Slayt 1

CULTURAL DIFFERENCES

High Context Low Context

Presented by Mohammad Khaja Faisaluddin

High Context Low Context

Contents Association Relation-centered Task centered Attention to group process Attention to the goal Social structure-centralized Social structure-decentralized Interaction Non-verbal Verbal Implicit Explicit Indirect Direct High Context Low Context

High Context Low Context Association Relation centered Task centered

High Context Low Context Association Attention to group process Attention to goal

High Context Low Context Association Social structure - centeralized Social structure-decenteralized

High Context Low Context Interaction Nonverbal Verbal

High Context Low Context Interaction Implicit Explicit

High Context Low Context Interaction Indirect Direct

High Context Low Context

Countries Japan U.S.A. China German Korea Scandinavian Arabic Countries North America Latin America Swiss France England10

High Context Low Context Conclusion

Association and interaction are the key differences

between Low and High Context Culture !

THANK YOUHigh context cultureLow context culture12