1.5 STP (type?) 4.2 Paint protection film 2.0 Driver information1.6 STP (type?)1.7 STP (standalone type) 5.0 Light string 3.0 Audio1.8 STP (standalone type)1.9 STP (standalone type?) 6.0 Flat rear lamps 4.0 Body control modules

2.1 Dual lock attachment 5.1 Front lightng2.2 Dual lock attachment 5.2 Rear lightng2.3 Structural adhesive 5.3 Turn signals

proposed

25MAY2010

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feature map

1.1 STP (standalone type) 3.0 Wheel rim tape 1.0 Power train controls1.3 STP (type?) 1.1 Power train controls1.4 STP (Snap-on & cover type) 4.1 Paint protection film1.5 STP (type?) 4.2 Paint protection film 2.0 Driver information1.6 STP (type?)1.7 STP (standalone type) 5.0 Light string 3.0 Audio1.8 STP (standalone type)1.9 STP (standalone type?) 6.0 Flat rear lamps 4.0 Body control modules

2.1 Dual lock attachment 5.1 Front lightng2.2 Dual lock attachment 5.2 Rear lightng2.3 Structural adhesive 5.3 Turn signals

proposed

25MAY2010

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Headlamp Design

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These were the initial explorations done for the “Three bikes per bike” concept.These particular set of explorations are for a single round reflector.

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High beam and low beam light explorations.

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Position lamp explorations.

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Side Indicator explorations.

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These particular set of explorations are for a high beam reflector and low beam projector.

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Side Indicator explorations.

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Headlamp explorations.

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During the initial phase of the project and while the “Three bikes per bike” concept was stil under consideration,we had proposed a difference in the headlamps of the vehicles too.It was decided that a simple round reflector could go for the Middle Aged Persona whose motorcycle would be the simple,functional version.The young professional with the half faired motorcycle was to have a combination of a reflector and a projector.The College student with the fully faired sporty motorcycle was to have the more costly option of bi functional projectors.

However later it was decided to not go ahead with the “Three bike per bike” concept.Instead we decided to focus on one segment.We decided to choose the do a motorcycle for the “College Student” persona as it had more potential.Besides we also felt it would do justice to the whole project as being a technology demonstration vehicle that would initiate conversations and garner interest.And hence we sat down with the lighting team to sit and try to devise the strategy around this segment.After many discussions we all concluded that a “high beam reflector-low beam projector” was the way to go.During the discussions topics like relevance to the Indian scenario,cost effectiveness while in mass production,on going trends were all taken into consideration.Going for a bifunctioncal projector as decided in the earlier concept could have been,well relevant to the segment in question.However projector lamps are highly costly,and since we also had to deal with a cost effective realistic solution,we decided to go for a combination of a cheaper high beam reflector and a low beam projector.The combination would thus give us ample oppurunities to come up with interesting looking designs.

In the initial phases of the explorations,we were constantly trying to incorporate the side indicators into the headlamp itself.Since the lighting segment of the vehicle is one of our key showcasing points,we were giving it special attention.However,during the course of the project we began to realise that incorporating the side indicators also into the headlamp would indeed prove to be a tedious task.The vehicle while intended to be a concept also needed to be production ready in the sense.Basically we had to design the vehicle to the guidelines of the regulations.And so there happens to be a regulation that states that the indicators of a 2 wheeler cannot be less that 180mm apart from each other from their tips.While our lighting team had given us dimensions of the high beam reflector to be approximate 100 mm , and the projector to be 69mm, we were not able to work our way around the side indicator regulation.Also the indicator themselves needed to be a minimum dimension so that it would emit enough light intensity.In the end the whole headlamp was turning out to be around 320-350 mm on the whole as an assembly.Though compact for the combination,it was beginin to look odd on the design.A bit too large really as the donor motorcyle was just a Hero Honda Glamour.And hence the idea to incorporate the indicators also in the headlamp was scrapped.In the end we decided to work around the remaining dimensions of the 100mm reflector and the 69 mm projector.The combination in itself was now turning out to be puny!So while designing the position lamps we decided to give the vehicle a distinct luminous signature and also account for more area in the headlamp.

Headlamp explorations based on the newer combination of high beam relfector and low beam projectot.

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Headlamp explorations trying to incorporate side indicators into the assembly with the new TPSL technology.

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High beam reflector Low Beam Projector

Side Indicators

During the set of explorations, the effort was to try and incorporate the side indicators into the headlamp assembly.However while doing so and in attempts to try and compy with regulations regarding placing and so on,the headlamp assembly was turning out to be too big.Well not too big by size again,but purely in terms of proportions with the motorcycle platform that we had at hand.And so we decided to do away with the indicators in the headlamp assembly

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From this point we knew we had specific dimensions to work with like the minimum size of the reflector,the maximum we could push its dimensions,the size of the low beam projector and so on.However the lamp was looking too small with only the reflector and the projector,infact puny and so to add more character to it we decided to experiment with the position lamps.

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These set of explorations borrow elements heavily from the theme board.The sketches were made in mind trying to bring in an aggressive look and have a futuristic feel to it.

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Rough sketches that were used as referrence for the 3D modelling phase.

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The roughly modelled headlamp in Autodesk Alias.It was used to create the basic surfaces over which the engineers built the CATIA surfaces

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Quick renders in Autodesk Showcase for illustrative purposes.

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The detailed render handed over to the lighting department for further development

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Exploded view of the components of the finished headlamp.

Once the basic components of the design was finalised,it was a while before we got to the lamp that finally got approved to be prototyped.It was indeed a huge learning experience converting a sketch to a working prototype that actually complied with regulations in such a short period.Also it did give me an oppurtunity to work with engineers and come up with solutions.It was a constant challenge trying to convince them about the aesthetics while being able to satiate their demands for complying with regulations.Also the engineers did provide invaluable guidance in the development of the lamp.The rough model created by us in Alias helped them convert it to workable surfaces in Catia ,which they took forward from there.In the end the final prototypable data was also worked out with the help of the modellers at DC design.

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Exploded view of the components of the finished headlamp in a semi rendered state.

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RearlampDesign

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Tail lamp “Stop function” explorations

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Tail lamp “Tail function” explorations

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Tail lamp “Side indicatior” explorations

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These were the first set of rear lamp explorations that we made trying to incorporate 3M’s TPSL technology .The property of the technolgy was to be avle to avoide dead spots on the lamps achieve uniform illumination with just 1 LED per function .Also from what we understood of the technology was its ability to light up complicated shapes too again with just a single LED.However it was only later that we realised that our understanding of TPSL and the actual capabilities of the technology were completely differnet.In effect none of the

explorations could be taken to the next stage.

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The taillamps were decided to incorporate the 3M TPSL technology.Current trends in the market indicate a shift from the reflector based rearlamps to LED based ones in the segment under consideration.LEDs are more a point source and hence require more numbers of them to be placed in a cluster to amount to intensity requirements stipulated in the regulations.This turns out to be a costly process as the cost of LEDs are not exactly less as opposed to conventional thought.A rear lamp with an incandescent bulb-reflector combinations turns out to be cheaper than an LED cluster.Enter the 3M TPSL technology.It essentially is a film that reflects the light out more efficiently.In essense a single LED is enough to perform the stop function! Hence while designing the rear lamps we were trying out best to come up with proposals that showcase these amazing properties in the best possible way.We decided to go for a much more three dimensional lamp.Also the use of TPSL avoids what is known as “Dead areas” in the rear lamp.While using conventional reflector based lamps the light can only be afforded to be directed in a partcular direction.What then happens is that the sides of the lamps are then actually been able to lit.They’re function is more a reflector based.In a TPSL incorporated lamp it is possible to light even the sides of the lamps with uniform intensity.We thus in our explorations tried to showcase this property also,and hence the decision to go for a more three dimensional lamp.Like the headlamp we also did have restrictions in lamp size that the TPSL technology could handle to meet minimum light intensity regulations,rear lamp size regulations,side indicator distance,height,size regulations.Well you could say that the design was highly regulated !

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Unlit Condition

Brake light function Side indicator fucntion

Tail light function

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Unlit Condition


Tail light function

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Unlit Condition


Tail light function

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Unlit Condition


Tail light function

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Unlit Condition


Tail light function

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Unlit Condition


Tail light function

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Unlit Condition


Tail light function

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Proposals for the placement for the LED for the “Stop Function” Proposals for the placement for the LED for the “Tail light Function”

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Stop Tail light

The above set of explorations did not quiet make it to the next stage as it was required for the rear lamp assembly to incorporate the brake,stop and side indicator into 1 assembly.

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Bodypanel Design

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The initial explorations were based on trying to marry form with function.It was an attempt to showcase properties of the STP parts in the most innovative ways possible.

Side Indicators

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High beam Reflectors

Low beam Projectors

Light strings being used for styling purposes before we found out about regulations that prevent any form of lighting on the side of the vehicle that would be distracting.

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Another set of explorations based on a more aggressive,edgy based theme

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Use of lightstrings for giving a more signature based side indicator.

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Use of light stings again for decorative purposes to accentuate the features on the motorcycle giving it a characteristic luminous signature.Again,due to restrictions posed by regulations that state that the vehicle should not have any form of distractive lighting on its side while in motion,we dropped the idea.However nowhere was it stated that there cant be any lighting on the motorcycle while its stationary.We decided to use this loophole to our advantage and then modified the luminous signature concept to a more function based design.We decided to use the side lighting for “vehicle-finding” in parking lots.Usually when the key fob is activated forlocating the vehicle the headlamps and the indicator just flicker and go off.We decided to use

the light string in a way so that it would constantly be pulsating until the rider reached the vehicle.Thus is paved way for the usage of the technology in a just an aesthetic way but also a functional one.

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In our quest for exploiting all the properties of STP we came up with this concept.Basically inspired by how many hard disks these days have lights on the body that pulsate during the access of data,we decided to use something to that effect in this case to help show the ability of the STP part to have transparent/translucent regions.However the idea was later scrapped as it was decided not to showcase that partciular property of stp

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The following set of explorations were made again trying to satiate the demands of 3M which required the body panels to have complex surfaes.The explorations were made trying to keep an open mind and just making an attempt to push the limits of what also possible by normal manufacturing purposes.

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Instrument Cluster

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Flat Wrap Graphics

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Light String

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STP

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STP

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Headlamp Projector andReflector

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Powertrain EFI Module

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Visor attached with 3M Acrylic Foam Tape

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Upon discussions with 3M we realised that it was not possible to achieve intersecting surfaces with STP parts and hence the above set of explorations had to be dropped.Attempts were then made to try and maintain that strong character in the side view.We knew we wanted an element on the side of the vehicle which was like none other and would house the light string too.And so we moved to the next stage of explorations trying to retain those design characteristics in the next one too.

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This was the first “finalised” sketch that was sent to DC Design to begin to the prototyping phase of the project.The render was much more refined that the previous sketch although it is clearly a visible evolution of the previous design.However during the course of events we realised that the design was flawed in a few ways.Especially when we actually got to see the design in the flesh.The DC Design team managed to knock up a metal mockup of the sketch in roughly about 2 days! However we had to tell them to reinitiate the process as the proportions of the motorcycle had drastically been altered when we took it to the proto- phase.

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Proposals for the rear of the motorcycle for rear of the motorcycle. Tail light lit up.

The brake light. This was one of the initial rear side indicator proposals for the vehicle that got approved.However while interacting with the engineering team we reliase producing the part as such in acrylic would be a manufacturing constrain as it was difficult to produce.Hence the design had to be changed.

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As you can see in the previos design the front fairing of the motorcyle was going too low.The front forks were not even visible.Although it looked good as a sketch,when we translated it to the model it did look awkward and bit unrealistic really.Besides we wanted the vehicle to

look more than just a concept motorcycle.It needed to look convincing and hence it was back to the drawing board.In the end we changed the STP parts and refined the fuel tank further.This was the final design that we gave DC Design to continue with the prototyping.

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Dead views for modelling purposes.

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Part of the project also requires an animation of the vehicle showcasing the various technolgies on the motorcycle.In order to initiate the 3D modelling for the motrocycle a quick Alias model of the primary surfaces was constructed.This model also turned out to be useful for the workforce at DC Design to be able to view the surfaces while working on the

actual prototype too.While the dead views were enough for them to initiate the process the 3D model supplemented the process by giving them a better understanding of the surfaces that had been depicted in the views.

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To show the whole team the work in progress we also quickly rendered the surfaces created in Autodesk Showcase.

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InstrumentClusterDesign

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Neutral indicator

Fuel Indicator -Full Fuel Indicator - Low Fuel

Our brief was to design an instrument cluster incorporating an LCD display and LED lit segments for the tachometer.These were a few explorations based on those lines.

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The tachometer lighting up simulated with LED lit segments

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Upon recieveing the engineering data of the cluster designed,we quickly made an Alias model to make some modfications in the design.Catia inherently isnt a design friendly

software and since the engineers were working with it,making minor changes in fillets and surfaces turned out to be a daunting task in the end.So we made the changes ourselves in Alias

and quickly rendered it Autodesk Showcase to get an idea of the surfaces.This also helped us communicate our ideas effectively to the engineering team who them took the model from

there on and made the changes necessary to make it viable for manufacturing

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The rendered model.

growth market vehicle project-diploma project

Documents

headlamp design

design of cluster

industrial design research

industrial design education

design of body panels

field of design education

growth market bike design

rear lamp design