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Luca Sartoni @lucasartoni Growth methodologies in a distributed environment

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Page 1: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Luca Sartoni@lucasartoni

Growth methodologies in a distributed environment

Page 2: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

INTRO

1986

Page 3: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Page 4: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

https://www.flickr.com/photos/damianmorysfotos/3856226767

Page 5: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Page 6: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

CHAPTER 1

Automattic

Page 7: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

A U T O M AT T I C

“We are passionate about making the web a better place.”

Page 8: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

We have no meetings

Page 9: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

We live everywhere

Page 10: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Page 11: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

we ♥ asynchronous

Page 12: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

open vacation policy

Page 13: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Page 14: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Welcome to the Chaos

Page 15: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

CHAPTER 2

Growth Methodologies

Page 16: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Optimising the product/market fit

Business Analytics

Split Testing / Usability Testing

Data informed decisions

Page 17: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Growth Methodologies

Page 18: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Cerulean Team

Page 19: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Weekly Sprint

Weekly Growth Hangout

Meetup Projects

Page 20: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Weekly Sprint

Page 21: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Cerulean Sprint Board

Page 22: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Weekly Growth Hangout

Recent Test Results

Future Test Proposals

General Discussion

Page 23: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Testing Board

Page 24: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Meetup Project

Page 25: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Page 26: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Page 27: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Page 28: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Guerrilla Testing in Vienna

Page 29: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

CHAPTER 3

Takeaways

Page 30: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Make

Page 31: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Learn

Page 32: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Iterate

Page 33: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Growth

Page 34: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

https://www.flickr.com/photos/damianmorysfotos/3856226767

Page 35: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Page 36: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Page 37: Growth methodologies in a distributed environment...May 02, 2016 · Meetup Projects. Weekly Sprint. Cerulean Sprint Board. Weekly Growth Hangout Recent Test Results ... 02 [M) Design

Thanks

Luca Sartoni@lucasartoni

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