HOME AWAY FROM HOMEJoin Staybridge Suites® – IHG’s global upscale extended stay brand. The brand is a natural choice for a broad range of guests such as expatriates, young entrepreneurs, those in the process of relocating to a new town/city as well as families and leisure travellers wanting more space and most importantly, a space that feels like home.

Staybridge Suites was launched in late 1997 for long-stay travellers in the Americas. The brand rapidly

proved a success as the first upscale extended stay brand to reach 50 hotels in just under four years. And there is further appetite to expand the Staybridge Suites brand globally with 182 properties in the pipeline.

Whether guests are travelling for a week or month, our properties offer a warm welcome and well-designed space that fosters a sense of community, comfort and convenience, so guests can feel at ease from the start.

This results in the highest level of guest satisfaction among all IHG brands while minimising employee to guest ratio, which in turn drives very profitable properties for our owners.

Fuelled by IHG’s powerful distribution channels, compelling loyalty programmes and operational expertise, Staybridge Suites offer a warm, social and home-like environment for guests spending an extended period away from home.

MEET THE WORK-LIFE PROStaybridge Suites welcome extended stay travellers who seek a sense of community and home-like conveniences while on the road.

• About 60% stay 5 nights • Average age of 35 years old• 70% male/30% female • College educate and earning over US$100k

• Friendly, family-centric• Down-to-earth, optimistic• Sociable, outgoing• Accomplished well paid professionals • Responsible, reliable, well educated• Tech savvy, social media user

MORE HOME THAN FAMILYExtended stay convenienceGuests at Staybridge Suites can access all the convenience such as a laundry room, fitness room and 24/7 reception that make staying for an extended period a far more enjoyable experience. The pantry convenience store is also open around the clock, allowing guests to stock up on easy-to-prepare meals, favourite snacks, beverages and general necessities, any time.

Complimentary featuresGuests at Staybridge Suites have access to a range of complimentary features including free wi-fi, daily breakfast buffet and the Staybridge Suites evening social - a drinks reception, allowing guests to meet and network with other guests, which drive guest satisfaction and ensure higher brand preference.

Suite choiceStaybridge Suites offer three types of suites – studio, one-bedroom and two-bedroom suites each with a fully equipped kitchen and enough storage and flexibility to make guest rooms feel like home. The actual mix is based on the local demand drivers so the product mix is best tailored to drive demand and increased profitability for our owners.

Lean operating modelThe Staybridge Suites limited-service model has been designed to maximise the value generated by the extended stay concept by lowering staff numbers, which drives payroll efficiencies, by lowering room turnaround, which reduces guest administration while fewer guests and longer length of stay makes for less wear and tear on the fabric of the hotel, resulting in long-term savings for our owners.

AMER

163

261open

pipeline

EMEAA15open

IMEA SEAK

EUR

5 0

10

open open

open

8 5

6

pipeline pipeline

pipeline

19pipeline

FASTEST GROWING EXTENDED STAY BRAND 276 extended stay properties hotels spread across 11 countries and 182 in the global pipeline

AMER - AmericasEUR - EuropeEMEAA - Europe, Middle East, Asia and AfricaSEAK - Southeast Asia and KoreaIMEA - India, Middle East and Africa

*All numbers correct as of 31 December 2018

Legend

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