hardcore social tactics and how they effect seo - chris bennett - 97th floor #socomx
TRANSCRIPT
Real Social Tactics&
How They Effect SEO
Chris Bennett@chrisbennett
QuickTime™ and a decompressor
are needed to see this picture.
http://youtu.be/AfyByLwiIe8
the best social traffic since...ever
infographics get no love on Pinterest
incorrectly sized graphic
only 3k in traffic??
???
< 5,
000
pixe
ls
make them have to go to your website
pinterest eats it up!
right size. right traffic.
large title
easy to read steps
get your format right
30k repins – over 70k uniques
Posted by fastcompany; little activityhttp://bit.ly/fastco-graphic
make it helpful. make it useful.
social sharing home run
killer traffic
goodgood
betterbetterlike digg 1.0 traffic, but better!
BEST!BEST!!!
1ST piece
22ndnd & 3 & 3rdrd piecespieces
social traffic that converts
10 10 days!!days!!
increased growth month-over-month
primarily pinterest
and they build links, too!
tips!!
DIY & how to’s have shown the most success
use ubersuggest to mine for ideas
create them with multiple categories in mind
DIY & crafts
People
Photography
Technology
Weddings
push 2-3 times per day during peak hours
the key to successful, visual content
stop thinking “linkbait”http://selnd.com/SEL-linkbait
start thinking “resourcebait”
use tineye to check for attribution
Google Plus is the current wild wild west of SEO
Google leverages G+ why don’t you?
Google Plus is the current current wild wild west of SEO
All of our testing has shown G+ and Facebook the strongest SEO influencers, with G+ kicking in the quickest.
Strengthen your backlinks with G+
Chris [email protected]
@chrisbennett