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Student Edge Refresh © Copyright 2011 Gruden Pty Ltd.

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Page 1: Gruden credentials

Student Edge Refresh

© Copyright 2011 Gruden Pty Ltd.

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2

Agency Credentials

© Copyright 2011 Gruden Pty Ltd.

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© Copyright 2011 Gruden Pty Ltd.

About us

What we do

Your team

Case studies

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About us1\

© Copyright 2011 Gruden Pty Ltd.

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© Copyright 2010 Gruden Pty Ltd.

52010 was a milestone year for us - 15 years consulting in the digital space. A client-focused digital agency with offices in Sydney & China, we’re a multidisciplinary team of 40+ delivering a wide range of digital services.

Snapshot • Establishedin1995 –15+yearsdigitalexperience• FoundingmemberofWSG(WebStandards)• 40+staffinSydney&China• AsiaPacificcoverage• DigitalStrategy\Creative\ Development\Support• AdobeSolution&EnterprisePartner• MicrosoftCertifiedPartner

1 \ About us

Our Vision To be one of the top 5 digital & media agencies in the Asia Pacific Region.

OurMission

To deliver usable, high-end creative, rich & engaging enterprise applications to name brands, corporates, government agencies & organizations across the Asia Pacific Region.

OurapproachWe keep it simple. We listen to all stakeholders. We talk to the actual users. We leverage from our combined experience and work collaboratively as a team. Our aim – to create the best user experience possible.

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What we do2\

© Copyright 2011 Gruden Pty Ltd.

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© Copyright 2010 Gruden Pty Ltd.

72 \ What we do

Research&Strategy• BrandPositioning• DigitalStrategy• ProjectManagement• BusinessAnalysis• InformationArchitecture• UsabilityTesting&Analysis• SEO\SEM• SocialMedia

Development• ContentManagement• CustomApplications• RichInternetApplications• HTML\CSS\AJAX\JQUERY• Standards&Accessibility Compliance• MobileDevelopment• ContentMigration

Creative• OnlineAdvertising• DigitalBranding• Campaigns• RichMedia• Games&ViralMarketing• Website,Intranet&UI• MobileContent&Apps• Animation&Video

research&strategy developmentcreative

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© Copyright 2010 Gruden Pty Ltd.

8Ourexpertise• CMSFrameworks (Sitecore,SharePoint,OpenSource)

• DigitalStrategy&Consulting (PM,UX,Analysis,Accessibility,Usability,Analytics,SEM,SEO,SocialMedia)

• RIADevelopment (Silverlight,Flash,Flex,AIR,jQuery,AJAX,Livecycle)

• CustomApplicationDevelopment (ASP.NET,Java,CF,PHP)

• Mobiledevelopment (Android,iPhone\iPad,Windows7,HTML5,SMS,PSMS)

2 \ What we do

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your team3\

© Copyright 2011 Gruden Pty Ltd.

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© Copyright 2010 Gruden Pty Ltd.

103 \ Your team

Simon has over 5 years’ Digital Account Management experience in implementing strategies across multiple channels including SEO, SEM, Affiliate Marketing & Social Media.

As an integral team member on projects, Simon has encompassed everything from site rebuilds, keyword specific organic search campaigns through to product launch microsites.

Simon’s experience spans across the Finance, Insurance, Travel and Government verticals, and with a solid background in competitor analysis, emerging digital trends and utilizing Analytics for tracking web traffic behavior, clients are ensured they will have the right guidance in defining their campaign/project goals.

Shane has over 10 years IT and Online experience in development, analysis and project management. Prior to joining us from the UK Shane worked for the Royal Bank of Scotland managing a team responsible for the delivery of various projects, including secure external brokering systems and the enhancement of corporate banking platforms.

Shane has worked for many financial services organisations within Internet & E-Commerce, Technology and Corporate Banking divisions. During this time he worked on many high profile projects such as Basel 2 compliance, online banking delivery, image and workflow systems as well as the largest IT integration project between the Royal Bank of Scotland and NatWest Bank.

Shane is a Prince 2 Certified project manager and also has a first class masters in MSc Multimedia Systems as well as a degree in BSc Business Information Technology.

Daniel has over 12 years experience consulting in the digital space. During this time he has consulted, managed and lead a mixture of Creative and Interactive teams for a wide-range of companies; Print, Government, Advertising & Digital.

His primary focus; ideas generation, digital strategy, user interface & interaction design. His primary role; to create, motivate and generate outstanding interactive work. Daniel oversees the integrity of our brand and is also entrusted and responsible to ensure our end product is always strategically on target & tactically optimized.

Over the years he has worked with brands including; Australian Government (State & Federal), Commonwealth Bank, Disney Channel Australia, Lend Lease, Panasonic & Walt Disney to name a few. Qualifications include; Bachelor of Graphic Design with honors (BDes.), Project Management (CCE) University of Sydney and Award School.

A technologist who excels at just “making it work” for the business and a passion for getting the most out of his team.

Experienced at strategic planning and execution as well as technical direction, John is able to use his technical, process and people management expertise to engineer an environment that fosters high-performance.

John comes from a Computer Systems Engineering background, having honed his technical and architectural capabilities in his early freelance days.

Later he discovered a passion for management which started with consulting positions and project management, then blossomed more deeply into people management, settling on high-performance team leading and developing technology strategy that matters to the business.

SimonMacfarlane

Senior Account Manager

ShaneO’Sullivan

Project Manager

DanielScow

Creative Director

JohnBouAntoun

Development Manager

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Case studies4\

© Copyright 2011 Gruden Pty Ltd.

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© Copyright 2010 Gruden Pty Ltd.

124 \ Case studies Client The Institute of Chartered AccountantsWorks ICAA Business Leaders TV Forum

© Copyright 2011 Gruden Pty Ltd.

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© Copyright 2010 Gruden Pty Ltd.

134 \ Case studies Client Business Events SydneyWorks Website, FLEX Application

© Copyright 2011 Gruden Pty Ltd.

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© Copyright 2010 Gruden Pty Ltd.

144 \ Case studies Client Disney, Hannah Montana Cover StylerWorks Interactive magazine cover designer/builder

© Copyright 2011 Gruden Pty Ltd.

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© Copyright 2010 Gruden Pty Ltd.

154 \ Case studies Client Disney, My Camp Rock IIWorks Campaign supersite with video voting

© Copyright 2011 Gruden Pty Ltd.

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© Copyright 2010 Gruden Pty Ltd.

164 \ Case studies Client Disney, Zeke and Luther Skateboard CreatorWorks Skateboard deck designer with competition

© Copyright 2011 Gruden Pty Ltd.

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© Copyright 2010 Gruden Pty Ltd.

174 \ Case studies Client DECC / NSW Government, Save Power CampaignWorks Campaign website

© Copyright 2011 Gruden Pty Ltd.

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© Copyright 2010 Gruden Pty Ltd.

184 \ Case studies Client Energy AustraliaWorks Powersmart Calculator

© Copyright 2011 Gruden Pty Ltd.

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© Copyright 2010 Gruden Pty Ltd.

194 \ Case studies Client NineMSN, American ExpressWorks Mini promotional site development

© Copyright 2011 Gruden Pty Ltd.

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© Copyright 2010 Gruden Pty Ltd.

204 \ Case studies Client NineMSN, Braun Cruzer4Works Virtual Styling campaign minisite

© Copyright 2011 Gruden Pty Ltd.

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© Copyright 2010 Gruden Pty Ltd.

214 \ Case studies Client Walt Disney Internet GroupWorks Website portal and account management

© Copyright 2011 Gruden Pty Ltd.

Page 22: Gruden credentials

Speaksoon.

gruden.com

Sydney Head Office

Level 10, 220 George Street Sydney NSW 2000 Phone: +61 2 8256 5300 Fax: +61 2 8256 5399 Email: [email protected]