hcl ppt,mba,nit durgapur
TRANSCRIPT
By:
ANSHUMAN07/MBA/41
Presentation
Contents :1. Company Overview
2. Indian IT Industry
3. Demand & Supply
4. About HCL CDC
Hindustan Computers Limited, one of India's largest electronics, computing and information technology company
Founded in 1976 by Shiv Nadar, Ajai Chowdhary and four of their colleagues
Based in Noida, (UP), the company comprises two publicly listed Indian companies, HCL Technologies and HCL Infosystems
HCL : Overview
DEMAND
SHORTAGE ANTICIPATED0.5 MILLION
SUPPLY
2.3 million IT Professionals by 2010
Supply limit to 1.8 million
Shortage anticipated 0.5 Million
The Industry
The birth of a leader
Global vision & mission : To develop World – Class, Quality IT Professional to meet ever expanding requirement of the industry.
Coaching Institute
CDC
“Positioning is not what we do to a product. Positioning is what we do to the mind of the Customers”Product must be identified as being best in some way For example: BMW is “the ultimate driving machine”; HCL CDC “ Only a leader can transform you into a leader”
Positioning
Positioning is primarily a communication exercise
ACTIVITY : 1Competitors
Analysis
1. COMPARISON HCL-CDC IIHT APTECH BRAINWARE NIIT
10000 SQ FT YES NO NO NO YES
PLACEMENT ASSISTANCE YES YES YES YES YES
HARDWARE / SOFTWARE YES NO NO YES YES
ANTISTATIC LABS YES NO NO NO NO
BRANCHES IN KOLKATA YES YES YES YES YES
INSTANT UPDATION OF ENROLLED COURSE
YES NO NO NO NO
FEES Above Rs 50,000 YES NO NO NO YES
INDUSTRY YES NO NO NO NO
INDUSTRY FACULTY YES NO NO NO NO
STRENGTHS
Industry experience of 32 Yrs
World Class IT Infrastructure for Practical Exposure
Contemporary Knowledge and Real Time ExperienceRequired by the Industry
The faculties from the Industry
Further Scope Support of US$ 4.8 bn. & 32
years old brand Wider scope to tap major
portion of IT training market CDC can get a substantial
number of students after graduation exam
During summer vacation they can be approached for short term courses
Reaching customers through road shows, Canopies shows
The HCL brand can be used excessively to leverage CDC.
The HCL brand has a good image and goodwill of 32 years old IT industry
Help CDC in getting an edge over its competitors in the long run