hello world!
DESCRIPTION
Hello World is an interactive tool for local messaging and sharing what’s happening nearby. Get the latest news from individuals and places, shop discounts, lunch deals from cafes & restaurants, nearest taxi contacts and many amazing novelties. Hello World gives you the immediate access to all breaking news in your location.TRANSCRIPT
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A PROBLEM:
INTERNET IS GLOBAL, NOT LOCAL
A great part of local content from places and people still is not digital
No local environment for sharing personal messages, news, offers, shop discounts, events announces, menus & etc.
BUT
About 2.2 billion of PC queries in the US each month have a local intent. Plus almost 1 billion of mobile queries. According to Marissa Mayer, Google’s Doyenne of Local, 2011
$90 billion spent on local advertising this year in US, and more than 1% of that was in mobile advertising. The most popular media is newspapers & online ads. According to Local Mobile Advertising Conference Report, 2012
$60.8 million spent on mobile advertising this year in Russia, J’son & Partners predicts $215,8 million by 2015. 60% of that is advertising by messaging. According to J’son & Partners Mobile Report, 2012
IDEA
To create a tool for sharing content and sending messages locally.
Text
HELLO WORLD
BEST THINGS ARE ALWAYS NEAR YOU
v
It’s simple. A place or a person
sends a message into a thematic chanel. Everyone who is
interested in the topic nearby gets
the message.
You can send repeatable message to a specific area. It’s like a billboard. Very wide billboard.
Or you can make your message travel with you.
“Run, Forrest, Run!” Have a good message? You can repost it and the coverage area will be bigger. A really good message can walk through a whole city!
News from media, chats & dates, places offers, local channels (offices, events, schools, parks, etc), menus, timetables, announcements, sell & buy, rent & let and more.
Thanks!