growth marketing, demystified. for em marketing, by adelyn zhou
TRANSCRIPT
Growth Marketing, DemystifiedClassic Growth Examples
Adelyn [email protected]/in/adelynzhou
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1. Referrals in Dropbox for storage
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2. Direct mail for Nextdoor
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3. Airbnb leverages Craigslist
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3. Airbnb leverages Craigslist
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4. Fixed understood user behavior
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5. Lyft asks for referrals prominently
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6. Lugg maximizes Yelp reviews
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