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HACKING EDUCATION:: PRACTICAL SKILLS TO BUILD YOUR PRODUCT AND STARTUP STARTUP ADDVENTURE KALINA KING FEB-2015

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Page 1: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

HACKING EDUCATION:: PRACTICAL SKILLS TO BUILD YOUR PRODUCT AND STARTUP

STARTUP ADDVENTURE

KALINA KING FEB-2015

Page 2: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

20 MINUTES TO HACKING EDUCATION

‣ Who You Are, Who I am, Why We’re Here, What You’ll Learn

‣ Quick Intro to GA – Mission

‣ Education Today :: practical DIY shortcuts v. traditional ed. v. accelerators

‣ 13 Command(ment)s to <get started, start making>

STARTUP ADDVENTURE:: HACKING EDUCATION

Page 3: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

HELLO!MEET KALINA

INTRODUCTIONS

Page 4: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

INTRODUCTIONS

KALINA KINGEducation Tech & Entrepreneurship, Hong Kong

and Asia / Co-Founder at LIGHTSTAGE / formerly

Director of General Assembly Asia, Portfolio

Manager for Xingtai China Consumer / Lunar

Capital, Analyst at Alps Advisory, Morgan Stanley

Hong Kong

find me on twitter: @kalinaking

instagram: @lighterati

linkedin.com/in/kalinaking

Page 5: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

ABOUT GENERAL ASSEMBLY

INTRODUCTIONS

Page 6: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

CORE VALUES OF A PRACTICAL-EDUCATION-FOCUSED ENTERPRISE

INTRODUCTIONS

Page 7: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

PEOPLE BEFORE THE MACHINE.

GENERAL ASSEMBLY CORE VALUES

While we value powerful ideas and innovative startups, the lifeblood of

any community is the individuals involved. We believe in empathy and

reciprocity — and that community can enable individual pursuits.

Page 8: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

LEARNING BY DOING.

GENERAL ASSEMBLY CORE VALUES

We believe that self-actualization is gained through applied, hands- on

experience. We are here not to seek or to hope for the future, but actively

construct it with our hands. If we get it wrong, we modify and try again;

real progress only comes through reflection and relentless iteration.

Page 9: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

JOURNEY OVER DESTINATION.

GENERAL ASSEMBLY CORE VALUES

General Assembly is about the shared experience of fellow builders taking

risks — about embracing failure as much as success. When great

companies fail, they’re gone forever. When great people fail, they learn

from their experiences and go on to pursue new ventures with a greater

chance of success.

Page 10: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

WHAT IS BEING AN ENTREPRENEUR LIKE?

An entrepreneur’s education is, by default, on the job. Fake it till you make it>>

Page 11: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

EDUCATION

TODAY

Page 12: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

PRACTICAL EDUCATION VALUABLE?

STARTUP ADDVENTURE:: HACKING EDUCATION

WHY IS

Page 13: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

<>13 COMMANDS

</>

< - - RESOURCES TO GET STARTED MAKING- - >

STARTUP ADDVENTURE:: HACKING EDUCATION

Page 14: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

<#1> Be Values-Driven.

STARTUP ADDVENTURE:: HACKING EDUCATION

watch Simon

Sineck’s Ted

Talk

on the

importance of

“Why?”

Page 15: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

<2 Prods 2> JUST. GET. STARTED.

STARTUP ADDVENTURE:: HACKING EDUCATION

John McPhee | Draft No. 4

Ira Glass | 1 Minute with Ira Glass

Page 16: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

<3 Circles> Core Competencies

STARTUP ADDVENTURE:: HACKING EDUCATION

Technology

Business

Design

Page 17: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

<4x> examples of online classes

STARTUP ADDVENTURE:: HACKING EDUCATION

Google >> Digital Analytics Fundamentals at ‘Analytics Academy’

Sam Altman >> How to Start A Startup (@ Stanford) in 20 lectures

Simon Sinek >> How to Present: Share Ideas that Inspire Action, SkillShare

Josh Elman >> Growth Hacking decks on SlideShare (+ commentary)

Page 18: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

<5 tracks> to start to learn to code for free

STARTUP ADDVENTURE:: HACKING EDUCATION

>> Hour of Code

http://hourofcode.com/

>>

CodeAcademy http://www.codecademy.c

om/

>> Dash https://dash.generalassemb.ly/

>> Rails Girls &

guides http://railsgirls.com/materials

>> Khan

Academy https://www.khanacademy.org/

Page 19: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

<6 Immersives> deep-dive in-person digital educations (in coding)

STARTUP ADDVENTURE:: HACKING EDUCATION

General Assembly >>

Hack Reactor >>

Dev Bootcamp >>

App Academy >>

Mobile Makers >>

FullStack Academy >>

Page 20: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

<7 DaysAWeek Make> product

STARTUP ADDVENTURE:: HACKING EDUCATION

Product Hunt!

>> Stack up ideas

>> Explore

>> Start conversations

Page 21: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

<8 Platforms> to learn online

STARTUP ADDVENTURE:: HACKING EDUCATION

Coursera >> free, online courses from

global universities. Popular: Stanford’s

Computer Science 101

EdX >> Harvard & MIT’s MOOC platform.

429 courses and counting.

BLOC.io >> calling itself the world’s

largest online bootcamp

CodeSchool >> monthly subscription

to access gamified course ‘paths’

Treehouse >> subscription-based,

video-centric ‘Tracks’ in design, web, iOS

Lynda >> membership fees to access

tech/business/design courses & tutorials

Udacity >> credentialed online courses;

nanodegree programmes built by the likes of

Facebook and Google

SkilledUp >> aggregator of available,

online courses from different providers

Page 22: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

<9 Blogs/Podcasts in the ‘Pod>

STARTUP ADDVENTURE:: HACKING EDUCATION

This Week in Startups w/ Jason Calacanis >>

weekly round up of stories, scandals, not-so-insider news

The Tim Ferriss Show w/ Tim Ferriss >> bite-

sized, actionable takeaways from interviewing the

successful

Paul Graham (YC) >> one of the first, best

Sam Altman >> startup advice, briefly

Seth Godin >> marketing,

how ideas spread

CoElevate (Brian Balfour) >>

essays, soon courses on user acquisition, growth

a smart bear (Jason Cohen) >> earnest

dives into startups x marketing x geekery

Reboot w/ Jerry Colonna >>

Entrepreneurs, CEOs, Startup Leaders talk

through challenges they face

Foundation w/ Kevin Rose >> up-

close & personal with entrepreneurs,

investors

Page 23: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

<GTD^10> hacks to Get Things Done

STARTUP ADDVENTURE:: HACKING EDUCATION

>> take notes, save notes >> Evernote

>>kill the biz card >> Intro

>> communicate better (sans email) >> Slack

>> fine, still need to email >> Outlook

>> hack your typing >> TextExpander | shortcuts ‘?’ in gmail

>> how to email >> you’re doing it wrong

>> get people to say yes >> !!! *

* yes to speaking at a conference, but let me know if it works for a marriage proposal!

>> getting things done >> David Allen’s book | Lifehacker’s 101 | Zen Habit’s guide

>> hack your schedule | make Maker’s Time | solvitur ambulando | 30-minute meetings

Page 24: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

<11# #LONGREADS> Read!

STARTUP ADDVENTURE:: HACKING EDUCATION

>> Steve Jobs by Walter Isaacson >> His life and impact, well-told

>> The Everything Store by Brad Stone >> Amazon and a stunning story of relentless ambition

>> Marissa Mayer and the Fight to Save Yahoo! by Nicholas Carlson >> As much about Yahoo!’s start, rise and fall

as Mayer

>> The Innovator’s Dilemma by Clayton Christensen >> A classic, on disruptive innovation

>> Wild Company by Mel Ziegler, Patricia Ziegler >> Retail innovation, design, and one loving, spunky inherently-

entrepreneurial couple

>> The 4-Hour Workweek by Tim Ferriss >> One can dream…

>> Traction: A Startup Guide to Getting Customers by Gabriel Weinberg and Justin Mares >> Channels for growth,

succinctly explained

>> The Lean Startup by Eric Ries >> Oft-quoted, at times misunderstood. Go to the source

>> Great By Choice by Jim Collins, Morten Hansen >> Discipline and a company’s 20-Mile March to greatness

>> Creativity Inc by Ed Catmull, Amy Wallace >> How Pixar built a creative culture

>> How Will You Measure Your Life by Clayton Christensen >> Define value, happiness, success for you. Really

Page 26: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

<13 DIYs> humble list to try yourself

STARTUP ADDVENTURE:: HACKING EDUCATION

design a logo // learn some JavaScript // host

your website // set up Google Adwords // launch

a Facebook campaign // model a business

decision in excel // make a cold call // publish a

blog post // design a landing page // Know Your

Customers // learn your BATNA // pitch an

Angel // #PassItOn

300 Awesome Free Things from @alimese

Page 27: Hacking Education:: Practical Skills to Build Your Product And Startup #StartupAddVenture

THANK YOU.STARTUP ADDVENTURE:: HACKING EDUCATION

KALINA KING

twitter: @kalinaking

linkedin.com/in/kalinaking