health care social media communities
TRANSCRIPT
Health Care Social MediaHealth Care Social MediaLandscapeLandscape
John SharpJohn Sharpehealth.johnwsharp.comehealth.johnwsharp.com
June 2, 2011June 2, 2011
Social Media Emerging Social Media Emerging CommunitiesCommunities
Health 2.0
Pharma 2.0
e-Patients#HCSM
Medicine 2.0
Health 2.0Health 2.0
StartupsStartups MiddlewareMiddleware ChallengesChallenges Health 2.0 blogHealth 2.0 blog Health 2.0 ConferencesHealth 2.0 Conferences
Medicine 2.0Medicine 2.0
Medicine 2.0 conference – Toronto, Medicine 2.0 conference – Toronto, now internationalnow international
International flavorInternational flavor Academic approachAcademic approach Journal of Internet Medical ResearchJournal of Internet Medical Research
E-PatientsE-Patients
Advocacy focusAdvocacy focus E-Patients.net website/blogE-Patients.net website/blog Society of Participatory MedicineSociety of Participatory Medicine Journal of Paticipatory MedicineJournal of Paticipatory Medicine Communities – PatientsLikeMe, Communities – PatientsLikeMe,
OrganizedWisdom, ACOROrganizedWisdom, ACOR Blogs – DiabetesMine, etc.Blogs – DiabetesMine, etc.
HCSMHCSM
Marketing focusMarketing focus Weekly HCSM chats on TwitterWeekly HCSM chats on Twitter Mayo Center for Social MediaMayo Center for Social Media HCSMCa, HCSMeuHCSMCa, HCSMeu
Pharma Social MediaPharma Social Media
Marketing from pharma, deviceMarketing from pharma, device PharmaVoice, other blogsPharmaVoice, other blogs FDA regulations – uncertaintyFDA regulations – uncertainty
Social Media CommunitiesSocial Media Communities
Overlapping – Medicine 2.0 at Overlapping – Medicine 2.0 at StanfordStanford
Patients 2.0 at Health 2.0Patients 2.0 at Health 2.0 Mainstream – HCSM pervasive at Mainstream – HCSM pervasive at
HIMSS conferenceHIMSS conference Government 2.0 – working with Government 2.0 – working with
Health 2.0, providing challenges to Health 2.0, providing challenges to encourage innovationencourage innovation