Happy Birthday, Rainmaker

Consulting!“The Rainmaker describes actions

necessary to get and keep customers. Rainmakers find ways to connect

with people in non-traditional or hidden markets.

Rainmaking is the process of bringing new clients into a company.”

- Wikipedia

Who are we?

“Know thyself.”~ Socrates

Photo courtesy of Vicki Lantz Photography

~ Bachelor of Business Administration, Degree in Marketing, Ohio University.~ Ohio University Sales Centre Alumnae~ Graduate, Sandler Training~ B2B Sales: Built Book of $1 Million in One Year~ B2C Sales: Top 10 of 75,000 Independent Distributors~ Fourth generation, successful entrepreneurs, business owners and sales professionals. ~ Finalist, 30 for the Future award, 2011, Greater Akron Chamber of Commerce.~ Nominated, Distinguished Sales and Marketing Award, 2011, Sales and Marketing Executives International, Akron Chapter

Emily M. Kelly, CEO

Over a decade of experience growing revenue for businesses.

Business Development Strategist

Photo courtesy of Vicki Lantz Photography

Our Vision: “Motivated by a desire to create a

positive impact on the local community, Rainmaker Consulting aims to increase

the visibility and revenue of local companies

through enhanced sales and creative marketing strategies."

“Where there is no vision, the people perish.” Proverbs 29:18

We are delighted to help local businesses carve out and drill down on their unique niche in the marketplace by

creating a carefully crafted mix of strategy born of thorough analysis of

your specific brand, target market and sales goals.

Our Goal:

CARVE OUT AND

DRILL DOWN

What do we do?

We help small businesses in three ways. 1. First, I help them cast a

vision, define their target market and value added and evaluate their existing marketing efforts and plan.

2. Then, I help them put together a comprehensive business plan and marketing strategy. I act as their project manager.

3. Lastly, I help them evaluate their efforts to determine the most cost effective strategies to further their brand in the marketplace.

What do we do?

Photo courtesy of Vicki Lantz Photography

What makes us different?

We realize that every business is different and that each one requires a

unique mix of strategy.

Rainmaker Consulting brings a team of strategic alliances, each focused on one

aspect of marketing as their specialty.

Therefore, we can offer you the very best the industry has to offer, all under

one umbrella.

We act as the “big picture” strategist putting together all of the various pieces to your sales and marketing strategy with the

very best in the industry.

We bring vision, organization and follow through to bear on your

business model with your goals as our priority.

Your success is our success and we don’t take that lightly.

Photo courtesy of Vicki Lantz Photography

Why is strategy so important?

*Did you know that only

ONE in ten small businesses

have a strategic plan?

Of the other nine, SIX

go out of business within the first year.

Satisfied Employer

• A Strategic Business Plan/Strategic Marketing Plan• Created a Website from Scratch ~ project management, art direction, copy writing and evaluation of analytics, article writing, and posting • Built a brand campaign and tag line• Developed center of influence partnerships• Did direct mail campaigns and surveys, cold calls and sales appts.• Coordinated and promoted speaking engagements • All advertising - chamber publications, Stow Sentry and radio campaign with 91.3 • Managed all social media presence including analytics• Coordinated charitable involvement including PR• Created and maintained email marketing campaign• Procured promotional items• Created budget for marketing and streamlined new client process.

I was pleased with her performance and would recommend her.” ~ John Margida, President, Margida & Associates

“Emily worked for me as my marketing coordinator and these are the tasks that she was able to accomplish for my company:

“Emily has a natural ability to connect people, as well as identify individual's and company's strengths.

She is a social network guru and knows how to utilize it to a company's and an individual’s advantage.

I enjoy working with Emily and I think very highly of her skills and her work.

Emily is a pleasure to deal with both professionally and personally. She is a great resource to anyone wanting to

market themselves or their company.”

~ Dana Walters, Vice- President -Business Banker Group, First Merit Bank

Business Partner Recommendation

Where we started:

• Received five stars • Received over 1900 hits in the past

year

*Video created by Monica Baird.

Rainmaker Consulting, was featured on the “Akronist” (The Akron Beacon Journal’s Citizen Journalist website).

Our debut video, “Let’s Make it Rain for Your Business”

Some of our clients include: AccountantsAttorneysAuthorsConstruction CompaniesDirect Sales

ProfessionalsEntrepreneursFinancial PlannersFashion ConsultantsHair Dressers

Job SeekersHome BuildersHome RemodelersInsurance CompaniesOther Marketing

CompaniesRestaurantsRetail EstablishmentsTravel AgentsAnd More

Some of their projects include: Crafting a Strategic

Business PlanCrafting a Strategic

Marketing PlanDefining Target MarketDefining Core

CompetenciesWebsite Design/RedesignTraining/Setting

up/Managing Social Media Platforms (Facebook, Linked In, Twitter, Hootsuite)

• Evaluating Advertising Spending/ROI

• Branding/Logo Design• Email Marketing• Copy Writing• Project Management• Art Direction• Customer Relationship

Management Software• Procuring Promotional Items• Business Cards• Resume Writing/Rewriting• 30 Second Commercials• Evaluating Analytics• Ongoing Accountability• Training Direct Sales

Professionals

Satisfied Customer

“Emily is a highly motivated energetic partner. I consulted with Emily when starting my business. Emily was able to help me process through creating

my brand and target audience logically and precisely. Emily's direction saved me months of trial and error

and helped me get my business started in a focused and purposeful way.”

~ Lisa Woodruff, Consultant, Warrior Mama

Satisfied Customer

“The focus and attention to detail Emily puts into her work with each individual client sets her above others in her field. She understands that there is no mold to achieving success with every individual. You must structure each client's marketing strategy differently to get the best results with each client. She gets that. …

~ Not only does she want to succeed in her business, she wants that success to rub off with everyone she decides to have a work relationship with. ~And with her outgoing personality and easy going demeanor, you can't help to want to be part of her circle.

*I highly recommend Emily for any of your marketing endeavors. She takes what she does for you personally. Who wouldn't want to work with someone who wants you succeed as much as you do?”

~ Shaun Daugherty Owner, Your At Home Bar; Author, Extra Dry With a

Twist

Need a Speaker? We do that.2011 Engagements:

Topic: Branding: Delivering a Consistent Message to Your Target Market

~ The Center for Principled Family Advocacy Retreat: Cleveland, Ohio,

~ Greater Akron Business Breakfast: Akron, Ohio

~ Greater Akron Chamber Knowledgeable Network of Women Fairlawn Know on the Go: Fairlawn, Ohio

~ Working Women Connection Luncheon: Independence, Ohio

Topic: Vision Casting, Dreams and Goal Setting~ Women's Network of Northeast Ohio: Akron, Ohio

“Hope is not a strategy

and everyone is not your target market.”

Satisfied Speech Attendees

“I have heard Emily present and I was very impressed with her knowledge and presentation. She was extremely proficient.”

~ Candice FrantzOwner/Founder, Supplements Etc. and Wellness Center

Attendee: Working Women Connection Luncheon

“Great job. Your presentation was easy to follow and well spoken!” ~ Amy McSherry, Sr. Automotive Consultant at Park Auto Group

Attendee: KNOW on the Go Fairlawn

“Thanks again for taking the time to speak to our group. You did an amazing job identifying areas that are important to our organization

without the benefit of time and material.

I really enjoyed your presentation.”

~ Jonetta J Kapusta-Dorogi, OSBA Certified Specialist - Family Relations Law,

Hermann Cahn & Schneider LLP Coordinator: The Center for Principled Family Advocacy Retreat

Direct Sales Training ~ BeautiControl Directors' Meeting : Wadsworth, Ohio

* I also offer individual consultations and accountability.

“I just wanted to share some awesome results from our unit! It's like prayers are being answered left and right. New workers, new bonus earners, better numbers being hit, it's awesome! Our unit has earned $600 in cash bonuses this month alone, in addition to regular commissions. My commission check was $3145! The last time I had one that good was LAST October!

I knew you would be proud! Thank you again for the workshop!”

~ Jennifer Wicks, BeautiControl Independent Unit Director

Need to train or motivate your direct sales team?

We do that.

Satisfied Customer

“Emily met with me to review growth plans for my business.

Suggestions and examples were provided early on helped to facilitate our discussion and plan of action.

I was able to implement several of her ideas with great results including adding more clients and distributors to my team.

Emily was very thorough and used her expertise in the direct sales area to help me come up with actionable activities to move my business

forward. She offered opportunities for accountability

and follow up to help keep my on track.

Emily is a woman of great integrity. She listens well while getting you to think out-of-the-box.

I truly valued her suggestions and would highly recommend her to anyone looking to put together a solid business

or marketing plan for themselves.”~ Connie Perney, Distributor, Send Out Cards

Satisfied Customer

“Emily brings her professionalism, expertise and creativity to the table

from the minute her smile greets you and sets the tone! She readily shares her experience and knowledge, no matter the "size" of the client or the challenge.

I walked away from a simple coffee chat with enough ideas and strategies to move my projects forward

immediately.

She is amazing!”~ Deb Waldron

Independent Distributor, Market America

Satisfied Customer

… I value Emily's professional opinion not only because of her proven success in sales & marketing,

but also because of the high level of integrity at which she operates.

She is wise beyond her years!”

~ Debbie Allen, Director, The Traveling Vineyard

“Emily provided valuable advice as I was trying to make a decision between two different business opportunities. She listened, asked questions and then helped me to discover the direction I should take.

Satisfied Students

~ Daryl Griffin, Executive Manager, Any Lab Test Now, Medina

Student ~ Small Business Marketing 101: Facebook for Business

“I consider Emily to be one of the MOST professional people I have had the pleasure of

meeting. She understands clients better than most and

has a phenomenal attitude towards her business.

Emily has earned my respect forever!”

“Emily is a well rounded, highly qualified, personable coach and teacher. She knows what she is talking about and I have received instant results by doing what she says. I love being around her and you will too.”

~ Arlett White, Owner, Weight Loss Coach, The Explosion!Student ~ Small Business Marketing 101: Facebook for Business

And 201: Taking it to the Next Level

Need to learn how to leverage social media

to strengthen your brand? We do that.

InterviewUS Media ~ Blog Talk Radio

Social MediaUS Media Radio:

“Where relationships and technology collide. Each week we will interview a subject matter expert using some form of technology to

create a brand, connect with customers and build community.

Join our episode of how social media has changed the marketing

industry with Emily Kelly.”October 11, 2011

Community Involvement

Member: Sales and Marketing Executives International: Akron Chapter (2011)

American Marketing Association: Akron/Canton Chapter (2011-present)

Rist List for Women Owners (2011)Akron Bloggers Community (2011-present)Akron Business Connection (2011-present)

Akron/Canton Cattle Baron’s Ball Diva ~ American Cancer Society (2011)

Director of Business Development:

Working Women ConnectionWe launched the most successful chapter to date in Fairlawn this year,

gaining 18 new members in seven months.Emily’s Honors and Awards:

President ~ Fairlawn Chapter ~ 2011Powerhouse of the Month ~ July 2011Outstanding Leadership ~ September 2011

Heather Taylor, Philanthropist; Leslianne Love, President; Emily Kelly, Director of Business Development; Karen DiBartelemao, Vice President; Bonnie Gladish, Founder - WWC

Satisfied Partner

“Emily exceeds your expectations! …

Her authentic nature coupled with her wisdom and broad sales, marketing and PR experience are only a few reasons why Emily Kelly is a woman you should know.

She is A #1 stellar.

Love her. Like her.

Trust her.”

~ Shelley Solomon Cull, FMP, Partner & Member, Working Women Connection

KNOW Committee Chairs featured in Akron Life and Leisure’s January 2012 edition

MemberGreater Akron

Chamber of Commerce

Knowledgeable Network of Women (KNOW)

~ Marketing and Communications Chair

(2011-present)

~ Hospitality Committee (2011)

Young Professionals Network

Satisfied Customer “Emily is a

consummate professional.

It doesn't matter if she is volunteering her time or working

on a business project,

her enthusiasm and energy always shine

through.”

~ Paula R. Chesser, Senior Investment Consultant, Financial Advisor, RW Baird

Fellow Chair ~ KNOW

Colleague Recommendation

“Emily is not only a wonderful member of the Greater Akron business community,

but is also someone who is fun to be around! Her professionalism and passion for her work

shine through when you meet her, and her warm nature and fantastic smile

make her someone you hope to see at every area event. I truly appreciate Emily's enthusiasm and drive

and I am thrilled to give her a sparkling recommendation!”

~ Heather Taylor, Sr. Sales Associate - Professional Friend Maker, Greater Akron Chamber

Member: Fairlawn Area Chamber of Commerce

Committee Member: Golf OutingMembership

Holiday Auction

“… I have had the privilege of working with Emily. What a delight to work with her. Her professionalism, organization to detail, follow

through and great personality were exemplary. She is very much goal oriented and gets the job done!”

~ Polly Riffle, Executive Director, Fairlawn Area Chamber of Commerce

Golfing for EducationBenefitting Copley-Fairlawn City Schools

“I have watched Emily walk into a room, and every time, without exception, everyone is glad to see her.

I have witnessed her smile put people at ease, and her credibility gain their trust.

One can meet many people in their lifetime, but they will never meet anyone like Emily.

Within that business relationship one will succeed because it is an honest genuine effort, and ultimately one becomes a better person.

I have experienced her commitment first hand. I look forward to future projects,

and anyone would be fortunate to work by her side. One would hire intelligence, fortitude, and charm.

In the end, when she walks into your place of business you will be glad to see her. That is a guarantee.”

~ Dale Hansen, Practice Administrator, Family Hearing and Balance Center

Colleague Recommendation

Colleague Recommendation

“Emily worked with me as a Project Manager for direct mail projects and other printing projects (for two years). She is a professional and excellent at coordination, communication, and time management. She would be an asset to any company.”

~ Jodi Hufschmitt, Publications

Department Head, World Harvest

Church

• Waterwings and Rainmaking• Monkeys, Puppies and Babies, Oh My!• Open the Eyes of My Heart• It’s a Jeep Thing• Carpe Diem• OAK I• The Only Cowgirl in Texas• Bamboo Plants and Pipelines• Referral Networking• Kenny and Pink = Love• Hap’ Birt’day• The Story of the Pigtail I – Grandpa Dave• The Story of the Pigtail II – American Made• The Story of the Pigtail III – The Face of a

New Generation

Visit Our Blog

• OAK III• Kid Rock and Branding• Faith, Hope and Love• Kids, Commercials and Chrysler• For the Love of the Game• Start Today• Say Cheese!• You Can’t Keep a Good Man Down• Building Castles in the Air• Everyone is Not Your Target Market• I Will Never Forget• Beauty for Ashes• A Beautiful Mind• What Lure are You Using?

*Over 2600 hits on 28 posts in 2011.

www.rainmakermarketingandsales.wordpress.com

On the WebFacebookLinked In

Twitter: EMK111WordpressAbout.meMeetup

The AkronistUS Media Radio

In PersonEmail: emilymkelly@hotmail.com

Phone: 330-603-0086

EMILY M. KELLYTHE RAINMAKER.