Helping More Teachers Discover Your Digital Resources

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Helping More Teachers Discover Your Digital Resources

American Alliance of Museums Annual MeetingAtlanta, GeorgiaApril 28, 2015

Darren MilliganSenior Digital StrategistSmithsonian Center for Learning and Digital AccessSmithsonian Institution@darrenmilligan

Melissa WadmanManager of Program EvaluationSmithsonian Center for Learning and Digital AccessSmithsonian Institution@melwad

This AfternoonWhy Digital?

Metadata Creation: Learning Resource Metadata Initiative

Metadata Distribution: Learning Registry

Case Study: SmithsonianCase Study: ArtNC

How to Create a Metadata Project

This AfternoonWhy Digital?

Metadata Creation: Learning Resource Metadata Initiative

Metadata Distribution: Learning Registry

Case Study: SmithsonianCase Study: ArtNC

How to Create a Metadata Project

Source: Frontline Design, http://www.frontlinedesign.org/project/night-at-the-museum-2-battle-of-the-smithsonian2009 film, Night at the Museum, Battle of the Smithsonian

Source: Frontline Design, http://www.frontlinedesign.org/project/night-at-the-museum-2-battle-of-the-smithsonian5

Image from Flickr user Mike Procario, https://www.flickr.com/photos/procario/11060000573/, used under a CC BY-ND 2.0license. James Renwicks 1849 Smithsonian Castle building.6

Photo shows 8 of the Smithsonian museums.7Smithsonian, in 2014:

19 Museums and Galleries & National Zoo

Smithsonian, in 2014:

19 Museums and Galleries & National Zoo

137.7M Museums Objects & Specimens1.9M Library Volumes136,194 Cubic feet of archival material

Smithsonian, in 2014:

19 Museums and Galleries & National Zoo

137.7M Museums Objects & Specimens1.9M Library Volumes136,194 Cubic feet of archival material

6,373 Employees721 Research Fellows9,817 Volunteers

Smithsonian, in 2014:

19 Museums and Galleries & National Zoo

137.7M Museums Objects & Specimens1.9M Library Volumes136,194 Cubic feet of archival material

6,373 Employees721 Research Fellows9,817 Volunteers

26.7M Physical Visitors99M Digital (Website) Visitors

1995 199523.6 million physical visits to museums72,942 digital visits 199523.6 million physical visits to museums72,942 digital visits

201426.7 million physical visits to museums99 million digital visits 199523.6 million physical visits to museums72,942 digital visits

201426.7 million physical visits to museums99 million digital visits

Physical: 26,700,000-23,600,000 / 23,600,000 X 100 = 13.16% increaseDigital: 99,000,000-72,942 / 72,942 X 100 = 135,624.27% increase

Source:(Estimated number of people who visited Smithsonian public websites during the report period as counted by SI's WebTrends reporting software. Website tracking software counts a "unique" visitor once even if they visit a site multiple times, but for technical reasons the result is considered only an approximation.Data Source: Office of the Chief Information Officer (OCIO))

199523.6 million physical visits to museums72,942 digital visits

201426.7 million physical visits to museums99 million digital visits

Physical: 26,700,000-23,600,000 / 23,600,000 X 100 = 13.16% increaseDigital: 99,000,000-72,942 / 72,942 X 100 = 135,624.27% increase

Audience Participation TimeImage adapted from the Department of Education, http://www.flickr.com/photos/departmentofed/9602545478/, used under a CC BY 2.0 license. Pew Research Teachers Survey Report February 2013 (i.e. Internet Highly Useful to Teachers)

92%: Internet has major impact on their ability to access content, resources, and materials

90%: use search engines to find info

84%: use Internet weekly to find content that will engage students

80%: use Internet weekly to help them create lessonsSource:http://www.pewinternet.org/2013/02/28/how-teachers-are-using-technology-at-home-and-in-their-classrooms/Pew Research Teachers Survey Report February 2013 (i.e. Internet Highly Frustrating to Use)

83%: teachers agree that amount of info online today is overwhelming for most students

71%: teachers agree that digital tech discourage students from finding and using a wide variety of sources for their research

60%: teachers agree that digital tech makes it harder for students to find and use credible sources of informationLRMI Educators Survey Report August 2013 Update

44%: search online several times a week

31%: search online daily

65%: report irrelevant results

87%: more satisfied if they could filterSource:Winter Group. (2013) LRMI Survey Report August 2013 Update, Ease and Discoverability: Educators and Publishers on the Search for Educational Content. Association of Educational Publishers. August 2013. Consulted January 30, 2014. http://www.lrmi.net/wp-content/uploads/2013/08/LRMI-Survey-Report-August-2013-Update.pdf

Survey responses from educators indicating the relative importance of descriptive metadata for learning resources (LRMI Survey Report August 2013 Update, Ease and Discoverability: Educators and Publishers on the Search for Educational Content). How Can We Make Search Easier?

Source:Winter Group. (2013) LRMI Survey Report August 2013 Update, Ease and Discoverability: Educators and Publishers on the Search for Educational Content. Association of Educational Publishers. August 2013. Consulted January 30, 2014. http://www.lrmi.net/wp-content/uploads/2013/08/LRMI-Survey-Report-August-2013-Update.pdf

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This AfternoonWhy Digital?

Metadata Creation: Learning Resource Metadata Initiative

Metadata Distribution: Learning Registry

Case Study: SmithsonianCase Study: ArtNC

How to Create a Metadata Project

What is Metadata?

Image : Potato salad, by Flickr user Andrew Tseng , used under a CC CC BY-NC-SA 2.0 license.https://www.flickr.com/photos/arvidnn/7287171294

Image: Arugula Potato Salad, by Flickr user Megan Myers, used under a CC BY-NC-SA 2.0 license,https://www.flickr.com/photos/sunlitrain/3871786130

Image courtesy: Michael Jay, Educational Systemics; originally from steamykitchen.com Warm Bacon Potato Salad Recipe , http://steamykitchen.com/18741-warm-bacon-potato-salad-recipe.html

United States Nutrition Labeling and Education Act of 1990

Schema.orgWhat About Education?What About Education?

LRMI Properties

GeneralTerms (schema.org)

title/nameURLdescriptionimageaboutcreated (date)CreatorPublisherinLanguageuseRightsUrlisBasedOnUrl

LRMI Properties

EducationalTerms

educationalRoleeducationalUse timeRequiredtypicalAgeRange interactivityType learningResourceType

LRMI Properties

Competency-relatedTerms

educationalAlignmenteducationalFrameworkAlignmentTypetargetDescriptiontargetNametargetURL

Now That Weve Tagged Our Learning Resources, How Do We Share the Metadata?

This AfternoonWhy Digital?

Metadata Creation: Learning Resource Metadata Initiative

Metadata Distribution: Learning Registry

Case Study: SmithsonianCase Study: ArtNC

How to Create a Metadata Project

LE

LRMILearning RegistryLearning Resource AggregatorsImage adapted from the Learning Registry, http://www.learningregistry.org

Image adapted from the Learning Registry Technical Specification, https://docs.google.com/document/d/1msnZC6RU9N72Omau0F4FNBO5YCU6hZrG1kKRs_z42Mc/edit?hl=en_GB

Image: Newspaper clipping via: http://www.fodey.com/generators/newspaper/snippet.asp

This AfternoonWhy Digital?

Metadata Creation: Learning Resource Metadata Initiative

Metadata Distribution: Learning Registry

Case Study: SmithsonianCase Study: ArtNC

How to Create a Metadata Project

Learning Resource Metadata Initiative Project and Evaluation (20142015)

Smithsonian produced educationally-relevant metadata for 2,500 Smithsonian learning resources, distributed the metadata via the Learning Registry, and built capacity for Smithsonian educators and content creators to develop metadata as they publish new digital learning resources.

The goals of the Smithsonian LRMI project are to:Develop and publish metadata required to fully describe the existing Smithsonian learning resourcesEvaluate the impact of LRMI metadata on the discoverability, analysis, and use of Smithsonian learning resources53based on The Content Developers Guide to the Learning Resource Metadata Initiative and Learning Registry, 2013

What Did the Metadata Look Like Before LRMI?

txtIDtxtTitletxtDescriptiontxtTypemusNamewebaddrKeywordsStandards AlignmentSubject(s)Grade(s)What Did the Metadata Look Like Before LRMI?

txtID2072txtTitleSmithsonian in Your Classroom: World War II on the Home Front: Civic ResponsibilitytxtDescriptionLesson based on posters that encouraged American citizens to contribute to the war effort. Students consider the importance of volunteerism in a free society.txtTypeLesson PlansmusNameSmithsonian Center for Learning and Digital Accesswebaddrhttp://www.smithsonianeducation.org/educators/KeywordsCitizenship, Liberty, Propaganda, Primary Sources, wwiiStandards Alignment http://www.smithsonianeducation.org/educators/resourc/Subject(s)Wars, World War IIGrade(s)48, 912

What Does the Metadata Look Like Now?

txtTitle (Name)txtIDtxtDescription (Description)MusName (Publisher)Web Address (URL)statusKeyword(s)Standards Alignmentabout (subjects)TypicalAgeRange (Grade)dateCreatedalignmentTypeeducationalRoleeducationalUseinLanguagelearningResourceTypeinteractivityTypetimeRequireduseRightsUrlaccessibilityAPIaccessibilityControlaccessibilityFeatureaccessibilityHazardaccess ModeeducationalAlignmentWhat Does the Metadata Look Like Now?

txtTitle (Name)Smithsonian in Your Classroom: World War II on the Home Front: Civic ResponsibilitytxtID2072txtDescription (Description) Lesson based on posters that encouraged American citizens to contribute to the war effort... MusName (Publisher)Smithsonian Center for Learning and Digital AccessWeb Address (URL)http://www.smithsonianeducation.org/educators/lesson_plans/civic_responsibility/index.htmlstatusLiveKeyword(s)global sound, folkwaysStandards Alignmenthttp://www.smithsonianeducation.org/educators/resource_library/standabout (subjects)Citizenship, Liberty, Propaganda, Primary Sources, wwiiTypicalAgeRange (Grade)8-10, 10-12, 12-14, 14-16, 16-18dateCreated2007alignmentTypeTeacheseducationalRoleTeacher, StudenteducationalUseDiscussion/Debate, Guided questions, Introduction, Reading, Visual/SpatialinLanguageEnglishlearningResourceTypeLesson PlaninteractivityTypeMixedtimeRequiredPT4HuseRightsUrlhttp://www.si.edu/termsofuse/accessibilityAPIaccessibilityControlfullMouseControlaccessibilityFeaturestructuralNavigation, tableOfContentsaccessibilityHazardnoFlashingHazard, noMotionSimulationHazard, noSoundHazardaccess Modetextual, visualeducationalAlignmentCCSS.ELA-Literacy.RI.1.1, CCSS.ELA-Literacy.RI.1.2, CCSS.ELA-Literacy.RI.1.3, CCSS.ELA-Literacy.RI.1.6, CCSS.ELA-Literacy.RI.1.7, CCSS.ELA-Literacy.RI.1.8, CCSS.ELA-Literacy.RI.1.10, CCSS.ELA-Literacy.RF.1.4a, CCSS.ELA-Literacy.W.1.8, CCSS.ELA-Literacy.SL.1.1a, CCSS.ELA-Literacy.SL.1.1b, CCSS.ELA-Literacy.RI.2.1, CCSS.ELA-Literacy.RI.2.2, CCSS.ELA-Literacy.RI.2.3, CCSS.ELA-Literacy.RI.2.5, CCSS.ELA-Literacy.RI.2.8, CCSS.ELA-Literacy.RI.2.10, CCSS.ELA-Literacy.RF.2.4a, CCSS.ELA-Literacy.W.2.8, CCSS.ELA-Literacy.SL.2.1a, CCSS.ELA-Literacy.SL.2.1b, CCSS.ELA-Literacy.SL.2.1c, CCSS.ELA-Literacy.SL.2.2, CCSS.ELA-Literacy.RI.3.1, CCSS.ELA-Literacy.RI.3.2, CCSS.ELA-Literacy.RI.3.3, CCSS.ELA-Literacy.RI.3.8, CCSS.ELA-Literacy.RI.3.10, CCSS.ELA-Literacy.RF.3.4a, CCSS.ELA-Literacy.W.3.7, CCSS.ELA-Literacy.W.3.8, CCSS.ELA-Literacy.W.3.10, CCSS.ELA-Literacy.SL.3.1a, CCSS.ELA-Literacy.SL.3.1b, CCSS.ELA-Literacy.SL.3.1c, CCSS.ELA-Literacy.SL.3.1d, CCSS.ELA-Literacy.SL.3.2, CCSS.ELA-Literacy.RI.4.1, CCSS.ELA-Literacy.RI.4.2, CCSS.ELA-Literacy.RI.4.3, CCSS.ELA-Literacy.RI.4.8, CCSS.ELA-Literacy.RI.4.10, CCSS.ELA-Literacy.RF.4.4a, CCSS.ELA-Literacy.W.4.4, CCSS.ELA-Literacy.W.4.7, CCSS.ELA-Literacy.W.4.8, CCSS.ELA-Literacy.W.4.10, CCSS.ELA-Literacy.SL.4.1a, CCSS.ELA-Literacy.SL.4.1b, CCSS.ELA-Literacy.SL.4.1c, CCSS.ELA-Literacy.SL.4.2, CCSS.ELA-Literacy.SL.4.6, CCSS.ELA-Literacy.L.4.3c, CCSS.ELA-Literacy.RI.5.2, CCSS.ELA-Literacy.RI.5.3, CCSS.ELA-Literacy.RI.5.7, CCSS.ELA-Literacy.RI.5.8, CCSS.ELA-Literacy.RI.5.10, CCSS.ELA-Literacy.RF.5.4a, CCSS.ELA-Literacy.W.5.4, CCSS.ELA-Literacy.W.5.7, CCSS.ELA-Literacy.W.5.8, CCSS.ELA-Literacy.W.5.10, CCSS.ELA-Literacy.SL.5.1a, CCSS.ELA-Literacy.SL.5.1b, CCSS.ELA-Literacy.SL.5.1c, CCSS.ELA-Literacy.SL.5.2, CCSS.ELA-Literacy.RI.6.1, CCSS.ELA-Literacy.RI.6.2, CCSS.ELA-Literacy.RI.6.3, CCSS.ELA-Literacy.RI.6.7, CCSS.ELA-Literacy.W.6.4, CCSS.ELA-Literacy.W.6.7, CCSS.ELA-Literacy.W.6.8, CCSS.ELA-Literacy.W.6.10, CCSS.ELA-Literacy.SL.6.1a, CCSS.ELA-Literacy.SL.6.1b, CCSS.ELA-Literacy.SL.6.1c, CCSS.ELA-Literacy.SL.6.6, CCSS.ELA-Literacy.RI.7.1, CCSS.ELA-Literacy.RI.7.2, CCSS.ELA-Literacy.RI.7.3, CCSS.ELA-Literacy.W.7.4, CCSS.ELA-Literacy.W.7.7, CCSS.ELA-Literacy.W.7.8, CCSS.ELA-Literacy.W.7.10, CCSS.ELA-Literacy.SL.7.1a, CCSS.ELA-Literacy.SL.7.1b, CCSS.ELA-Literacy.SL.7.1c, CCSS.ELA-Literacy.SL.7.1d, CCSS.ELA-Literacy.RI.8.1, CCSS.ELA-Literacy.RI.8.2, CCSS.ELA-Literacy.RI.8.8, CCSS.ELA-Literacy.RI.8.9, CCSS.ELA-Literacy.W.8.4, CCSS.ELA-Literacy.W.8.7, CCSS.ELA-Literacy.W.8.8, CCSS.ELA-Literacy.W.8.10, CCSS.ELA-Literacy.SL.8.1a, CCSS.ELA-Literacy.SL.8.1b, CCSS.ELA-Literacy.SL.8.1c, CCSS.ELA-Literacy.SL.8.1d, CCSS.ELA-Literacy.RI.9-10.1, CCSS.ELA-Literacy.RI.9-10.2, CCSS.ELA-Literacy.RI.9-10.5, CCSS.ELA-Literacy.RI.9-10.8, CCSS.ELA-Literacy.W.9-10.4, CCSS.ELA-Literacy.W.9-10.7, CCSS.ELA-Literacy.W.9-10.8, CCSS.ELA-Literacy.W.9-10.10, CCSS.ELA-Literacy.SL.9-10.1a, CCSS.ELA-Literacy.SL.9-10.1b, CCSS.ELA-Literacy.SL.9-10.1c, CCSS.ELA-Literacy.SL.9-10.1d

What Does the Metadata Look Like on Your Websites?