hakan yuksel - doag

Hakan Yuksel Software Applications Lead Germany DOAG, October 10th 2013, Berlin

2 Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Confidential – Oracle Internal

My Agenda

The Greatness of the Software Industry

Oracle as a Preferred Choice

Our Ambitions and Commitment to German Market


SOFTWARE INDUSTRY


It always

starts

in a garage...

then (maybe),

it goes into

a “Magic

Quadrant“...

Since 30+ years...

IPO

Bankrupty

Trade Sale

Social Collaboration

Intern/Extern

Mobile Applications

Devices

BYOD

Cloud Private/Public/Hybrid

SaaS/PaaS/Iaas

Big Data Structured

Unstructured

The work of millions preparing the backbone

Enablers: Open Standards with cost of computing power, cost of storing and cost

of telecommunications going down


A flurry of acquisitions in last 10 years…

Source: Wikipedia Oct 2013

Trade Sale

120 + acquisitions

in SW, MW, HW, Consulting

110 + acquisitions

in SW, MW, HW

100 + acquisitions

in SW, MW, HW

10 + main acquisitions

in SW, MW

means:


“Oracle on Oracle”

2. Oracle as Preferred Choice


Cloud

Strategy

Applications

Strategy =

At the top of the stack…


Mobile HCM

Cloud

CX

Cloud

ERP

Cloud

HCM

Cloud

ERP

Cloud

Mobile Social Analytics

The most complete suite of enterprise SaaS apps

Complete Cloud

Complete Cloud

Complete Solutions Across All Product Lines Investing in Continued Innovation BI Apps 7.9.6.3 Fusion V1.0 Fusion V1.6…

BI Apps 7.9.6.1 BI Apps 7.9.6.2

PeopleSoft Feature Pack

Hyperion EPM 11.1

Hyperion EPM 11.x…

ATG Commerce 10 AutoVue 20.1 E-Business Suite

12.1.x Primavera EPPM

8.2

BI Apps 7.9.5 BI Apps 7.9.6 Fusion 11g Product Lifecycle

Analytics 3.4 PeopleSoft 9.2

Taleo Enterprise Edition R13A…

Hyperion EPM 11.1.1

E-Business Suite 12.1

E-Business Suite 12.1.3

Agile PLM for Process 6.1

JD Edwards E1 9.1 & World A9.3

JD Edwards E1 9.x & World A9.x

JD Edwards E1 9.0 PeopleSoft 9.1 PeopleSoft

Feature Pack

GTM 6.2 OTM 6.2

Value Chain Planning 12.x

Value Chain Planning 12.x

Demantra 7.2 JD Edwards World

A9.2 Agile PLM 9.3.1

InQuira 8.4.2.1 &

8.4.2.2

Agile PLM 9.3 Agile PLM for Process 6.1

Agile PLM 9.x Agile PLM for Process 6.x

BI Apps 7.9 Agile PLM 9.2.2.4 Demantra 7.3

OTM 6.0 GTM 6.1 OTM 6.1

Siebel CRM 8.2.2 OPA 10.4 OTM 6.3.x…

E-Business Suite 12

Agile PLM for Process 5.2

Agile PLM 9.3 Hyperion EPM

11.1.2 OPA & OPA

Connectors 10.3 Siebel CRM 8.2

Innovation Packs Siebel CRM 8.x

Innovation packs

PeopleSoft 9.0 JD Edwards World

A9.1 Contact On

Demand 13 & 14

Agile PLM for Process 6

Siebel CRM 8.2 for Pub Sec

E-Billing 6.0.4 E-Billing 6.1 E-Billing 6.x

JD Edwards E1 8.12

Siebel CRM 8.0 Siebel CRM 8.1.1 OPA 10.0 OPA 10.1 & 10.2 CRM On Demand

Marketing 5.0, 5.1, 5.2, 5.4

RightNow

Customer Service

Nov 12

RightNow

Customer Service

Feb 13

CRM & Contact On Demand 12


CRM & Contact On Demand 14 &

15


CRM & Contact On Demand 17 &

18



CRM & Contact on Demand 21

CY2006 CY2007 CY2008 CY2009 CY2010 CY2011 CY2012 CY2013


3. Our Ambitions and Commitments to the

German market


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Go to Market Strategy


When addressing our customers...

Oracle is organized according to: Size of corporation

Industry

Product

With our Implementation Partners

(SI, Resellers):

Industry

Product

Geography

On-Premise, SaaS


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Investments

Oracle Corporation vs. Oracle Deutschland

GERMANY

• $37.1B in revenue on a trailing twelve-

month basis*

• #1 in 50 product/industry categories

• $24B in R&D since 2004

• $50B on more than 90 acquisitions

• 390,000 customers in 145 countries

• 25,000 partners

• 117,000 employees

• 34,000 developers

• 18,000 customer support

• 18,000 consultants

* GAAP revenue reported in USD as of February 28, 2013

• 2,300 employees and still hiring…

• 13 locations

• Local and nearshore Salesforce

• Local and nearshore Consulting &

Delivery organization

• A buyont ecosystem focused by

• Industry, Product

• On Premise/SaaS

• Geography

• Tier 1 Country for translation

WORLDWIDE

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Marketing

Social Media Germany (period March-August 2013)

New Oracle fans in EMEA, Germany one of the top 5 countries

Fans Followers Members

HCM: 25,721 +61% 6,035 +15% ERP: 57,591

CX : 26,866 +33% 5,612 + 9%

Cloud: 50,658 +27% 5,104 +31%

DE Applications: 24,185 #CloudWorld MUC DE Apps 8,413

May 239.320

http://www.facebook.com/OracleCustomerExperience

https://twitter.com/oraclecx

Applications References DECH 2013

Oracle Eloqua

Oracle RightNow

CrystalBall

Siebel CRM

Primavera

Agile

Industry Applications

Jan-March

Oracle Led events

Jun-Aug April September October November

3rd Party Events

22.9 – 26.9.

Select CRM, Acquisa, Comptence Site, / Xing communities, Customer Concepts eBooks / Transactional Campaigns CX - Benchmark test and dashboard

9-11 Oct

CX journey

Mapping –

July Muc

Webinar

CRM Cloud

12 June

CRM

Event

13-15 Jun

CX journey

Mapping

26 Sep

CX journey

Mapping

19 Sep

CX journey

Mapping

25 Sep

ECR-TAG

11-12 Sept

SRM-Fachtagung

13 Sept

CFO

Summit

18 Sept

HR Summit

16 Oct

Logistik Summit

20 Nov

30 Dt. Logistik

Kongress

23-25 Oct

2014

European

VC Summit

18-19 March

Call Center

World

18-20 Feb CX journey

Mapping

21 Nov

Webcast CX

30 Sep

Webcast CX-OPA

12 Dec

Webcast CX-

SRM 10 Oct

Webcast Service

28 Nov

Webcast VC-OPA

11 Dec

Webcast VCP

09 Oct

Other lobs Oracle

Revenue Tour

12 Nov FRA

Revenue Tour

14 Nov MUC

Controller

Forum

24-25 Sep

Oracle Days

12 Nov MUC

Oracle Days

07 Nov FRA

DMEXCO

18-19 Sept

May

Call Center World

Feb 26-28

European

VC Summit

19-20 March

Handels-

Gipfel

13 March 15 May Munich

HFM Dinner

25 April FRA

HFM Dinner

26 April MUC CX journey

Mapping –

May

CX journey

Mapping –

Feb

Webcast Service Finance - monthly

Webcast HCM- monthly

Webcast CRM/CX- monthly

F&B PLM

Roundtable

Oct HAN

Oracle Business

Lunch

Handelsblatt

29 Jan

Applications Events DE 2013

http://bs.doag.org/index.php?id=134&L=0


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Partnerships


A “Give and Get” with our Partners

Development and orchestration of the Partner Ecosystem

– Sales orientation

– Definition of the application specific Lead Partners

– Segmentation in Industries, Large and Mid-size Enterprises

– Development of Customer Experience (CX) / Cloud Partners

– Reach to CxO to expand our Cloud Business

– Encouragement of the cooperation among the partners


Top 20 Partner in Applications Deutschland in FY14

On Premise SaaS

Partner Capgemini Infosys Riverland Reply Steria Mummert Sapient Nitro MavenWire Ifb Deloitte Consulting Igepa R.S.V.P. PRIMUS DELPHI Steltix Deutschland

Accenture Wipro PROMATIS Mieschke Hofmann und Partner KPMG ajco solutions Apps Associates Ilum:e

curexus GmbH

Partner

Deloitte

Infosys

Sapient Nitro

Capgemini

DemandGen

Mieschke Hofmann und Partner

Riverland Reply

igepa IT Service

InFact Group

curexus

ec4u


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Thank you for you Trust

Winning Attitude

They came back from 1-8 to 9-8 and won the Cup!


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Thank you for your Trust

hakan yuksel - doag

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