home textiles today january 21st issue 2013

Monday, January 21, 2013

BY WAYNE MARKS

NEW YORK — As home textiles exhibitors prepare to attend the New York International Gift Fair at the Javits Center here from Jan. 26-30, a sense of con-fi dence about business in 2013 seems to be emerging not long after the ball dropped nearby in Times Square.

Beata Hendrichs-Lieb, owner and founder of HedgeHouse USA, summed up her feelings about the business climate for the company in upbeat terms. “I think as long as I stay avail-able to my customer, wholesale and retail alike and I continue to produce a consistent, well made and unique product I can feel confi dent about going into 2013.”

HedgeHouse will be intro-ducing a new line of covers for the throw bed. The company is also introducing half-sized throw beds in 30-inch-by-35-inch dimensions that will coor-

Confidence with Caveats at NYIGF

NEW YORK — Last August, six fi rst-time exhibitors at the New York International Gift Fair were selected to take part in HTT’s Ameri-ca’s Next Great Home Textiles Company competition.

During the show, each was visited by industry veterans in the areas of showroom design, product development and marketing.

In September, the show-room design judge present-ed her evaluations of the booth designs, followed by rankings from the product development judge in Oc-tober and the marketing judge in November.

The winner will be an-nounced during a recep-

tion at the NYIGF at the Javits Center Jan. 28 at 6:15 p.m. in the Press Center (4A Terrace).

In this issue, we take a look at where each contender earned their highest marks in the judging. See pages 12-13. HTT

A Final Look

THE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY | hometextilestoday.com | Vol. 34, No. 3 | $8.00

LAS VEGAS — While some economic uncertainty remains in the U.S. economy, exhibitors heading for the Las Vegas Mar-ket (Jan. 28-Feb. 1) are not leaving business to chance, but are generally reporting a positive outlook.

Molly Oates Sherrill, co-owner of Manual Wood-workers and Weavers, said

business is strong.“We did a huge re-work

o f o u r l i n e a n d c a t a l o g presentation. Our print prod-ucts are opening doors and

bringing many non-tradition-al Manual customers to our line. The continued empha-sis on Made in the USA is starting to register a notable

impact on sales as well.”At Protect-a-Bed, Jared Bell, di-

rector of sales operations, seconds that emotion.

“We have a very positive out-look for the first six months of 2013. We ended 2012 very strong and so far have seen that momentum continue in the fi rst two weeks of January,” he said. “We are preparing to

Optimism Rises at Las Vegas Market

SEE NYIGF PAGE 8

Manual Woodworkers and Weavers’ Victorian Tea Indoor/Outdoor reversible pillow is made in the USA.

America’s Next Great Home Textiles Company A SPECIAL REPORT

At both the Las Vegas Market and NYIGF, Bedford is showing Cambridge, an over-scaled, horizontal stripe pattern that makes for casual, modern sensibility. Fringed on two sides and available in four colorways, it is hand-washable and domestically woven. See page 14 for additional NYIGF introductions and page 20 for Las Vegas.

SEE VEGAS PAGE 38

Inside This IssueAtlanta Rug Market a Haven for Color ....................page 4

Heimtextil in Hindsight ........page 6

Heimtextale ...........................page 6

American Heart Association Looks to Create Home Line ..page 7

NEW YORK — 1888 Mills got wide national exposure last week after Walmart announced a commitment to spend $50 bil-lion buying U.S.-made goods over the next decade.

The New York Times piece Jan. 16 on the subject featured 1888 prominently, reporting

Walmart News Gives PR Boost to 1888 MillsWalmart will carry the manufacturer’s U.S.-made towels in 600 stores starting this spring. In addition, the Times reported Walmart has signed a multi-year contract with the mill.

(Note: Mohawk was also men-t ioned in the NYT story.)

T h a t e v e -ning, 1888 Mills was part of ABC News’ coverage of the Walmart pledge. Lexi Schladenhauffen,1888’s se-nior vp of marketing and de-

sign, was interviewed on cam-era via Skye by the network, which reported the Walmart deal should allow the mill to add about 50 jobs. HTT

Lexi Schladenhauffen displayed 1888 Mills towels made in America during a segment on ABC News last week.

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Monday, January 21, 2013

BY WAYNE MARKS

NEW YORK — As home textiles exhibitors prepare to attend the New York International Gift Fair at the Javits Center here from Jan. 26-30, a sense of con-fi dence about business in 2013 seems to be emerging not long after the ball dropped nearby in Times Square.

Beata Hendrichs-Lieb, owner and founder of HedgeHouse USA, summed up her feelings about the business climate for the company in upbeat terms. “I think as long as I stay avail-able to my customer, wholesale and retail alike and I continue to produce a consistent, well made and unique product I can feel confi dent about going into 2013.”

HedgeHouse will be intro-ducing a new line of covers for the throw bed. The company is also introducing half-sized throw beds in 30-inch-by-35-inch dimensions that will coor-

Confidence with Caveats at NYIGF

NEW YORK — Last August, six fi rst-time exhibitors at the New York International Gift Fair were selected to take part in HTT’s Ameri-ca’s Next Great Home Textiles Company competition.

During the show, each was visited by industry veterans in the areas of showroom design, product development and marketing.

In September, the show-room design judge present-ed her evaluations of the booth designs, followed by rankings from the product development judge in Oc-tober and the marketing judge in November.

The winner will be an-nounced during a recep-

tion at the NYIGF at the Javits Center Jan. 28 at 6:15 p.m. in the Press Center (4A Terrace).

In this issue, we take a look at where each contender earned their highest marks in the judging. See pages 12-13. HTT

A Final Look

THE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY | hometextilestoday.com | Vol. 34, No. 3 | $8.00

LAS VEGAS — While some economic uncertainty remains in the U.S. economy, exhibitors heading for the Las Vegas Mar-ket (Jan. 28-Feb. 1) are not leaving business to chance, but are generally reporting a positive outlook.

Molly Oates Sherrill, co-owner of Manual Wood-workers and Weavers, said

business is strong.“We did a huge re-work

o f o u r l i n e a n d c a t a l o g presentation. Our print prod-ucts are opening doors and

bringing many non-tradition-al Manual customers to our line. The continued empha-sis on Made in the USA is starting to register a notable

impact on sales as well.”At Protect-a-Bed, Jared Bell, di-

rector of sales operations, seconds that emotion.

“We have a very positive out-look for the first six months of 2013. We ended 2012 very strong and so far have seen that momentum continue in the fi rst two weeks of January,” he said. “We are preparing to

Optimism Rises at Las Vegas Market

SEE NYIGF PAGE 8

Manual Woodworkers and Weavers’ Victorian Tea Indoor/Outdoor reversible pillow is made in the USA.


At both the Las Vegas Market and NYIGF, Bedford is showing Cambridge, an over-scaled, horizontal stripe pattern that makes for casual, modern sensibility. Fringed on two sides and available in four colorways, it is hand-washable and domestically woven. See page 14 for additional NYIGF introductions and page 20 for Las Vegas.

SEE VEGAS PAGE 38

Inside This IssueAtlanta Rug Market a Haven for Color ....................page 4

Heimtextil in Hindsight ........page 6

Heimtextale ...........................page 6

American Heart Association Looks to Create Home Line ..page 7

NEW YORK — 1888 Mills got wide national exposure last week after Walmart announced a commitment to spend $50 bil-lion buying U.S.-made goods over the next decade.

The New York Times piece Jan. 16 on the subject featured 1888 prominently, reporting

Walmart News Gives PR Boost to 1888 MillsWalmart will carry the manufacturer’s U.S.-made towels in 600 stores starting this spring. In addition, the Times reported Walmart has signed a multi-year contract with the mill.

(Note: Mohawk was also men-t ioned in the NYT story.)

T h a t e v e -ning, 1888 Mills was part of ABC News’ coverage of the Walmart pledge. Lexi Schladenhauffen,1888’s se-nior vp of marketing and de-

sign, was interviewed on cam-era via Skye by the network, which reported the Walmart deal should allow the mill to add about 50 jobs. HTT

Lexi Schladenhauffen displayed 1888 Mills towels made in America during a segment on ABC News last week.

htt130103_001_008_010 1 1/17/2013 4:25:39 PM

Untitled-137 2 1/15/13 8:52:40 AM

Untitled-137 3 1/15/13 8:52:43 AM

4 Home Textiles Today News

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A D V E R T I S E M E N T

January 21, 2013

BY CECILE B. CORRAL

ATLANTA — Looking for words to sum up the recent Atlanta Inter-national Area Rug Market, here are a few that come to mind: Prismatic. Energetic. Alive.

And above of all: Colorful.Breathing fresh air into the

category after several season of neutral tones, rug suppliers – en masse – unleashed splashes of color in their new products, showing a readiness to take a bold design plunge not seen for a long time.

Fuchsias with indigos, sun-burst yellows with emerald greens, popping purples with tangerine oranges were among some of the key pairings.

And with the brightness in palette came an equally bright-er attitude for business in 2013.

Not only did buyers see broader selections of rugs – many suppliers also came out

with new brands, new construc-tions, and even new product cat-egories, including decorative pil-lows and pouf, throws, and wall art.

Surya, Momeni, Safavieh, Jaipur, and Shaw were among those delving into new business segments to offer a total-home décor lifestyle package aimed at satisfying the needs of indepen-dent furniture and rug retailers, the largest group that typically traffi cs this market.

Here is some of the news that came out of market:

Mohawk Home developed a new brand it calls American Rug Craftsman, comprised sole-ly of U.S.A.-produced, machine-made soft floor coverings, to cater to independent and small regional chain furniture and rug retailers.

As Craig Trimble, vp, prod-uct manager, explained to HTT: “We’re trying to address the $199

to $399 price bracket with these rugs, ending where Karastan Stu-dio [prices] start.” American Rug

Craftsman is being sold by the same sales force used by Karas-

Atlanta Rug Market a Haven for Color

SEE COLOR PAGE 10

Domestic area and accent rug manufacturer Shaw Living has added a new mix of imported varieties in an effort to appeal more to retailers’ growing needs for a broader assortment of constructions and looks available beyond U.S. borders. Dubbed Wold Market Umbrella, the collections are divvied into five groups by construction and theme.

cmi Unveils New CatalogPAWTUCKET, R.I. — Braided-texture area rugs and accessories manufacturer cmi (Colonial Mills Inc.) has released its lat-est catalog.

The 40-page “Look Book” showcases photography of the rugs taken in actual homes, patios and backyards, “places real consumers will use these braided-texture area rugs and accessories.”

Close-up shots of the rugs feature the texture, weave and patterns, while the life-style images capture a rug pulling a room together.

Catchy phrases, like “Pick a color, any color,” “Let’s play!” and “Trend-setting traditions” lead off the pages, while copy highlights specifi c features of the rugs and accessories.

“It was time for us to create a catalog that spoke to both buyers and consumers, be-cause, ultimately, the buyers are consumers as well,” said Meredith Thayer, creative di-rector.

She said the book can be used as a tool for buyers, designers and store owners. HTT

Above: Simply home group stack.Below: Color Fenzy.

htt130102_004 4 1/17/2013 4:01:14 PM

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OPINIONTodaY

January 21, 2013

SO, A F T ER Y E T A NOT H ER rock’em-sock’em week in beautiful downtown Heim-textil earlier this month, the logical question is exactly what is the story with the glob-al home textiles market?

Let’s face it, if you can’t fi gure it out after spending a week immersed in all man-ner of sheet and towel humanity, it just ain’t going to happen any other way.

For us old political junkies, being at Heimtextil is a fascinating process. In the course of a few hours, you can have conversations with industry people from China, India, Pakistan, Bangladesh, Portugal, Italy, Spain, Germany and South Africa, not to mention the good old U.S. of A. You certainly get a perspective you’d be unable to acquire in any other setting on Planet Textiles.

So, here are a few of the thoughts I came home with after my Frankfurt frolic.1. The overwhelming conclusion is that the industry is in for a bet-

ter 2013 than it dealt with last year. With Europe so mired in economic misery the expectations were that it would cast a major pall on the fair. It did not.

2. We need to stop talking about body counts at shows like Heimtex. Yes, there were probably fewer attendees but, really, who cares? When you asked exhibitors if they were seeing the people they needed to see, they said yes. The sizes of the retail fl ocks may have been diminished but not the number of fl ocks. The industry is consolidating around the world, what part of fewer people involved in the business doesn’t anybody get?

3. Raw material prices will be largely stable for the next year. Yes, yarn prices out of India and China will creep up again, the result of politics and speculation as much as cotton and polyester, and the down and feath-

er market remains especially volatile. But cotton and petro-chemical-based supplies should be OK. Maybe we can stop talking about this for awhile.

4. Third-tier home textiles supplier nations like Bangladesh, Vietnam and Indonesia are getting closer and closer to being able to realistically supply the U.S. market in the manner of their larger Asian neighbors … but they are not quite there yet. They will be soon.

5. For all the press coverage of substandard working conditions in Asian factories I’ve yet to ever hear one American customer raise the issue as a criterion in their buying decision. Talk is cheap … but so are textiles.

6. Most U.S. retailers sent product development people, not buyers. The exception was the off-pricers, who always show up to write orders. If they can do it, why can’t other retailers?

7. American customers — retailers and importers — got some of their respect back from suppliers who no longer have Europe as a viable alternative to do business with. For better or worse, the States remain the go-to buyer.

8. And most importantly, the weather was OK in Frankfurt. There was a January nip in the air, but that’s what is supposed to happen in Germany in January.

In fact, you could say the very same thing about Heimtextil: What was supposed to hap-pen did. HTT

Heimtextale

H OL I DA Y 2 01 2 S A L E S M A Y have fallen a bit short of ex-pectations (up 3.0% versus an expected gain of 4.1%), but at the Heimtextil international home textiles show in early January, most suppliers I talked to believe 2013 will bring

opportunities for growth.Not big, game-changing growth to be sure. But most said they expect

the U.S. economy to steadily improve — with consumer spending ris-ing in tandem.

Europe, most contend, remains a mess in terms of expanding sales. And there was a lot of talk about China becoming less competitive, along with additional talk about emerging nations.

As it happened, when the fair kicked off the Fi-nancial Times published an article about textiles production migrating from China to Cambodia. Despite the fact the piece was entirely about gar-ment manufacturing, “Cambodia” was suddenly on everyone’s lips.

One exec mentioned efforts to get textiles man-ufacturing going in parts of Africa, specifi cally Er-itrea, Nigeria and South Africa. The latter was rep-resented at Heimtextil by three companies: two

blanket and throw manufacturers and a fabric weaver. Setting aside Egypt, no other country from continental Africa appeared at the fair.

And it should be noted that for all the talk of China shifting its textiles focus to the domestic market, China still had the largest exhibitor pres-ence by country, with 459 companies at the show, down 14 from the 2012 event. I wouldn’t say China is racing away from the business.

I didn’t hear anything about U.S. manufacturing making a comeback — aside from one query as to whether this was a legit possibility. So far, the restoration of American production appears to be focused only at the margins, notwithstanding Walmart’s announcement last week that it will increase sourcing of American-made products by $50 billion over the next 10 years. (Congratulations, U.S. food producers. I suspect you’ll be the biggest winners here.)

Bottom line: textiles remains a game of inches in an ever-shifting world, but the economic trough is behind us. Nobody’s anticipating any seismic shifts in the medium term. What lies ahead is evolution, not rev-olution. And that’s all to the good. HTT

JenniferMarks

EDITOR-IN-CHIEF

Heimtextil in Hindsight

Warren Shoulberg

PUBLISHER/EDITORIAL DIRECTOR

htt130103_006 6 1/16/2013 6:25:23 PM

7 Home Textiles Today> hometextilestoday.com

Gordmans’ Chief Merchant Resigns

Johanna Lewis has resigned as executive vp and chief merchandising offi cer at Gordmans Stores.Michael Morand, executive vp of planning, alloca-

tion and analysis, will assume merchandising responsi-bilities on an interim basis.

Morand joined Gordmans in 2007. Between 2000 and 2006, he held senior level positions in merchandis-ing, strategic planning, allocation and marketing for the May Merchandising Company and Lord & Taylor in Los Angeles, St. Louis and New York.

Speaking last week at an investor conference in Miami, Gordmans ceo Jeff Gordman said that going forward the company plans to combine the roles of chief merchant with planning and allocation.

Changes at The Top at Meijer

Meijer has named J.K. Symancyk president of the company and appointed Mark Murray to the

new position of co-ceo. Symancyk will report to co-ceos Hank Meijer and

Murray, who will concentrate on long-term strategy along with Doug Meijer while Symancyk oversees day-to-day operations.

Murray will also serve as vice chairman of the Mei-jer board of directors.

Symancyk joined Meijer in 2006 as vp of perish-ables. He became executive vp of merchandising and marketing in 2007 and accepted the role of chief oper-ating offi cer in 2012.

NRF: Holiday Retail Sales Miss Mark, up 3.0%

Solid consumer spending in the month of Decem-ber did not meet the National Retail Federation’s

projection of 4.1% improvement, instead rising 3.0%.Total holiday retail sales reached $579.8 billion,

according to NRF. Non-store holiday sales grew 11.1%. NRF digital divi-

sion Shop.org in October forecasted a 12.0% growth in online sales in the months of November and December.

December retail sales, excluding automobiles, gas stations and restaurants, increased 0.8% seasonally adjusted from November and increased 2.1% unad-justed year-over-year.

Sales at furniture and home furnishing stores increased 1.4% seasonally-adjusted month-to-month and increased 3.0% unadjusted year-over-year. Several other categories proved weaker performers over the period.

Novogratz Bring Brazil to Second CB2 Collection

The Novogratz — design duo Robert and Cortney – are gearing up for the spring 2013 launch of their

second collection with CB2.Family continues to be a theme, Robert Novogratz

told HTT during a recent interview. The parents and their seven children, ages 3 through 15, appear on the HGTV reality program “Home at Novogratz.”

This time, there is a Brazilian twist inspired by the couple’s vacation home in Trancoso, a coastal town in the South American country’s Bahia state.

RetailBriefs

January 21, 2013News

DALLAS — Concept Marketing Group, the New York based li-censing consultancy, is collabo-rating with the American Heart

Association to develop a collec-tion of stylish home products to be named “Home is Where The Heart Is.” The goal is to drive awareness of heart disease in women and raise revenue for the

American Heart Association. “Because women are the pre-

dominant purchaser of home furnishings, we believe fashion-

able home furnishings in concert with marketing materials, hang-tags and other literature about the charity’s mission, will serve as a means to educate the female con-sumer about how to live a healthy

lifestyle and avoid this number one killer,” said Kerry Glasser, founder of Concept Marketing Group.

An est imated 43 mill ion women in the U.S. are affected by heart disease and 90% of women have one or more risk factors for developing heart disease, accord-ing to Lynne Muth, vp of corpo-rate relations for the American Heart Association.

“This is the perfect time for the home industry to come on board as we continue to explore new means of reaching the con-sumer,” she added.

Glasser said his fi rm is in the beginning stage of identifying var-ious companies in a broad-array of home categories for the cause-related opportunity. HTT

FRANKURT, GERMANY — Tencel maker Lenzing is expanding its cellulose fi ber brand into the uphol-stery segment, the company announced during the Heimtextil international trade fair here earlier this month.

“With Tencel in upholstery fabrics, we have gone one step further with our ‘Botanic Living’concept. As a result of the increasing use of Tencel in in-teriors, the room climate can be considerably im-proved,” said Susanne Jary, marketing manager for home textiles. “The higher the amount of botanic fi bers used, the better the interior environment.”

Lenzing plans to extend its reach in home even further, she added. The company is developing wall paints with Tencel powder. HTT

KINGS MOUNTAIN, N.C. — Henry Parks Neisler Sr., who was chief executive officer of textiles pro-ducer Dicey Mills in Shelby, N.C., died on Jan. 7. He was 85.

Neisler, a Kings Mountain, N.C., resident, was born in 1927 to the late Paul Mauney Neisler

and Dicey Kathryn Moss Neisler. After serving in the Army from 1952 to 1954, he joined his father and brothers in the organization of Dicey Mills in 1956. He served as the company’s chief executive for more than 30 years until his death.

He is survived by his wife, three sons, a daughter-in-law and 13 nieces and nephews.

In lieu of flowers, the family requests that memorials be made to Hospice of Cleveland Coun-ty, 951 Wendover Heights Drive, Shelby, N.C. 28150. HTT

Longtime Textile Executive Henry Parks Neisler Sr. Dies

American Heart Association Looks to Create Home Line

Tencel Expands into the Upholstery Market

coasafusom

Susanne Jary

htt130103_007 7 1/16/2013 5:36:29 PM

8 Home Textiles Today > hometextilestoday.comNewsJanuary 21, 2013

dinate with the full size throw bed styles.

At Pendleton Woolen Mills, Bob Christnacht, director whole-sale sales-worldwide and division manager for home, is cautious about the future but neverthe-less likes his prospects for the company’s 150th year of weav-ing in Oregon.

“Our business continues to remain on track. Our expan-sion into new categories in the home arena is leading to new businesses and expanded rela-tionships with our current ac-count base. Our trade accounts report their fall ’12 Pendleton sales were at or above plan.”

While the mood of partic-ipants heading into this year’s NYIGF seems to portend a prosperous 2013, vp sales and marketing for M&Z Marketing Group Joe Maur is concerned about national politics, saying he is: “Optimistic at best, de-pending how well we solve the

fi scal cliff and rebuild our con-fi dence in Washington.”

At NYIGF 2013, M&Z Mar-keting will show expanded lines in fashion bedding, sheets, the Pillows with a Purpose Collection designed to alleviate sleeping dif-fi culties, rugs as well as its luxury six-inch lace heavyweight micro fi ber sheet sets and Jungle Habi-tat reversible blanket and throws.

While many exhibitors are expressing self-assuredness, the number of pre-show appoint-ments is mixed.

Mike Shabtai, owner/found-er of The Rug Market America told HTT, “Very few buyers are committing to appointments for this or any show; therefore, as with everyone, we are looking to strong walk-in numbers.”

One of the company’s lat-est introductions in the Maison Luxe Collection, the Corsica. Shabtai believes it will provide customers with high quality looks at value pricing that will sell well at retail.

Michelle Ciarlo-Hayes, the artist/owner of mkc photogra-

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phy said she has several appoint-ments booked, but is also antic-ipating walk-in business due to both of her best-selling items being featured in the Sustain-Ability display near the Hand-made section.

Ciarlo-Hayes added, “As a handmade/eco-friendly artist, I can tell you both Made in the USA and eco-friendly products are still very important.”

At this year’s show, mkc pho-tography will display its Fork, Knife, and Spoon table runner and introduce a new runner de-sign featuring fresh green pears and classic typography.

Responses from NYIGF ex-hibitors suggest the middle tier of the market may be the sweet spot, but don’t count out the high end. Mary Shields, direc-tor of marketing, Sferra said: “We have one of the biggest in-troductions we’ve done in years launching at the NY Interna-tional Gift Show.”

Sferra will unveil two new prints in its Italian-woven luxury bedding collection and expand its table linens assortment.

Despite NYIGF’s plethora of high-end offerings, opportu-nities exist across the spectrum. Michael Harounian, principal, Ebisons Harounian Imports, said he is working the low to medium end of the markets, but added, “As the economy builds momentum, we’ll be looking at introducing fi ner goods.”

At the show, the company will introduce new hand knot-ted wool serappes.

Vikas Chuttani, president, Cosmic-Inc, is looking for most opportunities in high end and middle tier, “but based on cus-tomer requirement we are capa-ble of working on budget also.”

Cosmic-Inc will present ca-nine accessories and apparel products as well as poufs, rugs and pillows.

Beth Sprole, president of Hibe LLC, said in the middle to high end, where the company is poised, “we are fi nding both re-tail buyers and consumers recog-nize product detailing and qual-ity from custom zipper pulls to premium fabrics, for example. I would characterize our target consumers as more purposeful in their purchases.”

Just prior to NYIGF, Hibe collaborated with John Gaud-et, formerly design director of Joseph Abboud Home, to rede-

sign the patented Hibe Shell in two new colors which will be de-buting in New York’s Newest.

Fab Habitat is also seeing middle-market success. Jacque-lyn Lau who heads up the com-pany’s marketing and client rela-tions, detailed the strategy.

“Fab Habitat strives to bring trendy products at reasonable prices. Our current line of prod-ucts and the new products, like baskets, non-slip rugs, recycled cotton rugs and indoor/outdoor cubes (poufs) in 2013 all try to bring something unique target-ing the middle tier.”

Antiochia USA LLC is also offering reasonably priced mer-chandise with an eye to environ-mental stewardship. Antiocha’s owner, Berna Rodman, believes that the company’s terry manu-facturing capability helps to offer reasonable prices at low mini-mums and also allows her to re-spond to the individual needs of retailers.

The company will be intro-ducing its summer 2013 towel collection, Perga, with a two-tone background in six color combinations.

So buzz abounds about green programs, but are eco-friendly and sustainable features, well, sustainable? John Mahoney, president of John Mahoney De-signs seems to think so.

“Our customers are design-savvy and well-informed, and they continue to be very aware of sustainability and environ-mental impact. I don’t think the interest in sustainability is going anywhere; it’s the new normal,” he said.

Mahoney will display the company’s best-selling throw in the Foo pattern. In the linen line, Mahoney is introducing new patterns and colors in cot-ton, as well as several new items including travel kits and coin cases.

Ellen Fish, founder and direc-tor, Friends of Tilonia, believes a customer’s decision is about more than labeling. “We fi nd that the entire story of the product — how the product design comes to be, who makes the product, what materials and methods are used, how it is distributed — is what creates value.”

Sara Selepouchin Villari, owner and designer of Girls Can Tell, doesn’t view environmental awareness as just another passing phenomenon. “Eco-friendly, sus-

tainable products will never be a fad for Girls Can Tell. Customers that love our line are interested in knowing where the products come from, how they’re made, and what their impact is.”

The company will be display-ing its fl agship 100% cotton tea towels and recently introduced natural, unbleached cotton to all its designs. New at this year’s show will be 100% recycled cot-ton canvas wine totes and a few new stationery items.

Jennifer Morton, offi ce man-ager of the French Farm, sees the eco trend as gaining momen-tum. “Eco-friendly and sustain-able products are still growing in popularity and it’s a good thing because our tea towels are print-ed with water-based eco-friendly ink.”

Kevin O’Brien, owner and chief designer of Kevin O’Brien Studio, believes Made in the USA is an even stronger sell than eco-friendly, although he strives for both. “I think the Made in America claim has a little more impact than the eco claim be-cause fewer companies can make the claim. It is pretty easy to make some fl imsy eco claim, but with made in the U.S., ei-ther it is or it isn’t.”

O’Brien will unveil new pat-terns in the company’s velvet pil-low line, which are produced in Philadelphia. The fabrics are also made into duvet covers and other bedding and curtains.

Having started Deny De-signs in a recession, its founder, Dustin Nyhus, like other exhib-itors is bullish on the Made in the USA advantage.

“U.S. made products are in-credibly important to our cus-tomers and to us as a company. That’s why Deny prints all of our products here in the United States and manufactures all of our hard goods out of Denver.”

D e n y w i l l o f f e r B u d i Kwan’s Retrographic Rainbow Shower Curtain, which is woven polyester, Karen Harris’ Mo-dernity Galaxy Cool Chevron Duvet Cover which will now feature woven polyester.

Caron Miller, owner/design-er, Caron Miller Inc., believes the price resistance she expe-rienced 7-10 years ago with re-spect to Made in the USA prod-ucts has subsided. She said people didn’t use to care about Made in the USA, “… but now they do.” HTT

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Lenz

ing

AG

, A-4

860

Lenz

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Aus

tria

www.lenzing.com/tencel

The fiber brand for the botanic bed

TENCEL® is made from wood and is thus 100 % from Nature. TENCEL® can be used in lots of different ways in beds, starting with mat-tresses and mattress overlays, to bed covers and bed linens, through to lingerie. Thus a completely botanic bed becomes a reality.

Lenzing Fibers, Inc.530 Seventh Avenue, Suite 808, New York, NY 10018-3508Phone: 212 944-7898, E-Mail: [email protected]

10 Home Textiles Today > hometextilestoday.comNews

tan. All American Rug Crafts-man pieces are synthetic, made domestically by Mohawk, and encompass several different con-structions, including some spe-cial yarn qualities such as the company’s eco-minded Smart-Strand.

Open to extending its line

with new constructions and looks from overseas, Shaw Liv-ing assembled a new imported collection called World Market Umbrella.

Encompassing various types of hand-made rug construc-tions, the offering spans tradi-tional and contemporary pat-terns with colorways ranging from vivid brights to more sub-tle, muted tones.

“These lines are designed to provide a grand selection of beautiful patterns and impecca-ble quality at a great value,” said Kim Barta, brand manager for Shaw Living.

The World Market Umbrel-la includes the fi ve groupings: Craft, textured, hand-tufted wool rugs; Highlands, a polyes-ter and viscose blended hand-tufted and hand-carved collec-

tion; Indonesia, ikat patterns interpreted on hand-tufted 100% wool cut pile rugs; Casa-blanca, Persian antique rug-in-spired looks on hand-tufted, cut pile pieces; and Sculpture, rugs featuring scaled-up romantic designs on a wool and viscose cut and loop construction.

Aiming to “try something to-tally different,” Oriental Weavers/Sphinx created a new cross-woven

collection that uses a 68-color pal-ette of saturated hues.

Dubbed Kaleidoscope, the as-sortment spans 25 patterns, most of them transitional modern looks and all of them eye-catch-ing in rich pinks, blues, yellows, greens, oranges and every shade in between, noted director of marketing Aaron Gray.

The rugs are made in Egypt and are priced to retail for $299 for a 5-by-8.

Also new, the Casablan-ca collection employs a differ-ent kind of fi ber story that per-mits for sharper price points and added durability. The rugs are made in the U.S. of a poly-propylene and nylon blend and are space-dyed to create a vast-er library of patterns for varied tastes.

The fi ber construction allows for the retail price to hit $249 for a 5-by-8, compared to an all-nylon rug that typically sells for $300 to $400.

OW/Sphinx added to its grow-ing indoor/outdoor program with Lagos. Domestically made in a cut-loop construction with an eight-color creel, the collection takes the price to $149 – a notch above the company’s other fi ve-color category products, which retail for $99 to $129. Lagos comes in 12 patterns.

Nourison continues to ramp up its branded designer collec-tions.

To its latest addition, the year-ago released Barclay Butera Collection, comes the new Ka-leidoscope grouping of 100% wool machine-made and carved rugs. Priced to retail for $799 for a 5-by-8, the pieces come in ikat, animal print, Greek key, and other styles.

The long-standing Joseph Ab-boud line expands with the new Mulholland and Griffi th collec-tions. Mulholland rugs feature soft-modern textured and tonal looks; Griffi th rugs are made of New Zealand wool and feature update interpretations of mens-wear-type patterns like hounds tooth.

Waverly, also added to the company’s portfolio over the past year, now includes several new area rug designs in fl orals and other traditional looks true to the brand for $129.

To its house line, Nourison added the Amore shag, a Turk-ish polypropylene power-loomed collection in jewel-like solid col-ors. HTT

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12 Home Textiles Today News

Before the Announcement, A Review

Where Each Contender Earned the Highest Score


January 21, 2013

HedgeHouse: Product Design Originality: ★ ★ ★ ★ Excellence of Execution: ★ ★ ★ ★ Price/Value Equation: ★ ★ ★ Suitability to Category: ★ ★ ★ ★The “throw bed,” sophisticated but not precious, rolls into a matching bag/carrier case made of the same fabric. This down and fiber-filled cushion is a new category of comfort. At 40 inches by 70 inches, it’s made of beautiful linen and cotton from Ireland and Belgium with an unusual gold zipper of anodized aluminum — hidden, but a welcome suprise. The versatile new item works well at home and can go anywhere.

Le Cote Francais Maison: Product Design Originality: ★ ★ ★ Excellence of Execution: ★ ★ ★ Price/Value Equation: ★ ★ Suitability to Category: ★ ★ ★ ★

This offering is an usual group of pillows and throws with a French accent. Mixes of vintage and modern fabrics make a contemporary patchwork. Adding to the ensembles is a group of original, artist-designed pillow collections with many unique mixes. Customers can customize an order or choose from vintage “one-of-a-kind” pieces.

Pyar & Co: Booth Display Display ★ ★ ★ ★ Proportion ★ ★ ★ ★ Communication ★ ★ ★ Experience ★ ★ ★ ★The booth had a very boutique-ish feel — like you wandered in off of Ocean Drive in South Beach. I kept wondering what makes these pillows different —seems it may be Pyar & Co’s ability to customize to spec. I would suggest going after that angle to solidify reputation and establish that position among its competitors. It was the perfect pairing of atmosphere and product.

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January 21, 2013

The Judges

Carolyn D’AngeloMarketing

Beth DarraghBooth Display

Patricia FeiwelProduct Design

Simple Syrup: Booth Display Display ★ ★ ★ ★ Proportion ★ ★ ★ ★ Communication ★ ★ ★ ★ Experience ★ ★ ★ ★From the name to the display to the characters it was engaging and whimsical and stunning in its simplicity. The execution of the draping on the walls could have been better and quite possibly the shelf systems could use a bit of panache. But this was a booth that had real style, real drama and a product that just begged to be looked at.

Stamattina: Booth Display and Product Design Originality: ★ ★ Excellence of Execution: ★ ★ ★ ★ Price/Value Equation: ★ ★ Suitability to Category: ★ ★ ★ ★

Beautiful bedding as only the Italians can print — and sewn in the United States, a perfect combination. A unique sheeting collection using a re-constituted embroidery machine from the days when we made it here. The mix and match collection of sheets and comforters, pillows and duvet covers features sophisticated shades. Sewn, quilted and assembled here — so don’t worry about extra shipping costs.

Wabisabi Green: Product Design Originality: ★ ★ Excellence of Execution: ★ ★ ★ Price/Value Equation: ★ ★ ★ Suitability to Category: ★ ★ ★ ★This group of modern, eco-friendly home décor takes its themes from nature. Brightly colored pillows, napkins and runners employ eco-friendly and natural fi bers with themes of land and sea. Luscious colors and graphic patterns are hand-printed with environmentally friendly water-based inks. Created, printed and fabricated in the United States.

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14 Home Textiles Today > hometextilestoday.comNYIGF/Home Textiles

1. Fab Habitat’s new recycled cotton rugs include the Canal styles, seen here in the ash and white colorway, which are made of recycled, eco-friendly cotton.

2. Creative Women is showing its new Ribbons tablecloths — which come in two sizes, 58-by-98 and 60-by-80 — as well as a runner and matching placemats and napkins. It comes in four colors fit for a picnic, beach outing or family dinner.

3. The Rug Market America continues to build its youth line of rugs with the new Nurture Collection, which depicts whimsical bees and white, beige and chartreuse leaves in a scatter, patterned rug.

4. Libeco Home’s latest plaid top-of-bed introduction is inspired by the fun and youth of 1960’s longboard surfing. Made of 100% Belgian linen, the yarn dyed pattern of blues, emerald green and sunny yellow brings a breath of summer to any bedroom. It comes in duvet, shams and pillowcases, and coordinates with the Riggs Navy or Santiago Old Denim sheeting collections.

5. Dea Linens’ new Flash shows a digital print on the company’s own sateen fabric. It comes in two colors and is made to coordinate with many of Dea’s gold sateen and pre

washed linen colors.

6. Sferra is introducing two thoroughly modern geometric prints to its Italian-woven luxury bedding line for spring 2013, one of which is Barrington, seen here. This bold and sophisticated design is printed in Italy and comes in two versatile color ways, navy and chartreuse.

7. Manito Luxury Silk & Linen is bringing out the bubbly with its new Champagne bed ensemble, featuring a three-panel draped bed skirt, flat and fitted sheets, Euro and pillow shams, square and oblong decorator pillows, a duvet cover and a quilted coverlet.

8. Mia + Finn’s newest quilts includes Orla, one of several pieces made by hand using a color cotton thread, matching both the color of the print and the back.

9 Pendelton evokes an Abiquiu Sunset, inspired by the end-of-day scene from the rocky mesa above the Rio Chama in northern New Mexico where the Native American village of Abiquiu sits. This blanket reflects the beauty of the site’s natural red rock cliffs at sunset, layered in bands of gold, brown, purple and maroon.

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1. Cricket Radio’s Montauk collection of decorative pillows feature unusual maritime graphics on bold nautical colors. Like all of the company’s products, each piece is individually silk-screened onto organic, sustainable European linen and sewn in Vermont, and its linen home goods are printed with eco-friendly, water-based inks.

2. Print & Sew USA’s latest offering is inspired by vintage kimono stencils and the Japanese origins of modernism. All products are printed and sewn domestically, as the name suggests.

3. Indika, a supplier of fairly traded and handmade home furnishings, decor and gifts from India, is showing its new Tree of Life pillow, featuring cutwork appliqué cut from a single piece of cloth and made on unbleached cotton.

4. Oxbow Décor hits the high seas with its new assortment of decorative pillows, which come in the Anchors and Lifebuoys, Red and White Cabana, and Blue Vintage Bathing Suit designs — all available in either antique white linen with antique white linen cording with down fill or in outdoor antique white linen fabric with outdoor antique white linen cording with poly fill.

5. Aalamwaar Textiles is showing its French Country bedding and pillow collection, which employs raw, unbleached cotton fabric that has been hand-block printed and dyed using indigo. The prints are classic and have been picked from the company’s archives of antque wooden blocks.

6 Kevin O’Brien is introducing the Ovals embellished pillow in several new colors — coral and gray patina, as seen here, as well as in iris. Made of 50% linen and 50% cotton, these pillows feature hand embellished velvet ovals which gently cascade over the surface of the pillow, creating a tranquil design.

7. Deny Designs is introducing its new Budi Kwan’s Retrographic Rainbow shower curtain, made of woven polyester. It measures 69-by-72.

8. Downright’s new Sierra comforter and pillow are filled with the company’s new custom Comforel fiber, an ultrafine microfiber fill that is very smooth and silky.

9. Jacaranda Living’s new Embroidered Diamond Pique shower curtains are made of 100% cotton in a diamond pique and feature ladder lace trim at the hem.

10. Uptown Artworks’ new Lovebirds pillow and Custom 6 line of wedding pillows employ custom text and colors. All are made of eco-friendly cotton/linen fronts and pure cotton backs.

11. The Mayan Store’s new Balance Home Collection includes the Jades & Fuchsia pillow cover, made of natural cotton fabrics and handcrafted by artisan communities in Guatemala.

12. Ebisons Harounian Imports is introducing its Serene Collection which is comprised of very subdued color combinations of Ottoman era Oushaks.

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1. MKC Photography’s owner, artist and designer Michelle Ciarlo-Hayes has created a new line of hand-made table runners constructed of 100% heavy cotton twill that is printed in the USA with eco-friendly pigment inks.

2. M&Z Marketing’s new Versailles accent rug collection comprises handmade jersey cotton shaggy pieces, which are available in four sizes.

3. Kara Weaves, a social enterprise based out of Kerala in southern India, is showing a collection of hand-woven cotton table and bath fabrics. Among the products is the full color table napkins grouping, available in 10 colors.

4. Girls Can Tell is a line of useful gifts, featuring original diagram illustrations of everyday objects. On that note, the company’s new flour-sack tea towels are milled and printed in the U.S. Available in several designs, seen here is Butcher Pig.

5. Lucky Bon Bon is adding Fruits & Florals to its colorful, reversible placemats, coasters and table runners line. Designed to “inspire joyful living,” these items are all designed and manufactured in the United States and are made of reusable vinyl.

6. Hedgehouse’s throw beds are 30-by-35 pillows that the company described as having “a million uses!” It comes in several colorways and an assortment of trims.

7. The Tailored Nest, a cross-cultural lifestyle brand that offers indigenous artisan textiles, is bringing to market a new batch of handmade shower curtains, bath mats, and robes.

8. Hibe is showing its patented Hibe Comforting Soft Body Wrap, which is being marketed as “a hug of warmth and coziness with the freedom to move around easily and safely.” It is a soft, fitted zip wrap to be worn over clothing to offer added warmth and comfort during leisure times.

9. Berkshire Blanket’s Mongolian Luxury Throw is a faux fur product with the softest of hands. It comes in deep persimmon, sultry gray and a cool cream for an elegant look.

10. Chortex USA invites its customers to curl up comfortably with the new Waffle Robe Group collection. Made in 100% Aegean combed cotton, the inside of each robe consists of cotton terry loops that are fully absorbent and soft for quick drying.

11. Found Object’s Silk Ikat fabric collection is made in Uzbekistan and employs traditional designs interpreted by using centuries-old natural dying techniques. These pieces are woven on narrow hand-looms, and are available in more than 30 colorways.

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1. Amity finds serenity with its new Catalina Collection, an all-linen grouping of indigo-colored top of bed components paired with cotton sheeting in crisp white. Five colorways are available.

2. Woven Workz is building its offering of super-soft and silky blended throws made of bamboo and cotton – perfect for winter or summer use – with the new Bonnie collection. Embellished with fringe, these pieces come in five color combinations -- camel/sky, chocolate/taupe, camel/cream, gray/yellow, and olive/green.

3. Company C celebrates sea life with its new Coastal collection, which includes the Starfish Pillow depicting the creature with beading and set in a cotton backdrop of lagoon (seen here) or the other available colorways – lime and coral. Each piece is framed with a quarter-inch ivory voile flange.

4. Saddlemans is showing its latest assortment of cowhide-made rugs. New collections include the stenciled Brazilian collection, which includes the black zebra pattern in light gray.

5. Manos Zapotecas, which in English means hands from Oaxaca in Mexico, is introducing a series of new all-wool pillow covers inspired by tribal elements. Seen here is the Bright Diamonds pillow, hand woven and made in the yellow, blue, red, green and purple colorway.

6. Karastan’s Danforth rug is part of the company’s Crossroads Collection, made in the USA of New Zealand wool. Its striped ikat pattern that is reminiscent of the striated mesa rocks in the Southwest.

7. Manual Woodworkers’ Forest Owl reversible pillow is made using the outdoor fabric “Climaweave.” Designed by artist Jennifer Brinley, this piece features a whimsical pattern that matches to a companion pillow depicting several owls in a similar setting.

8. Jaipur’s City collection of hand-tufted rugs encompasses a series of sophisticated urban-inspired looks, like these over-scaled geometrics interpreted in a high/low construction in wool and art silk.

9. Foreign Accents hits the Boardwalk with this new contemporary collection, seen here in the oatmeal and pumpkin colorway.

10. Loloi is showing its new Xavier Collection. Made in India of 100% jute, these hand-knotted rugs offer a plush feel and bright, bold color palette.

11. Protect-A-Bed’s Signature Series is a new waterproof fitted sheet-style mattress protector designed to provide a natural and pure sleep surface. The product features 100% natural, Tencel-based fiber that is organic and chemical-free. The mattress protector also contains thermo-regulating properties.

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Winter 2013 Rug PreviewJanuary 21, 2013 Rugs

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1. Company C Inc. is introducing the 100% wool flatwoven Chevron Rug as part of the new Summer Brights collection. Inspired by the 60s Op Art movement, the colorful stripes are available in fuchsia, orange and green or cool Capri blue, turquoise and green available palettes.

2. Loloi Rugs is showing is new Madeline Collection, power-loomed of 100% polypropylene in Egypt. Designs and palettes are watercolor inspired.

3. Nourison is expanding its Joseph Abboud program with two new rug collections, including Mulholland.

4. Oriental Weavers USA’s Kaleidoscope by Sphinx collection is a new machine-woven grouping made of textured polypropylene. Like the one seen here, the design portfolio emphasizes bright and vibrant colors such as sunshine yellow, tangerine, hot pink and bright poppy set against a more serene and complimentary background of ultramarine blue, citron and chartreuse.

5. The Rug Market America brings a new design concept to market with Steps Boy, part of the company’s Resort collection. The rug is made of UV-coated polyester construction for use both indoors or out.

6. Lotfy & Sons is bringing new varieties of flat weave rugs made of 100% wool in India. Sizes range from 4-by-6 through 9-by-12.

7. Ebisons Harounian is “reincarnating” Serapis and Herizes of yesteryear with a new collection of accent to room-size pieces that are made to look like antique originals.

8. Jellybean’s Secret Garden rug is one of several new designs by Jennifer Brinley made in the company’s new memory foam construction. The rugs are handmade and machine washable.

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1. C & F Enterprises is showing the Blue Oasis, a coastal design incorporating sea grass and shells.

2. Capel Rugs’ newest rugs for its collection with designer Genevieve Gorder includes the 100% wool flatwoven L’Alhambra, which marries a clean graphic design with complex Eastern patterns.

3. Kas Rugs is adding the Versailles collection to its machine-made line. The rugs are eight-color, viscose-made pieces that feature space-dye techniques.

4. Surya Inc. debuts the Brazil collection. The machine-woven rugs are made of 60% viscose and 40% chenille in a high-low construction.

Rugs

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ATLANTAAmericasmart 3-F-3

HIGH POINTShowplace 3515

LAS VEGASWMC A-444

NEW YORK7W 733

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Winter 2013 Rug PreviewRugs

1. Couristan expands its outdoor offerings with the new Fresco collection. Hand-hooked in China of 100% fiber-enhanced Courtron polypropylene, the rugs are water resistant and treated to prevent mold and mildew.

2. cmi’s Boat House is a striped outdoor rug made of 100% polypropylene. Available colors include light blue, navy, olive, rust red, brown, and natural.

3. Linon and Powell are showing this mod/polyester hand-tufted rug from China as part of the new collection with Bombay Heritage.

4. Rizzy Home’s Vicki Payne Collection includes several new styles such as this loop-and-cut pile constructed, 100% New Zealand wool blend rug hand-tufted in India.

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Winter 2013 Rug PreviewRugs

1. Karastan’s Davina is part of the new Crossroads collection, a Suzani-inspired grouping of rugs woven of fully worsted New Zealand wool in the USA on Wilton (Van de Wiele) looms.

2. Fab Habitat remains true to its eco-friendly and fair-trade principals with Tangier, a new grouping of rugs made from tightly woven recycled plastic straws.

3. Kaleen Rugs is showing the new Mystic Collection, which is handcrafted from washed virgin wool.

4. Momeni goes global with the new Atlas Collection, a hand-woven grouping of rugs made of 100% New Zealand wool in India.

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FLOORING BY

Today’s fashions are constantly evolving. At Shaw Living, we employ talented designers and colorists who track the trends and create rugs targeted to your customers’ tastes and budgets. The result is great designs that sell. Fashions may change; our commitment to style is eternal.

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1. Classic Home Rugs is offering casual contemporary elegance with its new collection of wool rugs in organic patterns and palettes, like this one titled Heather Groove Grey. It is available in accent through room-size dimensions.

2 L.R. Resources’ Rock Collection is machine-made in Turkey of 100% frise soft yarn. Its pile is thick for a shaggy and contemporary look and feel.

3. Safavieh will introduce a new licensed collection by Thomas O’Brien for the Safavieh Couture line. The eco-friendly rugs are hand-knotted in India of a blend of hemp and jute yarns.

4. The Powell Company is showing more than 60 licensed Bombay Heritage rug styles, including 36 new designs in a variety of constructions. Luxe is a plush shag made of microfiber.

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LAS VEGAS Jan 28th - Feb 1st Showroom B-480

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PEOPLETodaY

Kas Promotes Reiss

Valley Forge Fabrics Names New Marketing Manager

January 21, 2013

FORT LAUDERDALE, FLA. — Hos-pitality supplier Val-ley Forge Fabrics has hired Amber Gapin-ski as marketing man-ager, reporting dire-cly to president Diana Dobin.

She succeeds Ken Koneck, who is relocat-ing to Los Angeles after

nine years with the company to be with his partner.

“Amber was selected after a long and exten-sive search. Her back-ground of marketing, social media and public relations brings a fresh perspective and energy to Valley Forge,” said Dobin. Gapinski pre-

viously had marketing respon-sibilities with The Greater Hollywood Chamber of Com-merce and Stress Free Corpo-rate Housing.

Gapinski will oversee all Val-ley Forge brand communication including print, online advertis-ing, media relations, website, graphics, trade shows and con-ferences. HTT

HONG KONG — In an alert to investors on Jan. 11, Li & Fung warned of a projected 40% drop in core operating profi t for 2012 and announced Dow Famulak replaced Rick Darling as presi-dent of Li & Fung USA effec-tive Dec. 19.

The international sourc-

ing and supply chain fi rm said much of the profit hit came from slumping business in the U.S.

“Except for LF USA, all other parts of the group’s business have performed as expected,” the company reported.

Famulak was named presi-

dent of LF Europe in May 2012 as well as president of DSG, the subsidiary Li & Fung created in 2010 to service Wal-Mart Stores. Famulak joined Li & Fung in 2000 as an executive vp.

The company will disclose full results for the fiscal year ended Dec. 31 in March. HTT

NEW YORK — The NRF Foun-dation, the non-profit arm of the National Retail Federation, announced that Mindy Gross-man, ceo of multi-chan-nel retailer HSNi, was elected as the new chair of its board of directors.

Set to serve a two-year term, Grossman replaces Kip Tindell, chairman and ceo of The Con-tainer Store.

“With over three decades of retail experi-ence, Mindy is a perfect example of the opportunities that exist within our industry. I can’t think of anyone better suited to guide the NRF Foun-dation as we begin our jour-ney to cultivate the next genera-

tion of retail leaders,” said Ellen David, NRF Foundation execu-tive director.

Grossman is credited with leading the transfor-mation of HSNi into a lifestyle network, diversifying its portfo-lio of brands and per-sonalities and forging relationships between the enter t ainment and retail communi-ties. She has evolved the traditional TV net-work into a multiplat-

form business and today, HSN.com is a top-10 most traffi cked e-commerce site, with digital accounting for more than 35% of HSN’s total revenues.

Prior to taking HSNi pub-

lic in 2008, Grossman had been ceo of IAC Retailing, a division of Interactive Corporation. A 35-year veteran of the retail indus-try, she previously served as a corporate offi cer and global vice president of Nike Inc., and led Nike’s $4 billion apparel busi-ness from 2000 to 2006.

In addition Grossman’s leec-tion, NRF Foundation also elected three new executives to serve on its board. They are:

• Bill Brand, executive vp of programming, marketing and business development, HSN;

• Audrey Robertson, vpof cultural programs, community relations and social media, The Container Store, Inc.;

• Anne Voller, vp of talent acquisition, Macy’s, Inc. HTT

SOMERSET, N.J. — In line with her 12th anniversary with the company, Wendy Reiss was recently promoted at Kas Rugs to vp, key accounts.

She p rev ious l y served as key account manager, sales and marketing.

In her new post, s h e c o n t i nu e s t o report to Rao Yar-lagadda, company president.

“I am very excited about this new opportunity,” she told HTTat the Atlanta International Area Rug Market. “And I am very glad to be working all these years with such a wonderful company.”

Kas Rugs came to market

with one of its heftiest batches of new product introductions in memory — 26 new collections

and 350 new designs, which range from hand-painted fl at-woven styles through higher-end wool varieties.

“This is the fi rst mar-ket in a while that we’ve been able to bring in higher price points,” she said. “People are still looking for good values. But they are now more

open to new qualities. They are ready to look fi rst at product and design before they ask about the price point. They want to stay competitive but they are seeing that innovation is important.” HTT

ANDERSON, S.C. — Looking to expand its reach both among independent furniture and rug stores as well as in the online retail landscape, Orian Rugs has made several promotions and hires in its marketing and sales forces.

Amanda Spoors, formerly senior customer service repre-sentative, has been promoted to e-commerce administrator, reporting to Don Newton, svp.

Morgan DeBrew, previously a sales support assistant, is now associate marketing manager, in

charge of market research, cus-tomer research and marketing for all levels of retail covered by Orian. She, too, reports to New-ton

Additionally, the company has added 14 independent sales representatives to its sales force to promote its Gallery program, which specifi cally serves furniture and rug stores. “We are expand-ing our team to fi ll open territo-ries and fi nd new business.”

Newton said the plan is to add 10 more reps to the sales force over 2013. HTT

AMBER GAPINSKI

Valley Forge

WENDY REISS

Kas Rugs

NRF Foundation Elects HSNi’s Grossman as Chair

Famulak Replaces Darling at Li & Fung US

Orian Promotes Spoors to E-commerce, DeBrew

to Marketing, Hires Sales Reps

Hometextilestoday.com

MINDY GROSSMAN

HSNi

htt130103_032_033 32 1/16/2013 6:12:50 PM

33 Home Textiles Today> hometextilestoday.com January 21, 2013

GREENSBORO, N.C. — WithIt, the women’s leadership net-work serving the home and fur-nishings industries, announced its 2013 board of directors.

Betty Lyn Eller, vp, home division of marketing agency IMRE, takes the helm as 2013’s WithIt president.

“Being involved in WithIt is an investment in your success and your professional future,” Eller said. “This is your organi-zation and it’s up to you to get involved and see the return on your investment.”

WithIt was founded in 1997, as a non-profi t dedicated to men-toring, education, networking and leadership development. The group exists to encourage and develop leadership oppor-tunities for women. As well, the organization connects, brings recognition and supports women who have achieved top leader-ship. WithIt provides opportuni-ties for women to mentor or be mentored, teach or be taught and encourage all women who aspire to grow their leadership.

The WithIt board is made up of an executive committee, vice presidents who lead com-mittees, vice presidents who represent industry functions and vice presidents who repre-sent geographic regions.

Serving in 2013 in addition to Eller are:

• Chairman, board of gov-ernors, Mary Leigh Howell, principal, Howell Communi-cations

• Chairman, WithIt, Julia Rosien, chief idea officer, Social North

• Vice President/President Elect, Violette Forman, general manager, Havertys Furniture

• Secretary, Cindy Williams, vice president, sales, Wright Global Graphic Solutions

• Treasurer, Peg Whitehu-rst, vice president, fi nance, Nor-walk Furniture

Vice presidents and commit-tee chairs are:

• Education: Pat Bowling, vice president of communica-tions, American Home Furnish-ings Alliance

• Marketing: Amanda Wil-liams, public relations account supervisor, Wray Ward

• Media: Lisa Hanly, vice president, corporate communi-cations/public relations, Furni-ture Brands

• Membership: Kim Grubb, vice president, sales, Wright Global Graphic Solutions

• Mentoring: Amy Schmidt, vice president of merchandis-ing communications, Furni-tureDealer.net

• Networking: Margi Kyle, owner and interior designer, The Designing Doctor

• Social Networking: Dana Helms, social media commu-nity manager, Social North

Vice president at large offi -cers, serving as representatives of industry functions, are:

• Manufacturing, Carol Gregg, president, Red Egg

• Youth Outreach, Victoria Valentinas, visual merchandis-

ing coordinator, Bassett Furni-ture

• Supplier/Design, Libby Langdon, president, Libby Inte-riors Inc.

Regional vice presidents are tasked with building member-ship and developing events in their regions. These 2013 offi -cers are:

• Virginias/Carolinas, Trisha Kemerly, president, WhipSmart Creative

• Internat ional , Donna Bartlett, president, ViewIt Tech-nologies

Sara Lyke remains With-It’s executive director and Amy VanDorp is membership/media manager. HTT

WithIt Announces Board of Directors

htt130103_032_033 33 1/16/2013 3:01:50 PM


BUSINESSTodaY

NEW YORK — Same-store sales rose 1.9% in the second week of January following a 2.1% gain the prior week, according to the Johnson Red-book Retail Sales Index.

Month-to-date, January was up 2.0% com-pared to January of last year, relative to a tar-geted 2.3% gain. Month-over-month showed a 0.3% drop, relative to a target of a flat reading.

Consumers continue to re-deem gift cards. Sales leader lists varied widely from store to store, which is fairly typical-ly of a transitional, trend-less, promotion driven month, ex-plained Catlin Levis, Redbook analyst.

“Department stores are typically volatile in January as they work through the annual clean

out of winter inventory and drive sales by pric-ing and advertising,” she noted.

“Discount stores, on the other hand, re-turned to a more normal environment follow-ing the holiday season, showing strong business in consumer basics and food,” she added.

The focus in January is on shifting and clear-ing out merchandise to make room for Valen-tine’s Day offerings and spring sets. HTT

Same-store sales

Post-holiday Comps up Slightly

OMAHA, NEB. — Gordmans Stores has adjusted its fourth quarter guidance after four quar-ter comps declined 4.6%.

The 83-unit apparel and home retailer now ex-pects revenue for the fourth quarter ended Jan. 12 to be about $203 million, up 9.7% from last year’s fourth quarter. Previously, Gordmans had project-ed fourth quarter rev-enue in the range of $213 million to $215 million.

Fourth quarter earnings per share are expected to range from 35 cents to 37 cents, down from 53 cents in the year-ago quar-ter. Gordmans had most recent-ly expected EPS of 58 cents to 61 cents.

President and ceo Jeff Gord-man attributed the comp de-

cline to slack season business as well as a lack of broader se-lection in other, unnamed mer-chandise categories.

“We are aggressively manag-

ing inventories to en-sure that we are well positioned as we transition into the first quarter of fi scal 2013, which will negatively impact our margins for the fourth quarter,” he said.

Same-store sales for January month to date are up mid-single digits, and new stores opened from 2008 through 2012 are

outperforming plan in both sales and operating profi t, he added.

“We opened nine new stores in fi scal 2012, a 50% increase in new locations from the previous

year and the most stores that we have opened since 2 0 0 5 , a n d entered four new markets: S a l t L a k e City; Ogden, Utah; Boise, Idaho; and

Indianapolis,” said Gordman.In 2013 the company plans

to open 10 new stores in six new and two existing markets. “In-cluding these locations, we will have increased our store base by nearly 40% over a three year pe-riod to 93 stores from 68 loca-tions at the end of fi scal 2010,” he said. HTT

Gordmans Lowers Outlook

NEW YORK — More than half (51%) of online retailers will focus on checkout optimiza-tion, alternative payments, user experience, testing, and prod-uct detail page enhancements this year, according to the 2013 Shop.org/Forrester Research Inc. State Of Retailing Online survey released last week.

“While direct mobile com-merce is still small, mobile ser-vices are now an established and signifi cant part of the shopping experience,” said Shop.org exec-utive director Vicki Cantrell.

She added: “Retailers this year are smartly investing to cre-ate a holistic customer experi-ence across stores, desktop, and mobile to improve conversion rates, grow crucial repeat cus-tomer business, and even capture their share of customer demand from international markets.”

The survey found 43% of re-tailers said mobile and tablets are among their top three priorities for 2013. Many companies plan to invest in new or improved mo-bile apps and mobile-optimized sites, analytics, and traffic and conversion growth.

Among other customer ex-perience investments this year,

More than one-quarter (27%) of retailers surveyed said they will undertake site redesign, includ-ing overhauling the “look and feel” and implementing respon-sive design changes.

The survey found 58% of re-tailers surveyed said their con-version rates in 2012 grew over 2011, and many companies re-ported their cart abandonment rate was either stable or even down compared to 2011.

Respondents were split about mobile’s impact on conversion rates: 36% of retailers surveyed said that mobile sales and traf-fi c have helped their company’s overall web conversion rate, while 29% experienced a nega-tive impact.

“With fewer new shoppers to attract these days, online re-tailers have fewer opportunities for new customer acquisitions, so they are more focused on re-taining and driving value for ex-isting shoppers,” Shop.org re-ported.

More than half (53%) said they managed to increase the av-erage order value for repeat cus-tomers over the past year, and 52% have seen an increase in their repeat customer rate. HTT

BY THE NUMBERS58% said conversions improved in 201253% saw an increase the average order value for repeat customers in 201252% saw an increase in repeat customer rate in 201243% said mobile and tablets are among their top three priorities for 201327% will redesign their sites in 2013

Source: 2013 Shop.org/Forrester Research Inc. State Of Retailing Online survey

Online Retailers Identify 2013

Priorities

Johnson Redbook IndexSecond week of January, year-over-year % change

WEEK ENDED 1/5 1/12 1/19 1/26 2/2 MONTH TARGET

Department stores* 1.0 0.8 0.9 1.3Discounters 2.6 2.5 2.6 2.9Redbook Index 2.1 1.9 2.0 2.3*Including chain stores and traditional department storesSource: Johnson Redbook Index

January 21, 2013

JEFF GORDMAN

Gordmans

“We are aggressively managing inventories to ensure that we are well

positioned as we transition into the fi rst quarter of fi scal 2013, which will negatively impact our margins for the

fourth quarter.”

htt130103_034_035 34 1/16/2013 6:15:01 PM

35 Home Textiles Today> hometextilestoday.com January 21, 2013

DUQUESNE, PA. — Solution bed-ding products provider Ameri-can Textile Company (ATC) has updated the look of its AllerEase brand for consumers.

“ATC conducted extensive consumer research to ensure AllerEase not only continues to deliver on the allergy treatment positioning for which our mat-tress and pillow encasements are known, but broaden our reach to other product categories, in-cluding mattress pads, com-forters and pillows,” explained Mette Odom, vo of marketing.

Based on the AllerEase brand promise of “Easy-Clean-Relief,” ATC developed and launched several product extensions over the past year. Sales growth sup-ported this research, setting the complete re-launch in motion and moving AllerEase beyond a basic bedding cover that reduces

DALLAS — Feizy Rugs is cele-brating its ruby — or 40th -- an-niversary at the Dallas Market Center during the Total Home & Gift Market, which runs through Jan. 22.

Located in space 1-102 of the World Trade Center, Feizy has ex-hibited at the Dallas Market Cen-ter since 1976.

John Feizy founded the com-pany as a small retail rug store in Dallas carrying only fi ne, hand-knotted rugs. Following a fam-ily tradition of buying, selling and collecting Oriental rugs that spanned four generations, his goal was to epand the business to a broader market.

Soon after, he leased a space at Dallas Market Center and began to work exclusively with the trade. Recognizing the demand for a va-riety of unique programmed rugs, he expanded his operation to in-clude rug designers both in Dallas and overseas, and the company’s collections rapidly grew to en-compass the Feizy Fine Rug Col-lection as well as the Feizy Home Collection.

Feizy is marking its anniversary with new introductions, incentives and happy hour parties each night of market in its showroom. HTT

Feizy Marks 40th Anniversary

American Textile Co. Launches New AllerEase Logo

News

allergens, to a complete ‘clean and fresh’ bedding solution.

“With our brand refresh, we’re better communicating AllerEase’s features online, on package and in store to assist our retail partners in educat-

ing a wider range of consumers about the benefi ts of protective bedding,” said Blake Rutten-berg, evp of sales, marketing, and product development.

Research also showed that al-lergen-barrier bedding appeals

to allergy and non-allergy suffer-ers. A predominant number of mothers said they were seeking ways to keep their homes clean-er and fresher, helping to pro-tect their families.

“The new logo was designed

to connect with those mothers and with the expansion of the AllerEase assortment of prod-ucts, we’re giving moms a way to help the whole family sleep well and feel better,” Odom added. HTT

htt130103_034_035 35 1/16/2013 6:15:50 PM

36 Home Textiles Today

January22 – 25Interiors BirminghamThe National Exhibition Centre (NEC), Birmingham, UK+44 (0) 20 7921 8408www.interiorsbirmingham.com

26 – 30New York International Gift FairJacob K. Javits Convention Center, Passenger Ship Terminal Piers, New York(800) 272-7469www.nyigf.com

25 – 31New York Home Textiles Market Week At the New York International Gift Fair, Jan. 26 - 30

At 230 Fifth Avenue, Jan. 26-31 At 7 W New York, Jan. 26-30 (800) 272-7469www.nyhometextilesmarketweek.com

27 – 31CGTA Gift ShowToronto International Centre; To-ronto Congress Centre, Toronto, Canada(416) 679-0170www.cgta.org/Assoc/Home.aspx

28 – 29Dallas Fabric ShowDallas Market Hall, Dallas, TX(214) 655-6100www.dallasmarketcenter.com

28 – 31Surfaces

Mandalay Bay Convention CenterLas Vegas(866) 860-1975www.surfaces.com

28 – February 1Las Vegas MarketWorld Market Center, Las Vegas(702) 599-9621www.lasvegasmarket.com

February3 – 6IntirioFlanders Expo, Gent, Belgium+32 09/24 38 450www.intirio.be

3 – 7Spring FairThe National Exhibition Centre (NEC), Birmingham, UK

(609) 921-0222www.springfair.com

12 - 14ExpofilParc des Expositions, Paris-Nord Villepinte, France+33 (0) 4 72 60 65 00www.expofil.com

12 – 15TexworldParis Le Bourget Exhibition Centre, Paris, France+33 155 268 989www.texworld.messefrankfurt.com

15 – 19AmbienteFrankfurt Fair & Exhibition Center, Frankfurt am Main, Germany(770) 984-8016

www.ambiente.messefrankfurt.com/frankfurt

March17HTT’s New York Winter Market Kickoff Party(646) 805-0226www.hometextilestoday.com

18 – 21New York Home Fashions MarketHome Fashion Products Association(212) 297-2122 (Kellen Co.)www.homefashionproducts.com

17 – 20ASD Las VegasLas Vegas Convention CenterLas Vegas, (310) 481-7300www.asdonline.com

January 21, 2013

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Export_Promotion_Council.indd 1 1/8/2013 8:29:16 AM

38 Home Textiles Today NewsJanuary 21, 2013

360 Park Avenue South, New York, N.Y. 10010Tel: (646) 805-0227; Fax: (646) 365-2307

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THE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY®360 Park Avenue South, New York, NY 10010

Telephone: (646) 805-0227 Fax: (646) 365-2307 USPS 497-490HOME TEXTILES TODAY (USPS 497-490) (ISSN 0195-3184) is published 29 times a year except for the weeks of 2/4, 2/18, 3/4, 3/25, 4/8, 4/22, 5/6, 5/20, 6/3, 6/17, 7/1, 7/15, 7/29, 8/12, 8/26, 9/9, 9/30, 10/14, 10/28, 11/11, 11/25, 12/9 and 12/23 by Furniture/Today Media Group, 360 Park Avenue South, 17th fl., New York, NY, 10010 a subsidiary of Sandow Media LLC, 3651 FAU Boulevard, Boca Raton, FL 33431. Periodicals postage paid at New York, NY, and additional mailing offices. HOME TEXTILES TODAY copyright ©2013 by Sandow Media LLC. Annual subscription rates: U.S. and Canada $189.97; 1 year, other countries $345.97 for surface mail . All pay-ments must be made in U.S. currency. Subscription inquiries: HOME TEXTILES TODAY, PO Box 5879, Harlan, IA 51593-1379. Phone: (866) 456-0405. HOME TEXTILES TODAY and THE BUSINESS AND FASHION NEWSPAPER OF THE HOME TEXTILES INDUSTRY are registered trademarks of Sandow Media LLC, used under license. Sandow Media LLC does not assume and hereby disclaims liability to any person for any loss or damage caused by errors or omissions in the material contained herein, regardless of whether such errors result from negligence, accident or any other cause whatsoever. (Posted under Canadian International Publication Agreement No.40624074. Sandow Media/CDS (Mint Hill)POSTMASTER: Send address changes to HOME TEXTILES TODAY, P.O. Box 5879, Harlan, IA, 51593-1379 Email: [email protected]. Return undeliverable Canadian addresses to: RCS International; APC; PO Box 503, RPO West Beaver Creek, Rich Hill, ON L4B 4R6

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have a very busy winter mar-ket and believe that this will be our best market yet, which will hopefully give us a very quick start to 2013.”

Bell said the company has locked up meetings with both existing customers and potential customers. He is also expecting high walk-in traffi c due to compa-ny’s showroom location and pro-motions at the show.

Counting on walk-in business as well is Manos Zapotecas, a re-cently formed supplier of pillow covers, rugs, tapestries and hand-bags. “As a new business, we are definitely counting on a lot of walk-in business,” said owner Shelley Tennyson. “We feel our products will definitely attract a lot of attention.”

Ben Chabra, president of Amity, is more sanguine about the appointment outlook.

Lots of customers are call-ing themselves to make appoint-ments without even us calling

them. Usually summer market in Vegas has better walk-in traf-fic, but I think this year we ex-pect walk-in business even during this winter market as stores had a very good holiday season so they would be looking to re stock.

Business opportunities for the show seem to be running to-ward the middle to high end, ac-cording to many of the attendees HTT interviewed.

“I think the end consumer is more confi dent than they’ve been in previous years, but also just plain tired of being ultra conservative with their money. With this forecast in mind, we’ve introduced many middle tier and high end products for the January markets,“ said Cyrus Loloi, principal, Loloi Rugs.

That’s where Bedford Cot-tage/Kennebunk Home is fo-cusing as well.

“We really are more about mid to upper, not budget, and continue to develop great looking products within those price points,” said Richard Sherman, president. HTT

— Wayne Marks

Vegas MarketVEGAS FROM PAGE 1

DALLAS – Loloi Rugs is coming to Las Vegas Market later this month with a new promotion for its buyers – an iPad Mini giveaway for qualifying orders made by retailers over the fi ve-day event.

In addition to the promotion, Loloi has15 new collections it is bringing to market, which will be on display in the company’s newly expanded 17,800-square-foot showroom, located in Building B, suite No. 480. HTT

Loloi Brings 15 New Collections, iPad Mini

Giveaway to Vegas

CALHOUN, GA. — Rizzy Home, man-ufacturer of handmade rugs, textiles, and furniture, has new digs in Las Vegas – a roomier showroom in a new location at the World Market Center.

In time for the market later this month, Rizzy will be opening its new space in Building A on the fourth fl oor in suite A-444. The company was pre-viously located in Building B.

With more than 9,300 square feet, the company now has more room to “sport an expanded selection of rugs, textiles and occasional furniture.”

Mark Ferullo, vp of sales, ex-plained: “We will be showing hun-dreds of new designs in all our cate-gories; several new rug collections, expanded pillow area and new selec-tion to our kilim furniture collection.

We’ve also created an area for buyers to come in and enjoy a hot lunch or cup of coffee and get off their feet.”

The ribbon cutting ceremony will be held Jan. 29 at 3 p.m. and will be followed immediately by a party. Hors d’oeuvres and drinks will be served, and attendees will be invited to enter a drawing to win an iPad and other prizes. HTT

Rizzy Home Gets New Address in Las Vegas

TROY, N.C. — Capel Rugs has released the 2013 edition of its catalog, “The Guide,” with 240 pages offering ideas that encourage readers to be their own interior decorators.

Capel, which has been in business since 1917, introduced the new “Guide” at this month’s At-lanta International Area Rug Market and is mail-ing it to 10,000 dealers nationwide.

Company officials said the publication pro-vides creative ideas for mix-and-match patterns and helpful information about each featured piece. Readers can browse rugs by room, col-lection, rug construction, texture, designer and color.

The catalog features Capel designers and brands including Genevieve Gorder Rugs, Bilt-more Rugs, Kevin O’Brien Rugs and Williams-burg Rugs. The designer line offers an eclectic range of looks, motifs and textures.

Many Capel products bear the Made in the USA seal. HTT

Capel Rugs Releases Newest Edition of

The Guide

SAN FRANCISCO — Williams-Sonoma Inc. said hol-iday sales for the period between Oct. 29-Dec. 30 last year rose 4.8% to $1.014 billion.

Comps for the season climbed 4.4%.President and ceo Laura Alber said the results

were within the range of the company’s expecta-tions.

“Our holiday performance refl ects the strength of our brands in a period of consumer uncertain-ty and intense promotional activity across the retail industry,” she added.

The plan for 2013 includes developing new businesses and continuing global expansion, in-cluding its fi rst stores in Australia. HTT

Williams-Sonoma Sees Holiday Comp Boost

htt130103_001_008_010 38 1/17/2013 4:41:15 PM

For exhibition space, please contact:Joe Carena, Show Manager, [email protected] (203) 329-9553

Warren Shoulberg, Publisher, Home Textiles [email protected] (646) 805-0226

Ms. Kaushal Shah, Manager, HTT India, [email protected] 91-22 6663 4597

March 17-21, 2013Spring NY Home Fashions Market WeekMajor Showroom Buildings Throughout Market

Exhibitor Space Now Open! Reserve Your Space Today!

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