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Guy Giles 7 th February 2012 Slide 2 Formally the DigiTV National Project funded by DCLG Now fully owned and operated by Kirklees Council Looking Local Starter Kit Extensive partners Multiple Channels: -Digital Television (SKY, Virgin Media, Freeview with modem) -Other consumer devices e.g. Wii -Mobile Phones, Smartphones -Touchscreens & Tablets Over 120 LAs, HAs and Health Trusts engaged to date Our History Slide 3 Digital Exclusion alive n well Nearly 50% of households earning less that 11,500 are not online compared to only 4% of households with an income of 30,000 or more SOCITM Better Connected Report 2011 48% of disabled people are offline SOCITM Better Connected Report 2011 42% of local authority tenants and 43% of housing association tenants are offline IPSOS MORI Technology Tracker Nine million adults in the UK have never accessed the web Networked Nation Manifesto Slide 4 Digital Exclusion alive n well 37% of UK adults have a smartphone (expected to reach 50% around June 2012) 64% of ABC1s own a smartphone Smartphone users have a stronger relationship with their phone than standard mobile phone users (37% saying they are addicted) Nearly 50% of teenagers (12-15yrs) have a smartphone and 60% of them say they are addicted 69% of smartphone owners surf the internet 41% regularly One third of adult smartphone users say accessing their internet on their phone is more important than internet on any other device (biased to towards younger people and the socio demo group C2) 16-34 year olds are significantly more likely to surf the web via a smartphone than other age groups Slide 5 Live service - TV Slide 6 Slide 7 Live service - Wii Slide 8 Live service Mobile web Slide 9 Live service iOS & Android Slide 10 Housing App iOS & Android Slide 11 Starter Kit Live service Tablet Slide 12 Live service Facebook Slide 13 It isApplications - CBL Slide 14 Applications Twitter, Flikr Slide 15 Contact centre business case Snow Jan/Nov 2010 TWO WEEKS Over 15,000 users accessing via SKY & Virgin Checking for school closures Equivalent cost (SOCITM benchmark) 49,571 Slide 16 A story from North Lincs. Slide 17 Guy Giles Operations Manager email: guy.giles@lookinglocal.gov.ukguy.giles@lookinglocal.gov.uk tel:07973 909663 web:www.lookinglocal.gov.ukwww.lookinglocal.gov.uk