Latinos are the fastest growing “minority” group in the United States.

Their population increased 55.2 percent from 2000 to 2012, compared with 6.1 percent for the non-Latino population and 12.2 percent for the total population.

Only Mexico has a Latino population larger than that of the United States.

White • $54,461 || Black • $32,584 || Asian • $65,469 U.S. Median Household Income • $49,777Source: U.S. Census Bureau

Sources: U.S. Census Bureau, Selig Center for Economic Growth

Source: Selig Center for Economic Growth

California

Texas

Arizona New Mexico

Colorado

New York

Florida

Illinois Virginia

New Jersey$310 billion

$216 billion

$122 billion

$85 billion

$46 billion

$44 billion

$24 billion

$40billion

$22 billion$20 billion

Nevada

OVERVIEW

EDUCATION

Where Latinos Spend More Money Groceries • Phone Services • Clothing • Footwear • Gasoline • Motor Oil

Buying Power • Percent of Change by

Race/Ethnicity (2012–2017)

10 States With the Largest Latino Markets

MONEY MATTERS

The 2012 DiversityInc Top 10 Companies for Latinos

1. Kaiser Permanente 2. Procter & Gamble 3. Automatic Data Processing 4. Colgate-Palmolive 5. AT&T 6. The Coca-Cola Company 7. Deloitte 8. Marriott International 9. Sodexo 10. MGM Resorts International

as compared with$38,039

Median Household Income for Latino Families (2009)

7.6%9.2%

10.6%

13.3% 13.9%

’80 ’90 ’00 ’08 ’10 ’80 ’90 ’00 ’08 ’10

44%50.8%

57%62.3% 62.9%

Total U.S. Population 87.1% Total U.S. Population 29.9%

Whites

Blacks

Latinos

Asians

American Indians 43.9%

42.4%

42.2%

21.5%

25.9%

Between 2005 and 2016, college enrollment for U.S. Latinos is expected to increase by 45 percent, compared with 17 percent for the general population.Source: U.S. Census Bureau

7.6%9.2%

10.6%

13.3% 13.9%

’80 ’90 ’00 ’08 ’10 ’80 ’90 ’00 ’08 ’10

44%50.8%

57%62.3% 62.9%

Total U.S. Population 87.1% Total U.S. Population 29.9%

Whites

Blacks

Latinos

Asians

American Indians 43.9%

42.4%

42.2%

21.5%

25.9%

7.6%9.2%

10.6%

13.3% 13.9%

’80 ’90 ’00 ’08 ’10 ’80 ’90 ’00 ’08 ’10

44%50.8%

57%62.3% 62.9%

Total U.S. Population 87.1% Total U.S. Population 29.9%

Whites

Blacks

Latinos

Asians

American Indians 43.9%

42.4%

42.2%

21.5%

25.9%

Percentage of Latinos, 25 and Older, With at Least:A High-School Education A Bachelor’s Degree or Higher

Source: U.S. Census Bureau

Source: Selig Center for Economic Growth

LATINO REPRESENTATION

Corporate Diversity Lacks Latino Leaders: How Your Marketplace Value Will SufferResearch shows that too few Latinos have a seat at the table. Is corporations’ ability to connect to the marketplace at stake?

Where’s the Diversity in Fortune 500 CEOs?There’s a dearth of Black, Latino, Asian and women CEOs running major companies—but the DiversityInc Top 50 companies have better stats.

Diversity & Inclusion Milestone: More Than Half of U.S. Babies Are Black, Latino & AsianWhat will the future workforce look like, and how can your company ensure an inclusive environment?

Report Documents Lack of Diversity in the Federal Reserve BanksA report examines the lack of racial diversity in senior management and the scarcity of Latinos throughout the Federal Reserve System.

LATINO RECRUITMENT & TALENT DEVELOPMENT

Ask the White Guy: Why Are Disparities in Income Distribution Increasing?Does diversity and inclusion have anything to do with this?

The 2012 DiversityInc Top 10 Companies for Latinos What makes a company the place where all talent, but in this case especially Latino talent, wants to work, stay and fulfill potential? The companies on this list show consistent progress in their recruitment, retention and promotion of Latino employees, have active Latino resource groups, and have strong cross-cultural mentoring programs.

Talent Development Drives PwC’s Success With Career RedemptionTalent development helped PricewaterhouseCoopers retain women managers and enhance its bottom line. Chief Diversity Officer Maria Castañón Moats is an example of career redemption.

Ask the White Guy: How Do We Recruit Latino College Grads?DiversityInc CEO Luke Visconti responds to one reader’s concerns about Latino-employee recruitment. See how his reaction emphasizes the importance of analyzing the diversity values of colleges and universities.

Talent Development Creates Ability for INROADS Students to SucceedTalent development through the nonprofit INROADS internship program prepares Black, Latino and American Indian students for leadership.

Rutgers Future Scholars Enhances Talent Pipelines With Corporate-Student OutreachAn event with Ernst & Young served to inspire students from low-income families to become the next generation of accounting professionals.

Carlos Orta of HACR

Maria Castañón Moats