history of strategic management part 2
TRANSCRIPT
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THE RISE OF JAPANESE-ORIENTED
MANAGEMENT STYLE
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PRACTICES OF JAPANESE:
1. High employee morale, dedication and loyalty.
2. Costs were lower including labor costs.
3. Government policies favor businesses.4. After World War II, Japan became a highly
productive and capital intensive organization.
5. Exports prevailed.
6. Superior quality control such as Total Quality
Management.
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W. Edwards Deming
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Richard Pascale andAnthony Athos
The Art of Management
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7s
Strategy
Structure
Systems
Skills
StaffStyle
Subordinate goals or Shared Values
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Kenichi Ohmae
Head of McKinsey and Co.
Mind of the Strategist (1975 )
Not analytical but more of a creative art.
Combination of intuition and flexibility
1982 Tom Peters and Robert Waterman InSearch of Excellence response toOhmaes book.
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In Search for Excellence
62 companies and 6 performancecriteria
Must be above 50% in 4 out of 6criteria
43 companies passed
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Eight keys to succeed:
1. Customer focus
2. Action-oriented
3. Entrepreneurship4. Simplicity
5.
Stick to what the company knows best6. Value-oriented management
7. People-oriented
8. Centralize and decentralize
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1994 J. Rehfeld
Importance of transformationof knowledge from various
cultures to a management styleto compete globally
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THE COMPETITIVE EDGE
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Gary Hamel and C.K. Prahald
Strategic Architecture Concept
Core Competency
What the company has or can do betterthan its competitor
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Dave Packard and Bill Hewlett
Management by Walking Around (MBWA)
Strategic Relationship base with key people
Popularized in 1985 by the book of TomPeters and Nancy Austin
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3Gs originated from Honda
Genba (Actual Place)
Genbutsu (Actual Thing)
Genjitsu (Actual Situation)
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Michael Porter
Five Forces Analysis (togain sustainable
competitive advantage) Generic Strategies
Value Chain
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John Kay (1993)
Improved value chain
Adding value
Companies should havethree capabilities
Innovation
Reputation
Organizational Structure
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Al Ries and Jack Trout (1979)
Positioning Theory
Positioning: TheBattle for YourMind
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Jay Barney (1992)
Strategy is aproduct of
resources
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Michael Hammer andJames Champy
Reengineering
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Richard Lester (1989)
Simultaneous continuous improvements incost, quality, service and product
innovation Breaking down organizational barriers
between departments
Eliminating layers of management tomake it learner and simpler
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Richard Lester (1989)
Closer relationship with customers andsuppliers
Intelligent use of new technologyGlobal focus
Improving human resource skill
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Quality ImprovementTechniques
W. Edwards Deming, Joseph Juran,A. Kearney, Phillip Crosby, Armand
FeignbaumTQM
Continuous Improvement
Lean Manufacturing
Six Sigma
Return on Quality
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Customer Service
James Heskett (1988),Earl Sasser (1995),William Davidow, Len
Schlesinger, A.Paraugman (1988),Len Berry, Jane
Kingman-Brundage,Christopher Hart andChristopher Lovelock
Fishbone Diagramming
Service Charting
Total Customer Service
(TCS) Service Profit Chain
Service Gap Analysis
Service Encounter Strategic Service Vision
Service Mapping
Service Teams
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Process Management
Product Quality Management
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Carl Sewell, FrederickReicheld, C. Gronros and
Earl Sasser
Loyalty effect customer, employee,supplier, distributor, shareholder
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James Gilmore andJoseph Pine
Mass customizationconcept
The Experience Economy
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Bernd Schmitt
Customer experiencemanagement
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James Collin and Jerry Poras
core values
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Arie De Geus
4 company traits
Sensitivity to the business
environment
Cohesion and Identity
Tolerance and DecentralizationConservative Financing
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Jordan Lewis
Alliance strategies
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MILITARY THEORIES
The Art of War by Sun Tzu
On War by Von Clausewitz
The Little Red Book by Mao Tse Tung Business War Games by Barrie James
(1984)
Marketing Welfare by Al Ries and JackTrout (1986)
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MILITARY THEORIES
Leadership Secrets of Attila the Hun byWess Roberts (1987)
Philip Kotler marketing warfare strategy Moore ecological model of competition
(1993)